Katlyn Knuver's Digital Porfolio March 2017

I am Katlyn Knuver and I specialize in graphic design and
illustration. My work develops from rural roots and enchanting
dreams of making the world a better place. It is through my
artwork that I hope to focus on days gone by and moments of
family, hard work, and connection. In this short collection you
will find children’s illustrations, watercolor paintings, and digital
productions. More than an artist, I view myself as a storyteller
sharing the value of all individuals through their mere existence.
I hope my work causes someone to stop his/her busy life and
realize that he/she has incredible purpose and a story to tell.

TABLE OF CONTENTS
fine art and illustration.....................................1-5
publication design...........................................6-8
branding..........................................................9-11
3d production and installation...................12-13
visual communication design.....................14-20

THROUGH THEIR EYES
DESCRIPTION
Through Their Eyes is a piece that was created to celebrate cultures and
perspectives. This piece, inspired by my journey to Africa, features two
children who gave generously and let me partake in their culture.
Medium: watercolor
Size: 24x36 inches
Personal reference photo taken in Togo, Africa
Date: Fall 2016
DEVELOPMENT
1

HARVEST DAYS
DESCRIPTION
Harvest Days is a watercolor piece created to show the light and color of fall
moments in a rural location. Typical animals appearing black and white really
have an array of color that is best seen in the light.
Medium: watercolor
Size: 18x24 inches
Personal reference photo
Date: Fall 2016
2

HOMEGROWN
DESCRIPTION
This illustration was designed to utilize my skill in both watercolor and ink. Homegrown features
illustrative techniques to show the ideal rural life of harvest bounty during the spring.
Medium: watercolor and ink on watercolor paper
Size: 18x24 inches
Personal illustrations and photo references
Date: Fall 2016
SKETCHES
3

Checker Cab's Adventure.indd 3
6/5/16 5:21 PM
Checker Cab's Adventure.indd 5
6/5/16 5:21 PM
Checker Cab's Adventure.indd 21
6/5/16 5:21 PM
CHECKER CAB’S ADVENTURE
DESCRIPTION
Have you ever ridden in a Checker taxi cab? Have
you ever been to a college football game? What do
you do on a Saturday afternoon?
Look for other Checker Adventure Books wherever better books are sold.
Checker Cab’s Adventure
Fall Football Fun
Written by Zandra and Timothy Bower
Illustrated by Katlyn Knuver
Checker Cab’s Adventure was a commissioned piece based off of the client’s
family and interest. The story revolves around a taxi cab driver and his helper,
Bunwacky, a pet bunny. Throughout the day they pick up several passengers
on the way to a football game.
Medium: digital, watercolor, and watercolor pencils on bristol
Size: 5.5x8.5 inches
Personal design and resources
Date: Spring 2016
Checker Cab enjoys his job as a taxi, because he meets interesting
Checker people. While Cab's doing his job Adventure.indd he also sees mountains, alleys, colleges, 1
neighborhoods, and other various spots.
As Cab Driver is vacuuming the front seat and floor, he opens the
glove box to make sure his maps, tire gauge, and driving gloves are
where they belong. As he opens the glove box he sees Bunwacky, his
favorite stuffed animal and good luck charm.
Cab Driver whistles a merry tune as he heads back to the garage.
Bunwacky and Checker Cab review the day’s adventures.
6/5/16 5:21 PM
“Wasn’t today fun?” asks Bunwacky. “We’ll remember our riders for
months.”
“Good morning, Bunwacky! Are you ready for another busy day?”
Checker Cab agrees, “That was an assorted group of customers we
helped today. We learned how much fun a Saturday in September can
be!”
Back at the garage, Cab Driver parks the taxi. He unbuckles
Bunwacky from his seat belt and gently places him in the glove box for
a safe night’s sleep.
As he exits the garage, Cab Driver pats Checker Cab on the fender
and says, “Good Night!”
2
3
6
7
38
39
4

THE LUMBERJACK’S SON
DESCRIPTION
The Lumberjack’s Son was a piece I personally wrote and illustrated. Each
picture breaks the border and creates an interactive environment for
the reader. Additionally, each of the spreads features an animal hidden
in the opposite side of the spread. The storyline follows the journey of a
lumberjack father who is on a quest to build a meaningful gift for his son.
Medium: watercolor and digital
Size: 11x14 inches
Personal illustrations and resources
Date: Spring 2015
124
122
A mighty tree perhaps. One that
was sturdy and trustworthy would
be great for a gift? But the
lumberjack walked on.
Perhaps a straight tree that reached
to the sky with great ease and valor?
But the lumberjack walked on.
9
10 1
11
12
5

