Beyond Brand Our Story
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Varied<br />
learning<br />
approach<br />
<strong>Beyond</strong> <strong>Brand</strong> offers a<br />
selection of approaches, each<br />
tailored to suit a favoured<br />
learning style. There are online<br />
tools, face to face workshops<br />
and a range of specialists<br />
ready to access, but the<br />
objective is always the same:<br />
to deliver understanding and<br />
knowledge into the hands of<br />
the SME so that they can cost<br />
effectively put the customer<br />
at the very heart of their<br />
business.<br />
“It’s so much more<br />
than just another customer<br />
service programme though,”<br />
Craig adds, “<strong>Beyond</strong> <strong>Brand</strong><br />
focuses on the concepts<br />
and strategies needed to<br />
create an amazing experience<br />
throughout all parts of a<br />
business. It’s about creating<br />
loyalty and clear blue water<br />
between brands and their<br />
competitors. