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PlayBox Technology Product Families

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IT’S ALL IN A PLAYBOX<br />

Automation • DVB • MAM • News Room • Subtitling<br />

• SD / HD • Interactive Graphics


<strong>PlayBox</strong> <strong>Technology</strong> <strong>Product</strong> <strong>Families</strong><br />

Automation<br />

<strong>PlayBox</strong> <strong>Technology</strong> broadcast automation systems support all existing I/O interfaces, all video and audio standards, graphics and<br />

compression formats. <strong>PlayBox</strong> <strong>Technology</strong> systems can be personalised to fulfil a wide range of extraordinary workflow requirements.<br />

Unlike traditional automation solutions, <strong>PlayBox</strong> <strong>Technology</strong> embraces its own automation routines built into the dedicated software of<br />

each server or workstation. Thus there is no need for an external control system and maintenance is limited to simple software upgrades.<br />

The automation system has a scalable and modular architecture that enables broadcasters to configure their systems with dynamic<br />

interfaces, as well as intelligent and customisable 'rules' that meet precise workflow requirements and eliminate repetitive and labour-<br />

intensive functions.<br />

Interactive CG, Graphics and Channel Branding<br />

<strong>PlayBox</strong> <strong>Technology</strong> developed TitleBox, an interactive character generator and graphics system that can create, display and control<br />

fascinating multi-zone screens with rolls, crawls, animations, clocks, station logos and more. TitleBox was designed for all types of<br />

broadcasters and has a low price point that also makes it suitable for digital signage, internal information channels for hotels, schools,<br />

corporations, retail businesses, shopping malls, churches, airports, holiday resorts, theme parks, etc. Its unprecedented level of interactive<br />

control over the on-air CG objects turns TitleBox into a powerful tool, ideally suited for channel branding, music channels, live entertainment<br />

programmes, presentations, sports events titling, etc.<br />

Subtitling<br />

SubtitlePlus is a WYSIWYG Multilanguage subtitling system that supports a variety of import and export formats. As well as many hardware<br />

transport, timecode, video input and output devices it can be fully integrated with <strong>PlayBox</strong> SD/HD and DVB automation systems.<br />

DVB Workflow<br />

The DVB product line of <strong>PlayBox</strong> comes as a natural expansion of the highly successful <strong>PlayBox</strong> TV product line, into the world of IP<br />

streaming and satellite connections. Our core DVB technologies bypass the need for the expensive external MPEG2 Transport Stream<br />

encoders and multiplexers, by providing the users with a set of flexible and powerful tools to perform the encoding within <strong>PlayBox</strong>. This<br />

news is of great importance to those involved with multi-channel playout, ASI commercial insertion, various streaming applications and the<br />

transport of video over traditional computer networks. All these applications allow for logo and graphics insertion in the UDP/ASI stream.<br />

The simplification and reduced cost of the processes which the <strong>PlayBox</strong> DVB product line introduces, will excite many progressive<br />

broadcasters and the Telecommunications Industry.<br />

MAM – Media Asset Management<br />

The <strong>PlayBox</strong> Metus MAM media asset management system can be the heart of a small TV station or a large broadcast centre. It organizes<br />

and manages the assets of single or multi-channel operations, as well as other supported content for the business operations of many<br />

diverse organisations. <strong>PlayBox</strong> Metus MAM is available as a stand-alone solution or working with <strong>PlayBox</strong> <strong>Technology</strong> ingest, playout and<br />

branding systems for all applications from production and post through to TV broadcasters and multi-channel playout centres.<br />

News Room<br />

NewsAir unites all types of media that make up today's fast moving news programmes. Combined with <strong>PlayBox</strong> <strong>Technology</strong> a system can<br />

handle media and play it to air. NewsAir provides and systematises live and recorded news content including text, video, images, live<br />

agency feeds, phone calls, CGs, etc. Within NewsAir people with different rights (administrators, reporters, directors, editors, etc.) can<br />

upload or edit content, make graphics, write news, prompter text, create a news bulletin, then the data for the final rundown is automatically<br />

sent to AirBox/TitleBox/prompters for on-air playout.<br />

Digital Signage<br />

<strong>PlayBox</strong> Digital Signage delivers targeted messages to specific locations at specific times with content and information displayed on<br />

electronic screens. It drives all types of widely used displays controlled by a server. The content of individual screens or groups of displays<br />

can be changed and remotely controlled via the Internet. A full range of content types can be used, from text and stills, to full-motion video<br />

with audio. Some DS networks display TV-channel style content.


