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The Peak Issue No 4- Final Draft

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Dear Associates,<br />

I’m thrilled to be stepping into the role of president, and can’t<br />

wait to work with you to highlight our incredible products and<br />

retail experience.<br />

I believe we have an opportunity to grow our brand across the<br />

world, and do it in a way that celebrates the strengths and<br />

diversity of all our local teams. One of my main priorities is working<br />

with you to keep evolving our stores and products to delight our customers.<br />

Our stores are places where we can inspire peoples’ dreams, and enable<br />

them to get out and explore. <strong>The</strong> ability to do this – and our commitment<br />

to our customers – is a big part of what I love about <strong>The</strong> <strong>No</strong>rth Face, and<br />

something we can do better than anybody else out there. <strong>The</strong> unique<br />

retail experiences you bring to life every day combined with our upcoming<br />

products, make this a very exciting time.<br />

I look forward to meeting more of you and learning about your own passions<br />

for the outdoors. As a long-standing member of <strong>The</strong> <strong>No</strong>rth Face family, I am<br />

proud to be a part of it with you all.<br />

Kind Regards,<br />

Arne Arens<br />

Global Brand President<br />

4

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