CALICO FUDGEMAKING BROCHURE

WHO ARE
CALICO
COTTAGE?
MONEY
MATTERS!
In 1989 Nigel Baker
started Calico Cottage in the UK, initially
importing mixes and fudgemaking machines (known as a kettle) from its namesake in the USA but very quickly moving
into manufacturing.
Whilst links to our American colleagues remain very strong, 26 years on Calico is an established British manufacturing
success story with year on year growth right through the recent recession. Every fudge kettle and every bag of fudge mix
is made in our factory in Cambridgeshire and the company is still 100% owned by the Baker family. Three generations of
the family work in the company to this day.
Twenty five years prior to Calico starting in Europe, an American gentleman by the name of Leonard Wurzel had a chain
of candy making stores within supermarkets in the USA. The supermarkets closed down leaving Leonard with leases to
pay but no customers. His business was nearly crushed under the pressure of hundreds of thousands of dollars of debt.
Rather than default on these debts, he started Calico Cottage, a company which has now grown to be the World's Largest
Provider of fudgemaking ingredients and equipment. Leonard paid every dollar back and his company is now run by his
sons from a state of the art facility on Long Island New York.
Calico in the USA helped us get started in Europe and gave us great support at a time when UK banks would not. We still
have close ties to Calico Cottage in America and swap knowledge and experiences on a daily basis. Whilst their flavours
may seem a bit odd at times (they would say the same about ours!), our American Partners' ethics and principles are
untouchable and we work to the same high standards here in Europe.
Calico is
NOT a
Franchise
Calico does not sell a franchise. In fact we can never
understand why anyone would pay a price premium for an
often relatively unknown confectionery franchise when, for
a fifth of the price, you can start making better quality,
beautiful looking, luxury fudge yourself and sell it under
your own name with no license fees, no royalties and much
higher margins. Don’t pay crazy money for something you
can do better yourself!
Even if you want to set up a sweet shop alongside your
fudge, Calico can give you plenty of advice and assistance
at no charge. We even stock 100 varieties of sweets.
The fudge which you make with our programme sells for
between £2.25/100g and £3.00/100g. It costs around
50p/100g to make.
If you are not VAT registered it’s worth noting that there’s
no VAT on the mix and so 50p/100g is all you pay.
With suitable promotions, you should achieve an average
sale of close to £6.