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OPINION<br />

EXPOSING THE TRUE<br />

COST OF CLOUD<br />

PUBLIC CLOUD PRICES SEEM<br />

TO BE ON A CONTINUOUS<br />

DOWNWARD SPIRAL, BUT<br />

THERE CAN BE HIDDEN<br />

COSTS. DREW MARKHAM,<br />

SERVICE STRATEGIST AT<br />

FORDWAY SETS OUT THE<br />

CHALLENGE<br />

Public cloud costs continue to fall as<br />

more hosting services become<br />

available and the industry giants add<br />

new data centres with security capabilities to<br />

satisfy the most serious concerns. Headline<br />

costs seem remarkably cheap with each<br />

server instance only a few pounds per<br />

month, however there is much more to<br />

running a service or application than server<br />

capacity. This price does not include<br />

management and monitoring of back end<br />

components, security, backup, antivirus and<br />

patching, which you will need to provide<br />

from in-house facilities or a third party.<br />

Public cloud is like the shell of a house; you<br />

can live in it, but you need utilities, flooring<br />

and furniture to make it a home.<br />

Additionally, these are not individual houses<br />

but massive virtual complexes, so effectively<br />

you are sharing the bathroom with other<br />

residents! The security provided is for the<br />

data centre itself, so each resident must<br />

provide their own front door locks to be<br />

properly secure.<br />

This jump to cloud is similar to the move to<br />

server virtualisation. Physical servers had to<br />

be justified, bought, installed and<br />

configured, but although they were wasteful,<br />

you knew immediately how many you had.<br />

With virtual servers accounting is more<br />

complex, with servers invisible and easy to<br />

stand up: human nature means they are<br />

never turned off. Cloud providers expect a<br />

similar mentality and users tend to keep<br />

servers, data and all network traffic running,<br />

spending more than planned.<br />

Take an organisation running a simple<br />

nine-to-five requirement. Eight hours of<br />

computer time can look significantly cheaper<br />

than fully loaded internal costs. However,<br />

running that one instance requires additional<br />

services including login and authentication, a<br />

firewall and network. For nine-to-five<br />

availability these need to be powered up<br />

beforehand, and you need back-up, so this<br />

quickly becomes seven-to-nine or longer.<br />

Then add multiple interactive systems,<br />

increasing complexity and cost. As these<br />

systems do not like to be shut down and<br />

restarted (it has to be sequenced) and some<br />

employees will want access outside core<br />

hours, you require 24x7 running. Your costs<br />

are now three times the headline price - and<br />

you still need to add monitoring and<br />

management for final running costs.<br />

Now factor in the cost of migration, the<br />

sunk costs of a computer room - unless all<br />

your equipment is depreciated - a disaster<br />

recovery solution and staff who know the<br />

systems. What was initially an easy cost<br />

justification has just become much more<br />

expensive. Once you have migrated to cloud<br />

it is also difficult to move away in the future,<br />

as the computer room has gone, along with<br />

your IT expertise.<br />

This does not mean public cloud is<br />

necessarily more expensive or a bad choice,<br />

but you need to be sure that all costs are<br />

included. First baseline your existing IT<br />

provision against business requirements. This<br />

enables you to categorise and prioritise the<br />

required systems. Then design those services<br />

and plan a migration timeline to the cloud<br />

before going to market. Most suppliers have<br />

different cost models, but armed with this<br />

definitive blueprint and order list you can<br />

realistically compare available offers.<br />

It is also important not to discount the soft<br />

elements of service delivery. You could<br />

accidentally increase costs if you select a<br />

cloud platform or supplier that does not have<br />

the same risk and value framework in their<br />

processes and operations.<br />

Some services can and should run in<br />

public cloud, some in private cloud and<br />

some should remain on-premise, creating a<br />

hybrid infrastructure that needs managing<br />

and monitoring. Organisations should<br />

therefore retain key skills in-house to control<br />

both costs and the security of their hybrid<br />

cloud environment. NC<br />

26 NETWORKcomputing JANUARY/FEBRUARY 2017 @NCMagAndAwards<br />

WWW.NETWORKCOMPUTING.CO.UK

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