Doing Business In Germany: A Country Commercial ... - Export.gov

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advocate on procurement and contracting issues to ensure fair and equal treatment for U.S. companies. http://export.gov/advocacy/ Trade Compliance Issues The Trade Compliance Center, the TCC, in the U.S. Department of Commerce's International Trade Administration, is the U.S. Government's focal point for monitoring foreign compliance with trade agreements to see that U.S. firms and workers get the maximum benefits from these agreements. The TCC is your one-stop shop for getting U.S. government assistance in resolving the trade barriers or unfair situations you encounter in foreign markets. http://tcc.export.gov/ German Patent and Trademark Office (Deutsches Patent- und Markenamt): www.dpma.de European Patent Office www.european-patent-office.org/ EC Directive on Commercial Agents http://eur-lex.europa.eu/LexUriServ/LexUriServ.do?uri=CELEX:31986L0653:EN:HTML EC Directive on Data Protection http://ec.europa.eu/justice_home/fsj/privacy/law/index_en.htm Electronic Commerce http://ec.europa.eu/internal_market/e-commerce/index_en.htm Industrial Property http://ec.europa.eu/internal_market/indprop/index_en.htm Office for Harmonization in the Internal Market (OHIM) http://oami.europa.eu/en/default.htm WIPO Madrid System www.wipo.int/madrid/en OHIM Community Design http://oami.europa.eu/en/design/default.htm Exhaustion of trademark rights http://ec.europa.eu/internal_market/indprop/tm/index_en.htm Return to table of contents
Return to table of contents Chapter 4: Leading Sectors for U.S. Export and Investment • IT Hardware, Software and Services • Drugs and Pharmaceuticals • Medical Equipment • Industrial Chemicals • Management Consulting Services • Automotive Parts and Services • Telecommunications Equipment • Sporting Goods • Travel & Tourism • Renewable Energies • Scientific and Laboratory Instrumentation Exchange Rate EUR 1 = USD 1.35 (unless stated otherwise) IT Hardware / Software / Services Due to the ongoing convergence of the IT sectors, it makes sense to follow the industry definitions. The German Association for the IT industry, BitKOM, provides the most reliable data and outlook for this industry and does not necessarily differentiate between the individual segments and does not provide absolute figures for them USD 1,000 2011 2012 (e) 2013 (e) Total Market Size 91,500,000 94,500,000 98,800,000 Total Growth 7.9% 3.2% 4.5% IT-Services growth 1.7% 3.6% 5.2% Software growth 7.9% 5.1% 5.2% IT-Hardware growth 20.4% 3.6% 5.2% Germany is the fourth largest IT market behind the USA, Japan and China. Germany accounts for approximately one quarter of the EU’s total IT market. The German market for IT-Hardware, software and IT services is expected to grow by 4.5 percent in 2012. U.S. computer products are generally viewed as innovative, with superior quality and leading edge technology. Industry-specific and niche products will continue to find good sales opportunities in Germany. U.S. software products are well accepted and the United States is still widely acknowledged as a supplier of innovative and quality software products. The German public sector, along with the banking, insurance, medical and utilities sectors, offers the best opportunities. Despite the fact that the
Page 1 and 2: Doing Business in Germany: 2012 Cou
Page 3 and 4: employment living in Germany reache
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Page 7 and 8: Key Link: http://eurlex.europa.eu/L
Page 9 and 10: and services; retail stores (specia
Page 11 and 12: procurement is formally non-discrim
Page 13 and 14: come together at selected trade fai
Page 15 and 16: Tobacco The EU Tobacco Advertising
Page 17 and 18: Trademarks The EU-wide Community Tr
Page 19: of the Agricultural Affairs Office
Page 23 and 24: purchase of Swiss Nycomed in 2011.
Page 25 and 26: technology in rehabilitation and ca
Page 27 and 28: Germany is the largest consulting m
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Page 31 and 32: Sub-Sector Best Prospects Return to
Page 33 and 34: Renewable Energies Return to Top Ov
Page 35 and 36: Resources Trade Associations: Hydro
Page 37 and 38: Labo: www.labo.de LaborPraxis: www.
Page 39 and 40: 4. Pet Food Germany is one of the l
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Page 43 and 44: Wassenaar Arrangement. In general,
Page 45 and 46: Dairy Products: The veterinary agre
Page 47 and 48: Customs Regulations and Contact Inf
Page 49 and 50: According to DIN, standards are des
Page 51 and 52: components of assessed quality ENEC
Page 53 and 54: for export to the EU. Since 1989, t
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Page 59 and 60: acquisitions of 25% or more of Germ
Page 61 and 62: Foreign investors can obtain more i
Page 63 and 64: amount of time and cost that compan
Page 65 and 66: address abuse of market dominance a
Page 67 and 68: The German government has sought to
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unification, total DGB union member
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Return to table of contents Chapter
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Foreign Exchange Controls Return to
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Holidays and Local Time Return to t
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C. Country Market Research Firms It
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Tel: [49][30] 8305-1150 Fax: [49][3
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