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Business school<br />

Time to Invest in Yourself<br />

PUBLIC RELATIONS MARKETING TRAINING


ABOUT US<br />

Y Ltd is a Public Relations & Marketing Agency specializing in effective communication.<br />

The company started off three and a half years ago, backed by years of experience in<br />

the local and international communication sector. Soon enough, the ever increasing<br />

number of clients allowed Y Ltd to heavily invest in its new offices in Zabbar, and later<br />

on in an increased team.<br />

Today the company is made up of four full time members and a team of 23<br />

professionals with whom we have exclusive agreements.<br />

Jobs varied from clients such as APS Bank and Maypole Group to national events such<br />

as il-Fiera I-Kbira and The Malta International Airshow.<br />

In the meantime, the company’s Managing Director was also nominated as<br />

Ambassador to U.S. based Business Network International (Malta), which is an<br />

international organization bringing together thousands of business owners, all aiming<br />

to network.


PERSONAL BRANDING<br />

TIME & STRESS MANAGEMENT<br />

This short course will help you better brand yourself, especially<br />

when it comes to online and digital media, as well as increase your<br />

communications and interpersonal skills.<br />

At the end of the course, you will be able to present yourself in a<br />

unique and authentic way.<br />

The course aims to teach you how to manage time more<br />

effectively. It also provides practical solutions for overcoming the<br />

stress. Participants will become able to achieve life/work balance<br />

and make greater contribution to their organizations.


LEADERSHIP<br />

The course aims to help you gain better management skills and<br />

ideas for leading teams, engaging with people and understanding<br />

leadership principles.<br />

At the end of the course you will be able to understand your own<br />

style of leadership and better engage with your team.<br />

The objective of the course is to provide you with the key skills<br />

to create events, such as festivals, conferences, ceremonies,<br />

formal parties, concerts or conventions. Moreover, you will<br />

learn how to market an event. At the end of the course you<br />

will know the tricks of the trade which make the difference<br />

between a good and a successful event.


PUBLIC SPEAKING<br />

DESIGNING AN EFFECTIVE MARKETING PLAN<br />

Are you terrified to speak in front of a crowd?<br />

This course will help you to deal with anxiety and stress while giving<br />

a speech. Likewise, you will also master all verbal and non-verbal<br />

skills needed to get your message across and keep your audience<br />

engaged.<br />

This course is designed to provide you with the key knowledge<br />

and tools to develop an effective marketing plan. You will learn<br />

how to analyse the market by identifying the opportunities for<br />

your business. Moreover, you will master the art of designing<br />

marketing strategies and implementing tactics to attract new<br />

customers.<br />

At the end of the course, you will acquire a set of practical skills<br />

which will allow your company to grow and get an edge over your<br />

competitors.


HUMAN RESOURCES MANAGEMENT<br />

DIGITAL MARKETING<br />

The course is aimed towards having a better understanding of talent<br />

selection. In today's world, where key talent is hard to find,<br />

employers cannot afford to miss out any opportunities to attract or<br />

retain their best employees. You will also learn how to manage and<br />

motivate your staff as well as how to improve the Employee Value<br />

Proposition (EVS).<br />

The objective of this course is to get an insight on digital marketing<br />

and what it consists of. It will give a brief overview of the various<br />

mediums available today and some hands on examples on what can<br />

be done to market your service or product.<br />

At the end of the course you will be able to understand why digital<br />

marketing is better than conventional marketing and how you can<br />

implement it in your business.


BUSINESS ETIQUETTE<br />

THE ART OF SELLING<br />

This course aims to give the audience the assertiveness<br />

and confidence needed to interact successfully with clients.<br />

Moreover, you will learn how to create long term<br />

(business) relationship. We are not all born with great<br />

personalities, but a few changes can make a difference.<br />

This practical course provides information and different<br />

techniques which will help the participants to become successful<br />

sales people.<br />

It will help you to approach sales opportunities with confidence,<br />

teach you how to deal with difficult customers and you will learn<br />

how to establish the need,create desire, link the features of a<br />

product/service to its benefits and close the deal.


We thank you for considering Y Ltd.<br />

Gordon Pace<br />

Managing Director<br />

Y Ltd<br />

228, Sanctuary Street, Ħaż-Żabbar<br />

y.com.mt<br />

+356 2180 1403 +356 9942 3403

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