Manchester Airport Dragons Den 2017

Win
a VIP
night out!
ENTERPRISE
COMPETITION

WORLD OF OPPORTUNITY

Welcome to
Manchester
Airport’s
Community
Network 9 th annual
Dragons
Den
ABOUT US
The Airport Community Network is made up
of Airport employees and service partners.
Together they aim to inspire students to be
excited to work in business and to learn key
business skills.
The A C N members have used their knowledge
and experience to design this Dragons Den
programme to promote skills that business leader’s
value:
PROMOTE SKILLS
Team building
Entrepreneurs
Business skills
Communication skills
Money management
Problem solving

CHALLENGE
Teams up to 6 set up as a virtual business; design an innovative gift, work
out how to manufacture it and write a business plan. We will allocate your team a
business mentor who will support, guide and encourage them via team meetings,
emails and video calls.
Teams will bring their gift idea and business plan to the Dragons Den at Manchester Airport in
October and bid for a business start-up loan of £100. Once they have secured the loan,
teams will purchase materials, make their gift and market and sell the product to their local
communities. The overall winner will be the team that declares the most profit at the Grand Final
in December. There are also other prizes for recognising skills in presentation and innovation.
All profits made will go to your chosen charity or hospice from this selection;
Challenge your
students to
develop an
innovative gift
retailing for £5
or less!

CURRICULUM LINKS
Citizenship
Functions and uses of money,
the importance and practise of
budgeting, and managing risk.
Participate in volunteering and other
forms of responsible activity, to take into
adulthood.
Maths
An understanding of the maths skills needed for personal
finance, ready for when students leave school.
To understand and calculate gross and net profit,
loss and percentage return.
Select and use appropriate calculation strategies
to solve increasingly complex problems.
The competition also
links students to their
communities and acts
as a great link to Duke
of Edinburgh Awards
and CV writing.
• Team work
• Communication
• Problem solving
• Design and production
• Marketing and sales
• Budget management
• Presentation and
sales skills
The Dragons
Den Challenge
develops many skills
that are needed by
students as they
progress in their
journey to the
workplace.
Statutory
careers
guidance
and
inspiration
Offer pupils to develop entrepreneurial skills
for self-employment.
Allow pupils to tackle real life challenges - managing risk,
decision making, team building and problem solving.
Gain confidence and practical know-how and attributes that
are relevant for employment.

The Airport Community Network can
provide you with a business mentor, who will be
introduced to you as soon as you apply. They will
work with you and your teams to give support and
help throughout the competition.
Support will include:
BUSINESS MENTORS
“Our Mentor is an
irreplaceable contribution
to the team. He has given us
valuable information and help
to assist us with our project, giving
us tips on sales, production and how to
manage a business.”
Presentation skills
Sales and marketing
Design
Finance
Production
Managing a business
“John our Mentor has worked with
us since 2013. His contribution has
been invaluable. John advised me on all
the potential pitfalls of the competition
process so my inexperience did not act
as a barrier to the students’ success.

PRIZES
Awarded to the team that
makes the most profit.
1
ST
PRIZE
A VIP theatre evening!
Return limousine journey to Media City UK.
A meal at your chosen restaurant.
Exclusive seats at the Lowry Theatre to see
ʻElf the Musicalʼ including interval treats
and a programme.
Trophy and certificate awards
presented at the Grand Final.
Awarded to the team with the;
Best Presentation
Most Entrepreneurial Idea
Excellent Teamwork
Runners up
A cinema experience!
Voucher for 2 for each studentʼs
cinema of choice.
Trophy and certificate awards
presented at the Grand Final.

£22,503
was
raised in 2015 & 2016 for 4
local hospices and charities
“98% of students
enjoyed their experience
and realised that business
was harder than they
first thought!”
“My communication
skills are so
much better now.”
“The business mentors
shared their invaluable
experience.”
“Being involved
in Dragons Den has
helped me increase
my confidence.”
£
“My students have
learnt all about business
and have a better
financial awareness.”
“This enabled our
students to improve
the standard of research
displayed in their
GCSE coursework.”