FROM THE FARM TO THE TABLE
DESCRIPTION
From the Farm to the Table was an exploration of organic produce
consumption and farming. Natural and bright colors were used to create
visual connection between the subject matter and feel of growth, and a
natural organic atmosphere. The application of this 12 page booklet would
be as a resource for the farming industry to inform consumers.
Medium: digital
Size: 5.5x8.5 inches
Personal reference photo and illustrations.
Date: Fall 2015
6

ROOTS MAGAZINE: fall edition
DESCRIPTION
Roots Magazine is Grace College’s yearbook alternative to capture and
document campus life, culture, and ideals. As illustrator and graphic
designer for two years, I designed covers, layouts, and illustrations as
featured. This cover was designed for fall 2015.
Medium: watercolor and ink
Size: 8.5x11 inches
Personal illustrations
Date: Fall 2015
FULL COVER
7

ROOTS MAGAZINE: Spring edition
DESCRIPTION
Roots Magazine is Grace College’s yearbook alternative to capture and
document campus life, culture, and ideals. As illustrator and graphic
designer for two years, I designed covers, layouts, and illustrations as
featured. This design was for the fall 2016 edition. This cover features
building and landmarks of Grace College that would be understood to the
student body.
Medium: watercolor and ink
Size: 8.5x11 inches
Personal illustrations
Date: Fall 2016
COLOR DEVELOPMENT
8

BRUSHWELL BRANDING
LOGO DEVELOPMENT
BRUSHWELL LOGO
DESIGNS
DESIGNS
COLORS
FONTS
Avenir Next:
a b c d e f g h i j k l m
n o p q r s t u v w x y z
Handlettered:
9

CYNTHIA NORRIS PHOTOGRAPHY
CYNTHIA NORRIS PHOTOGRAPHY BRANDING
LOGO
DESCRIPTION
Cynthia Norris Photography Branding was a commissioned piece for a
freelance photographer. This assignment looked at watermarks, stationary
branding, logos, and business cards.
P H O T O G R APHY
Medium: digital and print
Size: varies
Personal design photo copyright Cynthia Norris Photography
Date: January 2017
FONTS
Myriad Pro
Handwritten
COLOR PALLET
P
R
O
P
E
R
T
Y
O
F
P
H
O
T
O
G
R
A
P
H
Y
P H O T O G R APHY
10

SHOOTING SPORTS CLUB
DESCRIPTION
SPORTS CLUB
Grace College’s Shooting Sports Club is an club sport group that meets
bimonthly to shoot trap, skeet, and sporting clay. With current gun violence,
this group wanted to be mindful and receptive to concerns with firearms.
To correlate with the objectives of this group, I created this logo that
depicts no guns or shooters but still gives a clear idea of the group. The
bullet is going away from the viewer and is easily applicable for any further
branding development.
STATIONARY AND PROMOTION
Medium: digital
Size: dependent on application
Personal design and resources
Date: Winter 2016
11

POTTERY
DESCRIPTION
These two mugs were created with stoneware clay on a pottery wheel. Once
fired they were glazed and painted to bring an illustrative and unique piece.
Every mug features a one-of-a-kind surprise on the bottom.
Medium: clay
Size: roughly 6 and 5 inches height
Personal illustrations and saying based off of hymn
Come Thou Fount Of Every Blessing
Date: Fall 2016
12

FISH OF NEWAYGO
DESCRIPTION
The city of Newaygo, Michigan is surrounded by many rivers and known
for its Rainbow Trout and Salmon. For this assignment, I created illustrations
of both types of fish to fit an existing steel frame. Through this process, I
was responsible for working with the city as we printed, cut, laminated, and
applied the fish to Newaygo’s arch.
Medium: Arlon printed vinyl laminated and applied to existing steel frames
Size: NA
Personal illustrations based of researched fish
Date: Summer 2016
13

