Little Style Magazine |NOV/DEC/JAN 2017

INTERNATIONAL E-MAGAZINE DEDICATED TO CHILDREN’S FASHION & TRENDS 

STYLE 

NOV/DEC/JAN 2017 

ISSUE 02 

AUTUMN WINTER 2016 

FRACOMINA.IT

FALL WINTER 2016

WATCH THE FILM AT GUESSLIFE.NET

FALL WINTER 2016

ARMANI.COM

Sweet Sophistication for Special Moments This simultaneously sweet and 

sophisticated children’s collection provides the signature style and fine 

fabrication Joan’s couture collection is known for. Her use of exquisite 

fabric and detail along with pristine lines create gorgeous girl’s dresses, 

flower girl dresses, First Holy Communion dresses and party dresses for 

girls that are classic and timeless with an edge, as well as affordable Down 

the aisle and beyond, Joan Calabrese for Mon Cheri little girl dresses are 

sure to be passed down to future generations. 

MONCHERIBRIDALS.COM

ADVERTISE

Style No. 216319

Style No. 216308

LIUJO.COM

FALL WINTER 2016

+39 02 8721 5108

FALL WINTER 2016

ARMANI.COM

Giuseppe Junior 16-18 

COBY 

DOLLY

Giuseppe Junior 26-33 

NIKKI 

GIUSEPPEZANOTTIDESIGN.COM

FALL WINTER 2016

This season’s little Chloé girl takes her cues from the Maison’s 

to mboyish roots in stonewashed velvet overalls, slouchy 

shorts and easy-fit pants that are paired with a classic Chloé 

logo sweatshirt and low-top sneakers for a sporty touch. A 

pretty palette of slate grey, powder blue and soft pink speaks 

of girlish innocence, as do the silk dresses with ruffles and 

billowing dresses and blouses with guipure lace details that 

add to this season’s easy allure. Fall-Winter calls for warmer 

separates and mirroring her mother’s style, this season’s little 

girl is wrapped in chunky woollen scarves, cropped knitted 

jumpers and her very own Chloé cape. 

CHLOE.COM

+ 1 855 2030 940

chiccoshop.com

FALL WINTER 2016 

chloe.com

karl.com

FALL WINTER 2016

folliesgroup.it +39 081 8272163

MISCHKAAOKI.COM 

FALL WINTER 2016

LUXURY BRAND FOR CHILDREN


SHOP AT MOLO.COM 

Ball Net Sweat

LIMITED EDITION 

+45 8888 4040

MONNALISA.EU 

FALL WINTER 2016


robertocavalli.com

EDITOR 

02 

from 

EDITOR 

the 

n_gumusbas@littlestylemag.com 

Hello Dear Readers, 

First of all, I would like to thank you kindly for your interest in our first 

issue on behalf of the entire Little Style Magazine staffs. As a Little Style 

family, In every second of our hard work we were passionate & We enjoyed 

working diligently to present you a better and qualified magazine which 

please you for every page that you turn. 

We have received very positive responses from our readers for our first issue, both 

within the industry or parents who cares about their children’s dressing style. Most 

of the comments coming from inside Turkey were demanding for Turkish version 

of the Magazine. So in respond to all those nice & friendly comments we decided to 

publish our magazine as two separate journals in English and Turkish languages. We 

are convinced that this big step will improve our vision within the children’s fashion 

industry and also will contribute to the children’s ready-to-wear sector in a positive 

& constructive way. 

Sometimes we get so busy in life that we don’t notice how fast the seasons change?! 

I feel like hearing you say “Where did Autumn come from?” And what should I 

shop for my child/ children this Autumn/Winter? You know, all the famous brands 

& children fashion designers have already launched their collection for Autumn/ 

Winter 2016-2017 season & new stuffs have already taken their place in stores around 

the world, even They’ve already started planning for the next season. 

As always, we have been trying to include the latest & the most eye-catching 

collections of the companies for the Autumn-Winter ‘16-’17 season. We have created 

a rich content for you by referring to the company introductions, their latest 

advertisements, sections for the latest looks, charity organizations & much more... 

Let’s never forget that as well as us, it is our children’s right to be dressed in a healthy 

and fashionable way too. 

Stay in love & Happy 2017! 

40 NOV/DEC/JAN 2017 

Nurettin Gümüşbaş 

Editor in Chief

THE HATTER 

CHECK THE STORY AT SOFTGALLERY.DK


simonetta.it

OSCARDELARENTA.COM

ILGUFO.IT

Bambini vestiti da banbini 


Il Gufo SpA 

Viale G.Galilei 3/A 

31011 Asolo (TV) Italy

AKIDBRAND.COM


TWINSET.COM

MINI 

COWBOY 

LAND 

EDITOR IN CHIEF 

Nurettin Gümüşbaş 

Creative Director 

Managing Editor 

Strategy Director 

Fashion Director 

Fashion Editor 

Contributing Fashion Editor 

Theodor Valmsdir 

Lida Tresale 

Ercan Yüzgeç 

Ebru Tekin 

Nadia Ghazali 

Adile Karal 

Assignment Editor 

Lifestyle Editor 

Charity Researcher 

Copy Editor 

Laurie Frisk 

Fernanda Capillari 

Olga Mendev 

Adelaide M. 

Art Director 

Associate Art Director 

Senior Graphic Designer 

Associate Designer 

Ali Salehzad 

Chris Hartzel 

Cecilia Perriard 

Melinda Heinrich 

Photo Director 

Photo Editor 

Photo Researcher 

Associate Photo Director 

Mehmet Ali Saraç 

A.Kemal Burnak 

Editha Cruz 

Melis Batmanlı 

Marketing Manager 

Social Media Manager 

Web Development 

Advertising Coordinator 

Emre Özel 

Vladka Matic 

Özdemir Sarıkaya 

Metin Avcı 

Contributors in this issue 

Merve Gürpınar Gül, Yasemin Gümüşbaş, Hülya Demirci, 

Cansu Ceren Kahraman, David Latterfeld 

littlestylemag 

LittleStyleMag 



littlestyle 

Little Style is an international quarterly E-magazine devoted to children’s fashion 

& trends. It is registered trademark of “Aregon Yazılım İnovasyon” Company. For 

all inquiries please use the below contact address. 

Aregon Yazılım İnovasyon 

Muallim Naci Caddesi Melek İş Merkezi 

No.17 C Kat.4 No.64-65 Ortaköy-Beşiktaş 

ISTANBUL / TURKEY 

DESIGUAL.COM +34 935 518 020 

TEL: +90 212 3270024 

info@littlestylemag.com

FALL WINTER 

2016

Whimsical motifs from Alessandro Michele’s 

world detail a back to school collection featuring 

plaid coats, striped knit hats and GG motif 

backpacks and satchels decorated with 

hares or ladybugs. 


GUCCI.COM

PEPEJEANS.COM 

FALL WINTER 2016

AUTUMN WINTER 

2016 

SHOP AT HM.COM

OH DEAR 

ROE DEER! 

FALL WINTER 2016

MINIRODINI.COM +46 8 124 539 62

CONTENTS 

NEWS 

158 

136 

66 

72 

84 

116 

108 

102 

JENNY WALKER 

SIMONETTA DUBAI CATWALK 

SNURK 

SIMONETTA 

NEW OPENING IN DUBAI 

NORDSTROM STORE, 

LANCASTER/ PA 

LITTLE GRANT STORE 

LANVIN, SIMONETTA 

MIOMIO 

LOOK STORY 

THE LITTLE 

WARDROBE LONDON 

162 

THE SKI STYLE 

CHRISTMAS PARTY 

154 

GIRL S 

166 

STYLE 

TOP PICKS (BOYS) 

TOP PICKS (GIRLS) 

146 

CHRISTMAS PARTY 

160 

STYLE 

138 

ON THE COVER 

FRACOMINA MINI 


BOYS 

62 NOV/DEC/JAN 2017

fall wınter 2016 

TUTTOPICCOLO.COM

WINTER 2016 

Collection 

+31 72 888 5220 

MIM-PI.COM

NEWS 

SNURK likes to 

celebrate the art of 

doing absolutely 

nothing. With unique 

bedding and throw pillows. 

Now the ‘for horizontal living’ 

label is adding apparel to their 

collection: Horizontal Wear©. 

Comfortable outfits covered 

in photo print, to wear day or 

night. 

The Amsterdam based brand, 

selling worldwide in over 900 

shops, felt it was time to give 

the pyjama an update to the 

(life)style of modern man. The 

result: a mix between pyjama, 

home wear and sweat suit. 

Super comfy and wearable at 

Bedding label SNURK introduces 

Horizontal Wear 

TOAST 

The quirky photo prints, that SNURK 

is known for, make the look quite 

something. Doing nothing has never 

looked better. 

TOOTHPASTE 

WINTERNUTS 

Horizontal Wear is for everybody, 

young and old. Each garment can be 

bought separately, to mix and match 

as you please. Made in Portugal of the 

softest stretch cotton available and 

printed digitally for extra realistic 

details.It’s clear to see the people at 

SNURK put a lot of effort and care 

into creating the pyjama 2.0. You may 

never want to take it off again.www. 

snurkbeddengoed.nl 


FENDI.COM 

+39 0633450970

FALL WINTER 2016

E-BOUTIQUE SONIA RYKIEL 

SONIARYKIEL.COM

FALL WINTER 2016

BLUMARINE.COM

NEWS 

Image courtesy of simonetta.it 

New opening for Simonetta at the level 

kids city walk in Dubai 

Simonetta continues its retail expansion policy in 

the Middle East. At the end of July, the Italian 

Maison inaugurated a new monobrand boutique 

at the Level Kids Department Store in the City 

Walk Mall in Dubai. 

Level Kids is a complete universe for mother and children 

aged from 0 to 12 years old, offering a comprehensive 

selection of childrenswear, shoes, accessories and toys. 

This unique and luxury concept store extends over three 

floors with over 200 brands. The Simonetta boutique was 

opened in partnership with Chalhoub Group, owner 

of Level Kids. It covers an area of 70 square metres, in 

which the distinctive and iconic colours, design and style 

of the brand concept store create a sophisticathed setting 

where to buy the special Simonetta collections. 

