03.11.2016 Views

Sample_India Air Cooler Market Outlook 2021

ndia air cooler market is growing with a CAGR of 11.26% from last four years and market is projected to grow further due to rising mercury, increasing disposable income, growing demand in middle class people and low price of air coolers as compared to air conditioners. India air cooler market is divided into two parts viz. residential and industrial. Residential and Industrial air cooler market is growing with a CAGR of 15.68% and 9.04% respectively from past four years. Keeping in point, low capital expenditure and electricity benefits of air coolers, the middle income group majorly fuelled the sales in residential market. Whereas, industrial cooling is slowly gaining increasing importance as corporate are now looking to create an amiable working environment for their shop floor teams. According to “India Air Cooler Market Outlook, 2021”, India’s Air Cooler market is anticipated to reach INR 7999 Crore by 2021. Symphony, Kenstar and Bajaj are the market leaders in the organized air cooler market. Voltas has just forayed into the industry and is expected to give fierce competition to the market leader Symphony. Room coolers account for almost two-third of the total market and is expected to dominate in the forecast period also, followed by desert coolers. North India caters to the largest revenue sales as the region is growing at a fast pace and the growth is fuelled by a shift from unorganized to the organized market. The Indian cooling market is witnessing an increase in the use of green technologies. Market vendors are increasingly adopting green technologies to create energy-efficient and eco-friendly air cooling systems. The air-cooler market in India has witnessed rapid growth in recent times thanks to the country’s strong economic performance, rising household incomes and a favourable shift in consumer perceptions towards air-coolers. High and rising temperature levels are leading to greater demand for cooling solutions. In India, especially among the mid-income groups, there is a huge demand of air coolers.

ndia air cooler market is growing with a CAGR of 11.26% from last four years and market is projected to grow further due to rising mercury, increasing disposable income, growing demand in middle class people and low price of air coolers as compared to air conditioners. India air cooler market is divided into two parts viz. residential and industrial. Residential and Industrial air cooler market is growing with a CAGR of 15.68% and 9.04% respectively from past four years. Keeping in point, low capital expenditure and electricity benefits of air coolers, the middle income group majorly fuelled the sales in residential market. Whereas, industrial cooling is slowly gaining increasing importance as corporate are now looking to create an amiable working environment for their shop floor teams.

According to “India Air Cooler Market Outlook, 2021”, India’s Air Cooler market is anticipated to reach INR 7999 Crore by 2021. Symphony, Kenstar and Bajaj are the market leaders in the organized air cooler market. Voltas has just forayed into the industry and is expected to give fierce competition to the market leader Symphony. Room coolers account for almost two-third of the total market and is expected to dominate in the forecast period also, followed by desert coolers. North India caters to the largest revenue sales as the region is growing at a fast pace and the growth is fuelled by a shift from unorganized to the organized market.
The Indian cooling market is witnessing an increase in the use of green technologies. Market vendors are increasingly adopting green technologies to create energy-efficient and eco-friendly air cooling systems. The air-cooler market in India has witnessed rapid growth in recent times thanks to the country’s strong economic performance, rising household incomes and a favourable shift in consumer perceptions towards air-coolers. High and rising temperature levels are leading to greater demand for cooling solutions. In India, especially among the mid-income groups, there is a huge demand of air coolers.

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