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Final Programme - IT-TRANS

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<strong>Final</strong> <strong>Programme</strong><br />

International Conference<br />

and Exhibition<br />

15 - 17 FEBRUARY 2012<br />

KARLSRUHE<br />

TRADE FAIR CENTER<br />

GERMANY<br />

Organisers:


18 evening<br />

17<br />

9 10 11 12 1314<br />

15 16<br />

EUROPEAN<br />

Electronic ticketing<br />

HOT<br />

Social media<br />

Lunch<br />

<strong>IT</strong> Family<br />

Dinner<br />

coffee<br />

WORLD<br />

International best practices<br />

coffee<br />

Market update 3<br />

Market update 1<br />

coffee OPENING<br />

keynote<br />

Market update 4<br />

Market update 2<br />

Exhibition<br />

day 1<br />

Wednesday<br />

15 Feb<br />

ASSTRA Workshop<br />

REFLECTION<br />

Lunch<br />

VDV Workshop<br />

coffee<br />

COMMUNICATION<br />

<strong>IT</strong> in public transport vehicles<br />

coffee<br />

INNOVATION<br />

and inspiration<br />

Karlsruhe<br />

Reception<br />

coffee<br />

Market update 9<br />

Market update 5 Market update 7<br />

Market update 6 Market update 8<br />

Exhibition<br />

day 2<br />

Thursday<br />

16 Feb<br />

Information Needs Design Workshop<br />

Market update 11<br />

Technical Visits<br />

Lunch<br />

coffee<br />

coffee<br />

Market update 12<br />

PROFESSIONAL<br />

Analysing future technologies<br />

<strong>Programme</strong> overview<br />

Market update 10<br />

Exhibition<br />

day 3<br />

Friday<br />

17 Feb<br />

18<br />

17<br />

16<br />

15<br />

14<br />

11 12 13<br />

9 10<br />

<strong>IT</strong> Family Exhibition Technical visits<br />

12 market updates<br />

2 workshops<br />

8 sessions<br />

As of January 2012<br />

Subject to alterations


Coffee breaks Coffee break area, hall 1<br />

> Lunch Restaurant for delegates, hall 1<br />

> <strong>IT</strong> Family Dinner Wednesday 15 February, 7.00 p.m.<br />

At AVG tram depot, Ettlingen<br />

Address: Im Ferning 17-21,<br />

76275 Ettlingen<br />

Meeting point for shuttle service:<br />

6.00 p.m., Karlsruhe Trade Fair Center,<br />

main entrance<br />

> Karlsruhe Reception Thursday 16 February, 7.00 p.m.<br />

At Schwarzwaldhalle, Conference Center<br />

Meeting point for shuttle service:<br />

6.00 p.m., Karlsruhe Trade Fair Center,<br />

main entrance<br />

> Technical Visits Friday 17 February, 2.15 p.m.<br />

Meeting point for shuttle service:<br />

2.00 p.m., Karlsruhe Trade Fair Center,<br />

main entrance<br />

Conference registration desk<br />

15 February: 8.30 a.m. – 6.00 p.m.<br />

16 February: 8.30 a.m. – 6.00 p.m.<br />

17 February: 9.00 a.m. – 1.30 p.m.<br />

Exhibition opening hours<br />

15 February: 9.00 a.m. – 6.00 p.m.<br />

16 February: 9.00 a.m. – 6.00 p.m.<br />

17 February: 9.00 a.m. – 2.00 p.m.<br />

Speakers’ room<br />

1st floor<br />

Conference language<br />

English<br />

Conference opening and sessions<br />

will be simultaneously translated<br />

from English into German / French / Spanish<br />

and vice versa.<br />

Contact<br />

Registration contact<br />

Nathalie Simon<br />

Events Assistant, U<strong>IT</strong>P<br />

nathalie.simon@uitp.org<br />

Speakers‘ contact<br />

Johan van Ieperen<br />

Manager, U<strong>IT</strong>P<br />

johan.van.ieperen@uitp.org<br />

General information<br />

Phone: +49 721 3720-0<br />

info@it-trans.org


•<br />

•<br />

•<br />

Wednesday | 15 February 2012<br />

09:30 -10:30 | Entrance hall<br />

Session 1 | OPENING – Keynote<br />

Moderation: Alessandra Gorini, Youth Project Coordinator, U<strong>IT</strong>P,<br />

