CVBAnnualReport2016

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Bakken Oil & Product Service Show “Thank you for your support with this year’s 2016 Bakken Oil Show. As always, we enjoy working with the Dickinson CVB & appreciate our partnership.” ~ Jeff Zarling, DAWA Solutions ND Order of the Eastern Star “The CVB was excellent in assisting me plan and organize the event.” ~ Muriel Hurt, Worthy Grand Matron ND Recreation and Park Association “Thank you for checking in on our event!” ~ Jennifer Greuel, Clearwater Communications
MEETINGS • EVENTS • SPORTS REUNIONS • GROUP TRAVEL 2016 Event Calendar Listings • 23 Convention & Meetings • 321 Dickinson Community Events • 62 Surrounding Community Events • 96 Sporting Events • 8 Family & School Reunions • 5 Bus Tours • 1 Oil Tour • 580 packets prepared for University students & oil workers Highlights of Larger Meetings/ Convention/ & Trade Show ND State USA Gymnastics Championships Approximately 500 attendees over 3 days competed at the West River Community Center. Bakken Oil Product & Service Show Approximately 900 attendees over 2 days attended the show at the West River Ice Center. ND Grand Chapter Order of the Eastern Star Approximately 300 attendees attended the 3 day state convention at the Astoria Hotel & Event Center. ND Library Association Conference Approximately 220 attendees over 3 days met for the state conference at the Ramada Grand Dakota Hotel. Print Publications Midwest Meetings Annual Guide Book Ad Midwest Meetings Spring Edition Ad Midwest Meetings Winter Edition Ad Julie Obrigewitsch, CVB Sales Coordinator, was featured as a guest contributor for Midwest Magazines, Winter 2016 Edition. • New - Videos are created photos that are submitted for the Meetings and Conventions. These are played during the gathering as an extra service of the CVB. • Postcards mailed to ND Organizations each quarter (Postcard samples) 1st quarter – 391 2nd quarter – 406 3rd quarter – 411 4th quarter – 412 • Constant Contact mass email notes are sent out to ND Organizations quarterly to update groups on community changes, CVB services, and inviting them to Dickinson for their next meeting or convention. • Cold call sales and online contact is made each month to respective organizations to bring them to Dickinson. “Thanks so much for all your help with registration packs and lanyards, along with media! Much appreciated.” ~ Darnyl Malkowski, ND Peace Officers Association 13
Page 1 and 2: DICKINSON CONVENTION & VISITORS BUR
Page 3 and 4: Message from the Executive Director
Page 5: MARKETING The CVB engages in a stro
Page 8 and 9: 532 Hunting packets mailed out
Page 10 and 11: up 21% in Facebook sessions
Page 12 and 13: 7,217 number of guests assisted
Page 16 and 17: $108,067,970 Gross Revenue Food/Bev
Page 18 and 19: $80,000 dedicated to Event Grant Pr
Page 20 and 21: Big Ideas for Small Communities
Page 23 and 24: CVB STAFF • BOARD Terri Thiel Exe

CVBAnnualReport2016

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