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What are the issues resolved by SMS aggregators in India and UAE

SMS aggregators in India and UAE have recently introduced different innovative strategies for tackling the messaging process with the use of global networks the mistakes are getting detected and corrected perfectly. Read More: http://acl-mobile.com/

SMS aggregators in India and UAE have recently introduced different innovative strategies for tackling the messaging process with the use of global networks the mistakes are getting detected and corrected perfectly. Read More: http://acl-mobile.com/

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<strong>What</strong> <strong>are</strong> <strong>the</strong> <strong>issues</strong> <strong>resolved</strong> <strong>by</strong><br />

<strong>SMS</strong> <strong>aggregators</strong> <strong>in</strong> <strong>India</strong> <strong>and</strong> <strong>UAE</strong>?


• If you th<strong>in</strong>k sms aggregation is an easy task <strong>the</strong>n you<br />

<strong>are</strong> absolutely wrong. Different valuable steps need to<br />

be performed for mak<strong>in</strong>g <strong>the</strong> campaigns of sms<br />

aggregation successful. When this aggregation takes<br />

place on a global-scale <strong>the</strong>n <strong>the</strong> process becomes<br />

much more complicated <strong>and</strong> lengthy. Improved sms<br />

aggregation is possible only with <strong>the</strong> s<strong>in</strong>cere efforts of<br />

efficient sms <strong>aggregators</strong>.<br />

• Sms <strong>aggregators</strong> face a lot of challeng<strong>in</strong>g situations for<br />

conduct<strong>in</strong>g sms aggregation on a large-scale. Both<br />

network-providers <strong>and</strong> carriers play <strong>the</strong> most valuable<br />

role <strong>and</strong> <strong>the</strong> <strong>aggregators</strong> need to connect <strong>the</strong>m for<br />

ma<strong>in</strong>ta<strong>in</strong><strong>in</strong>g consistent global network<strong>in</strong>g. Sms<br />

<strong>aggregators</strong> <strong>in</strong> <strong>India</strong> <strong>and</strong> <strong>UAE</strong> is currently ga<strong>in</strong><strong>in</strong>g a<br />

greater popularity <strong>in</strong> <strong>the</strong> <strong>in</strong>dustry of sms aggregation<br />

<strong>and</strong> thus <strong>the</strong>y <strong>are</strong> gett<strong>in</strong>g <strong>the</strong> maximum number of<br />

customers from <strong>the</strong> targeted community.


Valuable services catered <strong>by</strong> sms<br />

<strong>aggregators</strong><br />

• Sms <strong>aggregators</strong> cater direct connectivity with <strong>the</strong> most popular cellphone<br />

carriers so that better network<strong>in</strong>g can be ma<strong>in</strong>ta<strong>in</strong>ed on a global<br />

basis. This network<strong>in</strong>g helps <strong>in</strong> captur<strong>in</strong>g <strong>the</strong> larger part of <strong>the</strong> market.<br />

• They use specialized gateways for receiv<strong>in</strong>g <strong>and</strong> send<strong>in</strong>g messages of<br />

different k<strong>in</strong>ds. These gateways make <strong>the</strong> message delivery smooth <strong>and</strong><br />

this is why sms <strong>aggregators</strong> <strong>in</strong> <strong>India</strong> <strong>and</strong> <strong>UAE</strong> <strong>are</strong> concentrated <strong>in</strong> us<strong>in</strong>g <strong>the</strong><br />

best sms gateways. Premium gateway is be<strong>in</strong>g used for text messag<strong>in</strong>g so<br />

that marketers can ga<strong>in</strong> huge money from <strong>the</strong> market.<br />

• In case of non-premium traffick<strong>in</strong>g, per-messag<strong>in</strong>g fee is to be charged <strong>by</strong><br />

<strong>the</strong> <strong>aggregators</strong> for ma<strong>in</strong>ta<strong>in</strong><strong>in</strong>g <strong>the</strong>ir profit level. Sometimes, contentrevenue<br />

sh<strong>are</strong> can also be received <strong>by</strong> <strong>the</strong>m <strong>in</strong> case you have opted for<br />

premium sms.<br />

• They have got two fronts of development out of which softw<strong>are</strong> usage is<br />

one of <strong>the</strong> most prom<strong>in</strong>ent ones. Automated text<strong>in</strong>g softw<strong>are</strong> can be used<br />

for improv<strong>in</strong>g <strong>the</strong> process of global messag<strong>in</strong>g. In this regard, carriers<br />

boost up <strong>the</strong> process <strong>and</strong> br<strong>in</strong>g <strong>in</strong>creased responses. Clean aggregat<strong>in</strong>g<br />

services can be received of powerful carriers <strong>are</strong> br<strong>in</strong>g used with<br />

consistent b<strong>and</strong>width speed.


