Mobile Social Networks Market size and Key Trends in terms of volume and value 2016-2026
Mobile social networks or mobile social networking is a social network of individuals with similar interests and a platform for having conversations virtually. Individuals connect or add other individuals through their mobile devices such as smartphones and/or tablets. This is known as a virtual community of people which is web-based. The most popular social network currently is Facebook. Social networking websites such as Facebook have their own applications available on mobile devices of smartphones, iPhones, iPads and tablets. This provides the mobile social networking users an instant as well as real-time access to other individuals from the mobile devices. Social networking which began in the online space, rapidly spread to mobile device platforms after 2002.
Mobile social networks or mobile social networking is a social network of individuals with similar interests and a platform for having conversations virtually. Individuals connect or add other individuals through their mobile devices such as smartphones and/or tablets. This is known as a virtual community of people which is web-based. The most popular social network currently is Facebook. Social networking websites such as Facebook have their own applications available on mobile devices of smartphones, iPhones, iPads and tablets. This provides the mobile social networking users an instant as well as real-time access to other individuals from the mobile devices. Social networking which began in the online space, rapidly spread to mobile device platforms after 2002.
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<strong>Mobile</strong> <strong>Social</strong> <strong>Networks</strong> <strong>Market</strong>: Global Industry Analysis<br />
& Opportunity Assessment <strong>2016</strong>-<strong>2026</strong><br />
January 2017<br />
Report Id : REP-GB-2306<br />
Status : Ongo<strong>in</strong>g<br />
Category : Electronics, Semiconductors, <strong>and</strong> ICT<br />
©2015 Future <strong>Market</strong> Insights, All Rights Reserved
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<strong>Mobile</strong> <strong>Social</strong> <strong>Networks</strong> <strong>Market</strong><br />
<strong>Mobile</strong> social networks or mobile social network<strong>in</strong>g is a social network <strong>of</strong> <strong>in</strong>dividuals with similar <strong>in</strong>terests<br />
<strong>and</strong> a platform for hav<strong>in</strong>g conversations virtually. Individuals connect or add other <strong>in</strong>dividuals through their<br />
mobile devices such as smartphones <strong>and</strong>/or tablets. This is known as a virtual community <strong>of</strong> people which is<br />
web-based. The most popular social network currently is Facebook. <strong>Social</strong> network<strong>in</strong>g websites such as<br />
Facebook have their own applications available on mobile devices <strong>of</strong> smartphones, iPhones, iPads <strong>and</strong><br />
tablets. This provides the mobile social network<strong>in</strong>g users an <strong>in</strong>stant as well as real-time access to other<br />
<strong>in</strong>dividuals from the mobile devices. <strong>Social</strong> network<strong>in</strong>g which began <strong>in</strong> the onl<strong>in</strong>e space, rapidly spread to<br />
mobile device platforms after 2002.<br />
<strong>Mobile</strong> <strong>Social</strong> <strong>Networks</strong> <strong>Market</strong>: Drivers & Restra<strong>in</strong>ts<br />
iPhones have played a major role <strong>in</strong> the transformation <strong>of</strong> the global mobile social network market, <strong>and</strong><br />
currently significant growth has been witnessed through the launch <strong>of</strong> mobile social network<strong>in</strong>g applications<br />
on iOS devices. Currently, consumption <strong>of</strong> mobile <strong>in</strong>ternet usage is be<strong>in</strong>g driven prom<strong>in</strong>ently by mobile social<br />
network<strong>in</strong>g. Safety issues such as security, privacy, <strong>and</strong> trust <strong>in</strong> mobile social networks are major concerns<br />
regard<strong>in</strong>g the protection aga<strong>in</strong>st different types <strong>of</strong> failure, damage, error, accidents, harm or any other nondesirable<br />
events, while mobile carriers are contact<strong>in</strong>g each other <strong>in</strong> social mobile environments or networks.<br />