This opening is part of an international distribution 

strategy to position the brand in the most important and 

prestigious Department Stores, rising to five the number 

of monobrand boutiques and shops-in-shops in the 

Middle East. 


The international children’s & maternity trade show 

January 28 > 30, 2017 

Parc Floral, Paris 

500 collections 

Fashion / Gift / Home / Baby Gear 

illustration Manon Debaye 

PARIS 

21 st edition 

JANUARY 28 > 30, 2017 

www.playtimeparis.com 

NEW YORK 

14 th edition 

FEBRUARY 12 > 14, 2017 

www.playtimenewyork.com 

TOKYO 

16 th edition 

FEBRUARY 21 > 23, 2017 

www.playtimetokyo.com 

CHILDREN’S & MATERNITY TRADE SHOWS WORLDWIDE! 

GET YOUR PERSONAL PASS ON 

FOR PROFESSIONALS ONLY 

www.playtimeparis.com

Shop online at stellamccartney.com

FALL WINTER 2016

SHOP.MANGO.COM

FALL WINTER 2016

CONTENTS 

CHARITY 

ROCK THE SLOPES! 

TRADE SHOWS 

98 

112 

152 

170 

PLAYTIME PARIS 

Celebrating 10th anniversary 

PLAYTIME NEW YORK 

A Record Breaking Summer 

PLAYTIME TOKYO 

High Note! 

NEWBORNS 

IN NEED 

TREND 

178 

172 

AUTUMN IN YELLOW 

STRIPS FOR AW 2016-2017 

148 

128 

CBME TURKEY 

The New Trend 

STELLA MCcartney 

LOOK STORY 

FEATURED LOOK 

118,124 

150 

INDUSTRY 

122 

88 

132 

SHOP AT H&M 

SHOP AT MANGO 

LES ENFANTINES 

THE NEXT 

THE GREAT BRITISH BABY 

FEATURED ARTICLE 

180 

SHOP FOR SCHOOL 


142 

ONLINE SHOP 

90 

MELIJOE

2016 

AUTUMN WINTER 

TUTTOPICCOLO.COM

ZARA.COM

ZARACare 

@ Zara_care


H.OBERMEYER GMBH & CO.KG 

Immenstädter Straße 6-8 

D-87534 Oberstaufen 

T +49 (0) 83 86 / 916-0

BLUESEVEN.COM

NEWS 

The exterior of a typical Nordstrom department store 

This one is the now closed location at The Florida Mall 

in Orlando, Florida. 

Image courtesy of en.wikipedia.org 

Nordstrom Rack To Open In Lancaster, PA 

SEATTLE, Sept. 19, 2016 /PRNewswire/ -- Seattle-based Nordstrom, Inc. (NYSE: JWN) 

announced plans today to open a Nordstrom Rack at Shoppes at Belmont in Lancaster 

County, Pa. The 25,000-square-foot store is scheduled to open in spring 2018. The project 

is being developed by Manbel Devco I, Limited Partnership and leased and managed by 

R.J. Waters & Associates, Inc. 

Shoppes at Belmont will be conveniently located at the southeast corner of U.S. Route 30 and 

Fruitville Pike. Nordstrom Rack will join Whole Foods, Target, Dick’s Sporting Goods, Michaels, 

and Ulta Beauty. 

“We’re thrilled to be bringing Nordstrom Rack to Central Pennsylvania,” said Geevy Thomas, 

president of Nordstrom Rack. “We hope this new store will help us more conveniently serve 

customers who have been making the drive to our stores in Philadelphia and New York City to 

shop with us.” 

Today the company serves customers at four Racks and two full-line Nordstrom stores in 

Pennsylvania. 

“We are excited to welcome Nordstrom Rack to Lancaster County and to the Shoppes at 

Belmont,” said Joe Waters, president of R.J. Waters & Associates, Inc. “Nordstrom Rack is a 

tenant we identified early on in the development process, and we’re happy to see this come to 

fruition. We believe Nordstrom Rack will be a nice complement to the Shoppes at Belmont.” 

Nordstrom Rack is the off-price retail division of Nordstrom, Inc., offering customers a wide 

selection of on-trend apparel, accessories and shoes at an everyday savings of 30-70 percent off 

regular prices. Nordstrom Rack merchandise, available at Rack stores and at Nordstromrack. 

com, comes from Nordstrom stores, Nordstrom.com as well as specially purchased items from 

many of the top brands available at Nordstrom. The Rack is designed to provide the ultimate 

treasure hunt to style-savvy customers. 


FALL WINTER 2016

FAY.COM 

FALL WINTER 2016

INDUSTRY 

The NEXT retail chain was launched in February 1982 and the first store 

opened with an exclusive coordinated collection of stylish clothes, shoes 

and accessories for women. Collections for men, children and the home 

quickly followed. NEXT clothes are styled by its in-house design team to 

offer great style, quality and value for money with a contemporary fashion edge. 

Today NEXT trades from more than 500 stores in the UK and Eire and around 

200 stores in 40 countries overseas. Over the last few years several larger format 

fashion and home stores have opened across the UK. In August 2011, NEXT 

opened its first combined fashion, home and garden store at Shoreham-by-Sea. 

2014 saw the opening of 2 further large home and fashion stores which were built 

from the ground up. These home and fashion stores, in Hedgend and Maidstone, 

boast aspirational out of town architecture and were followed by the opening of 

the High Wycombe super store in 2015. 

The groundbreaking mail order operation NEXT Directory launched in 1988 

with a hardback book containing 350 pages, creating the blueprint for catalogue 

retailing. There are over 770 pages in the Summer 2016 book alone offering 

extensive collections for men, women, children and everything for the well 

dressed home. 

Online shopping was introduced in 1999 and the entire book became available to 

shop from on the internet, page by page – another first in home shopping in the 

UK. NEXT Directory now also serves customers in around 70 countries outside 

the UK. 

NEXT continues to improve customer service, introducing new initiatives such as 

next day delivery to home (normal fee is £3.99) as standard for NEXT Directory 

orders placed before midnight and for free next day delivery to store. 


Images courtesy of next.co.uk 

THE 

NEXT 

NEXT Sourcing provides around 40% of NEXT Brand stock from its global 

supplier base, sourcing from 18 countries. It employs 3,700 people in 12 countries, 

including 2,700 in factories which it own.Several years ago the company started 

selling non-competing third party brands through the NEXT Directory. Last year 

the company printed its first LABEL catalogue, dedicated to promoting its third 

party offer. The company now issue four LABEL catalogues a year, to coincide 

with the launch of each major season. LABEL has its own dedicated website, 

labelonline.co.uk, and its ranges are also available through next.co.uk. 

Lipsy brand designs and sells its own branded younger women’s fashion 

products. 

For NEXT, corporate responsibility means addressing key business-related social, 

ethical and environmental matters and 

ensuring the company’s owners run their business in a responsible way. They see 

corporate responsibility as a key element of how they conduct their business as 

they believe it makes good business sense. 

89

SHOP ONLINE 

SHIPPING WITHIN 24 HOURS TO MORE THAN 

150 COUNTRIES IN REFINED PACKAGING 


MELIJOE.COM

COPYRIGHT PETIT BATEAU 

Padded coat 

in Royal Blue 

$ 109.71 

PETIT BATEAU 

91

Top 

Polyester jersey 

Bottom 

Polyester neoprene 

$ 156.07 

SHOP AT MELIJOE.COM 

Alice in Wonderland bi-material dress 

in Ecru and Print 

94% Polyester 

6% Elastane 

Machine 

washable 

at 30°C 


MONNALISA 

93

$ 60.88 

Light checked coat 

in Green 

Multicolored 

T-shirt with a print 

$ 271.19 

SHOP AT MELIJOE.COM 

Multicolored Kilt 

with removable braces 

Multicolored 

Robe pull en laine 

$ 160.50 

Striped socks 

in Brown 

$ 27.67 

$ 217.85 


67% Polyester 

33% Viscose 

Lining: 

100% Viscose 

Machine 

washable at 

30°C 

67% Polyester 

33% Viscose 

Lining: 

100% Viscose 

Machine 

washable at 

30°C 

SONIA RYKIEL 

COPYRIGHT SONIA RYKIEL

IL GUFO 

COPYRIGHT IL GUFO 

Wool cardigan 

in Heather Grey 

$ 121.98 

MELIJOE.COM

CHLOE 

$ 220.95 

Mini Me wool blend 

sleeveless jacket 

in Navy Blue 

COPYRIGHT CHLOE

TRADE FAIR 

July 2 - 4, 2016 

PLAYTIME PARIS 

20 TH 

Edition 

From July 2 to 4, Playtime Paris celebrated its 20th edition and 10 years of 

existence! A remarkable age for the show, which was held at the Events space 

of the Parc Floral de Paris, and which hosted more than 500 children’s and 

maternity brands, an increase of thirty exhibitors since last year. 

The widely comprehensive range on offer (71% children’s fashion, 20% gifts, 9% maternity) 

brought 5782 professional visitors to the show, a 7.6% decrease from last summer’s edition. 

“This result can be explained by a combination of several factors. Unfortunately, Paris has 

suffered from a certain disenchantment over the past several months due to repeated strikes and 

demonstrations, the difficulty of finding accommodation during the Euro, and a climate of insecurity, all 

of which have made travelling to the capital more difficult”, explained Sebastien de Hutten, the director 

of the show. “At the same time, the children’s market remains fragile, with over-stocked retailers who 

have to face significant declines in turnover”, he adds. 


5782 Visitors! 

Despite difficult conditions however, the show shined by the distinction of its visitors. 

“Quality over quantity” might sum up this edition, which welcomed top international 

buyers: Bonton (France), Centre commercial kids (France), David Jones (Australia), 

Elfant (Russia), Elias & Grace (Great Britain), Emoi emoi (France), Farfetch (Great 

Britain), Isetan (Japan), J Style Korea (South Korea), Kangaroo (Russia), Galeries 

Lafayette (France), Harvey Nichols (United States), Le 66 (France), Le Bon Marché 

(France), Maralex (France), Melijoe (France), MineMine kids (United States), Orange 

Mayonnaise (Netherlands), Smallable (France), Sarenza (France), Takashimaya 

(Japan) or The Conran Shop (Great Britain), to name but a few. 