Brussels, Belgium<br />

Welcoming addresses<br />

Britta Wirtz, Speaker of the Management Board KMK (Karlsruher Messeund<br />

Kongress-GmbH), Karlsruhe, Germany<br />

Alain Flausch, Secretary General, U<strong>IT</strong>P (International Association of Public<br />

Transport), Brussels, Belgium<br />

Margret Mergen, First Mayoress of the City of Karlsruhe, Germany<br />

Dr. Veit Steinle, Director-General, Environmental Policy and Infrastructure,<br />

Department Policy Issues, Federal Ministry of Transport, Building and<br />

Urban Development, Berlin, Germany<br />

Representative of Dr. Peter Ramsauer, German Federal Minister of Transport,<br />

Building and Urban Development, Berlin, Germany<br />

Opening address from Siim Kallas, Vice-President of the European Commission,<br />

Commissioner for Transport, Brussels, Belgium,<br />

delivered by Max Strotmann, Member of the Cabinet, Brussels, Belgium<br />

Keynote speech: The Incentive-Zone. How to seduce people to use more<br />

sustainable modes of transport<br />

Marcel Meeuwissen, Senior Consultant Mobility and Accessibility, City of<br />

Enschede, Netherlands<br />

COFFEE BREAK<br />

11:00 -12:30 | Sessions room, hall 1<br />

Session 2 | World – International best practices<br />

Chair: Frithjof Struye, Senior Advisor, Scheidt & Bachmann GmbH,<br />

Mönchengladbach, Germany<br />

• Is there a best practice for journey planning? A survey of European<br />

journey planners reveals best practice in usability and fulfilling user<br />

demands.<br />

Birgitte Woolridge, Marketing Manager, Rejseplanen A/S, Copenhagen,<br />

Denmark<br />

• The latest <strong>IT</strong> systems to improve subway management of SMRT<br />

Su Min Hong, Manager, Seoul Metropolitan Rapid Transit Corporation,<br />

Seoul, Korea<br />

• A critical view on a promising EMV approach. To what extent is EMV<br />

a solution for interoperability, and is this only the beginning of true<br />

ID-based ticketing?<br />

Michael Leach, CEO, <strong>IT</strong>SO Limited, Milton Keynes, United Kingdom<br />

•<br />

Natural disasters and their impact on <strong>IT</strong> systems. Last March, an earthquake<br />

and subsequent tsunami hit Japan hard. We examine how it affected<br />

the railway <strong>IT</strong> system and what we must learn!<br />

Kazuhiko Aida, Deputy Director, East Japan Railway Company (France),<br />

Paris, France<br />

LUNCH BREAK (hall 1)


•<br />

•<br />

•<br />

•<br />

14:00 -15:30 | Sessions room, hall 1<br />

Session 3 | Hot – Social Media<br />

Chair: Stefania di Serio, U<strong>IT</strong>P Chairwoman of Information Technology &<br />

Innovation Commission and Dirigente Sicurezza, Patrimonio, Innovazione,<br />

Umbria Mobilità, Perugia, Italy<br />

Would you like to go on a social date? A simplified view on Social Media.<br />

How to connect to your customers and to have ongoing and worthwhile<br />

dialogues ...<br />

Ton Damen, Strategic Director and Founder of Strategic Stuff B.V., Amsterdam,<br />