TYPOGRAPHY POSTER
DESCRIPTION
Typography Poster was a design meant to be a resource for graphic design
instructors to teach students the accurate ways to use type. This step by step
process looks at the common mistakes and informative goals when working
with type.
Families
Medium: digital and print
Size: 11x17 inches
Personal design and photos
Date: Spring 2016
Sans Serif
These fonts are known
for their lack of serifs
and a boxy exterior.
Sans serif fonts have
a tendency to be
modern.
Ex: Helvetica
Storytelling
Serif
Serif Fonts are
recognizable by their
serif feet. These fonts
have a tendency to be
old style and vintage in
appearance.
Ex: American Typewriter
Script
Script fonts are loopy
can look like cursive or
hand lettering. Similarly
to decorative, they may
be harder to read and
should not be used for
the body copy.
Ex: Sign Painter
Decorative
Decorative fonts do
not follow the rules
and have aspects
of other font types.
Decorative fonts
may have legibility
problems and should
never be used
for the text body.
Ex: Rosewood
SKETCHES & DEVELOPMENT
Mood
Choose a font that
are trying to convey
in your piece. Don’t
use fonts that mix
moods and themes of
your story. One font
may be happy and
another feeling sad.
Avoid clique fonts
and be unique.
Fun Facts
Contrast
Use more than one
type of font in a piece
but no more than
three. Be consistent
and make a statement.
Use contrast whether
is be size, color, or
styles. For example do
not use two serif type
fonts but make your
font story unique.
Kern/ing
Kerning and tracking
are the spacing
between letters.
Sometimes automatic
spacing seems
unnatural and not
this to make a piece
that really impacts and
tells a cohesive story.
Phoenicians
to invent an
alphabet.
Johann
Gutenberg
invented the
press system.
Helvetica, the
most popular
font today
designed by
Max Meidinger .
14

CHRISTMAS EXTRAVAGANZA
DESCRIPTION
Christmas Extravaganza was a piece designed for a Christmas party event
through Grace College. This poster was my responsibility as head of Grace
Student Organization graphic designer and it was designed to bring a fun
and home-style feel to the event.
Medium: digital and print
Size: 11x17 inches
Personal design and resources
Date: Winter 2016
DEC
03
7-11pm
GREC
cookie decorating
food & cocoa
christmas dodgeball
christmas races
SKETCHES
15

GROW LOGO
DESCRIPTION
G.R.O.W, or Grace Refuge Outreach Worldwide, is an organization founded
to rescue endangered children in Thailand from human trafficking. This
project incorporated their logo as well as their values in a shirt created to
bring awareness. The barcode is a reminder of the price of life as well as
the value of individuals while the flowers incorporate the G.R.O.W logo. This
design was produced on a variety of shirts that were purchased.
Medium: digital
Size: basic t-shirt application
Personal design and resources
Date: Spring 2016
G.R.O.W
SKETCHES
BOUGHT WITH A PRICE Wiang Pa Pao, Thailand
BOUGHT WITH A PRICE
16

ROCK CLIMBING TRIP
DESCRIPTION
This Rock Climbing Trip was a Grace Intramural-sponsored event. Due
to the nature of this event, this graphic was designed for a college-age
audience. Natural and earthy colors were used to bring an adventurous and
mountainous feel.
Feb. 18
9am-7pm
Medium: digital
Size: 8.5x11 inches
Personal design and resources
Date: Spring 2017
GIP
ROCK CLIMBING
SKETCHES
Hoosier Heights in Indianapolis
$20/20 spots
sign ups: Grace Intramural FB page
17

RECIPE CARDS
DESCRIPTION
Recipe Cards was a practical design challenge. I illustrated common kitchen
supplies and used a neutral color pallet to be adaptable to most styles and
preferences.
Prep Time:
Total Time:
Ingredients:
Directions:
Medium: digital
Size: 4x6 inches
Personal design and resources
Date: Winter 2016
SKETCHES
18

PACKAGING PROBLEM SOLVER
DESCRIPTION
This packaging exploration was a discovery of educating consumers
about what they are eating. In a highly processed world, it is easy to
forget what we are consuming. To combat this growing problem, I
produced a series of packaging that both emphasized that origin of
the food as well as the process. In a subtle and interesting way, these
packages remind consumers to buy grown foods and know what they
are buying.
Additionally, these packages were designed to be useful to the
consumer. Honey, in its natural consistency is sticky and often the
product has to be upside down to have the contents drip. So, the honey
label is both legible right side up and up side down. Similarly, the jam
jar is simple and clear so even a young consumer can recognize the
product when making a peanut butter and jelly sandwich.
Medium: digital
Size: NA
Personal illustrations and watercolors
Date: Spring 2017
NET. 5.6 oz.
NET. 5.6 oz.
FRESH
NET. 5.6 oz.
NET. 5.6 oz.
Preserved not Packaged
NET. 5.6 oz.
19