If French buyers remain somewhat weakened, the show can nevertheless still count 

on its international appeal: international buyers go up from 49.7% to 56.9% within 

a year! A great increase led by European buyers (+6.3 points since last summer) and 

Asia region (+2.5 points on the same period), especially South Korea. 

Development of buyer loyalty was 52.5% came back this year (+10 points since the 

last edition) and 45.7% visited for the first time. 

To pamper this distinguished audience, the show showed its very best face. On 

top of enhanced services on offer (smartphone app, cellphone charging stations, 

increased shuttle frequency, and double the number of greeting desks), the company 

paid special attention to its scenography: larger aisle carpeting and higher-placed 

signposts which allowed for more breathing space, while the resting areas and 

restaurant spaces were separated by low partitions, for a more intimate feel. 

Because this year was also the chance to thank all the professionals who have made 

the Playtime family over the past 10 years, brands, buyers, and press were invited to 

celebrate with us on Saturday July 2 during a birthday cocktail that gathered around 

one thousand people. 

Playtime remained true to its positioning as the inspiring and inspired trade show by 

presenting its key silhouettes for Spring-Summer 2017 across four different spaces, 

all of which are available to revisit on our website. Several original installations by 

artists Nadya Bertaux, Julie Yülle and collective Groduk & Boucar were on display, 

around the themes of Cosplay, Refresh et Replay, as defined by our trendsetter Julie 

Malait, In the maternity showroom, creative trend bureau Carlin shared its Renaissance 

theme, staged by textile artist Aurélie Andrès. You can have an overvierw 

of all trends outfits fror SS17 here. 

On the events side, the show also wanted to make space for its press partners: LITTLE 

cotton candies and Doolittle x Glaces Glazed for the gourmands, a photo exhibition 

presented by Papier Mâché, an accessories section by Marie-Claire enfants, and the 

acclaimed Milk Awards (Fashion : Little Creative Factory / Shoes : Donsje amsterdam 

/ Home decoration : Nofred / Must-have : Leoca Paris). 

Playtime Paris celebrates its 

10th anniversary with family 

99

AUTUMN WINTER 2016

JEANBOURGET.COM +33 (0) 148 01 99 77

NEWS 

The MIOMIO Campaign 

by Kickstarter 

MIOMIO is a creative project for 

the production of childrenswear 

in organic cotton and hemp, 

entirely made in Italy thanks to a 

top-quality artisan tailoring process. The core 

of the project is a desire to create something 

by hand. To work natural fabrics with Italian 

tailoring skills. To make soft, comfortable, 

safe, right, locally sourced children’s clothes, 

that are also beautiful, well-designed and 

cleverly made up. 

We want our children and yours to wear soft 

clothes that are studied right down to the 

smallest detail, environmentally friendly, 

non-toxic and packaged by hand in line with 

a philosophy that is the absolute opposite to 

series production. 100% organicand tailor 

made in Italy. 

The aim of the campaign is to start production of 

MIOMIO models and lay the foundation for new 

collections. Every garment ordered is a step forward. 

Thanks to you, we can achieve our goal and produce 

our first collection. Help to grow a project that 

champions environmental, cultural and economic 

sustainability, the origins of its raw materials and the 

wellbeing of those who work them! 


ADVERTISE 

www.kickstarter.com 

103


MISSCHIPS.BE

GOOSE.COM.TR 

FALL WINTER 2016

+90 212 232 50 04

NEWS 

Lanvin, the long-established French fashion house and Simonetta, the leading Italian company 

in childrenswear, have signed a strategic licensing agreement for the design, production 

and distribution of the line for little ones: Lanvin Enfants. 

The French fashion house has identified the company based in the Italian Marche region as the 

ideal partner for this new project, sharing its innovative principles and at the same time the values 

of tailoring, tradition and quality. 

The Lanvin Enfants Spring Summer 2017 collection, which is also complete with accessories and 

footwear, is for boys and girls aged from two to fourteen and babies from three to twenty-four 

months. 

The partnership between the two companies will develop over several years for global distribution 

in the most prestigious and exclusive points of sale of childrenswear: multibrand stores and 

department stores. The Enfants collection will be distributed from the very first season in the most 

important Lanvin boutiques, including in Paris, London, Milan, New York and Shanghai. 

Michèle Huiban, CEO of Lanvin, said : “Jeanne Lanvin initially created out of love for her daughter 

Marguerite. Amid the excitement of motherhood, she went back to a thread and a needle and soon 

a wardrobe with unique models began to take shape. She had just invented children’s fashion. 

Children’s clothing became Lanvin’s first department in 1908. It was obvious to partner with Simonetta 

and give a fresh impetus to Lanvin children’s collections.” 

Roberto Stronati, Chairman of Simonetta, said: “We are very honoured about this partnership with 

maison Lanvin Paris for the launch of Lanvin Enfants. Thanks to this new agreement, Simonetta 

greatly reinforces its position as a global leader of reference in the childrenswear sector.” 


It’s Party Time 

NEXT.CO.UK

KENZO.COM 

FALL WINTER 2016

TRADE FAIR 

13 TH Edition 

July 31 - August 2, 2016 

PLAYTIME NEW YORK 

A 

total of almost 180 Fashion and Lifestyle brands were gathered, marking a 20% increase 

compared to last summer. While some brands are now regulars of the event (akid, bacabuche, 

caramel, herschel supply co, little miss gallia, misha and puff, mini rodini, noch mini, ragtales, 

rylee & cru, suoak,…), 43% were presenting their first show, making for a dynamic and 

comprehensive range.American creation was well represented (43% of exhibitors), while the proportion 

of foreign brands continues to make Playtime New York the indispensable event for seeing the most 

exciting international brands. 

In all, 1978 professional visitors braved the Summer heat: a new record for the New York show, which 

marks a solid +17.2% increase since the last equivalent edition in August 2015.These exceptional results 

confirm the show’s upward trajectory, after a first “solo” show in February, which was also a great 

success. “I think Playtime New York has reached a turning point in establishing itself as a leader for 

buyers looking for high quality, medium-priced creative brands in the United States”, explains Sebastien 

de Hutten, the show’s director. This progression has also been felt by brands, who were very positive 

about their experience taking part. “We had an outstanding first day (+47% compared to the average 

daily attendance figures of these last editions), which lent a great deal of momentum to the event”, he 

continues. 


A record-breaking summer 

for Playtime New York! 


Between July 31 and August 2, in the heart of Manhattan, 

Playtime New York welcomed childrenswear professionals to 

our presentation of Spring-Summer collections for 2017. Held 

once again in the beautiful Metropolitan Pavilion space, the 

event also took over part of neighbouring Altman Building 

(over 10,000 sq ft) in an effort to accommodate the presence of 

new brands wishing to take part in the event. 

Playtime staff’s consistent work in terms of customer retention 

is paying off: the proportion of visitors returning from one 

season to the next has increased by 7 points compared to last 

summer. Additionally, although American buyers (81.9%) 

from the East Coast (78.2%) remain the most typical buyers, 

it’s worth noting an increased mobility: the West Coast and 

the middle of the country travel more, and Asia and the 

Middle East have also been more represented. 

Aside from these very strong figures, this edition will also 

remain an incredible source of inspiration for both buyers 

and the press, who were able to dive into next year’s 

trends through original spaces highlighting brand new art 

installations: a “futuro-sportstwear” trend in the Cosplay 

space, staged by artist Wendy Letven; “tropicool” in the 

Refresh space, dressed by illustrator Yura Osborn, and some 

“retro-kitsch” in the Replay space “inhabited” by artist Saki 

Sato; so many ways in which the season’s trends ignited 

everyone’s imagination in “Ré-Re-création”, our theme for 

this summer. 

www.wendyletven.com / www.yuraosborn.com 

www.sakisato.com 

Finally, in an effort to help share this deluge of news, 

the show offered, in partnership with Earnshaw’s 

magazine, a morning conference on the new 

ins-and-outs of social media marketing. 

113

KENZO.COM 

FALL WINTER 2016

NEWS 

LITTLE GIANT 

New Fashion e-Commerce 

Website 

www.littlegiantedit.com 

Introducing littlegiantedit.com, the new 

fashion e-commerce site that has its finger 

firmly on the pulse, focusing on sourcing 

and uniting a new generation of designers 

from across the globe and broadening the 

frontiers of mainstream children’s fashion. 

It brings to you a playground of fashion 

and design aimed at children with adults in 

mind. LITTLE GIANT is a fusion of talent and 

accessibility. Creating the perfect playground 

to showcase everyday luxury which focuses 

on children’s individuality, style and assuring 

grown- ups with affordability and practicality. 

The busy diaries of children never cease to 

amaze us. From messy playground adventures 

to smarter yet still messy special occasions 

The Little Giant has created a comprehensive, 

contemporary collection for boys, girls and 

babies ages, 0 – 10 years. LITTLE GIANT’S 

goal is to promote and support the success of 

independent, creative fashion designers in a 

global market. Nurturing them to expand and 

be heard without losing their independence, 

and to compete with more established, 

financially backed mainstream designers or 

high street brands. This one-stop portal is 

host to a family of designers from Stockholm, 

Paris and London but also reaching China, 

America and Australia; offering their vibrant 

and charismatic designs producing a rich and 

diverse tapestry for the savvy and intelligent 

shopper that wants something a little different. 

At the heart of LITTLE GIANT is a passion 

to nurture children’s individuality. We truly 

believe that each child, no matter how tiny 

they may be has a giant within them. Small 

people with huge personalities, totally unique 

and individual in their own right. LITTLE 

GIANT has brought together a collective of 

designers, some big and some small who have 

projected their different forms of creativity 

into one medium / one world. The magical 

world of a child. LITTLE GIANT respects its 

environment and surrounds itself with friends 

with mutual beliefs. 



HOGAN.COM

FEATURED LOOK 

2-pack Longsleeved 

Tops 

Super Skinny Fit 

Biker Jeans 

SHOP at HM.COM 

Sneakers 

White/Silver 


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Dark blue/hearts 

Glittery Sneakers 

Silver 

Sweatshirt Dress 

dark blue/heart 

119

STUDIO 

COLLECTION 

A/W 2016 

Plumeti Blouse 

with Lace 

$29.99 

Glittery Wool 

blend Shorts 

$24.99

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$49.99 

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Cashmere 

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INDUSTRY 

When the past 

joins the present... 

