Galeria Malta Presentation_video
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MARKETING SUPPORT<br />
FOR LPP BRANDS<br />
Using the strength of the LPP brands and forming a close<br />
association with <strong>Galeria</strong> <strong>Malta</strong> and LPP we use<br />
Reserved pro-sales campaign<br />
• 200 PLN spent in Reserved = 1 ticket to the cinema<br />
(1000 tickets to be distributed)<br />
• 1 receipt per person a day<br />
• No item return possible (unless with the ticket)<br />
• Other option is introduction of LPP vouchers instead of<br />
cinema tickets<br />
• Average ticket from Reserved registered during the May<br />
lottery was around 140 PLN<br />
Other LPP brand pro-sales campaign<br />
• 100 PLN spent in other than Reserved brands from the<br />
LPP portfolio = 10 PLN voucher to spend in the restaurant<br />
area. (3000 vouchers to be distributed.<br />
• 1 receipt per person a day<br />
• No item return possibility<br />
LPP brand content<br />
• <strong>Malta</strong> newsletter mailing – with LPP offers only (up to 4<br />
times a year)<br />
• Website<br />
• Facebook<br />
• Instagram<br />
• Blogger/influencer activity<br />
Additional in-centre profile opportunities<br />
for LPP brands
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