PB & J TO GO
Coloring Page and crayons are inside!
FARM FRESH PRODUCE PRESENTS
Pull Here
DESCRIPTION
PB & J To Go is a prepared lunch kit that not only emphasizes homemade
lunches but also stresses the importance of knowing where your food was
made. This kit, designed for milk, apples, and a sandwich is also equipped
with crayons and activities. The top portion of the kit is removable to reveal
both the contents and a coloring page. The sides give farm facts and offers
education to the child. This lunch alternative gives both a homemade feel
and educational qualities while fulfilling a real need to the consumer.
Peanut Butter
Jelly Lunch
Betsy
Hi! My name
is Betsy. I live
on a farm in the
country. One of my
important jobs is to
give you milk to drink. I eat a lot
of hay and grains to make sure
you get the vitamins you need to
stay healthy when
you drink
my milk.
P
FA R M
F R E S H
E
R O D U C
Just Plain Facts
Lunch Kit includes:
• Milk carton with a straw
• Peanut butter spreader
• Two slices of white bread
• Peanut butter
• Jelly
• Apple slices
• Napkin
• Coloring page
• 4 Crayons
Farm Fresh Produce presents a healthy lunch for you and your family.
Apples
Nutrition Facts
Serving Size 1 bag 7oz
Amount Per Serving
Calories 130 Calories from Fat 0
% Daily Value*
Total Fat 0g 0%
Saturated Fat 0g 0%
Trans Fat 0g 0%
Cholesterol 0mg 0%
Sodium 0mg 0%
Total Carbohydrate 34g 11%
Dietary Fiber 5g 20%
Sugars 25g
Protein 1g
Vitamin A 2% Vitamin C 8%
Calcium 2% Iron 2%
* Percent Daily Values are based on a
2,000 calorie diet. Your daily values may
be higher or lower depending on your
calorie needs:
Peanut Butter and Jelly
Nutrition Facts
Serving Size 1 Sandwich
Amount Per Serving
Calories 430 Calories from Fat 110
% Daily Value*
Total Fat 12g 18%
Saturated Fat 6g 30%
Trans Fat 0g 0%
Cholesterol 25mg 8%
Sodium 930mg 39%
Total Carbohydrate 65g 22%
Dietary Fiber 11g 44%
Sugars 16g
Protein 19g
Vitamin A 70% Vitamin C 50%
Calcium 25% Iron 20%
* Percent Daily Values are based on a
2,000 calorie diet. Your daily values may
be higher or lower depending on your
calorie needs:
Milk
Nutrition Facts
Serving Size 8 fl oz
Amount Per Serving
Help me color my home
Calories 80 Calories from Fat 0
% Daily Value*
Total Fat 0g 0%
Saturated Fat 0g 0%
Trans Fat 0g 0%
Cholesterol 5mg 1%
Sodium 130mg 5%
Total Carbohydrate 12g 4%
Dietary Fiber 0g 0%
Sugars 11g
Protein 8g
Vitamin A 8% Vitamin C 4%
Calcium 30% Iron 0%
* Percent Daily Values are based on a
2,000 calorie diet. Your daily values may
be higher or lower depending on your
calorie needs:
Help get Betsy to
her home!
Medium: digital
Size: 8x10 inches
Personal design, concept, and resources
Date: concept 2014, development Spring 2016
Help me color my home
DEVELOPMENT
20

VISIT MY WEBSITE BELOW TO SEE MORE
KATLYN KNUVER
graphic design & Illustration
brushwell_design
brushwelldesign@gmail.com
231-519-1323
All work property of Katlyn Knuver and shall not be
replicated or reproduced without permission.
Mock Up templates derived from:
“Paperback Psd Book Mockup Vol2.” Paperback Psd Book Mockup Vol2
| Psd Mock Up Templates | Pixeden. N.p., n.d. Web. 19 Jan. 2017.
“Mockups - 16/77.” PSD Mockups. N.p.,n.d. Web. 26 Jan. 2017.
“Psd, premium icons & free web design resources for designers- latest
freebies by PixelBuddha.” Psd, premium icons & free web design
resources for designers- latest freebies by PixelBuddha N.P.,n.d. Web.
06 Feb. 2017.