Netherlands<br />

Clear the line for Social Media. Implementation of Social Media by Wiener<br />

Linien (Vienna)<br />

Answer Lang, Head of communication, Wiener Linien, Vienna, Austria<br />

Claudia Riegler, Content Manager Social Media, Wiener Linien, Vienna,<br />

Austria<br />

Social Media – What’s all the hype about? Get to know your passengers<br />

and their expectations, drive customer engagement by anticipating, and<br />

optimize services through multichannel integration<br />

Philippe Guittat, Managing Director Public Transport, Accenture, Paris,<br />

France<br />

VVS Internet and Social Media Activities<br />

Michael Terbeck, Head of Marketing Department, Verkehrs- und Tarifverbund<br />

Stuttgart GmbH (VVS), Stuttgart, Germany<br />

14:00 -15:30 | Forum A<br />

Market Update 1<br />

Chair: Bruno Pfeiffer, Business Development Manager, Qnamic,<br />

Hägendorf, Switzerland<br />

• VABdepot – The leading depot management system<br />

Stephan Fromm, Sales Department, Verkehrsautomatisierung<br />

Berlin GmbH, Berlin, Germany<br />

• Work assignment tools that improve employee satisfaction and<br />

meet company objectives<br />

Alain Martinais, Director of Marketing, GIRO, Montréal, Canada<br />

•<br />

Open Fare Payment Systems<br />

Michael C. Nash, VP Emerging Markets Transportation and<br />

Local Government Sector (TLG), ACS Solutions Switzerland Ltd.,<br />

Bern, Switzerland


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14:00 -15:30 | Forum B<br />

Market Update 2<br />

Chair: Ralph Gambetta, Head of Promotion, Calypso Networks<br />

Association, Brussels, Belgium<br />

Progress through standards – Standardised interfaces for PT-<strong>IT</strong>S<br />

systems<br />

Gustav Thiesing, Head of R&D Department, BLIC GmbH, Berlin,<br />

Germany<br />

Convergence of services on new customer media<br />

François Guillaume, Technical Expert, Calypso Networks Association,<br />

Brussels, Belgium<br />

New paradigm and innovative ATFC toolbox for multi-service,<br />

all-sized operators<br />

João Almeida, CBO, Card4B Systems S.A., Lisbon, Portugal<br />

Multi-modal and cross-system passenger information<br />

Thilo Rotter, International Sales Manager, AEG Gesellschaft<br />

für moderne Informationssysteme mbH, Ulm, Germany<br />

COFFEE BREAK<br />

16:00 -17:30 | Sessions room, hall 1<br />

Session 4 | European – Electronic ticketing<br />

Chair: Stenerik Ringqvist, U<strong>IT</strong>P EuroTeam Expert (repr. Svensk Kollektivtrafik,<br />

Sweden), U<strong>IT</strong>P, Brussels, Belgium<br />

• (((eTicket Germany, overview and recent developments. The standard<br />

for electronic ticketing in public transport<br />

Sjef Janssen, Managing Director, VDV-Kernapplikations GmbH & Co. KG,<br />

Cologne, Germany<br />

• Calypso territory - A widespread standard for eTicketing that continuously<br />

evolves<br />

Ralph Gambetta, Head of Promotion, Calypso Networks Association,<br />

Brussels, Belgium<br />

• Turkey’s innovative <strong>IT</strong>S solutions in public transportation. Where is Turkey<br />

in <strong>IT</strong>S, prepaid ticketing, EMV, and NFC payments?<br />

Güliz Öztürk, International Marketing Manager, Kentkart Ege Elektronik<br />

A.S., Istanbul, Turkey<br />

•<br />

<strong>IT</strong>SO and the EU-IFM Alliance. Implementing IFM across Europe<br />

John Verity, Chief Advisor, <strong>IT</strong>SO Limited, Milton Keynes, United Kingdom


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16:00 -17:30 | Forum A<br />

Market Update 3<br />

Chair: Emmanuel Schneider, Senior Manager Accenture France,<br />

Paris, France<br />

Adjustment optimization – an enhancement of duty schedule optimization<br />

to secure ‘uniformity’ for similar operational situations<br />

Andreas Langenhan, Business Development Manager, IVU Traffic Technologies<br />

AG, Aachen, Germany<br />

Smart (phone) technology leads to a new generation of bike sharing!<br />

Ton Kooymans, Director, Calllock-mobility, Eindhoven, Netherlands<br />

Improving operations and enhancing customer service with mobile solutions<br />

Lessons learned from selected European transport operators<br />

Alexander Throm, Business Development Manager, Appear, Kista, Sweden<br />

Bruno Pfeiffer, Business Development Manager, Qnamic, Hägendorf,<br />

Switzerland<br />

Ticketing as a service: Open, easy, everywhere<br />

Emmanuel Schneider, Senior Manager Accenture France, Paris, France<br />

16:00 -17:30 | Forum B<br />

Market Update 4<br />

Chair: Stephen Bennett, Vice President & Managing Director,<br />

Clever Devices Ltd., New York, United States of America<br />

• Intelligent Bus Computing<br />

Stephen Bennett, Vice President & Managing Director, Clever<br />

Devices Ltd., New York, United States of America<br />

• Capitalise on AFC investments by kick-starting the NFC ecosystem<br />

Pier Aldershof, Managing Director Collis Pacific, Collis BV, Leiden,<br />

Netherlands<br />

•<br />

Selecting the best bill recycler for your operation<br />

Bassam Estaitieh, Product Manager, CRANE Payment Solutions,<br />

Concord, Canada<br />

19:00 <strong>IT</strong> FAMILY DINNER<br />

powered by


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Thursday | 16 February 2012<br />