<strong>PlayBox</strong> <strong>Technology</strong> Broadcast Architecture<br />

Media Asset Management and News Room<br />

News<br />

Creation<br />

Attach video<br />

to news<br />

Content Quality<br />

Control<br />

Automation System<br />

Live Satellite<br />

Feeds<br />

Live Analogue<br />

Video Feeds<br />

Live Digital Video<br />

Feeds<br />

Live Network<br />

Feeds<br />

Remote Content<br />

Files<br />

DVB/ ASI<br />

CVBS/SDI<br />

IEEE1394 Demultiplexing Content Online Content<br />

Transcoding Files<br />

Storage<br />

LAN/UDP<br />

LAN/VPN<br />

News<br />

Scheduling<br />

Ingest<br />

Management<br />

Video Ingest<br />

Stream Ingest<br />

Streaming<br />

File Replication<br />

CVBS/SDI<br />

Digital Asset<br />

Management<br />

File Transfer<br />

Management<br />

Archive<br />

Content<br />

Storage<br />

Edit Suites<br />

Live MPEG2 Stream<br />

Content<br />

Files<br />

Playout and<br />

Titling<br />

Automation<br />

Video and News<br />

Playout<br />

Video Streaming<br />

Transcoding<br />

Bitrate Changing<br />

File Replication<br />

CG<br />

ISP<br />

Logo<br />

News Room<br />

Asset Management<br />

Interactive<br />

Services Platform<br />

Management<br />

DVB/ ASI<br />

LAN/UDP<br />

CVBS/SDI<br />

CVBS/SDI<br />

LAN/UDP<br />

DVB/ ASI<br />

Subtitling<br />

Encoding<br />

Multiplexing<br />

100% of the Functionality at 25% of the Cost<br />

Legend<br />

AirBox<br />

Satellite Uplink<br />

Cable<br />

Distribution<br />

Terrestrial<br />

Transmitter<br />

TitleBox<br />

CaptureBox<br />

SafeBox<br />

DataBox<br />

NewsAir<br />

Broadband and<br />

Mobile Streaming


About us<br />

Our Business<br />

<strong>PlayBox</strong> <strong>Technology</strong> offers Content Management, Automation, Subtitling and DVB systems as stand-alone or<br />

as integrated solutions.<br />

Thousands of successful installations are in place to provide feedback to R&D ensuring that <strong>PlayBox</strong> solutions<br />

remain the best available in the market.<br />

These solutions are developed and supported by a team of over 120 people in twelve <strong>PlayBox</strong> offices<br />

worldwide and two OEM <strong>Technology</strong> Partners.<br />

Our Partners each develop their core competencies while <strong>PlayBox</strong> <strong>Technology</strong> integrates these products to<br />

provide reliable solutions and to accelerate speed-to-market. This is a win-win situation for us, our partners<br />

and, most importantly, our clients.<br />

Our strategy creates synergies that are more powerful and comprehensive than any one company: a strategy<br />

in which the parts are, indeed, greater than the whole.<br />

Our Experience and Advantages<br />

<strong>PlayBox</strong> <strong>Technology</strong> is managed by staff that have TV broadcast experience and our partners are leaders in<br />

broadcast technology. This provides clear benefits for the overall solution.<br />

Advantages to Our Clients:<br />

• Global Acceptance<br />

• Ease of Use<br />

• Robust, Reliable, Scalable<br />

• Independent<br />

• Thousands Sold Worldwide<br />

<strong>PlayBox</strong> Solutions are:<br />

• Integrated<br />

• Universal<br />

• Easy to use<br />

• Documented<br />

• Expandable<br />

• Supported<br />

• Best of All - Available for Quick Deployment<br />

<strong>PlayBox</strong> Services are:<br />

• 24/7/365 round-the-year technical support<br />

• Software Maintenance Program<br />

• System Design Consultancy


Choosing <strong>PlayBox</strong> <strong>Technology</strong><br />

The vision of <strong>PlayBox</strong> <strong>Technology</strong> is to use our theoretical and practical knowledge and experience to simplify the technical and<br />

operational aspects of TV broadcasting while increasing the speed and efficiency of workflow.<br />

We supply cutting-edge integrated technologies with related software maintenance and 24/7/365 technical support. In many cases this<br />

results in significant cost savings for our customers over the life of any integrated solution.<br />

Our Vision and Objectives<br />

When choosing <strong>PlayBox</strong> <strong>Technology</strong> to be your supplier you are not only purchasing the equipment, more importantly you are<br />

purchasing our entire organisation including our spare parts, service, technical support, advanced software development, training,<br />

management and more. You will do business with an equipment supplier that can provide the services you need WHEN you need them.<br />

