CBP2013_SOM
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SPONSORSHIP<br />
OPPORTUNITIES
EVENT<br />
INFORMATION<br />
Australia’s only beach polo tournament happens just once a year ... in Broome, Western Australia.<br />
It is a sporting spectacular which attracts people from around Australia and the world - leading polo<br />
players, tourists, media and celebrities. Beach polo is not only unique to Broome, it is rare in the<br />
world. Cable Beach is one of just seven exotic locations to host beach polo.<br />
Polo has been called “the sexiest sport on earth”. It combines intuition,<br />
instinct, relationship between player and pony and passion for the game<br />
and creates a thrilling spectacle from the speed and skill of the match.<br />
Cable Beach Polo provides a unique opportunity for corporate entertainment and exposure.<br />
Sponsorship is by invitation only, and is category exclusive for a particular line of business.<br />
Pinctada Cable Beach Polo 2013<br />
Saturday 18 - Sunday 19 May, 2013<br />
Cable Beach, Broome, Western Australia<br />
VIP Marquee - Maximum 350 guests per day<br />
VIP Marquee Tickets:<br />
Saturday<br />
Sunday<br />
Weekend Pass<br />
Teams:<br />
Paspaley International Beach Polo Cup Team Australia<br />
Paspaley International Beach Polo Cup Team India<br />
Commonwealth Bank Kimberley Challenge Team #1<br />
Commonwealth Bank Kimberley Challenge Team #2<br />
West Coast<br />
East Coast<br />
Broome International Airport Cup Team #1<br />
Broome International Airport Cup Team #2<br />
<br />
For further information, please e-mail:<br />
info@cablebeachpolo.com.au<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
COMMUNICATION<br />
INTERNET, MARKETING<br />
& PR STRATEGY<br />
Website<br />
www.cablebeachpolo.com.au<br />
www.facebook.com/CableBeachPolo<br />
Flyer<br />
Distributed through website, Facebook, on-line publications and relevant databases.<br />
Polo Shirts<br />
Sponsor logos on player shirts, as outlined in Sponsor benefits. Merchandise will be promoted on the<br />
official website and can be ordered by Sponsor's prior to the event or on-line after the event.<br />
Official Hotel<br />
Pinctada Cable Beach Resort & Spa,<br />
Winner Gold Medal, Luxury Accommodation,<br />
Western Australia Tourism Awards 2010|2011|2012<br />
Advertising<br />
Hoardings/banners/flags around the playing field.<br />
Regional and cosmopolitan advertising in selected publications.<br />
Media Exposure<br />
Event publicity strategy targets domestic and international media.<br />
The uniqueness of the event – Australia’s only beach polo tournament –<br />
combines with spectacular picture opportunities to attract interest across<br />
TV, radio, newspapers, magazines and online media as well as social networks.<br />
Working in close collaboration with tourism authorities, strategy considers all<br />
elements of the media mix and includes pre-event story placement and media<br />
releases as well as journalist visitation during the tournament.<br />
Photography<br />
Professional official event photographer to capture key moments of the<br />
tournament and associated festival events. Sponsor requests for specific<br />
photographs to be taken during the event or for imagery to be supplied<br />
following the event can be negotiated.<br />
Video Footage<br />
Professionally shot to produce tournament promotional video clips<br />
after the event and will include sponsor logos free of charge if<br />
requested. Sponsor ‘cut’ can be organised for a fee to be negotiated.<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
PROGRAM<br />
SCHEDULE & DETAILS<br />
Official Welcome Reception<br />
Including “Meet the players and Patrons”<br />
Venue: Pinctada Cable Beach Resort & Spa<br />
Time: Friday 17th May 2013, from 6:30pm to 8:00pm<br />
Entry By Invitation<br />
Pinctada Cable Beach Polo 2013 – Day 1, Polo Tournament<br />
Featuring the inaugural Commonwealth Bank Kimberley Challenge and Broome International Airport Cup<br />
Venue: Cable Beach Polo Arena, Cable Beach<br />
Time: Saturday 18th May 2013, 11:30am - 3:30pm<br />
Ticketed Entry to VIP Marquee<br />
Public viewing areas, available free to the general public<br />
Dinner Under the Stars<br />
Official cocktail reception and dinner on Cable Beach<br />
Venue: Cable Beach Polo Arena, Cable Beach<br />
Time: Saturday 18th May 2013, From 6:00 pm to 10:30 pm<br />
Ticketed entry<br />
Pinctada Cable Beach Polo 2013 – Day 2, Polo Tournament<br />