Coming from an illustrious family in the fashion industry, in 2010 Laure 

decided to pursue her dream and follow in the footsteps of her ancestor, 

Jeanne Lanvin. 

“Les Enfantines” was born … 

As Laure remembered the fabulous treasures she found in her family’s attic, she 

used the concept of the removable collar and turned them into a contemporary 

design, bringing it into fashion today and setting new trends. 

Keeping in mind how much fun fashion should be, she develops her collection 

so the collars, the pockets … become accessories, making each outfit unique and 

new everyday. 

After two successful years, “les Enfantines” can be found in the most prestigious 

stores in Paris, such as Les Creations Bonnichon and Le Printemps. 

For optimum control of the finest quality and highest standards, ‘Les Enfantines” 

now has opened and operates its own Atelier de couture in Paris. 


LES ENFANTINES COMPANY 

123

FEATURED LOOK 

Long-sleeved shirt in 

woven fabric 

Dressy twill vest with 

buttons at front, 

SHOP at 

Fleece-lined Chelsea 

Boots 

Suit pants in soft 

twill 


Fine-knit Merino 

Wool Sweater 

Blazer in a piqué 

cotton blend 

HM.COM 

High tops with a lightly 

padded edge 

Low-rise chinos in washed 

stretch cotton 

125


LESENFANTINES.COM +33 984 14 01 01

TRADE SHOW 

The New Trend in Kids’ Fashion: Ceremony Evening Dress 

Parents who would like 

tohave their kids have the 

glamour of ‘couture’ on 

their special days made a 

new market grow with the 

evening dress in the baby-kids 

products category in Turkey, 

which is Europe’s second and 

the world’s seventh major 

garment supplier. 

Turkey is the largest manufacturer in the 

world after Italy in “daily and classic 

evening dress for kids” and has a 

market share of about 16.8%. Countries 

from the Middle East and North Africa such 

as Tunisia, Morocco, Algeria, Egypt, Libya, Iran 

and the Gulf Countries are prominent among 

those to which companies export evening 

dress products. That good quality production 

and stylish design are offered under standard 

pricing policy, the supply process is fast, the 

production is delivered in the desired quantity 

and time, being located in a fast distribution 

network in the local markets, contact with the 

dealer is made easily in every period brings 

advantage to Turkey against its competitors 

and keeps interest in Turkish products on a 

high level.Taking place for the 32nd time in 

CNR Expo Center, Istanbul Exhibition Center 

on January 11th-14th 2017, “International 

Istanbul Children Baby Maternity Industry 

Expo CBME Turkey” is preparing to host 

over 40 Turkish companies such as; Pamina, 

Ilgaz Kids, Mialora, Beggi Kids, Nina Matilda, 

B-95 Group, Micro Bebe, Lindissima, Babooni- 

Altın Çocuk, Milo Tekstil and Porça which are 

specialized on evening dress that is the rising 

trend in Turkey as well as worldwide. 

Ebru Özcan Şenol, General Manager of Pamina 

Kids says: “Starting in Turkey, our journey 

on ready wear soon went beyond the 

borders of our country. Pamina became an 

important brand in many countries around the 

world. Kuwait, Dubai, Palestine, Israel, Iraq, 

Iran, Lebanon, Oman, Libya, Algeria, Russia, 

Kazakhstan and Azerbaijan are the main 

countries that we make sale to. As the number 

of parents who would like to have their 

kids stylish and glamorous on special days 

increases, demands for the companies increased 

as well. Accordingly, the number of evening 

dress manufacturers has increased recently. 

Another important factor is the fact that Syrian 

manufacturers began to make production in 

Turkey, their customers coming from the Arabic 

countries and their demand for evening dress”. 


Lighter and linen fabrics are dominant in areas 

with hot climate while Italians prefer slim fit 

clothing that matches their own style”. Mentioning 

that evening dress products have also risen in the 

domestic market in the last decade, Çakıroğlu 

highlighted that graduation ceremonies, that 

mothers want to have their kids wear clothing 

in different concepts on special days such as 

birthdays, henna and mevlüt (Islamic memorial 

event) and that they share these activities on the 

social media influenced the rise of evening dress 

as a market. 

Mentioning that products preferred in the 

domestic and external markets vary even 

depending on the country, Özcan said: “For 

example, some countries demand clothing 

with more accessory details while some 

other countries prefer more plain, simple 

clothing. Demands to color vary from country 

to country as well, however, the cream color 

definitely rules in the evening dress for kids. 

Cream is followed by powder. Sometimes 

we include dark blue, mint, light pink and 

yellow tones as well. We can say the rising 

trend for this year is the harmony of sky 

blue / gold. Accessories with a natural and 

soft tone are always welcome in the evening 

dress for kids. Laces, guipures, open-textured 

fabrics with a web appearance as well as 

veils flying around are indispensable for our 

evening dresses”. 

Nurgül Çakıroğlu, General Manager of Ilgaz 

Kids, a CBME Turkey exhibitor manufacturing 

ceremony evening dress and suit for boys 

and girls aged between 6 months to 15 

years and having an experience of over 40 

years in the industry says: “We prepare 

evening dress and wedding dress for girls and 

suit collections for boys with our Chaton D’or 

brand. Our products are greatly appreciated 

in both domestic and the overseas market. 

Italy, France, Portugal, UK, Greece, Dubai, 

other Arabic countries and Turkish 

Republics are our major buyers abroad. 

Cultural differences and climate properties 

have an impact on product preference. For 

example, British people prefer dark blue and 

saxe colors while Middle Eastern countries 

prefer more lively colors. 

Mentioning that a hundred percent of their 

products are exported to overseas countries, 

Emel Ebru Avcı Özdemir, General Manager of 

Mialora Couture which is a CBME Turkey exhibitor 

said: “Overseas buyers want to get their money’s 

worth. The major reason why they prefer us, is the 

superiority of our collections in terms of design 

and our quality in production. We export 

mostly to the Russian Federation, Middle East, 

North Africa, European countries and Turkish 

Republics. Italy, UK and Germany are among our 

customers in Europe. Our major competitors in this 

area are Brazil, Spain and Italy”. Addressing 

the trends in the Ceremony-Evening Dress 

for Kids, Özdemir said: “Special days are very 

in all cultures.For instance, the names and dates 

of national holidays vary, but the desire of 

mothers to have their kids get dressed in a 

stylish and special concept is very similar. The 

culture regarding special days in our country 

has recently been developing with more variety as 

well. For example, the baby shower events that are 

common abroad are now held in our country too. 

Birthdays, national holidays, weddings, school 

parties... there are special concepts and products 

for them all. I should also remind that postings 

of mothers on the social media influence the 

development of this culture”. 

CONTINUED ON 176 

129

RUBIOKIDS.COM 

+34 96 336 04 81 

C/ Sorní, 9 

46005 Valencia 

SPAIN

INDUSTRY 

Long Live 

Childhood! 

A STORY BEHIND 

THE GREAT BRITISH BABY COMPANY 

Racheal’s journey towards founding The Great British Baby Company began 

unexpectedly one day in 2014. She was passing through a department store in central 

London when she noticed a beautiful girl’s winter coat. She was taken by the colour 

and the cut of the coat and, convinced that it was perfect for her then one year old 

daughter. The coat appeared every bit as appealing up close as it did from a distance but, 

upon turning over the tag, she was surprised to find that she would have to part with a four 

figure sum to take it home. A shop assistant noticed her admiring the coat and came over to 

help her. After a string of questions, Racheal discovered that the coat was made largely from 

synthetic materials, that it was entirely machine manufactured, that it was not made in Britain 

or anywhere else in Europe, and that it was not a limited edition or special release. 

Racheal was not given a single reason why the coat warranted its price tag. And this got 

her thinking. Could she create children’s clothing that has a value beyond simply ‘looking 

nice’, that is made of noble materials, and that is impeccably hand crafted? Could she create 

children’s clothing that is home grown, using generations’ old expertise, and that would mean 

something beyond cloth and thread to people? Not one to shy away from a challenge, she 

started researching and, albeit with setbacks and disappointments along the way, she found 

a set of skilled British craftsmen and craftswomen who could achieve this standard of luxury. 

Alongside designing clothing for babies and children, Racheal trained for eight years as a 

historian of modern British society and culture. Whilst admittedly an eccentric combination, her 

enthusiasm for classic British style and her awareness of Britain’s textile production heritage 

have helped greatly in both establishing the core values of The Great British Baby Company and 

making the creation of true British luxury a viable proposition. Moreover, as the descendent 

of English drapers and tailors on one side of her family and Welsh woollen mill owners on the 

other, She has always felt an affinity with traditional British clothing production as well as a 

desire to draw links between past and present, and build on a family legacy. 


www.greatbritishbabycompany.com 

She is inspired by what she has seen not only in history books and family photo albums but also in real 

life. Her upbringing in rural Sussex, her childhood holidays in Wales and Scotland, her student days 

in London and Oxford, as well as her experience 

as a mother, influence her designs. They help 

Racheal create the modern interpretations 

of traditionalBritish styles, the elegant and 

sometimes vaguely eccentric cuts, that are the 

signature of The Great British Baby Company. 

Her love of both the past and the vibrancy of 

youth are ultimately what lie behind The Great 

British Baby Company. She founded the brand 

with two main objectives: firstly, to ensure that 

fine British craftsmanship is more than simply 

‘history’ to the next generation, and, secondly, to 

celebrate childhood as a special and precious time 

that should be lived to the full. 

This passion to perpetuate British heritage for the 

benefit of British children and of childhood is sewn 

into each and every one of The Great British Baby 

Company’s pieces. It is what Racheal believes, 

gives her clothing a significance and a value that 

in today’s world is truly rare. 