09:30 -11:00 | Sessions room, hall 1<br />

Session 5 | Innovation and inspiration<br />

Chair: Jarl Eliassen, U<strong>IT</strong>P Honorary Chairman of the Information Technology<br />

& Innovation Commission and CEO, Trafikanten AS, Oslo, Norway<br />

Auckland Integrated Fares System project - Regional extensibility:<br />

creation of a national central system covering multiple autonomous regional<br />

ticketing schemes<br />

Mick Spiers, Auckland Integrated Fares System (AIFS) Program Director,<br />

Thales New Zealand, Auckland, New Zealand<br />

Let data speak. Tips and tools to use data for optimizing PT<br />

Luc van Wijngaarden, CEO, Zight, Leiden, Netherlands<br />

‘Ticketing as a Service’, a new paradigm. Plus a brief update on NFC with<br />

BPASS: in operation in Nice, soon a pilot in Île-de-France…<br />

Dominique Descolas, Digital Services Director, Veolia Transdev, Paris, France<br />

Nextcity: A vision for urban travel<br />

Martin Howell, Worldwide Marketing Communications Director, Cubic Transportation<br />

Systems, London, United Kingdom<br />

09:30 -11:00 | Forum A<br />

Market Update 5<br />

Chair: Jorge Vieira da Silva, President, Mobility, Ticketing and Applications,<br />

Brussels, Belgium<br />

• Digital video techniques for rail and surroundings<br />

Axel Heinrich, Business Development Manager, MOBOTIX AG, Langmeil,<br />

Germany<br />

• Total <strong>IT</strong>S applied<br />

Arnstein Engan, Sales and Marketing Manager, FARA ASA, Trondheim,<br />

Norway<br />

• Mobile Age – Passenger information of a new generation<br />

Dirk Esters, Head of Business Development, HaCon, Hanover, Germany<br />

•<br />

Mobility 2.0 - Examples and activities of the Rhein-Main-Verkehrsverbund<br />

(RMV)<br />

Marco Gennaro, Business Unit Manager Data and Distribution Management,<br />

Rhein-Main-Verkehrsverbund Servicegesellschaft mbH,<br />

Frankfurt, Germany<br />

Step by step, we launch our social business @ my.uitp.org<br />

Information Technology is our first mutual adventure


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09:30 -11:00 | Forum B<br />

Market Update 6<br />

Chair: Michael Gross, Head of Public Transport and Travel Business,<br />

EOS UPTRADE GmbH, Hamburg, Germany<br />

Online and offline personalisation of e-tickets in accordance with<br />

VDV-KA with SAM cluster<br />

Michael Gross, Head of Public Transport and Travel Business,<br />

EOS UPTRADE GmbH, Hamburg, Germany<br />

Christian Rommel, Head of Software Development, Systemtechnik GmbH,<br />

Sömmerda, Germany<br />

GIS for improved operational performance in public transport<br />

Terry Bills, Transportation Industry Manager, ESRI, Redlands,<br />

United States of America<br />

New prospects for AFC systems in Germany<br />

Nils Zeino-Mahmalat, Competence Centre for Electronic Fare Management<br />

(KCEFM), Verkehrsverbund Rhein-Ruhr AöR, Gelsenkirchen,<br />

Germany<br />

COFFEE BREAK<br />

11:30 -12:30 | Sessions room, hall 1<br />

Session 6 | Reflection<br />

Introduction and moderation:<br />

Alessandra Gorini, Youth Project Coordinator, U<strong>IT</strong>P, Brussels, Belgium<br />

Jürgen Greschner, CEO, IN<strong>IT</strong> GmbH, Karlsruhe, Germany<br />

• Y4PT Youth Labs: learn what Y4PT is and meet a valuable team of young<br />

people co-creating innovative new projects drafts, aiming to support<br />

and innovate the PT industry to find new ideas!<br />

JOIN US IN SIGNING THE U<strong>IT</strong>P YOUTH CHARTER TO RE-THINK PUBLIC<br />