Featuring: West Coast vs East Coast Match and Paspaley International Beach Polo Cup<br />
Venue: Cable Beach Polo Arena, Cable Beach<br />
Time: Sunday 19th May 2013, 12:30pm - 5:30pm<br />
Ticketed Entry to VIP Marquee<br />
Public viewing areas, available free to the general public<br />
Official Farewell Reception<br />
Including: “Meet the players and Patrons”<br />
Venue: Pinctada Cable Beach Resort & Spa, Brizo Bar & Café<br />
Time: Sunday 19th May 2013, from 7:30 pm<br />
Entry By Invitation<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
VIP MARQUEE<br />
TITLE SPONSOR<br />
TWO POSITIONS AVAILABLE<br />
SATURDAY OR SUNDAY<br />
PRICE UPON REQUEST<br />
The VIP Marquee has a capacity of 350 persons per day, offering food and beverages at Cable Beach<br />
on Saturday 18 May & Sunday 19 May 2013. It will be known as the ‘SPONSOR VIP Marquee’.<br />
Sponsor Benefits<br />
• Sponsor's name will appear in the title of the VIP Marquee on the selected day, either Saturday or Sunday.<br />
• Theming rights to the VIP Marquee if desired, at Sponsor's expense.<br />
• Sponsor's logo on the front RHS of Team shirts on the selected day – four teams for two matches.<br />
• Sponsor has the opportunity to order Team shirts at corporate rates prior to the event.<br />
• 15 VIP tickets for the VIP Marquee per tournament day, including food & beverages.<br />
Sponsor rates available for further required tickets.<br />
• Sponsor rates available for accommodation packages at the Official Hotel, Pinctada Cable Beach Resort<br />
& Spa, for Sponsor and Sponsor's guests.<br />
• Admittance to all “By invitation” social events in connection with the tournament.<br />
• Invitation to purchase tickets to Dinner under the Stars, a private event limited to 100 guests only.<br />
• Title Sponsor logo will appear on event collateral and advertising.<br />
• 1 page advertisement in the tournament program.<br />
• Logo acknowledgement on the official Pinctada Cable Beach Polo website with link back to Sponsor website.<br />
• 4 sideline banners, to be provided by Sponsor<br />
• Player visitation to marquee and Sponsor’s lounge.<br />
• Presentation and introduction of the Sponsor on official occasions of the tournament,<br />
including press opportunities.<br />
• Other activation as agreed.<br />
• Exclusivity of Sponsor’s business category.<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
MATCH TITLE<br />
SPONSOR<br />
FOUR POSITIONS AVAILABLE<br />
FROM $10,000 PLUS GST<br />
Sponsor Benefits<br />
• Sponsor's name will appear in the title of the selected Match.<br />
• Sponsor's representative to present the Match Trophy during the prize giving ceremony.<br />
Trophy to be provided by event organizer.<br />
• Sponsor Match Title on the front of all Team shirts in the selected Match – two teams, one match.<br />
Sponsor has the opportunity to order Team shirts at corporate rates prior to the event.<br />
• Up to 15 VIP tickets for the VIP Marquee per tournament day, including food & beverages, dependent<br />
on Match selected by Sponsor. Sponsor rates available for further required tickets.<br />
• Sponsor rates available for accommodation packages at the Official Hotel, Pinctada Cable Beach Resort<br />
& Spa, for Sponsor and Sponsor’s guests.<br />
• Admittance to all “By invitation” social events in connection with the tournament.<br />
• Invitation to purchase tickets to Dinner under the Stars, a private event limited to 100 guests only.<br />
• Title Sponsor logo will appear on event collateral and advertising.<br />
• 1 page advertisement in the tournament program.<br />
• Logo acknowledgement on the official Pinctada Cable Beach Polo website with link back to Sponsor website.<br />
• Up to 4 sideline banners, dependent on Match selected by Sponsor. Banners to be provided by Sponsor.<br />
• Player visitation to marquee and Sponsor’s lounge.<br />
• Presentation and introduction of the Sponsor on official occasions of the tournament,<br />
including press opportunities.<br />
• Other activation as agreed.<br />
• Exclusivity of Sponsor’s business category.<br />
Matches:<br />
International Match (Australia VS India) • Price Upon Request<br />
Kimberley Station Challenge Match • Price Upon Request<br />
West Coast VS East Coast Match • Price Upon Request<br />
Patron Challenge • Price Upon Request<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
TEAM SPONSOR<br />
EIGHT POSITIONS AVAILABLE<br />
FROM $5,000 PLUS GST<br />
Sponsor Benefits<br />
