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sport-england-2016-17-annual-report-and-accounts

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performance <strong>report</strong><br />

MOVING<br />

MATTERS<br />

ESTABLISHED BY THE ROYAL CHARTER IN 1996, SPORT ENGLAND<br />

IS THE ARMS-LENGTH BODY OF GOVERNMENT RESPONSIBLE FOR<br />

GROWING AND DEVELOPING GRASSROOTS SPORT, AND GETTING<br />

MORE PEOPLE ACTIVE ACROSS ENGLAND<br />

Our definition of <strong>sport</strong> <strong>and</strong> physical activity is<br />

a wide one. That means swimming <strong>and</strong> tennis<br />

<strong>and</strong> other organised activities. But it’s also cycling<br />

to work, jogging in the park, walking for leisure<br />

or enjoying an exercise class.<br />

We manage <strong>and</strong> distribute public investment<br />

<strong>and</strong> are a statutory distributor of funds raised<br />

by the National Lottery.<br />

Driven by research <strong>and</strong> insight, we have a deep<br />

underst<strong>and</strong>ing of the complexity of people’s<br />

relationships with <strong>sport</strong> <strong>and</strong> physical activity.<br />

Insight now underpins everything we do.<br />

We constantly gather evidence, expertise<br />

<strong>and</strong> research from all sectors <strong>and</strong> are actively<br />

talking to people <strong>and</strong> organisations we have<br />

not reached in the past. This kind of high -quality<br />

data <strong>and</strong> analysis helps us make confident,<br />

evidence -based decisions.<br />

Our extended remit means we have put<br />

substantial new emphasis on tackling inactivity.<br />

We’ve begun to see notable improvements<br />

already, with the number of women doing regular<br />

physical activity <strong>and</strong> <strong>sport</strong> now at an all -time high.<br />

We also have a new focus on helping children<br />

from the age of five to enjoy <strong>sport</strong> <strong>and</strong> physical<br />

activity outside the school curriculum.<br />

Why it matters<br />

In Sporting Future, the Government outlined five<br />

outcomes it expects us to support. What we do<br />

matters because <strong>sport</strong> <strong>and</strong> physical activity can<br />

help us as individuals – boosting our physical <strong>and</strong><br />

mental wellbeing <strong>and</strong> supporting our personal<br />

development. It can also improve where we<br />

live – providing social, community <strong>and</strong> economic<br />

benefits. Every piece of work we do is tested<br />

against its ability to achieve one or more of<br />

these outcomes.<br />

Strategic priorities<br />

The Government challenged us to take on two<br />

major tasks in Sporting Future.<br />

1. Get more people from every background<br />

regularly <strong>and</strong> meaningfully engaging in<br />

<strong>sport</strong> <strong>and</strong> physical activity.<br />

• Tackling inactivity with a focus on<br />

under -represented groups such as older<br />

people <strong>and</strong> those with a low income<br />

• Encouraging more resilient, sustained habits<br />

in people who become or are already active<br />

• Developing more positive attitudes to <strong>sport</strong><br />

<strong>and</strong> physical activity in young people<br />

• Increasing the number <strong>and</strong> diversity <br />

of volunteers<br />

• Improving progression <strong>and</strong> increasing <br />

inclusion in talent development.<br />

2. Develop a more productive, sustainable<br />

<strong>and</strong> responsible <strong>sport</strong> sector by:<br />

• Encouraging a more dem<strong>and</strong> -led,<br />

consumer -focused approach from the sector<br />

• Improving governance of all organisations<br />

that are in receipt of public investment<br />

• Improving financial efficiency<br />

• Increased <strong>and</strong> more diverse <br />

revenue generation<br />

• Targeting an increase in the diversity <br />

of leadership<br />

• Helping to produce a more diverse <br />

<strong>and</strong> productive workforce.<br />

The contents of this performance <strong>report</strong> fulfil the requirements of a strategic <strong>report</strong> as required<br />

by Chapter 4A of Part 15 of the Companies Act 2006, <strong>and</strong> are set out on pages 4 – 29.

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