<strong>TRANS</strong>PORT ALONG W<strong>IT</strong>H YOUTH!<br />

•<br />

<strong>IT</strong>S for Public Transport at the European level. A review of policy<br />

achievements and next steps to make public transport smarter across<br />

Europe<br />

Pawel Stelmaszczyk, Head of Unit Intelligent Transport Systems, European<br />

Commission, Directorate-General for Mobility and Transport, Brussels,<br />

Belgium (tbc)<br />

LUNCH BREAK<br />

If you like <strong>IT</strong>-<strong>TRANS</strong> 2012, you will also like myU<strong>IT</strong>P<br />

Register on myU<strong>IT</strong>P and get your <strong>IT</strong>-<strong>TRANS</strong> badge


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14:00 -15:30 | Sessions room, hall 1<br />

Session 7 | Communication - <strong>IT</strong> in public transport vehicles<br />

Chair: Umberto Guida, Director of the European Bus System of the Future<br />

project, U<strong>IT</strong>P, Brussels, Belgium<br />

European Bus System of the Future - The <strong>IT</strong> platform conception for a<br />

new generation of urban buses and high quality systems<br />

Jean-Laurent Franchineau, Research Programs Director, Veolia Transport,<br />

Rueil Malmaison, France<br />

Communications Solutions for Transport - How radio communications solutions<br />

can improve efficiency, safety and cost reduction for public transport<br />

organisations<br />

Hans van der Linde, TA<strong>IT</strong> General Manager - EMEA, Tait, Vienna, Austria<br />

DMR versus TETRA - For four years, a new digital radio standard has<br />

been available. Is it an alternative to PT use?<br />

Kurt Stern, Traffic Telematics, Department Head, SWM GmbH/MVG,<br />

Munich, Germany<br />

SECUR-ED, SECured urban transportation - European demonstration<br />

communications architecture supporting urban public transport security<br />

needs<br />

Steffonn Chan, Project Manager, Bombardier, Canada, representing the<br />

SECUR-ED project<br />

14:00 -15:30 | Forum A<br />

Market Update 7<br />

Chair: Klaus Janke, Key Account Manager, IN<strong>IT</strong> GmbH, Karlsruhe, Germany<br />

• Achieving fully integrated <strong>IT</strong>S and AFC systems in public transport:<br />

case studies<br />

Tony Smith, Commercial Manager, VIX, Cambridge, United Kingdom<br />

• IProuter – The IP communication gateway<br />

Klaus Janke, Key Account Manager, IN<strong>IT</strong> GmbH, Karlsruhe, Germany<br />

• Mobi Guider – The open platform for full end-to-end <strong>IT</strong>S<br />

Johan Rommelaere, Head of Marketing and Business Development,<br />

Prodata Mobility Systems, Zaventem, Belgium<br />

•<br />

Voice and data communication in public transport using public mobile<br />

radio and VoIP<br />

Claus Dohmen, Product Manager, IVU Traffic Technologies AG, Aachen,<br />

Germany


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14:00 -15:30 | Forum B<br />

Market Update 8<br />

Chair: Jürgen Fuchs, Director of Business Center, Indanet AG, Munich,<br />

Germany<br />

Höft & Wessel presents the new approach to e-ticket controlling using a<br />

new generation of control handhelds<br />

Torsten Seipelt, Sales Director Almex, Höft & Wessel AG, Hanover, Germany<br />

Modern IP network applications for public transport vehicles<br />

Jürgen Fuchs, Director of Business Center, Indanet AG, Munich, Germany<br />

Using Banknote Recycling to minimise the cost of cash as part of your<br />

overall fare collection strategy<br />

Andrew Osborne, Marketing Director, MEI Inc., Geneva, Switzerland<br />

Public transport navigation solutions<br />

Jean-Claude Degand, Managing Director, MOVIKEN-SLE, Biot, France<br />

COFFEE BREAK<br />

16:00 -17:30 | Conference room 4 / 5 (2nd floor)<br />

ASSTRA Workshop<br />

Chair: Daniela Carbone, Head of Technological Innovations Department,<br />

ASSTRA, Rome, Italy<br />

• The ASSTRA’s Survey on electronic ticketing system, infomobility and<br />

fare integration<br />

Daniela Carbone, Head of Technological Innovations Department,<br />

ASSTRA, Rome, Italy<br />

• <strong>IT</strong> on-board architecture and new opportunities for electronic ticketing:<br />