Images courtesy of greatbritishbabycompany.com 

133

PIUPIUCHICK.COM 

+351 220 991 665

FALL WINTER 2016

NEWS 

Simonetta Took part to the catwalk 

at level kids, City walk mall, Dubai 

Simonetta starred in one of the events organized to celebrate the official opening of the 

Level Kids Department Store at the City Walk Mall in Dubai on Friday 29 October, The 

Italian maison took part in Fashion Playground, the first fashion show dedicated entirelyto 

kids, organized by Vogue Bambini in collaboration with the Chalhoub Group. During the 

exclusive event, in a fun, and playful setting inspired by the stunning scenery of Cirque du Soleil, 

Simonetta took part to the catwalk with eight of the most meaningful and representative looks in the 

Autumn/Winter 2016-17 collection. Floral embroidery, exclusive prints and precious details starred 

along with the children in this fashion show, reaffirmingthe unmistakable style of this Italian brand. 

With this event, just months after the opening of the monobrand boutique at Level Kids, Simonetta 

wanted to celebrate and consolidate its presence at one of the biggest luxury shopping venues in 

the Middle East. 


FALL 

WINTER 

2016 

www.simonettashop.com

STYLE 

Chloé 

Mini Me flannel 

reefer jacket 

in Dark grey 

Sonia Rykiel Enfant 

Robe en molleton 

avec patchs 

in Green 

10 

For Girls 

FALL WINTER ‘16 

TOP PICKS 

Billieblush 

Embroidered coat 

in Grey and Black 

Kenzo Kids 

Mini Me teddy jacket 

in Blak and Green 

FENDI 

Wool blend poncho 

in Heather grey 


Billieblush 

Ethnic sweatshirt with a patch 

in Electric Blue 

Stella McCartney Kids 

Jean vest with patches 

in Denim 

Jean Bourget 

Graphic sweatshirt 

in Navy blue and Red 


Neoprene jacket 

in Black and Khaki 

Billieblush 

Graphic sweater 

in Neon Pink 

139

SHOP at FUN-FUN.IT

SHOP at FUN-FUN.IT

LOOK STORY 

STELLA McCARTNEY 

COLLECTION 


PREVIEW 


FUN & PLAYFUL! 

143

LOOK STORY 

Stella McCartney Kids launches the Autumn 

Winter 2016 Collection featuring fun and 

playful designs that reflect the energy and 

spirit of kids today. The designs for girls, 

boys and babies aged newborn to 14 years are 

inspired by the Wild West and the Big Top this 

season. 

The new collection features animated prints 

including stuntmen, ringmasters, galloping 

horses and cowboys; alongside cowgirl boots 

fringed details, in a deep autumn colour 

palette. Bringing out the fun in back-to-school 

this season, is an expanded range of backpacks 

and cross body bags in a variety of colours, 

shapes and sizes. Meanwhile, focusing on 

function, a selection of waterproof, winproof 

and breathable jackets are introduced using 

technical fabrics. 

As with previous seasons, an assortment 

of styles have been inspired and shrunk 

from the designer’s mainline including the 

popular star spangled denim, paisley prints 

and high top sneakers. In keeping with 

the brand’s commitment to sustainability, 

forty-five percent of styles for girls, boys and 

babies are in organic cotton. Additionally 

within the collection are perfect gift items; 

a capsule collection of Halloween and 

Christmas inspired designs just in time for 

the holiday seasons. While an extended 

range of gift sets are available to welcome 

newborns. 


The Autumn Winter 2016 collection will be 

available from July 2016 online at stellamccartney. 

com and in stores worldwide. Addressing the key 

wardrob essentials in the best possible fabrics, 

prices for the collection range from £33 for a 

baby’s T-shirt to £238 for outerwear. 

With shipping in up to 100 countries, the 

Stella McCartney Kids website allows 

parents to shop the full collection. In 

addition to the online shopping service, 

the collection is now available at 2 

standalone Stella McCartney Kids store 

in Hong Kong’s Ocean Terminal and 

Jakarta as well as at 40 Stella McCartney 

stores and at over 400 wholesale accounts 

worldwide. 

145

STYLE 

Kenzo Kids 

Multi Icon 

sweatshirt in 

Heather grey 

MOLO 

Printed sweatshirt 

Milton 

10 

For Boys 

FALL WINTER ‘16 

TOP PICKS 

Moschino 


in Ivory color 

John Galliano Kids 

Wool blend jacket 

in Grey and Black 

Levi’s 

Mottled hoodie 

in Heather grey 


Dolce & Gabbana 

erringbone jacket 

in Black 

Jean Bourget 

Fleece jacket in 

Navy blue and Dark green 

Diesel 

Reversible bomber 

jacket in Blue Stella McCartney Kids 

Reversible jacket 

in navy blue 

Paul Smith Junior 

Light bomber jacket 

in Navy blue 147

CHARITY 

Newborns In Need was created on 

July 7, 1992, by Carol Green. Carol 

first discovered the need when she 

attended a quilting club meeting 

in the early summer of 1992. She read in an 

Arizona-based sewing magazine that some 

needy newborns that died would be buried in 

paper sacks or discarded with medical waste, 

simply because no one had the money or 

resources to provide burial clothing. The others 

at the quilting club meeting thought that the 

article was inaccurate, but she was dismayed 

at the thought and had to know the truth. She 

contacted the woman who made the statement 

and she confirmed the shocking truth. She then 

called hospitals in her area, and discovered that 

they also faced the same problem — no burial 

clothing for needy children. Carol enlisted her 

friends, and soon they were turning out burial 

wear so no baby would be treated without 

dignity. Her husband then pointed out that 

there were living, needy children that also 

needed clothes. Soon Carol and her friends 

were producing those clothes too – baby 

gowns, hats, blankets, sleepers, isolette covers 

and other baby essentials. From one woman’s 

outrage at the treatment of a deceased baby, 

and the encouragement and support of her 

husband, Richard, Newborns In Need was 

launched. 

Image courtesy of newbornsinneed.org 

The Birth of 

IN NEED 

Carol would smile when she would give credit 

to Richard for coming up with the organization’s 

name. 

In 2007, Carol and Richard decided to retire 

from Newborns In Need and contacted a 

volunteer who had the same passion for babies. 

Connie Edwards was that volunteer. Connie 

started the first North Carolina Chapter but in 

2001, due to the requirements of a full-time job 

and family, Connie turned her chapter over to 

someone she could trust to continue her heart’s 

work. Never imagining that the organization 

she loved would be under her fulltime care, 

she received a phone call many years later from 

Richard Green. After a lot of prayers and tears 

of uncertainty, and finally with a fierce sense of 

determination, Connie accepted the challenge 

of taking Carol and Richard’s love for babies 

into the future. 

On September 9, 2007, Newborns In Need was 

firmly established in Pfafftown, North Carolina. 

Under Connie’s direction, it has grown to over 

55 chapters across the United States. And it’s 

still growing! NIN has expanded its role in 

the communities that it serves. Not only does 

NIN provide burial clothes for those precious 

babies that need them, NIN also provides 

other bereavement and memorial items to 

give comfort to those grieving families. NIN 

works with NICU’s and nurseries (and other 

organizations) across the country to see how 

it can help accommodate some of the special 

needs that they may have in caring for the little 

ones they see. 

In 1992, Carol & Richard Green founded 

Newborns In Need in Houston, Missouri. 


NEWBORNS 

In the United States approximately 2,000 babies 

are born into poverty each day.Over 540,000 

babies are born prematurely each year and for 

every 1,000 babies born, 6 babies lose their fight 

for life. Poverty or illness touches the tiniest 

babies and families become overwhelmed. 

Imagine that in the midst of the fear, the 

sadness and a sense of “what do I do”, a nurse, 

a doctor, a social worker, or a friend touches 

your shoulder and hands you a basket full of 

blankets, diapers, and baby clothes. 

We pray that no mother has to hold a dying 

or stillborn baby in her arms, but it happens 

in hospitals across the USA. Families struggle 

as they want to memorialize theirchild, but 

are not prepared for the moment they never 

anticipated. Newborns in Need provides 

a grieving family burial and bereavement 

clothing and keepsake items for the babies that 

lose their fight for life. 

The last memory the family will have is of the 

baby dressed in a beautiful burial layette. 

The “911” for babies, Newborns In Need is 

the organization mobil ized across the United 

States to offer baby items to those families 

who need help. Raising awareness, opening 

new chapters, Newborns In Need believes 

that communities can and will help each 

other if given the vehicle to do so. Whether 

crafted with love by the hands of a volunteer 

or donated by others who understand we need 

to take care of each other, Newborns In Need 

has positioned itself as the first response for 

the baby in crisis. For more information please 

visit newbornsinneed.org 

149 

www.newbornsinneed.org

FEATURED LOOK 

Image cotton t-shirt 

REF. 73073605 

Striped flannel shirt 

REF. 73030204 

Lace-up boots 

REF. 73057506 

Pocket cotton trousers 

REF. 73070086 


More looks at 

SHOP.MANGO.COM

Turtleneck sweater 

REF. 73035521 

Cotton cashmere 

-blend coat 

REF. 71045551 

Embroidered wool sweater 

REF. 73065587 

Striped trousers 

REF. 73075543 

Lace-up sneakers 

REF. 73050226 

151

TRADE FAIR 

14 TH 

Edition 

Playtime’s Summer in Tokyo ends on a high note! 

The 15th edition of Playtime Tokyo, the third and last chapter of the season, took place from 

August 23 to 25, 2016. The Japanese trade show was held at its familiar Shibuya address (Belle 

Shibuya Garden) to play host to professionals from childrenswear and maternity. 

A total of 240 Japanese and international brands (60% and 40%, respectively) were represented to 

exhibit their collections for Spring-Summer 2017. Playtime’s carefully selected range has never ceased 

to improve, bringing us this year close to 45% first-time exhibitors.in line with its trademark concept, 

the show presented all the universes of children and maternity over two areas. And although Fashion 

(ready-to-wear, shoes, accessories) is by far the biggest part of this, Lifestyle saw growth especially 

through the space “Playtime meets Kodomono”, which was dedicated to contemporary design monoproducts 

or mini-collections for children. 

This subtle balance between well-established brands (arch & line, bobo choses, bonheur du jour, easy 

peasy, ilovej, louise misha, numero74, nunuforme, oeuf, oilily, tinycottons, valmax,…) and new designers 

(8sea, carlota barnabe, diapers & milk, pierrot, the small gatsby,…) from Japan and from around the 

world is what enthralled a total of 3136 professional visitors. 


