Guidelines-FNL-2014-copy

Title
Table of Contents
Page
Our Brand......................................................................................................................................................................... 1
Design Principles.............................................................................................................................................................. 2
Business Charter............................................................................................................................................................... 3
RLP Estate Logos - Logo rules.......................................................................................................................................... 4-5
Fonts and Colours.............................................................................................................................................................. 6
Swoosh............................................................................................................................................................................... 7
Tagline............................................................................................................................................................................... 8
Business Cards - Options - Exceptions ............................................................................................................................ 9-11
Lawn Signs......................................................................................................................................................................... 12
Corporate Samples 1-2...................................................................................................................................................... 13-14
Presentation Slides............................................................................................................................................................ 15
The Royal LePage Estate Realty Brand Guidelines has been designed to help you
prosper by providing you with the tools to make your marketing materials more attractive to
clients. By leveraging our new designing principles, you will have consistent, attractive design
and a modern look and feel which will ultimately differentiate you from the competition.