some news from Venice<br />

Roberto Cerruti, Information and Telematics Systems Director, ACTV<br />

S.p.A. Venezia, Venice, Italy<br />

• SIGE PROJECT: integrated system for operation management<br />

Luca Masciola, Co-Director Business Process Integration, ATAC S.p.A.<br />

Roma, Rome, Italy<br />

• ICT as a support for ticketing and infomobility management<br />

Roberto Andreoli, Chief Information Officer and Manager of Information<br />

and Technology Department, ATM Servizi S.p.A. Milano, Milan, Italy<br />

• Technology and innovation in motion. The mobility management with Intelligent<br />

Transport Systems in Cagliari<br />

Proto Tilocca, Planning, <strong>IT</strong> and Quality Manager CTM S.p.A., CTM S.p.A.<br />

Cagliari, Cagliari, Italy<br />

• <strong>IT</strong> for no pain on a peaceful trip<br />

Renzo Nicoloso, Business Process Ri-engineering BPR, TRENORD S.p.A.<br />

Milano, Milan, Italy<br />

•<br />

Ibus… with QRCode<br />

Aldo Bernard, CIO, TT Esercizio S.p.A. Trento, Trento, Italy


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16:00 -17:30 | Sessions room, hall 1<br />

VDV Workshop<br />

Chair: Daniel Krings, Marketing and Communication, VDV-Core-Application<br />

GmbH & Co. KG, Cologne, Germany<br />

Introduction of the (((eTicket in the capital of Germany<br />

Frank Büch, Head of Customer Relations Strategies and Innovation, Berliner<br />

Verkehrsbetriebe (BVG), Berlin, Germany<br />

Feasibility study: In / Out Systems<br />

Oliver Waltes, Head of System Development, VDV-Core-Application GmbH<br />

& Co. KG, Cologne, Germany<br />

A standard for travel information – IP-Kom<br />

Berthold Radermacher, Head of Standardisation, Research Coordination<br />

and Industrial Contacts Section, Association of German Transport Companies<br />

(VDV), Cologne, Germany<br />

Organisational aspects of an interoperable eTicket system<br />

Klaus Hoffmann, Head of Procurement and Contract Management, VDV-<br />

Core-Application GmbH & Co. KG, Cologne, Germany<br />

UTP Workshop<br />

For this edition of <strong>IT</strong>-<strong>TRANS</strong> it was decided to have the UTP speakers<br />

