THE HAIRPOLITAN MAGAZINE VOL 5 APRIL 2017
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
INDUSTRY<br />
Njeri Wangari:<br />
Sharing my<br />
blogging experience<br />
I have been blogging since 2005. My first blog was<br />
kenyanpoet.blogspot.com, which was about my<br />
poetry initially. With time it grew to a platform for<br />
news and information on arts & culture in Kenya. In<br />
January 2014, I started AfroMum.com. I had been<br />
contemplating starting a blog on motherhood,<br />
parenting and family technology for a while after I<br />
had our first baby. My career was in the tech space<br />
then doing network support. I had noted that most<br />
parenting blogs focused mostly on motherhood thus<br />
I decided to focus on tech, lifestyle, issues affecting<br />
women and entrepreneurship as well.<br />
just us good...and then that happened (her shop is<br />
right next to Swarovski) and I was just like…Guys!<br />
Guys!”<br />
The Designers Studio was not a fluke but rather the<br />
result of a series of well-planned steps executed<br />
to perfection. The shop stocks a wide range of<br />
local designers including; Adele Dejak, Nawalika,<br />
Le Collane di Betta, Canvas and Kangas, Akinyi<br />
Odongo, Deepa Dosaja, Urban Artefacts, Penny<br />
Winters, Njema Helena, Ikojn, Kooroo and Drop of<br />
a Hat.<br />
She is happy with how business is going and she has<br />
been pleasantly surprised by customers who come in<br />
and buy without even looking at the price tags and<br />
loves it when they mix up the different brands, which<br />
was what she always wanted. “It’s been fun. It’s been<br />
really cool, seeing how the shop has turned out. It<br />
just goes to show that you have to keep working at<br />
it because a shop like that does not appear out of<br />
thin air.”<br />
Jewelry curated by TDS<br />
economy. I would I feel that I would be doing more<br />
rather than just pushing paper in the UN and I had<br />
always wanted to start a shop where we sold Kenyan<br />
stuff!” she concludes.<br />
FOLLOW WANJIRU ON HER WEBSITE:<br />
www.tdsblog.com<br />
When I was starting out in 2005, we only had<br />
Wordpress and Blogger. Wordpress was quite<br />
technical thus most of us preferred Blogger, as it<br />
didn’t require any coding skills. Blogging was not<br />
as easy back then as we didn’t have all the fancy<br />
themes, plugins and widgets available now. It was<br />
very manual. Sharing content was especially hard<br />
because twitter came much later.<br />
However, back then we were few bloggers in Kenya<br />
and we knew each other by name so we read each<br />
other’s work. I came across blogging purely due<br />
to frustration. I had put together collection of my<br />
poems, which I hoped to publish. Despite attempts<br />
to get a local publisher, all I got were regrets. A<br />
friend mentioned blogs and how one went about it<br />
and I just set it up and put up my work.<br />
It was pure magic. I had never shared my poetry with<br />
the world beyond my close friends. Having the ability<br />
to publish my poetry on a site I owned and have the<br />
whole world read it was a surreal experience. Initially<br />
it felt like un-dressing in public because my poetry<br />
is very personal (all poetry is actually) so sharing my<br />
feeling with the world, open to criticism was and has<br />
always been a bittersweet experience. I still get that<br />
feeling everything I publish my poetry or thoughts<br />
on a topic of interest in blog form.<br />
She may have started out as a blogger but the brick<br />
and mortar shop was always part of her plan. “I<br />
felt that the business would contribute more to the<br />
Sharing one’s thoughts, feelings and opinion on<br />
things they care about is a very honest and selfless<br />
thing to do. It takes guts. To be willing to lay yourself<br />
20 21<br />
Njeri Wangari