However, the lack <strong>of</strong> a protective <strong>in</strong>frastructure <strong>and</strong> soar<strong>in</strong>g prices <strong>of</strong> <strong>in</strong>ternet data <strong>in</strong> mobile social networks<br />
are factors which could hamper the growth <strong>of</strong> the global mobile social networks market.<br />
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<strong>Mobile</strong> <strong>Social</strong> <strong>Networks</strong> <strong>Market</strong><br />
<strong>Mobile</strong> <strong>Social</strong> <strong>Networks</strong> <strong>Market</strong>: Overview<br />
In the global mobile social networks market, the top mobile social network<strong>in</strong>g applications are Facebook,<br />
YouTube, Twitter, L<strong>in</strong>kedIn, P<strong>in</strong>terest, Google Plus+, Tumblr, Instagram, Reddit <strong>and</strong> VK. The difference<br />
between mobile-based <strong>and</strong> web-based social networks is soon gett<strong>in</strong>g blurred as mobile applications are<br />
us<strong>in</strong>g exist<strong>in</strong>g social network websites to design native communities, tak<strong>in</strong>g advantage <strong>of</strong> mobile features<br />
<strong>and</strong> accessibility. As mobile devices got advanced <strong>and</strong> received full mobile access to the Internet, two types<br />
<strong>of</strong> dist<strong>in</strong>ct mobile social networks were formed namely web based social networks <strong>and</strong> native mobile social<br />
networks. Web based social networks are the one’s which are available for mobile access through mobile<br />
browsers <strong>and</strong> smartphone applications. The native mobile social networks have dedicated focus on mobile<br />
use like mobile communication, location-based services, <strong>and</strong> augmented reality, requir<strong>in</strong>g mobile devices<br />
<strong>and</strong> technology. However, both native mobile social networks <strong>and</strong> web-based social networks have to <strong>of</strong>ten<br />
work symbiotically to spread content, <strong>in</strong>crease accessibility <strong>and</strong> connect users from around the globe.<br />
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<strong>Mobile</strong> <strong>Social</strong> <strong>Networks</strong> <strong>Market</strong>: Region wise Overview<br />
Geographically, global mobile social networks market is classified <strong>in</strong>to regions viz. North America, Lat<strong>in</strong><br />
America, Western Europe, Eastern Europe, Asia Pacific Exclud<strong>in</strong>g Japan (APEJ), Japan, Middle East <strong>and</strong> Africa<br />
(MEA). The countries <strong>of</strong> Japan, North Korea, South Korea <strong>and</strong> Ch<strong>in</strong>a <strong>in</strong> Asia Pacific have a very high mobile<br />
social network usage rate as compared to other Western Europe <strong>and</strong> North America countries <strong>and</strong> hence<br />
account for a major share <strong>in</strong> the global market<br />
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<strong>Mobile</strong> <strong>Social</strong> <strong>Networks</strong> <strong>Market</strong><br />
In the early 2000s, the <strong>in</strong>troduction <strong>of</strong> the iPhone had <strong>in</strong>creased the market revenues <strong>and</strong> users for mobile<br />
social networks ma<strong>in</strong>ly <strong>in</strong> the developed countries. In the U.S., the mobile data market is at a developed<br />
stage <strong>of</strong> growth phases <strong>and</strong> non-messag<strong>in</strong>g mobile <strong>in</strong>ternet data revenues account for around 20% to 40% <strong>of</strong><br />
the total U.S. mobile operator data revenues. Currently, the U.S. has around 75% <strong>in</strong>ternet users <strong>of</strong> the total<br />
population <strong>and</strong> as a result, U.S. is another revenue generat<strong>in</strong>g market globally.<br />
<strong>Mobile</strong> <strong>Social</strong> <strong>Networks</strong> <strong>Market</strong>: <strong>Key</strong> Players<br />
The key players <strong>in</strong> global mobile social networks market are Facebook, Inc., YouTube, Twitter Inc., L<strong>in</strong>kedIn<br />
Corporation, Snapchat Inc., P<strong>in</strong>terest, Google, Tumblr, Inc., Reddit, Yahoo Inc., ASKfm to name a few.<br />
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