PLAYTIME TOKYO 

AUGUST 23 - 25, 2016 

A record number for the show which means it has seen, for the second time in a row, two 

increases: +18% compared to its last equivalent edition of summer 2015, and +5% compared 

to winter 2016.“Since its creation and despite the economic downturn of the Japanese market 

these last few years, the show’s attendance figures have never ceased to grow. The show has 

established itself as indispensable for all creative brands who wish to develop in Japan and 

Asia”, explains Kay Sakaguchi, the director of the show. 

A show which buyers and press, always on the lookout for trends and exclusivity, would 

miss for nothing in the world! 

While the editorial staff of Milk Japon crowned their selection of best collections in 3 

categories (Little creative factory, Fashion Award / Duduk, Lifestyle Award / Motoreta, 

“Coup de coeur” Award), the show’s three trend spaces projected key silhouettes for 

Spring-Summer 2017. Visitors were thus able to discover futuristic trends highlighting 

technical fabrics and sportswear cuts in the ‘Cosplay’ space, deliciously regressive styles 

in the ‘Replay’ space, and even tropical explorer looks in the ‘Refresh’ space. All-in-all, a 

good dose of inspiration reinforced by artistic installations by Yusuke Sugisawa, Mayumi 

Tsuzuki and Barbara Cadet, respectively associated with each of these forums. 

www.yusuke-sugisawa.com / www.mayumi-tsuzuki.com / www.barbaracadet.fr 

And while grown-ups delighted in this avalanche of innovation, the youngest were able to 

enjoy a special ‘green thumb’ workshop organized by Abi Loves, in collaboration with artist 

Nozomi Yuasa. 

www.abiloves.com / www.nozomiyuasa.tumblr.com 


153

STYLE 

Girls red patent leather ballet pumps by 

Salvatore Ferragamo Mini. This very 

smart slip-on style has a bow detail at 

the front, with a gold embossed designer 

badge. With a leather lining, a cushioned 

instep and non-slip rubber sole. 

Girls black and red check 

dress from Ralph Lauren. 

Made in a sateen fabric 

that is lightweight, this 

pretty dress is sleeveless, 

with a fitted bodice and a 

gathered, flared skirt. The 

dress fastens with covered 

buttons the full length at the 

front. It has a black ribbon 

tie that secures around the 

waist and is fully lined in 

satin, with tulle petticoat 

trims. 

Salvatore FerragamoMini 

Red “Varina” Patent Shoes 

Girls ivory and navy blue 

floral hairband by Lesy. 

The band has a fabric 

covering and is decorated 

with navy blue sequin 

embroidered flowers and 

jewel centres. 

Girls smart red hairband by 

Trestelle, featuring a double 

bow appliqué on one side, 

made in red velvet and 

ivory grosgrain with a red, 

fancy, flocked pattern. 

Handmade, the bows are 

lined in tulle and the 

narrow band is covered 

in red, velvet ribbon. 


Lesy Luxury 

Luxury Blue Sequin 

Lace & Ivory Tulle 

Dress 

Lesy Luxury 

Ivory & Navy Blue 

Lace Hairband with 

Jewels 

Trestelle 

Girls Red Velvet 

Bow Hairband 

Polo Ralph Lauren 

Girls Black & Red Taffeta 

Check Dress 

GET READY FOR THE 

CHRISTMAS PARTY! 

Stunning navy blue and ivory 

dress by Lesy Luxury. The silky, 

ivory bodice is overlaid in a 

navy blue, guipure lace, which 

is covered in sparkling, navy 

blue sequins, and extends to 

form a peplum. Around the 

waist is a navy blue, velvet 

waistband with a bow 

embellished with large navy 

blue jewels. The skirt is made up 

of many layers of soft ivory tulle, 

giving a wonderfully full shape. 

Perfect for any special occasion, 

it would look fabulous with a 

navy blue headband and navy 

blue sequinned or patent shoes. 

Quis Quis 

Girls Navy Blue 

Slip-On Leather 

Glitter Shoes 

with Jewels 

Girls navy blue leather shoes by 

Quis Quis. The uppers have a 

glitter effect in a shade of midnight 

blue. These smart ballet pumps 

are slip-on with elasticated heels 

and are decorated across the toes 

with jewel appliqué. They are fully 

lined in leather, have a cushioned 

instep and leather soles with 

non-slip pads.

Girls adorable navy blue and pink sleeveless dress by Hucklebones 

London. In a trapeze style it has a navy blue satin bodice with a 

large peach-pink bow on the front. The flared and full skirt, is softly 

gathered around the waist, has a layer of navy blue floral chiffon 

over a pale pink silky layer, with tulle layers beneath. It has a silky 

lining and fastens with a zip at the back. A stunning dress ideal for 

parties and other special occasions. 

Il Gufo 

Girls Navy Blue 

Patent Leather Shoes 

Girls navy blue patent 

leather shoes from Il Gufo. 

Beautifully made, they have 

a buckle strap fastening and 

bow detail, with a cushioned 

pink leather lining, a small 

heel and non-slip rubber sole. 

Hucklebones London 

Navy Blue Chiffon Dress 

with Pink Satin Bow 

Dore Dore 

Black Cotton 

Tights 

Miss Grant 

Girls Ivory & Black 

Dress with Pearls 

and Diamanté 

Girls striking, special occasion 

dress by Miss Grant, with a 

sparkling trim around the 

neckline of diamanté, pearls 

and feathers. The lined, ivory 

bodice is made in soft viscose 

jersey, with a concealed zip 

fastener at the back. Below the 

black, grosgrain waistband, 

the silky viscose lining has a 

lovely black mesh overlay 

with latticed ribbon featuring 

ribbon bows. 

Black tights made in a super soft 

cotton blend. Soft and stretchy 

they have a reinforced toes and 

heel, a comfortable elasticated 

waistband and are perfect to be 

worn by both boys and girls. 

Dore Dore is a name synonymous 

with high quality hosiery, using 

only the finest materials available, 

they create items that are 

comfortable to wear and made 

to last. 

Girls black patent leather shoes 

from Il Gufo. Beautifully made, 

they have a buckle strap fastening 

and are lined in pink leather, with 

a small heel and non-slip rubber 

sole. 

Il Gufo 

Girls Black Patent 

Leather Shoes 

SHOP AT CHILDRENSALON.COM 

155

AUTUMN WINTER 2016

SOFTGALLERY.DK

NEWS 

Paris, France – July 1st, 2016 

Jenny Walker launches infant furniture line in Paris, France at Playtime trade 

show with sophisticated and innovative designs. 

“We are always looking for the best brands to showcase, and Jenny Walker is definitely one of 

them with their gorgeous products. We’re so happy to have them for our upcoming editions of 

Playtime Paris and New York!” 

- Lucile Giraud, Playtime Communications Manager 

After two years of research and development along with intense third party testing by 

Interek Laboratories, Walker unveiled her products to European retailers and worldwide 

press. 

Jenny Walker’s debut, The Normandy Collection, features crib spindles hand wrapped in 

Italian leather, solid walnut and stainless steel hardware. The crib transforms to a leather 

topped desk making it ever functional from child to adulthood. Each crib takes 100 hours 

to hand produce yielding heirloom pieces meant to be passed down from generation 

to generation.Additionally within the collection you’ll find a sophisticated bassinet and 

changing pad incorporating iconic Holland & Sherry wool tweeds and leather. 

Proud to offer in partnership with Colgate Corporation, Greenguard Gold certified 

private label mattresses.The Normandy Collection 2016 will be available on a made to 

order basis at jennywalker.com. 


ADVERTISE 

www.jennywalker.com

STYLE 

Burberry 

Boys Black Wool 

Tuxedo Suit 

GET READY FOR THE 

CHRISTMAS PARTY! 

Boys smart, black wool, tuxedo 

suit by Burberry, with a beautiful 

silk satin lapel and button fastener, 

decorative satin trims on the front 

pockets and decorative satin 

buttons on the cuffs. Fitted and with 

a full, logo lining, the jacket comes 

with a useful inside pocket and 

trousers that have matching trims 

down the sides of the legs and on 

the decorative back pockets. They 

have an adjustable waist and side 

pockets. 

Billybandit 

Boys White Cotton 

Bulldog Print Shirt 

with Bow Tie 

Children’s Classics 

Boys Black Patent 

Leather Brogue Shoes 

Boys white, long-sleeved top 

by Billybandit, made in soft, 

woven cotton. It has a pointed 

collar with a removable 

velvet-feel bow tie. It is 

covered in a black bulldog 

print and has button 

fastenings down the front 

and at the cuffs. One button 

at the front and one at the 

cuffs are trimmed in gold. 

Couche Tot 

Boys 5 Piece Black 

Tuxedo Tail Suit 

Boys black patent leather lace-up shoes from Children’s 

Classics. With brogue style detailing, these super smart 

shoes are ideal for all occasions. They fasten with laces 

and are fully lined in leather, with a cushioned instep 

and a non-slip rubber sole. 


Boys black, special occasion five piece 

suit from the Sebastian range by Couche 

Tot. The jacket and trousers are made 

with a softly woven feel. It has satin 

tuxedo style trims on the jacket and 

trousers to match the velcro fastening 

cummerbund and elasticated bow tie. 

The jacket has tails and is designed not 

to fasten. The trousers have an elasticated 

waist, with a button and zip to fasten. It 

comes with a white cotton blend shirt 

with pleats and buttons on front. 

Early Days boys traditional 

black patent leather James 

pre-walker shoes. Made in 

England they have a soft 

cushioned insole and smart 

buckle fastening. 

Early Days 

Boys Black Patent 

Leather ‘James’ 

Pre-Walker Shoes

Girls smart layered dress by ValMax, 

with the look of a pinafore dress and 

blouse. The red dress is made with a 

soft textured jacquard. It has a pretty 

turtle neck and the bodice is decorated 

with pearl beads, diamanté and red 

gems. The skirt is pleated around the 

waist and has a satin feel lining with 

a structured hem for volume. The 

white long sleeve blouse is made with 

lightweight chiffon and the dress 

fastens with a zip and buttons. It 

would look amazing worn with little 

red shoes. 

ValMax 

Red Jacqaurd 

and White Chiffon 

Layered Dress 

Moschino Kid-Teen 

Girls Red Leather 

Glitter Shoes 

Girls red, slip-on, pump-style shoes by Moschino Kid-Teen. Made 

in soft leather and covered in sparkly red glitter, they feature the 

designer’s logo across the toes in gold diamanté letters. They are 

fully lined in soft leather and have soft rubber soles with a red logo 

heart. 

SHOP AT CHILDRENSALON.COM 

Il Gufo 

Baby Girls Red Taffeta 

and Velvet Dress 

Baby girls red taffeta and velvet dress by Il Gufo. 

This elegant design has a taffeta peter pan collar 

with a velvet bodice and puffed short sleeves and 

bow detail at the waist. The full and gathered 

skirt is made in taffeta and it has satin and tulle 

underskirts which add volume. The dress does up 

at the back with a concealed zip. 

Dolce & Gabbana 

Baby Girls Red 

‘Carretto Con Rose’ 

Shoes 

Baby girls red ‘Carretto Con Rose’ 

shoes from Dolce & Gabbana. 

These beautiful brocade ballerina 

pumps have an ankle strap with 

velcro fastening and a leather bow 

with a gold-coloured heart charm 

attached. The fabric is printed with 

a pink rose and traditional Sicilian 

tile print. They are fully lined in 

red leather and have a cushioned 

instep and logo embroidery on 

the sole. 

161

LOOK STORY 

LITTLE 

WARDROBE LONDON 

COLLECTION 


PREVIEW 


Strong influences 

from Dickens! 

163

LOOK STORY 

The Little Wardrobe London AW16 collection 

takes on a dramatic theme. With strong 

influences from Dickens, most notable in pieces 

such as the Black Frock Coat, a modern take on 

a tailored Victorian coat, typical of the Dickens 

era. The Little Nell Dress is directly inspired by 

Nell Trent, the angelic heroine in Dickens, The 

Old Curiosity Shop. The Herringbone tapered 

trousers combine fine tailoring,luxury fabrics 

and the class of the era. The collection combines 

both the opulence and earnest characteristics of 

Dickens’ London, all brought up to date with a 

contemporary twist. 

Last season’s fairytale tulle skirt was such 

a success, that this season we see the sister 

version, in maxi form. Little Wardrobe 

London’s AW 2016 collection once again 

showcases more enchanting sequins, this 

time in muted hues. The popular showstopper 

dress has now expanded to four 

beautiful colours, each one as head-turning 

as the other. 

164 OCT/NOV/DEC 2016

The boys don’t get overlooked either, there’s a 

fitted 3 piece suit, that includes tapered trousers, 

tailored waistcoats and smart jackets, all made from 

exquisite lambs wool in a fashionable windowpane 

check. 

Little Wardrobe London’s fabrics are specially 

selected to ensure the impeccable quality of 

their clothing. This season Little Wardrobe 

London have opted to embrace the onset of 

winter with the use of luxury fabrics such as 

cashmere, herringbone, virgin lambs wool. 

Running side by side with that are smooth 

and glossy satins, enchanting tulle, romantic 

lace, and gorgeous silks and linens. An 

effortlessly elegant collection offering total 

comfort without compromising on style. 

Little Wardrobe will evolve just as London continues to. 

165

STYLE 

THE SKI STYLE 

Enjoy your holiday time skiing with your children and keep your 

lovely ones warm & stylish with these great stuffs! 

Available at Melijoe.com & alexandalexa.com 

Perfect Moment 

Blue and Yellow 

Timik Ski Jacket 

Phenix Orange 

Norway Alpine 

Team Ski Set 


Blue Aurora 

Flare Ski Pants 


Blue Merino Wool 

Star Dust Sweater 

Make sure he takes to the 

slopes in style with this 

cool Jacket and salopette 

set from Phenix. Expertly 

crafted from a durable, 

windproof and waterproof 

fabric, the orange jacket 

features subtle Norway 

Alpine Team branding, 

a zip-down fastening, 

navy front zip pockets 

and elasticated inner 

cuffs, while the navy 

blue salopettes have a 

zip-down fly and adjustable 

velcro at the waist. 

Perfect for any snow 

sport, layer them over 

thermals and pair them 

with a fun bobble hat. 

Emporio Armani EA7 

Ski pants with 

removable braces 

Available in Blue, 

Yellow and Red colors. 

Moon Boot 

White Star Wars 

Stormtrooper 


MARCJACOBS.COM 

Girls Bouclé Wool Jacket with Leopard Print SHOP AT CHILDRENSALON.COM

Every snow day is an epic journey 

when you’ve got the cast from Disney 

Frozen along for the ride. 

BURTON.COM

Disney Frozen 

Olaf Snowboard 

Burton 

Riglet Reel 

Burton Grom Boa® 

Snowboard Boot 

Burton Grom 

Snowboard Binding 

Make your li’l one’s first turns magical with the Disney Frozen snowboard and 

its cast of characters, including Elsa, Anna, and Olaf. Forgiving, catch-free design 

takes the bite out of learning while casting a spell of confidence and stability. 

The Riglet accessory (sold separately) lets you tow junior around and get them 

used to the feeling of sliding sideways.

STYLE 

MOLO 

Ski coat with 

a fleece 

lining Cathy 

Rock the slopes! 

Bollé 

White Backline 

Visor Premium 

Helmet 


Star Print Kaneq 

Longline Parka 

Jacket 

Updated for a luxurious finish, 

this season Bolle presents this 

Backline Visor Premium 

Helmet in White from Bolle. 

Designed with injected ABS 

for shock absorption, PC 

visor, adjustable ventilation, 

personalised fitting for 

precise wear, detachable 

ear pads and an 

hyperallergenic inner 

linning; this new version 

boasts a metallic paint and 

felt interior for wear like 

no other. 


Spyder 

Multi Coloured 

Astrid Ski Gloves 


Star Print Imok III 

Ski Pants 

SHOP THE ITEMS 

FROM MELIJOE.COM 

ALEXANDALEXA.COM 

POC 

Blue Iris X 

Ski Goggles

PITTI BIMBO 

84 

2 

0 

1 

7 

19 - 21 

JANUARY 

2017 

FIERENZE - ITALY 

Opening times: 

every day: 9.00 am – 6.00 pm 

last day: 9.00 am – 5.00 pm 

Registration times 

at Medici Pavilion: 

every day: 9.00 am – 6.00 pm 

last day: 9.00 am – 5.00 pm 

For more info plesae visit www.pittimmagine.com 

Pre-registration: 

18 January 2017 

times: 12.00 pm– 6.00 pm

TREND 

Mayoral 

Striped polo 

Catimini 

Striped sweater 

Kenzo Kids 

Striped sweater dress 

Stella McCartney Kids 

Striped organic cotton 

and cashmere cardigan 

Strips for 

AW 2016 

Junior Gaultier 

Striped sweater dress 


Ralph Lauren 

Pony striped polo

Paul Smith Junior 

Striped cardigan 


Striped pyjamas and 

matching hat 

Timberland 

Striped sweater 

Petit Bateau 

Striped dress 

173

YOUR GLOBAL STYLE 

DESTINATION FOR KIDS 

The World’s Best Kid’s Brands 

www.alexandalexa.com

GRACI.ES +34 94 453 17 15 

Red Glittery Tulle Dress with Tartan Trim / Shop at Childrensalon.com

TRADE SHOW 

FROM PAGE 128 

for the exhibitors and visitors to reach many 

potential customers in Eurasia, Middle East and 

North Africa”. 

Mentioning that “the fact that over 

40 evening dress companies take 

part in CBME Turkey which will be 

organized in CNRExpo Center, 

Istanbul Expo Center gives us more hope 

regarding the future of Turkey in the world 

markets on baby-kids textile”, Erdal Baykara, 

General Manager of UBM ICC says: “We will 

witness colorful shows in CBME Turkey where 

particularly the “baby and kids evening dress” 

companies will exhibit the most recent colors 

and creations of the new season and their good 

quality designs suitable for classic and daily 

usage. However, surely our exhibitor profile 

is not limited to evening dresses. Everything 

regarding tool groups such as baby and 

kids ready wear, accessories, furniture, home 

textile and baby carriage, stroller and feeding 

bottle will be displayed in our exhibition. We 

aimed for attendance from 16,000 national and 

international visitors from 100 countries with 

over 350 companies and 750 brands to CBME 

Turkey in 2017. Our purpose, as always, is to open 

the gates of new markets and collaborations to 

the industry, which needs them. Our exhibition 

Turkey has the youngest population in Europe and 

on average 1 million 250 thousand babies are born 

every year. The fact that the number of babies and 

infants aged 0 to 3 is 4.7 million and the number 

of kids aged between 0 and 5 is 7 million makes 

Turkey the focus of attention for national and 

international companies seeking new markets. It 

is estimated that the baby and children products 

market will have a combined growth rate (CAGR) 

of about 12% per year between 2012 and 2017 in 

Turkey, which ranks the second worldwide with 

its population increase rate. Families in Turkey 

spend 60$ a month for their babies aged up to 2 

years and on average 700-800$ per year. This 

spending is gradually increasing as economic 

welfare and the awareness level of parents 

increase. Nevertheless, consumption per baby in 

Turkey is still below the world average. Baby 

and children industry is increasing its share in 

the Turkish economy every day. Although there 

are no official data or reports covering the entire 

market, the size of the market shared to babies and 

kids is estimated to exceed 6 billion TURKISH 

LIRA today. 


TREND 

Chloé 

Girl regular fit pants 

Jean Bourget 

T-shirt with a print 

Gucci 

Mini Me Sequined 

velvet dress 

AUTUMN 

IN 

YELLOW 

Little Marc Jacobs 

Graphic hoodie 

Absorba 

Cardigan with bobbles 

Absorba 

Sleeveless down jacket 


3 Pommes 

Hoodie 

Ykra 

Scout rucksack

Little Marc Jacobs 


Carrément Beau 

Tie Dye knit cardigan 

179

FEATURED ARTICLE 

It’s time to shop for school! 

By Nadia Ghazali 

Attention parents! 

I repeat, attention! 

Why are we spending so much? 

It is time to get your kids ready for the next 

school year. Love it or hate it, getting your 

kids’ wardrobes ready is a serious matter. 

Any experienced parent will tell you that 

back-to-school (BTS) shopping means shelling 

hundreds of dollars and school supplies. 