integrated in the conference sessions.<br />

16:00 -17:30 | Forum A<br />

Market Update 9<br />

Chair: Arnstein Engan, Sales and Marketing Manager, FARA ASA, Trondheim,<br />

Norway<br />

Increase in public safety and permanent cost reduction with Nettro©<br />

BME<br />

Milica Radic, Product Manager, Nettropolis AG, Bruchsal, Germany<br />

Moving contactless transit applications into NFC enabled smart phones<br />

to revolutionise the end users’ on-the-move travel experience<br />

Martin Gruber, Segment Director, NXP Semiconductors, Gratkorn, Austria<br />

DIVIS – Revenue Management easy and fast<br />

Frank Trolp, Geschäftsführer, Profics GmbH, Winterthur, Switzerland<br />

Projektron BCS – ensuring your projects are on time and reliable<br />

Florian Sauter, Product Manager, Projektron GmbH, Berlin, Germany<br />

19:00 KARLSRUHE RECEPTION<br />

powered by<br />

09:00 -18:00 | Conference room 10 / 11 (2nd floor)<br />

Information Needs Design Workshop<br />

Opening: Yo Kaminagai, Head of Design, RATP, Paris, France<br />

Keynote Speech: Information design as an innovation leverage in public<br />

transport<br />

Giuseppe Attoma Pepe, Design Director at Attoma, Paris, France, Board<br />

Member IIID<br />

Session 1<br />

- Legible London Case Study<br />

Tim Fendley, Partner, Applied Information Group, London, UK<br />

- Local maps system - Tokyo Metro<br />

Naotsugu Koga, Manager, Business Department, Tokyo Metro Co. Ltd,<br />

Tokyo, Japan


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Session 2<br />

- Inclusive Design<br />

Veronika Egger, IS Design, Vienna, Austria, Deputy Director IIID<br />

- Mobile brand and Interface Design -<br />

MVG live: Case study for Munich Public Transport<br />

Helmut Ness and Philipp Oehrlein, Fuenfwerken, Berlin, Germany<br />

Session 3<br />

- Social Media & Information Services: From 2.0 to 3.0<br />

Marc Chataigner, Project Director, Axance, Paris, France<br />

Session 4<br />

- Transantiago case study: Design of a passenger information system for<br />

Santiago’s public transport<br />

Carola Zurob, Designer, School of Design, Pontificia Universidad<br />

Católica de Chile, Santiago, Chile,<br />

- Title tbc<br />

Roland de Coster, STIB, Brussels, Belgium, and Jim Waters, Designer,<br />

Minimal Design Strategy, Brussels, Belgium<br />

Round table<br />

- Multi-modal trip planners: design challenges in mixing different mobility<br />

scales in the same user interface<br />

Jonas Ask Homaa, Head of Development, Rejsplanen, Copenhagen, Denmark<br />

Davide Serrault, Senior Information Architect, Voyages-sncf, Paris, France<br />

Giuseppe Attoma Pepe, Design Director at Attoma, Paris, France,<br />

Board Member IIID<br />

Session 5<br />

- Passenger information design (EBSF station demonstrator)<br />

Yo Kaminagai, Head of Design, RATP, Paris, France<br />

- Experimenting intelligent street furniture in Paris<br />

Isabelle Mari, Strategic Marketing Director, JC Decaux, Paris, France<br />

• Closing Remarks<br />

Friday | 17 February 2012<br />

09:30 -11:00 | Sessions room, hall 1<br />

Session 8 | Professional – Analysing future technologies<br />

Chair: Paul Gwynn, U<strong>IT</strong>P Chairman of <strong>IT</strong> & Service Industry Committee and<br />

Director Business Development, IN<strong>IT</strong> GmbH, Karlsruhe, Germany<br />

• IP-COM<br />

Internet Protocol-based communication services in public transport<br />

Jürgen Greschner, CEO, IN<strong>IT</strong> GmbH, Karlsruhe, Germany<br />

• Intermodal Transport Control Systems (<strong>IT</strong>CS)<br />

Requirements for planning, operating and optimizing public transportation<br />

René Zeller, Head of Business Development, Trapeze Switzerland GmbH,<br />

Neuhausen, Switzerland<br />

• Interoperability in complex ticketing – economically feasible?<br />

Ways to achieve interoperability without strong impacts on the existing<br />

base and huge investments in a relatively short time<br />

Matthias Augustyniak, Managing Director, Scheidt & Bachmann GmbH,<br />

Mönchengladbach, Germany<br />

•<br />

Indoor navigation and orientation – Navigate inside stations + professional<br />

use cases (emergency/tracking/logistics)<br />

Sander van der Meer, Senior Manager Location Content North West Europe,<br />

Nokia (NAVTEQ), Utrecht, Netherlands


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09:30 -11:00 | Forum A<br />

Market Update 10<br />

Chair: Udo Steinmeier, Sales Manager DACHL, Trapeze Group<br />

Deutschland GmbH, Hamburg, Germany<br />

Demand Response Service – the flexible way for public transport<br />

Udo Steinmeier, Sales Manager DACHL, Trapeze Group Deutschland<br />

GmbH, Hamburg, Germany<br />

An open, standard approach for transit fare collection<br />

Laurent Cremer, Executive Director, OSPT Alliance, Munich, Germany<br />

11:30 -13:00 | Forum A<br />

Market Update 11<br />

COFFEE BREAK<br />

Chair: Jürgen Kaiser, Vice President Transport Consulting, PTV AG,<br />

Karlsruhe, Germany<br />

SMART-WAY: never get lost in public transport<br />

Olivia Ratajzak, Account Manager, the agent factory GmbH, Jena, Germany<br />

Andreas Küster, Project Manager, Fraunhofer Institute IVI, Dresden, Germany<br />