• Sponsor's name and logo on the back of the selected Team shirts – one team, one match.<br />
Sponsor has the opportunity to order Team shirts at corporate rates prior to the event.<br />
• Up to 9 VIP tickets for the VIP Marquee per tournament day, including food & beverages, dependent<br />
on Team selected by Sponsor. Sponsor rates available for further required tickets.<br />
• Sponsor rates available for accommodation packages at the Official Hotel, Pinctada Cable Beach Resort & Spa,<br />
for Sponsor and Sponsor's guests.<br />
• Admittance to all “By invitation” social events in connection with the tournament.<br />
• Invitation to purchase tickets to Dinner under the Stars, a private event limited to 100 guests only.<br />
• Title Sponsor logo will appear on event collateral where appropriate.<br />
• Advertisement in the tournament program, size dependent on Team selected.<br />
• Logo acknowledgement on the official Pinctada Cable Beach Polo website with link back to Sponsor website.<br />
• 1 field barrier banner advertisement. Banner to be provided by Sponsor.<br />
• Player visitation to marquee and Sponsor’s lounge.<br />
• Presentation and introduction of the Sponsor on official occasions of the tournament,<br />
including press opportunities.<br />
• Other activation by negotiation.<br />
• Exclusivity of Sponsor’s business category.<br />
Teams:<br />
Australia • Price Upon Request<br />
India • Price Upon Request<br />
Kimberley Station Challenge Team #1 • Price Upon Request<br />
Kimberley Station Challenge Team #2 • Price Upon Request<br />
West Coast • Price Upon Request<br />
East Coast • Price Upon Request<br />
Patron Team #1 • Price Upon Request<br />
Patron Team #2 • Price Upon Request<br />
<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
SCOREBOARD TITLE<br />
SPONSOR<br />
ONE POSITION<br />
$12,000 PLUS GST<br />
Sponsor Benefits<br />
• Sponsor's name will appear on the Scoreboard for each tournament day.<br />
• 7 VIP tickets for the VIP Marquee per tournament day, including food & beverages.<br />
Sponsor rates available for further required tickets.<br />
• Sponsor rates available for accommodation packages at the Official Hotel, Pinctada Cable Beach Resort<br />
& Spa, for Sponsor and Sponsor's guests.<br />
• Admittance to all “By invitation” social events in connection with the tournament.<br />
• Invitation to purchase tickets to Dinner under the Stars, a private event limited to 100 guests only.<br />
• Title Sponsor logo will appear on event collateral and advertising.<br />
• 1 page advertisement in the tournament program.<br />
• Logo acknowledgement on the official Pinctada Cable Beach Polo website with link back to Sponsor website.<br />
• 1 field barrier banner advertisement. Banner to be provided by Sponsor.<br />
• Player visitation to marquee and Sponsor’s lounge.<br />
• Presentation and introduction of the Sponsor on official occasions of the tournament,<br />
including press opportunities.<br />
• Other activation as agreed.<br />
• Exclusivity of Sponsor’s business category.<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
UMPIRE SPONSOR<br />
TWO POSITIONS AVAILABLE<br />
$7,500 PLUS GST<br />
Sponsor Benefits<br />
• Sponsor's name and logo on either front or back of the Umpires shirt on each day of the tournament.<br />
Sponsor has the opportunity to order Umpire shirts at corporate rates prior to the event.<br />
• 5 VIP tickets for the VIP Marquee per tournament day, including food & beverages.<br />
Sponsor rates available for further required tickets.<br />
• Sponsor rates available for accommodation packages at the Official Hotel, Pinctada Cable Beach Resort<br />
& Spa, for Sponsor and Sponsor's guests.<br />
• Admittance to all “By invitation” social events in connection with the tournament.<br />
• Invitation to purchase tickets to Dinner under the Stars, a private event limited to 100 guests only.<br />
• Title Sponsor logo will appear on all event collateral where appropriate.<br />
• ½ page advertisement in the tournament program.<br />
• Logo acknowledgement on the official Pinctada Cable Beach Polo website with link back to Sponsor website.<br />
• 1 field barrier banner advertisement. Banner to be provided by Sponsor.<br />
• Player visitation to marquee and Sponsor’s lounge.<br />
• Presentation and introduction of the Sponsor on official occasions of the tournament.<br />
• Other activation by negotiation.<br />
• Exclusivity of Sponsor’s business category.<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
