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LAND•Summer 2017

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BUYING LAND / MARKET<br />

Four Reasons Why<br />

You Should Never Buy<br />

Land Without an ALC<br />

WRITTEN BY LUKE WORRELL, ALC<br />

Let’s face it, buying or selling real estate can<br />

be terrifying. There have been countless times<br />

I have noticed visible anxiety on people as they<br />

contemplate a transaction. We live in an era where<br />

one “bad apple” can spoil the whole bunch. The<br />

news of bad real estate experiences travels fast.<br />

The value an Accredited Land Consultant (ALC)<br />

can bring when purchasing or selling a property is<br />

becoming increasingly more substantial. There are<br />

many reasons to never buy land without an ALC,<br />

but let’s focus on four.<br />

TRUST<br />

This is kind of like hitting a baseball on a tee, but<br />

it can’t be said enough. Society tends to hear the<br />

horror stories and it can be hard for people to feel<br />

a sense of trust from a real estate agent. Right or<br />

wrong, sometimes us agents get lumped into the<br />

over-generalized stigma of used car salesmen and<br />

attorneys (comment not intended<br />

for the fantastic attorneys with<br />

whom I work!). There are far more<br />

honorable agents than bad ones,<br />

and that is distinctly the case<br />

within the REALTORS® Land<br />

Institute. Someone who has<br />

taken the time to obtain the<br />

ALC designation learns through education and<br />

experience that you are often only as good as<br />

your reputation. The backbone of becoming an<br />

ALC is defining yourself as a trusted professional<br />

with high moral character.<br />

SKILL<br />

When it comes to selling land, I am absolutely<br />

convinced that ALCs are the best in the<br />

business. For starters, you can only become a<br />

designated ALC after you have proven yourself in<br />

the field. ALCs are given countless opportunities<br />

to hone their craft in negotiations and property<br />

presentation. Through the National Land<br />

Conference, Summer Education Week,<br />

Online courses, Webinars, ALC to ALC<br />

teleconferences and the top-notch staff<br />

at the national office, ALCs are given<br />

the tools to grow. A rookie coming<br />

into the major leagues for the first<br />

time doesn’t stop practicing, and<br />

likewise an ALC doesn’t rest<br />

on the three letters of the<br />

designation. We are all a work<br />

in progress who uses the<br />

tools available to get better<br />

every day.<br />

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