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Design Brand Developer<br />
Introduction<br />
Brand Story<br />
Our Industry<br />
Messaging<br />
Brand Guide<br />
Messaging<br />
Category<br />
Audience<br />
Voice and Tone<br />
Personality: Experienced, Trustworthy, Confident (without arrogance)<br />
Tone: Reliable Expert, Empowering Change, Consumer Centric, In-tune<br />
Elevator Pitch<br />
Tendril is a data analytics software company. Our customers are product and service providers<br />
with an energy value proposition in the home, which today includes electric and gas utilities,<br />
energy retailers and real estate professionals. We help those companies do three things -<br />
acquire new customers; drive increased value from existing customers; and orchestrate home<br />
energy demand<br />
Boilerplate<br />
Tendril is transforming the residential energy market. Our data analytics for on more than 140<br />
million homes creates new business opportunities for energy any product or service providers<br />
serving residential consumers. connected to the home. Today, this includes electric and gas<br />
utilities, energy retailers and real estate professionals. Built over more than a decade, the<br />
Tendril Platform delivers real-time, ever-evolving data about the home and how people use<br />
energy in it. These rich insights help our customers improve customer acquisition, increase<br />
engagement and orchestrate home energy demandexperiences. Today, Tendril is working with<br />
some of the world’s largest energy providers and real estate search sites, processes more than<br />
XX million consumer energy interactions a month and has saved XX Terawatt hours of energy to<br />
date. For more information, please visit www.tendrilinc.com and follow us on twitter at<br />
@tendril.<br />
100 Word Company Description<br />
Aliquam nec lorem ac nulla iaculis sollicitudin vel sit amet justo. Suspendisse et massa sit amet<br />
magna ultrices scelerisque in sed dolor. Nunc nibh purus, venenatis et eleifend sit amet, efficitur<br />
vitae lorem. Nullam in porta nisl. Vivamus metus est, commodo at felis eu, imperdiet eleifend<br />
odio. Nulla id rhoncus velit. Aenean accumsan volutpat ultrices. Praesent mollis quam eu<br />
dignissim suscipit. Curabitur eget efficitur lacus, id lobortis lacus. Nam diam libero, tristique et<br />
dignissim et, ultricies sodales odio. Ut consequat purus a fermentum convallis.<br />
75 Word Company Description<br />
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magna ultrices scelerisque in sed dolor. Nunc nibh purus, venenatis et eleifend sit amet, efficitur<br />
vitae lorem. Nullam in porta nisl. Vivamus metus est, commodo at felis eu, imperdiet eleifend<br />
odio. Nulla id rhoncus velit. Aenean accumsan volutpat ultrices. Praesent mollis quam eu<br />
dignissim suscipit. Curabitur eget efficitur lacus, id lobortis lacus. Nam diam libero, tristique et<br />
dignissim et, ultricies sodales odio. Ut consequat purus a fermentum convallis.<br />
50 Word Company Description<br />
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magna ultrices scelerisque in sed dolor. Nunc nibh purus, venenatis et eleifend sit amet, efficitur<br />
vitae lorem. Nullam in porta nisl. Vivamus metus est, commodo at felis eu, imperdiet eleifend<br />
odio. Nulla id rhoncus velit. Aenean accumsan volutpat ultrices. Praesent mollis quam eu<br />
dignissim suscipit. Curabitur eget efficitur lacus, id lobortis lacus. Nam diam libero, tristique et<br />
dignissim et, ultricies sodales odio. Ut consequat purus a fermentum convallis.
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