Digital Master Control Room Workflow

Scheduling, Traffic & Management
15
Scheduling, Traffic
& Management
vsncreaTV
vsncreaTV incorporates IT management technologies which automate the scheduling
processes for TV broadcasting. It is a user-friendly, scalable and multidepartmental
tool that improves the information flow for a step-by-step TV programme scheduling as
well as cost estimation, control of material availability and location.
vsncreaTV integrates seamlessly with most broadcast automation solutions through
different interfaces. It’s specially recommended to be installed along with vsnmulti-
com, providing a fast transparent link between the administration and management
departments and the master control room daily operations.
vsncreaTV manages the following areas:
• Content scheduling in different detail levels: from schematic layout of blocks to
broadcast playlist including advertising insertions and promos.
• Communication between departments, assembling in the same application: content
scheduling, financial management, material classification and traffic, copyright
management, advertising, self-promos and creation of final broadcast playlist.
• Management of materials and documentation associated to advertising production
and insertion.
• Control of creation processes and verification of broadcast historic records.
vsncreaTV benefits
Versatile It can be easily adapted to every particular process of any company and its
specific workflows. Profitable Optimizes the bottleneck caused by schedules and pla- pla-
ylists creation. Efficient Coordinates and focuses on the key processes for broadcast
scheduling. It is the main communication tool between the different management
areas of the company.Open Allows integration between business and administration
departments and the technical emission systems. Reliable Based on web stan-
dards, allows setting of highly reliable systems with load balance, fault tolerance
and clustering. Compatible Compatible with Windows 95/98/Me/NT/2000/XP/Unix
on any platform (Sun, IBM, Digital, HP, BSD, Linux, SCO, etc..), IBM Mainframes,
Mac OS X (Linux), BeOs. Based on web technologies.
Web-based modular TV management system
vsncreaTV
sheduling with
‘containers’
vsncreaTV main features
Content management
• Scheduling and audiovisual content management
• Programs and productions classification
• Status maintenance of owned productions
• Status maintenance and supervision of materials
• Setting materials ready to be broadcasted
• Purchasing management
• Management of broadcast copyright contracts
• Management of broadcast contract status
• Supervision of sessions
Financial management
• Economic management of schedule per day, week,
etc. and advertising income
• Look-up and modification of cost distribution in the
weekly schedule
Broadcast management
• Multi-channel support
• Disconnection planning support for local or regional
content insertion
• Definition of generic templates and broadcast criteria
• Creation of weekly schedules and daily playlists
• Automatic allocation of productions
• Gap and overlaps (time gaps) display
Advertising management
• Channel advertising allocation allowed by daily
playlist and weekly scheduling
• Availability of advertising spaces
• Campaign definition per advertiser
• Advertising allocation
• Control of broadcast advertising