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Top 5 Ways to Optimize Your Ecommerce Campaigns

Top 5 strategies for digital marketers who want to generate maximum business for their ecommerce campaigns. Proper optimization gets you more conversion which in turn generates sales. Skybound Digital, a digital marketing company in Oklahoma draws your attention to implement some techniques for growing and developing your business. Our aim is to maximize the return on investment targeting potential customers.For more information visit our website https://www.skybounddigital.com/

Top 5 strategies for digital marketers who want to generate maximum business for their ecommerce campaigns. Proper optimization gets you more conversion which in turn generates sales. Skybound Digital, a digital marketing company in Oklahoma draws your attention to implement some techniques for growing and developing your business. Our aim is to maximize the return on investment targeting potential customers.For more information visit our website https://www.skybounddigital.com/

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<strong>Top</strong> 5 <strong>Ways</strong> <strong>to</strong> <strong>Optimize</strong> <strong>Your</strong><br />

<strong>Ecommerce</strong> <strong>Campaigns</strong>


Analyze Assisted<br />

Conversion<br />

Analyze and focus on different keywords and ads which are<br />

generating assisted conversion <strong>to</strong> maximize the optimization<br />

level. A user may click your ad, visit your website and leave<br />

without taking any action. Later on, if the same user comes<br />

back <strong>to</strong> that website and purchases the product then it is<br />

counted as an assisted conversion.


Tag<br />

Everything<br />

You Can<br />

Tagging is the best strategy <strong>to</strong> tap the<br />

assisted conversions.You can perform a<br />

finer analysis by tagging campaigns,<br />

sources, mediums, and terms which<br />

lead <strong>to</strong> assisted conversion. Tags allow<br />

you <strong>to</strong> check what exactly the user<br />

clicked on, whether that be an ad that<br />

redirects <strong>to</strong> your product page, contact<br />

or any other page. Google allows au<strong>to</strong>tagging.


Return On Investment<br />

Is A Key Fac<strong>to</strong>r<br />

We have divided the ROI in<strong>to</strong> 2 parts.<br />

ROI 1 includes direct sales that mean<br />

user clicked on the ad and takes<br />

immediate action. ROI 2 includes<br />

assisted conversion. Focus more on<br />

ROI 2 for better overall performance.


Focus on<br />

return on ad<br />

spends<br />

Everybody expects the best return<br />

on investment. Keep track of what<br />

is being generated for each dollar of<br />

ad spend. In order <strong>to</strong> get a good<br />

result, you have <strong>to</strong> invest. Make<br />

sure your ROAS has a good ratio <strong>to</strong><br />

your ad spend. Evaluate how much<br />

you spend on ads.


Focus On API<br />

And<br />

Au<strong>to</strong>mation<br />

Users rating and experience is very<br />

crucial <strong>to</strong> know how it impacts on your<br />

business. API and Au<strong>to</strong>mation allow you<br />

<strong>to</strong> check what's happening in your<br />

campaign in real time. This allows you<br />

<strong>to</strong> compare the overall results versus<br />

the last week/month results.Additionally,<br />

it helps you <strong>to</strong> check whether CPA have<br />

decreased or increased.


you.<br />

Skybound Digital LLC<br />

Thank<br />

2410 W. Memorial Rd. C, #213, Oklahoma City,<br />

OK 73134, United States<br />

405-531-4021<br />

marketing@skybound.io<br />

www.skybounddigital.com

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