10,000 Hands Report - 2016
ACAP Saint John and its community outreach initiatives have become an established vehicle by which community stakeholders can participate in hands-on improvements to their local environment. The efficiency of this program lies in its ability to maintain a strong partnership with the City of Saint John for logistic support, the New Brunswick Environmental Trust Fund for financial support, and in ACAP Saint John’s ability to maintain an established, growing and dedicated network of volunteers and experts. Through direct engagement, in-field and in-class education programs, tree planting and outdoor activities, citizens develop a sense of understanding and ownership of their environment and are more likely to support other initiatives that promote good stewardship and sustainable development.
ACAP Saint John and its community outreach initiatives have become an established vehicle by which community stakeholders can participate in hands-on improvements to their local environment. The efficiency of this program lies in its ability to maintain a strong partnership with the City of Saint John for logistic support, the New Brunswick Environmental Trust Fund for financial support, and in ACAP Saint John’s ability to maintain an established, growing and dedicated network of volunteers and experts. Through direct engagement, in-field and in-class education programs, tree planting and outdoor activities, citizens develop a sense of understanding and ownership of their environment and are more likely to support other initiatives that promote good stewardship and sustainable development.
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Port City Pickup<br />
In order to reach out to a broader group of individual volunteers, in addition to group events, ACAP<br />
Saint John launched the Port City Pickup contest in July. The contest began with the launch of the<br />
Canadian release of Pokemon Go in an effort to reach out to a new demographic of potential<br />
environmental stewards. Contestants were asked to take a photo of themselves picking up litter while<br />
out walking, hiking, or playing Pokemon Go and to post their image on social media with the hashtag<br />
#PortCityPickup for a chance to win a solar powered battery backup. The contest was shared widely in<br />
the Greater Saint John community with over 40 shares and retweets as well as 130 likes through<br />
Facebook, Twitter, and Instagram.<br />
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