Spring 2017

LAND / Profile
Living the Dream, owned by D.W. Hindman and
headquartered in Cuba, Missouri, and Tarrant & Harman
Real Estate and Auction Co., co-owned by Travis
Tarrant and Mark Harman and based in Alton, Illinois, provide a
Midwestern case study in opportunity amplification.
As the exclusive LandLeader® partners in their respective
states, Hindman and Tarrant got to know one another through
the company’s network.
“Besides unparalleled real estate marketing, one of the most
powerful aspects of being a LandLeader® member owner is
the broker network,” Tarrant said. “As a member, you’re part
of an alliance that allows you to pick up the phone and tap
into expertise across the country. All LandLeader® affiliates
rest comfortably in the knowledge that other members work
exclusive territories and are fellow owners in LandLeader®, so
there are no secrets, just a spirit of cooperation and leadership.”
Hindman noted, “When there’s cooperation, there’s a chance
for collaboration and mutual success.”
Initially, Hindman and Tarrant discovered they shared core
business values, particularly as they related to customer service.
“My dad, who made a name for our family in Missouri
real estate beginning in the 1960s, always taught me, ‘No
commission is ever worth your reputation,’” Hindman, who
began his real estate career in 1984, said. “When you treat
people well, then the rest of the business takes care of itself.”
Tarrant concurred, “At Tarrant & Harman, we believe in
truth and trust. Our clients, be they buyers or sellers, can rest
assured that we will take care of them—and their biggest asset
and investment—honestly and respectfully.”
Building on that foundation that was strengthened by their
shared passion for land and outdoor living, they discovered an
opportunity to leverage their respective skill sets by teaming up
for real estate auctions.
“Tarrant & Harman have a complete, experienced auction
team in place,” Hindman said. “There was no reason for me
to reinvent the wheel, when we could access that experience
Continued on page 47.
TEAM TARRANT & HARMAN AT A RECENT FARM CLOSING.
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