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Reflections

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COMPANY COMPENSATION STRUCTURES<br />

A strike price is simply a fixed<br />

price at which you have a right<br />

to buy a share once the option<br />

has vested.<br />

STRIKE PRICES<br />

USING STOCK OPTIONS<br />

ACCELERATED VESTING<br />

A strike price is simply a fixed price at which you have a right to<br />

buy a share once the option has vested. For example - if the share<br />

price of a company is £1, and the strike price is 10p – then there<br />

will be 90p worth of profit for every stock option that person<br />

possesses. A strike price is therefore a price at which you can buy<br />

a share – and if that price is below the true value of a share, then<br />

it is definitely worth using.<br />

How do I know whether I have an attractive strike price or<br />

not when the company is private?<br />

Try and find out whether there was a recent funding<br />

round and what the price per share was at that time -<br />

this is a great indication if you can get it. Failing that - are<br />

there some public businesses that give some sensible<br />

comparisons?<br />

Often VC backed companies will give quite low strike<br />

prices, in order to incentivise their staff - certainly at<br />

below “true share price value” - but make sure you<br />

have done your homework to understand the realistic<br />

potential value of your options.<br />

If you have employee stock options in an investor-backed<br />

company, you will need them to realise through:<br />

• Vesting over time; or<br />

• A “change of control” in the company<br />

A “change of control” typically occurs in one of two scenarios:<br />

The company floats on the stock market<br />

In this instance, your vested stock options (after a lock-up period<br />

post IPO that prevents employees cashing out too early and<br />

sending a bad signal to the market) can now be used. A vested<br />

stock option gives you the right to buy a share at a particular<br />

strike price. If that strike price is lower than the price of a share<br />

in your company on the stock-market, you will make a profit on<br />

each stock option of the share price minus the strike price. If the<br />

IPO happens before all your options have vested, your unvested<br />

options will keep on vesting over time, and you can use them<br />

once they have vested. Once public, a company may also seek to<br />

create new equity incentive structures to motivate key staff –<br />

but these will likely be very different in nature.<br />

Trade sale or merger with another company<br />

In this instance any vested stock options will have to be bought<br />

by the acquirer on acquisition. Just as when a company goes<br />

public, when a company is sold to another business, there will be<br />

a price per share that the acquirer is paying. If the strike price of<br />

your stock options is below that share price – then the difference<br />

between the two is your profit per option. The permutations are<br />

much more complex in this scenario when it comes to unvested<br />

options compared to when a company goes public.<br />

It could be negotiated as a condition of sale by the management<br />

team of the selling company that all unvested options be paid out<br />

by the acquirer. This would probably increase the cost of buying<br />

the company to the acquirer – but would obviously be attractive<br />

to the management of the acquired company. The acquiring<br />

company might want to create a new equity incentive scheme<br />

within the new business to keep key staff – or of course it may<br />

also have its own staff that it intends to use for key roles going<br />

forward.<br />

Accelerated vesting is sometimes offered to the most senior<br />

executives and is only common for CEO roles. Accelerated<br />

vesting means that a proportion of your unvested options (e.g.<br />

25%, 50%, 100% accelerated vesting) instantly vest when certain<br />

“triggers” are fulfilled.<br />

A “single trigger” is an accelerated vesting clause where the<br />

“trigger” is usually a change in control of the company. This is<br />

often unpopular with the acquirer – as they will have to pay you<br />

out on acquisition, and may also have to re-incentivise you with a<br />

new equity scheme if they wish to try to keep you.<br />

Companies may therefore offer accelerated vesting clauses<br />

to the most senior employees with a “double trigger” – where<br />

both triggers must be fulfilled for the clause to apply. The first<br />

clause would be a change of control, and the second that the<br />

employee is no longer wanted in the new business. This can be a<br />

nice compromise as it protects the employee in the event of them<br />

being acquired and not needed anymore, without being too much<br />

of a disincentive to the acquirer.<br />

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