Biggest <strong>issues</strong> faced <strong>by</strong> sms<br />

<strong>aggregators</strong><br />

• There <strong>are</strong> some commonest <strong>issues</strong> that <strong>are</strong> gett<strong>in</strong>g faced <strong>by</strong> sms <strong>aggregators</strong> <strong>the</strong>se days <strong>and</strong> you<br />

should know <strong>the</strong>m. Until <strong>and</strong> unless <strong>the</strong>se <strong>issues</strong> <strong>are</strong> not <strong>resolved</strong> messag<strong>in</strong>g process cannot be<br />

efficient <strong>and</strong> un<strong>in</strong>terruptedly conducted. Some of <strong>the</strong> most highlight<strong>in</strong>g <strong>issues</strong> <strong>in</strong> this regard <strong>are</strong> as<br />

follows:-<br />

• Support: time is one of <strong>the</strong> biggest <strong>issues</strong> <strong>and</strong> it should be essentially ma<strong>in</strong>ta<strong>in</strong>ed <strong>by</strong> <strong>the</strong><br />

<strong>aggregators</strong> on a strict note o<strong>the</strong>rwise <strong>the</strong> clients will go out from <strong>the</strong> race of competition. Shortest<br />

codes need to be developed so that <strong>the</strong> text<strong>in</strong>g speed can be accelerated. But <strong>the</strong> services <strong>and</strong><br />

codes should be approved <strong>and</strong> <strong>the</strong>n only <strong>the</strong>y can be implemented well. Customer-service is also<br />

very much vital <strong>and</strong> it caters <strong>the</strong> greatest support to targeted customers. In most of <strong>the</strong> cases, a SLA<br />

is be<strong>in</strong>g signed with <strong>the</strong> <strong>aggregators</strong> so that response times can be guaranteed <strong>and</strong> escalation<br />

process can be supported.<br />

• Bill<strong>in</strong>g: Excellent or premium sms services <strong>are</strong> often quite costly but customers want <strong>the</strong> best th<strong>in</strong>g<br />

at a nom<strong>in</strong>al cost. Thus, <strong>the</strong> <strong>aggregators</strong> often f<strong>in</strong>d it quite difficult to offer premium services at<br />

affordable rates <strong>and</strong> thus most <strong>aggregators</strong> <strong>are</strong> now seriously work<strong>in</strong>g on <strong>the</strong> same. In fact, cost has<br />

really become a great concern <strong>and</strong> thus <strong>the</strong> <strong>aggregators</strong> <strong>are</strong> try<strong>in</strong>g to <strong>in</strong>vent more advanced<br />

technologies for reduc<strong>in</strong>g <strong>the</strong> package costs to some extent. If <strong>the</strong> costs <strong>are</strong> affordable <strong>the</strong>n <strong>the</strong><br />

customer count will automatically get <strong>in</strong>creased. Resource-<strong>in</strong>tensive processes have been<br />

<strong>in</strong>troduced currently where resources <strong>are</strong> be<strong>in</strong>g utilized optimally without <strong>in</strong>vit<strong>in</strong>g any wastage. API<br />

files can be created for send<strong>in</strong>g data <strong>in</strong>to CSV format. Specialized web-service or HTTP posts should<br />

be used for mak<strong>in</strong>g <strong>the</strong> overall expenses reduced. In this way, customers can be offered premium<br />

services at comfortable rates.<br />

• Report<strong>in</strong>g: Reports should be collected on a s<strong>in</strong>cere note <strong>in</strong> order to check out <strong>the</strong> delivery status<br />

<strong>and</strong> market responses. There <strong>are</strong> many <strong>aggregators</strong> who fail to keep a watch on <strong>the</strong> same <strong>and</strong> <strong>the</strong>ir<br />

customers suffer a lot due to <strong>the</strong> same. Emails should be properly framed with <strong>the</strong> use of advanced<br />

FTP files o<strong>the</strong>rwise <strong>the</strong>y will bounced back <strong>and</strong> <strong>the</strong> receivers will not be able to receive <strong>the</strong> same on<br />

time. This can hamper <strong>the</strong> hole messag<strong>in</strong>g procedure.

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