According to the National Retail Federation, 

BTS spending has grown 55% over the past 

10 years. Although it is easy to attribute this 

growth to inflation, one of the most significant 

additions to back-to-school spending is actually 

technology namely digital teaching and 

learning tools such as tablets, smartboards and 

eReaders. Even though a piece of technology 

is expensive, the biggest portion of your BTS 

budget pie is actually clothing and footwear. 

This comes to no surprise considering there 

are now more high-end fashion houses that 

are making clothes and shoes for children 

compared to 10 years ago. Designers are also 

working with major fashion retailers like 

Target and Uniqlo to make their clothing more 

affordable and attainable. Like many other 

parents, you probably look forward to the day 

when your kids exclaim that they are able to 

dress themselves up every morning without 

mum’s or dad’s help. It does not matter that 

their socks do not match each other or that they 


are wearing their t-shirts the other way round. 

All that matters are that your children are 

now confident enough to do things and make 

decisions for themselves. 

These exciting milestones indicate that your 

kids are growing well and are starting to 

develop a sense of who they are. You may not 

realise this but your kids may already have 

started curating different styles that they like 

and inspire them. This is especially true for 

this generation of kids that are more exposed 

to the media, technology and their peers. More 

and more mini fashion influencers are getting 

public exposure and it would be a surprise 

if your kids are not taking fashion cues from 

the likes of Prince George, Alonso Mateo, Suri 

Cruise and Ella May. 

Back-to-school shopping tips 

3. Do some research before you go out 

especially if your kids are sensitive to 

scratchy tags or certain materials. 

4. Trends are fun but make sure that they 

are safe for you kids. Make sure that your 

kids will not trip over access fabric or slip 

over on slippery soles. 

5. Be reasonable with your children. Let 

your kids choose the clothes and look 

at which ones meet your requirements 

(budget, comfort, care and safety). If they 

are not appropriate, explain to your kids 

why they are not suitable. 

Back-to-school shopping means different things 

to different families; it can either be a fun day 

out with your kids or a chaotic mess only the 

devil himself is able to conjure. 

Good luck & Enjoy Shopping 

For your little ones! 

You may think that your kids are 

too young for designers items 

but it is important to encourage 

your children to continue finding 

themselves. This would teach 

them their likes and dislikes; at 

the same time, you can take this 

opportunity to teach them about 

decision making and money. 

Therefore, actively include 

your kids in your family’s 

back-to-school shopping is 

recommended. 

Here are some things that 

you need to know and do to 

ensure that your back-to-school 

shopping trip is a success: 

1. Look in your kids’ closets and 

identify which items that still fit 

them---this will help you make a 

list of new clothes and footwear 

to buy. 

2. Check with your kids’ school(s) 

administration if there is a dress 

code or policy in place. 

181

VAL MAX® by FASE UNO srl WWW.VALMAX.IT 

FALL WINTER 2016

ITALY

INDEX 

A 

ABSORBA 

ABSORBA.FR 

AKID 

AKIDBRAND.IT 

ALEXANDALEXA 

ALEXANDALEXA.COM 

ARMANI BABY 

ARMANI.COM 

ARMANI JUNIOR 

ARMANI.COM 

B 

BABY DIOR 

DIOR.COM 

BILLIEBLUSH 

BILLIESMARKET.FR 

BILLYBANDIT 

BILLIESMARKET.FR 

BLUE SEVEN 

BLUESEVEN.COM 

BOLLE 

BOLLE.COM 

BURBERRY 

BURBERRY.COM 

RURTON 

BURTON.COM 

C 

CARREMENT BEAU 

CARREMENTBEAU.COM 

CATMINI 

CATMINI.COM 

SHOPCATMINI.COM 

CBME TURKEY 

CBMETURKEY.COM 

CIAI 

CIAI.IT 

CHICCO 

CHICCOSHOP.COM 

CHILDREN’S CLASSIC 

SHOES SPAIN 

CHILDRENSALON 

CHILDRENSALON.COM 

CHLOE 

CHLOE.COM 

CWF 

GROUPECWF.COM 

D 

DESIGUAL 

DESIGUAL.COM 

DIESEL 

SHOP.DIESEL.COM 

DOLCE&GABBANA 

DOLCEGABBANA.IT 

DORE DORE 

DOREDORE.FR 

BOULEVARD-DORE.COM 

E 

ERMANNO SCERVINO 

ERMANNOSCERVINO.IT 

EARLY DAYS 

EARLYDAYS.LTD.UK 

EMPORIO ARMANI 

ARMANI.COM 

F 

FUN & FUN 

FUN-FUN.IT 

FAY 

FAY.COM 

FENDI 

FENDI.COM 

FOLLIES GROUP 

FOLLIESGROUP.IT 

FRACOMINA 

MINI 

FRACOMINA.IT 

G 

GUCCI 

GUCCI.COM 

GIUSEPPE ZANOTTI DESIGN 

GIUSEPPEZANOTTIDESIGN.COM 

GOOSE 

GOOSE.COM.TR 

GRACI 

GRACI.ES 

GUESS KIDS 

GUESSKIDS.GUESS.EU 

H 

H&M 

HM.COM 

HOGAN 

HOGAN.COM 

HUCKLEBONES 

LONDON 

HUCKLEBONES.CO.UK 

I 

IL GUFO 

ILGUFO.IT 

J 

JEAN BOURGET 

JEANBOURGET.COM 

JENNY WALKER 

JENNYWALKER.COM 

JOAN CALABRESE 

JUNIOR.ICEICEBERG.COM 

JOHN GALLIANO KIDS 

JOHNGALLIANO.COM 

JEAN PAUL GAULTIER 

JEANPAULGAULTIER.COM 

K 

KARL LAGERFELD KIDS 

KARL.COM 

KENZO KIDS 

KENZO.COM 

KICKSTARTER 

KICKSTARTER.COM 

L 

LANVIN 

LANVIN.COM 

LES ENFANTINES 

LESENFANTINES.COM 

LESY LUXURY 

LESY.IT 

LEVI’S 

LEVI.COM 

LITTLE GIANT 

LITTLEGIANTEDIT.COM 

LITTLE MARC JACOBS 

MARCJACOBS.COM 

LITTLE WARDROBE 

LONDON 

LITTLEWARDROBELONDON.CO.UK 

LIU JO JUNIOR & BABY 

LIUJO.COM 

LE BEBE ENFANT 

FOLLIESGROUP.IT 


M 

MANGO KIDS 

MANGO.COM 

MAYBORN GROUP 

MAYBORNGROUP.COM 

MAYORAL 

MAYORAL.COM 

MELIJOE 

MELIJOE.COM 

MIM-PI 

MIM-PI.COM 

MINi RODINI 

MINIRODINI.COM 

MIOMIO 

MIOMIO.BIO 

MISCHKA AOKI 

MISCHKAAOKI.COM 

MISS BLUMARINE 

BLUMARINE.COM 

MISS CHIPS 

MISSCHIPS.BE 

MISS GRANT 

GRANTSPA.COM 

MOLO 

MOLO.COM 

MONCHERI BRIDALS 

MONCHERIBRIDALS.COM 

MONNALISA 

MONNALISA.EU 

MOON BOOT 

MOON-BOOT.COM 

MOSCHINO 

MOSCHINO.COM 

N 

NEXT 

NEXT.CO.UK 

NEWBORNS IN NEED 

NEWBORNSINNEED.ORG 

NORDSTROM 

SHOP.NORDSTROM.COM 

O 

OSCAR DE LA RENTA 

OSCARDELARENTA.COM 

P 

PAUL SMITH JUNIOR 

PAULSMITH.CO.UK 

PEPE JEANS LONDON 

PEPEJEANS.COM 

PERFECT MOMENT 

PERFECTMOMENT.COM 

PETIT BATEAU 

PETIT-BATEAU.COM 

PITTI IMMAGINE 

BIMBO 

PITTIMMAGINE.COM 

PHENIX 

PHENIXSKI.COM 

PIUPIUCHICK 

PIUPIUCHICK.COM 

PLAYTIME TRADE SHOW 

PLAYTIMEPARIS.COM 

PLAYTIMENEWYORK.COM 

PLAYTIMETOKYO.COM 

POC 

POCSPORTS.COM 

3 POMMES 

3POMMES.COM 

Q 

QUIS QUIS 

QUISQUISKIDS.COM 

R 

RALPH LAUREN 

RALPHLAUREN.COM 

ROBERTO CAVALLI 

JUNIOR 

ROBERTOCAVALLI.COM 

RUBIO KIDS 

RUBIOKIDS.COM 

S 

SALVATORE FERRAGAMO 

MINI 

MINI.FERRAGAMO.COM 

SIMONETTA 

SIMONETTA.IT 

SNURK 

SNURKBEDDENGOED.NL 

SOFT GALLERY 

SOFTGALLERY.DK 

SONIA RYKIEL 

SONIARYKIEL.COM 

SPYDER 

SPYDER.COM 

STELLA McCARTNEY KIDS 

STELLAMcCARTNEY.COM 

T 

TECNICA 

TECNICA.IT 

THE GREAT BRITISH 

BABY COMPANY 

GREATBRITISHBABYCOPANY.COM 

TIMBERLAND 

TIMBERLAND.COM 

TOMMEE TIPPEE 

TOMMEETIPPEE.US 

TRESTELLE ITALY 

CHILDRENSALON.COM 

TUTTO PICCOLO 

TUTTOPICCOLO.COM 

TWIN-SET 

SIMONA BARBIERI 

TWINSET.COM 

V 

VALMAX 

VALMAX.IT 

Y 

YKRA 

YKRA.NET 

Z 

ZARA KIDS 

ZARA.COM 

185

WHERE THE INDUSTRY PROFESSIONALS 

MEET THE MARKET 

LITTLE STYLE E-MAGAZINE 

www.littlestylemag.com 

info@littlestylemag.com

MADE IN USA 

The Only baby bottle 

you’ll ever need! 

The Ultra Bottle delivers you a natural breast-like latch, a perfectly 

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For more information please visit www.tommeetippee.us 

or call 1-877-248-6922

SPRING 2017 

DIOR.COM

Little Style Magazine |NOV/DEC/JAN 2017

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