Eco-Driving: the magic triangle<br />

Volker Greitzke, International Sales Manager, Trapeze Switzerland GmbH,<br />

Neuhausen, Switzerland<br />

Successful deployment of mobile ticket solutions in the Nordics<br />

Mikkel Børve, Sales Director, Unwire, Copenhagen, Denmark<br />

Computer-based planning system to support workflow in a transit association<br />

Peter Mott, Director Support & Training, PTV AG, Karlsruhe, Germany<br />

Marco Remy, Network Planner, Verkehrsverbund Rhein-Neckar GmbH,<br />

Mannheim, Germany<br />

11:30 -13:00 | Forum B<br />

Market Update 12<br />

Chair: René Rothe, Director Sales, PSI Transcom GmbH, Berlin, Germany<br />

• 100% process optimisation at the depot<br />

René Rothe, Director Sales, PSI Transcom GmbH, Berlin, Germany<br />

• RFID low memory ticketing<br />

Tanja d‘Intino, Sales/Export, RFIDentic, Kempen, Germany<br />

• Public Transport Intelligence: get the most out of your fare management<br />

system<br />

Jean Costantini, Senior Business Advisor, Thales, Brétigny-sur-Orge,<br />

France<br />

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SIPA – security-critical IP applications<br />

Reinhard Wegener, Director Technology Center, telent GmbH, Backnang,<br />

Germany<br />

LUNCH BREAK


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TECHNICAL VIS<strong>IT</strong> 1:<br />

Visiting the east depot of the Karlsruhe local transport association (VBK)<br />

TECHNICAL VIS<strong>IT</strong> 2:<br />

Tour of the construction sites for the „combined project“ (combination of a<br />

tram tunnel in Kaiserstrasse and a road tunnel in Kriegsstrasse Karlsruhe)<br />

TECHNICAL VIS<strong>IT</strong> 3:<br />

Journey to Murgtal on a lightrail tramtrain of Karlsruhe Transport<br />

Association (VBK) [Karlsruhe Model]<br />

Meeting point for shuttle service:<br />

2.00 p.m., Karlsruhe Trade Fair Center, main entrance<br />

SHUTTLE SERVICES<br />

A bus shuttle service from selected hotels will be provided to the<br />

Karlsruhe Trade Fair Center! For further details please see timetables<br />

in the hotel lobbies and the foyer of <strong>IT</strong>-<strong>TRANS</strong>.<br />

DIRECTIONS/SHUTTLE SERVICES<br />

Bus shuttle service to/from the main station and selected hotels.<br />

Central Railway Station – Trade Fair Center<br />

Wednesday – Thursday<br />

7.38 a.m. every 30 minutes until 11.08 a.m.<br />

11.08 a.m. every 60 minutes until 5.08 p.m.<br />

Friday<br />

7.38 a.m. every 30 minutes until 2.08 p.m.<br />

2.08 p.m. last bus shuttle<br />

Trade Fair Center – Central Railway Station<br />

Wednesday – Thursday<br />

8.02 a.m. every 30 minutes until 10.32 a.m.<br />

10.32 a.m. every 60 minutes until 6.32 p.m.<br />

Only Thursday<br />

Additional bus shuttle at 5.02 p.m. and 6.02 p.m.<br />

Friday<br />

8.02 a.m. every 30 minutes until 2.32 p.m.<br />

2.32 p.m. last bus shuttle<br />

Public transport<br />

Take the S2 (suburban railway), travelling towards Rheinstetten.<br />

Alight at Messe/Leichtsandstrasse.<br />

Main station: take line 6 (towards Daxlanden/Rappenwörth) or line 4<br />

(Waldstadt) until you reach Europaplatz; change to line S2,<br />

travelling towards Rheinstetten. Alight at Messe/Leichtsandstrasse.


Platinum Sponsors:<br />

Gold Sponsors:<br />

Partners:<br />

Media Partners:<br />

Share<br />

your thoughts about<br />

<strong>IT</strong>-<strong>TRANS</strong>!<br />

Don’t forget to add<br />

@<strong>IT</strong>_<strong>TRANS</strong> !<br />

Patronage:<br />

Siim Kallas<br />

Vice-President of the<br />

European Commission<br />

responsible for Transport<br />

Dr. Peter Ramsauer<br />

Federal Minister<br />

of Transport, Building<br />

and Urban Development

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