Q &A’s
How do you recruit the students taking part?
Last Year’s Winners –
Wilmslow High School
All our year 10 business students take part in a mini version
of the competition within school in the first few weeks of
the course. We have our own Dragons Den on Open
Evening and choose the 6 students from that.
What do you think motivates your students?
Some do it to raise money for the charity but they all
want to WIN! The prize of a social event with a limo
pick up is a great motivator!!!
How to you find sales opportunities?
The students contact their old primary
schools to find out when their Christmas
fairs are and we try to get a stall at the local
shops and markets without cost.
Top Tips to success…..
Q
A
Try to get materials free or very cheaply so that
you can get maximum added value. Some
businesses will give you product to use as you
mention their name on your stall.
Choose a product that is easy to put together,
so you can replace stocks quickly.
Don’t try to do too much and have fun!

KEY DATES
Application Phase
10 th
July
2017
First visit to the Dragons Den at
Manchester Airport
5 th
October
2017
Business plans must be submitted on the pro forma and brought on this date.
Sales opportunity at Manchester Airport.
23 rd
November
2017
Teams will have 1 table in Terminal 1 arrivals for 2 hours, to sell their gifts.
Grand Final at the Holiday Inn, Manchester Airport.
2nd visit to the Dragons Den
Business and finance evaluations must be submitted on this date.
Winning group prize Media City UK
Limousine transfers, evening meal and Elf the musical at the Lowry theatre
11 th
December
2017
15 th
December
2017

APPLY
Here’s what you need to do…
You will need to form a team of no more than six students from Years 9 or 10.
Return the completed application form at the back of this brochure as soon as
possible but no later than Monday 10th July 2017.
Places are limited and allocated on a first come, first served basis, so get your
application form in quickly!
Once you have registered, you will receive a letter from Manchester Airport
confirming if you have been lucky enough to secure a place.
Teacher and student support materials will be
available on our website in June; www.magworld.co.uk/dragonsden
Regular updates and bulletins throughout the competition
will also be uploaded to the competition website.

RULES
• Teams must not exceed 6 in total.
• Students must be in Year 9 or 10.
• Teams must identify different roles for each team member.
• The product must retail at £5 or less.
• It must be fit for purpose and the students must make it or procure the
material to make it.
• You can make an edible product but you must list the ingredients
e.g. if it contains nuts.
• Schools can sell the products widely at their discretion.
• You should identify your own sales opportunities as well as those offered
by the Airport.
• Teams are advised to create a twitter account for their business and
update it regularly, keeping us informed about their progress and sales
opportunities.
• The overall winning team will be the one that makes the most profit.
• You must evidence costs associated with production, expected sales and
profit margin and target market
• All profits must be declared at the final and paid to one of the following
charities and hospices; St Ann's Hospice, East Cheshire Hospice, Manchester
Children’s Hospital, Hope House and Francis House Children’s Hospice.
• A representative from your hospice or charity will introduce themselves to
you and offer additional advice and support throughout the competition.
• The £100 loan from the dragons must be repaid at the Grand Final
(unless you have not recouped the investment from sales.)

Application Form
Return to joanna.jackson@manairport.co.uk or
Den Manager, 1st Floor Olympic House, Manchester Airport, M90 1QX
Name of School
Which charity would you like to support?
Agreement of the Head Teacher.
I confirm that:
• Our team will comply with all the rules of the competition
• Students will have the support of a teacher in the school
• Students will be taken to both Den meetings and the Sales Activity
• Authorisation will be obtained from the parents
• All profits from the competition will be donated to your chosen charity
• Permission is granted to film or photograph your students
Name of Head Teacher
Signed
School telephone number
Name and email address of teacher managing the team.
Team year group
How many members?
Would you like a business mentor?
YES/NO

TEAMWORK
STRATEGY
ANALYSIS
RESEARCH
INNOVATION
PLANING

BRINGING THE COMMUNITY
TOGETHER THROUGH
ENTREPRENEURSHIP