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PRESS KIT SMALL RAIN LIES completo

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<strong>SMALL</strong> <strong>RAIN</strong> <strong>LIES</strong> by Juan Carlos Mestre<br />

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INDEX<br />

• List of Press journalists…………….2<br />

• Biography ………………………….3<br />

• Presentation………………………..3<br />

• Author……………….……………..4<br />

• Audio Book ………………………..5<br />

• Technical needs……………………5<br />

• Human needs ……………………...6<br />

• Infrastructure ……………………...6<br />

• Facebook Official Page…………….7<br />

• Advertisement……………………..8<br />

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Currículo:<br />

List of<br />

Press Conference<br />

journalists<br />

• Esther Estéban for EL MUNDO<br />

• Jose Ángel Abad for ANTENA 3<br />

• Lucy Hockings for BBC<br />

• Lisa Respers for CNN<br />

• Mirian Moreno for TVE<br />

• Miguel Ángel Domínguez for RNE<br />

• Thais Villas for LA SEXTA<br />

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<strong>PRESS</strong> <strong>KIT</strong><br />

BIOGRAPHY<br />

My name is David Valcarce Álvarez . I was born in<br />

Madrid but I have lived in Ponferrada since 2003.<br />

Here I work in a bowling alley but my vocation is<br />

related to musical industry . That´s why I have just<br />

established my own company called LISTEN & READ<br />

LABEL STUDIOS where we make CD-books and Book-<br />

CDs that, basically, are the same.<br />

PRESENTATION OF <strong>SMALL</strong> <strong>RAIN</strong> <strong>LIES</strong><br />

Today I´m presenting the BOOK-CD whose performer is the poet and artist Juan<br />

Carlos Mestre. Its title is <strong>SMALL</strong> <strong>RAIN</strong> <strong>LIES</strong> . Inside the book there are poems , beautiful<br />

illustrations which are authentic watercolour paintings made by Juan Carlos Mestre<br />

himself , a ticket for a poetry reading and , naturally, a CD with the poems recited<br />

by Juan Carlos Mestre .<br />

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Currículo:<br />

AUTHOR<br />

Juan Carlos Mestre was born in<br />

Villafranca del Bierzo and has several<br />

awards such as National Poetic<br />

Literature 2009 for “La casa roja” and<br />

the award Critic of Castilian poetry 2012<br />

for “La bicicleta del panadero “ .<br />

We have bet on him because he´s a<br />

sure bet and there was an unfilled need<br />

among people who like listening to<br />

poetry because there hardly were poetry readings recorded on CDs.<br />

On some performances Mestre has counted on the collaboration of other artists<br />

such as Amancio Prada, María José<br />

Cordero ( from León too !) and other<br />

musicians.<br />

The target audience of this BOOK-CD is<br />

every person who likes poetry, art …No<br />

matter the age. With <strong>SMALL</strong> <strong>RAIN</strong> <strong>LIES</strong><br />

people who don´t like poetry will realize<br />

that poetry can be as exciting as the<br />

best song in the world !!<br />

Here we can see Mestre<br />

dedicating one of his books by<br />

drawing an authentic<br />

watercolour painting. He usually<br />

dedicates his books in such a<br />

way !!<br />

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Mestre observed by two children after a poetry<br />

reading and an exhibition of his art treasures.


In our FACEBOOK OFFICIAL you can find an AUDIO BOOK where you can listen to<br />

every poem and read it .<br />

Link to the audio book:<br />

https://www.yumpu.com/es/document/view/56828561/small-rain-lies-by-juancarlos-mestre<br />

Here you are the technical needs used to make the CD:<br />

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Currículo:<br />

These are the human needs used.<br />

These are the needs used in terms of infrastructure<br />

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We had to build a FACEBOOK OFFICIAL because despite its cons Facebook and<br />

other social media are powerful tools for marketing. Facebook is modern , cheap<br />

and full of possibilities . Its name is , as the label , Listen & Read Label Studios. On the<br />

page you can see our products, promotions, publications , videos , advertisements<br />

, concerts, poetry readings, likes and dislikes !! We have already 120 likes !!<br />

Link to FACEBOOK PAGE : www.facebook.com/listenandreadlabelstudios<br />

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Currículo:<br />

We have designed a TV ADVERTISEMENT so that we can reach as many consumers<br />

as we can . You can watch it on the Facebook of Listen & Read Label Studios . The<br />

storyboard advises us to try new experiences . Our<br />

product offers not only the possibility of reading and<br />

listening to poems but it offers going out and enjoy a<br />

poetry reading at one theatre or whatever place. As<br />

far as poetry readings by Juan Carlos Mestre they are<br />

unique experiences that people can´t miss out !.<br />

This is the link to the add :<br />

https://www.wevideo.com/view/859135176<br />

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THANK YOU very much for coming and for your attention . I hope you to enjoy my<br />

wonderful products !<br />

!David Valcarce Alvarez


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