07.03.2017 Views

Professional Responsibility and Seniors: Advisor Guidance for Ethical Practice

As a CFP professional, you need a professional responsibility CE credit annually. This course provides that credit. The focus is on ethics but you’ll read background on the challenges seniors present and thought-provoking case studies centred on seniors. Each case study draws upon FPSC® Principles and Rules to provide guidance for your responsibilities as a professional.

As a CFP professional, you need a professional responsibility CE credit annually. This course provides that credit. The focus is on ethics but you’ll read background on the challenges seniors present and thought-provoking case studies centred on seniors. Each case study draws upon FPSC® Principles and Rules to provide guidance for your responsibilities as a professional.

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Key <strong>Seniors</strong>’ Issues <strong>and</strong> <strong>Practice</strong> Concerns<br />

Senior Client<br />

Issue<br />

Power of<br />

attorney<br />

Effective<br />

Communications<br />

Policies <strong>and</strong><br />

procedures<br />

Product due<br />

diligence, know<br />

your product <strong>and</strong><br />

know your client<br />

Suitability<br />

Senior<br />

designations<br />

Specific Concern <strong>for</strong> <strong>Advisor</strong>s in <strong>Practice</strong><br />

- Does a POA exist when an account is opened<br />

or while the account is opened?<br />

- Does the advisor have a copy of the POA?<br />

- Is a POA revised with an apparent lack of<br />

connection between the client <strong>and</strong> the<br />

attorney?<br />

- How can an advisor monitor <strong>for</strong> a revised<br />

POA?<br />

- What is the frequency of contact?<br />

- Is in<strong>for</strong>mation on file accurate <strong>and</strong><br />

supplemented with documentation?<br />

- Does a POA exist, <strong>and</strong> is a trusted contact<br />

person named in the client file?<br />

- Is language clear in communications?<br />

- Are communications appropriate to client<br />

comprehension?<br />

- Is there training <strong>and</strong> education on senior<br />

issues?<br />

- Is advertising <strong>and</strong> marketing to senior clients<br />

appropriate?<br />

- Are investments suitable?<br />

- Is due diligence of product strictly observed?<br />

- Are the structure, features, <strong>and</strong> risks of<br />

products understood by the advisor? By the<br />

senior?<br />

- Is the identity of each client confirmed?<br />

- Are recommendations <strong>and</strong> orders suitable <strong>for</strong><br />

the client?<br />

- Is the time horizon known <strong>for</strong> each account?<br />

- What are the investment objectives <strong>for</strong> each<br />

account?<br />

- What is the risk tolerance of the account<br />

owner?<br />

- Is the senior designation valid?<br />

- Is the designation used appropriately?<br />

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