Playout Automation Market

6/19/2017 Playout Automation & Channel­in­a­Box Market Worth 17.46 Billion USD by 2020 /PR Newswire India/
PUNE, India, February 16, 2016 /PRNewswire/ ­­
According to a new market research report "Playout Automation & Channel­in­a­Box Market by End
User (International Broadcasters, National Broadcasters), by Channel Application (News, Sports,
Entertainment, Cartoons & Lifestyle), by Region ­ Analysis & forecast to 2020", published by
MarketsandMarkets, the global market is expected to reach USD 17.46 Billion by 2020, at a CAGR of
16.0% from 2015 to 2020.
Browse 95 market data Tables and 73 Figures spread through 165 Pages and in­depth TOC
on "Playout Automation & Channel­in­a­Box Market"
http://www.marketsandmarkets.com/Market­Reports/channel­in­a­box­it­based­playout­market­783.html
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Increased need for improved channel presentation, ease of operations, reduced cost of ownership, and
fierce entry of small & medium­sized businesses (SMBs) in the broadcasting industry are factors driving
the growth of the global playout automation & channel­in­a­box market.
Advanced playout solutions and high level of customization & integration play a key role in the
playout automation & channel­in­a­box market
The concept of playout automation & channel­in­a­box is gaining immense popularity, which is mainly
driven by their extended applications in radio and television. Advancements in playout solutions, high
level of customization, and easy integration with existing infrastructure have propelled the overall
demand of playout automation & channel­in­a­box systems. However, the choice of either of the
technologies solely depends on the requirements of individual broadcaster. An appropriate playout
solution enables broadcasters to formulate a strong business model, whether it is adopted by large
enterprises seeking to expand their reach or by a very small outfit looking forward to launch a niche
channel.
Europe has emerged as the leading region in terms of early adoption of playout automation &
channel­in­a­box solutions
The Europe playout automation & channel­in­a­box market is mainly driven by the need to provide
viewers content of their choice without much hassle. Moreover, this region constitutes a large number of
international as well as national broadcasters, strategically shifting focus to reduce the playout cost
without hampering the quality of output. Advancements in playout techniques have shifted the focus of
broadcasters from conventional ways of playout to latest solutions that are cost­effective and do not
involve huge manpower, infrastructure, and complex integration of different devices. This has further
helped broadcasters in error handling, improving quality of results, simplifying processes, and
eliminating redundancy.
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Major players operating in the playout automation & channel­in­a­box market include Harmonic, Inc.,
Pebble Beach Systems, Grass Valley USA LLC, and Snell Limited, among others.
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6/19/2017 Playout Automation & Channel­in­a­Box Market Worth 17.46 Billion USD by 2020 /PR Newswire India/
The Playout Automation & Channel­in­a­Box Market report provides market trends, overall adoption
scenarios, and competitive landscape as well as key drivers, restraints, and opportunities in this market.
It aims to estimate the current size and future growth potential of this market across different end users,
channel applications, and regions. The scope of the report also covers analysis of strategies such as
new product launches, mergers & acquisitions, partnerships, agreements, and collaborations among key
vendors in the market.
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6/19/2017 Playout Automation & Channel­in­a­Box Market Worth 17.46 Billion USD by 2020 /PR Newswire India/
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