We can help you today with ensuring timely service and parts and in the future with implementing emerging technologies. We will let you<br />

know our entire organisation including our technology and development roadmap before you purchase our equipment.<br />

We recognise that every client is unique, our years of design and support experience enable us to offer a range of solutions that will meet<br />

your needs at a price that makes sense to you.<br />

<strong>PlayBox</strong> <strong>Technology</strong> is operating an international network of offices that focus on providing the highest level of technical and customer<br />

support to the ever-changing new, niche and established broadcast markets.<br />

Please contact us for further information .<br />

<strong>PlayBox</strong> Installations WorldWide<br />

Automation Systems<br />

4396 channels<br />

Channel Branding Systems<br />

3141 channels


<strong>PlayBox</strong> <strong>Technology</strong> is the #1 International “Master Control in a Box” manufacturer with Interactive CG & Graphics, MAM and News Room<br />

available in SD, HD and DVB (ASI/IP). <strong>PlayBox</strong> <strong>Technology</strong> has innovative and scalable solutions to fit your workflow and offer you the<br />

solution you want at your price. From a Single Channel Playout Server to a Multi-Channel Turn-Key Broadcast Centre, please contact<br />

<strong>PlayBox</strong> <strong>Technology</strong>.<br />

With 8,000 + TV Channels in over 100 Countries Powered by <strong>PlayBox</strong> <strong>Technology</strong> the chances are you will have experienced our solutions<br />

for yourself. <strong>PlayBox</strong> <strong>Technology</strong> offer solutions at breakthrough pricing levels while maintaining the highest levels of Reliability, Flexibility<br />

and Support.<br />

<strong>PlayBox</strong> <strong>Technology</strong> is an international Communications and Information <strong>Technology</strong> Company Serving the Broadcast and Corporate<br />

Markets Worldwide. <strong>PlayBox</strong> <strong>Technology</strong> is dedicated to the Research, Design, Development and Provision of Broadcasting <strong>Product</strong>s,<br />

Systems, Solutions and Services.<br />

<strong>PlayBox</strong> <strong>Technology</strong> has Solutions for Start-Up TV Channels, Remote Playout TV Channels, DVB (ASI/IP) TV Channels, Ad Insertion,<br />

Interactive TV, Music Channels, Film Channels, Disaster Recovery, Satellite Broadcasters, IPTV, SMS2TV, Internet TV, Webcasters as well<br />

as Local, Regional, National and International Broadcasters.<br />

<strong>PlayBox</strong> <strong>Technology</strong> Worldwide General Sales Contact : sales@playbox.tv<br />

<strong>PlayBox</strong> UK<br />

Tel. + 44 1707 66 44 44<br />

e-mail: sales.uk@playbox.tv<br />

<strong>PlayBox</strong> Bulgaria<br />

Tel. + 359 2 9703050<br />

e-mail: sales.bg@playbox.tv<br />

<strong>PlayBox</strong> Germany<br />

Tel. +49 2241 169 1717<br />

e-mail: sales.germany@playbox.tv<br />

<strong>PlayBox</strong> Romania<br />

Tel. +4 031 106 5115<br />

e-mail: sales.ro@playbox.tv<br />

Rev.:Feb 2010, All rights reserved copyright © 1999-2010<br />

<strong>PlayBox</strong> Turkey<br />

Tel. +90 216 3379402<br />

e-mail: sales.tr@playbox.tv<br />

<strong>PlayBox</strong> Adria<br />

Tel. + 381 11 3117286<br />

e-mail: sales.adria@playbox.tv<br />

<strong>PlayBox</strong> Albania<br />

Tel. +355 44 80 45 52<br />

e-mail: sales.albania@playbox.tv<br />

<strong>PlayBox</strong> Asia Pacific<br />

Tel. +6012 288 0760<br />

e-mail: sales.asia@playbox.tv<br />

<strong>PlayBox</strong> India<br />

Tel. +91 11 43743333<br />

e-mail: sales.india@playbox.tv<br />

Mumbai Branch<br />

Tel. +91 22 40166465/66<br />

e-mail: sales.india@playbox.tv<br />

<strong>PlayBox</strong> USA<br />

Tel. +1 404 424 9283<br />

e-mail: sales.usa@playbox.tv<br />

<strong>PlayBox</strong> Latin America Sales<br />

Tel. +598 99 192929<br />

e-mail: sales.la@playbox.tv

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