TEAM JEANS<br />
SPONSORSHIP<br />
EIGHT POSITIONS AVAILABLE<br />
FROM $3,500 PLUS GST<br />
Sponsor Benefits<br />
• Sponsor's name and logo on one Jeans leg of one Team in one Match.<br />
• 2 VIP tickets for the VIP Marquee per tournament day, including food & beverages. Sponsor rates available<br />
for further required tickets.<br />
• Sponsor rates available for accommodation packages at the Official Hotel, Pinctada Cable Beach Resort<br />
& Spa, for Sponsor and Sponsor's guests.<br />
• Admittance to all “By invitation” social events in connection with the tournament.<br />
• Invitation to purchase tickets to Dinner under the Stars, a private event limited to 100 guests only.<br />
• Sponsor's logo in the tournament program.<br />
• Logo acknowledgement on the official Pinctada Cable Beach Polo website with link back to Sponsor website.<br />
• Player visitation to marquee and Sponsor's lounge.<br />
• Presentation and introduction of the Sponsor on official occasions of the tournament.<br />
• Exclusivity of Sponsor's business category.<br />
Teams:<br />
Australia • Price Upon Request<br />
India • Price Upon Request<br />
Kimberley Station Challenge Team #1 • Price Upon Request<br />
Kimberley Station Challenge Team #2 • Price Upon Request<br />
West Coast • Price Upon Request<br />
East Coast • Price Upon Request<br />
Patron Team #1 • Price Upon Request<br />
Patron Team #2 • Price Upon Request<br />
<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
CO-SPONSORS<br />
$3,500 PLUS GST<br />
Sponsor Benefits<br />
• Entitlement to 1 field barrier banner advertisement. Banner to be provided by Sponsor.<br />
• 2 VIP tickets for the VIP Marquee per tournament day, including food & beverages. Sponsor rates<br />
available for further required tickets.<br />
• Sponsor rates available for accommodation packages at the Official Hotel, Pinctada Cable Beach Resort<br />
& Spa, for Sponsor and Sponsor's guests.<br />
• Admittance to all “By invitation” social events in connection with the tournament.<br />
• Invitation to purchase tickets to Dinner under the Stars, a private event limited to 100 guests only.<br />
• Sponsor's logo in the tournament program.<br />
• Logo acknowledgement on the official Pinctada Cable Beach Polo website with link back to Sponsor website.<br />
• Acknowledgement of the Sponsor on official occasions of the tournament.<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
FIELD BANNER<br />
ADVERTISING<br />
$1,500 PLUS GST PER PANEL - INCLUDES BANNER, DESIGN & PRINTING<br />
Cable Beach Polo<br />
Cable Beach Polo<br />
Polo Arena Barriers<br />
Advertising Banner Specification<br />
Banner Options<br />
1 Panel<br />
BRAND<br />
$1,500 plus GST<br />
Barrier dimensions: 2,400mm (wide) x 1,200mm (high)<br />
Banner dimensions: 2,300mm (wide) x 1,050mm (high)<br />
2 Panels<br />
YOUR BRAND<br />
$3,000 plus GST<br />
Barrier dimensions: 4,800mm (wide) x 1,200mm (high)<br />
Banner dimensions: 4,700mm (wide) x 1,050mm (high)<br />
3 Panels<br />
YOUR BRAND HERE<br />
$4,500 plus GST<br />
Barrier dimensions: 7,200mm (wide) x 1,200mm (high)<br />
Banner dimensions: 7,100mm (wide) x 1,050mm (high)<br />
4 Panels<br />
YOUR BRAND NAME IS HERE<br />
Barrier dimensions: 9,600mm (wide) x 1,200mm (high)<br />
Banner dimensions: 9,500mm (wide) x 1,050mm (high)<br />
$6,000 plus GST<br />
5 Panels<br />
YOUR BRAND AND A LOGO ARE HERE<br />
Barrier dimensions: 12,000mm (wide) x 1,200mm (high)<br />
Banner dimensions: 11,900mm (wide) x 1,050mm (high)<br />
$7,500 plus GST<br />
1) Printed on PVC banner material<br />
2) Eyelets spaced 500-600mm<br />
3) Each banner is made as one piece<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
TROPHY SPONSOR<br />
PRICE UPON REQUEST<br />
Four individual Trophy opportunities for selection.<br />
TAILOR-MADE PACKAGES<br />
AVAILABLE UPON REQUEST<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
CABLE BEACH POLO Pty Ltd<br />
THANKS IT'S SPONSORS<br />
Event Title Sponsor & Underwriter<br />
Official Hotel<br />
MATCH TITLE SPONSORS<br />
Paspaley International<br />
Beach Polo Cup<br />
Commonwealth Bank<br />
Kimberley Challenge<br />
Broome International<br />
Airport Cup<br />
TEAM SPONSORS<br />
Team Sponsor<br />
Team Sponsor<br />
Team Sponsor<br />
SPONSORS<br />
Cable Beach Polo Pty Ltd<br />
ABN 36 087 761 019
POLO<br />
IS<br />
THE<br />
NEW<br />
RACING<br />
Georgina Safe<br />
The Weekend Australian, 21 November 2009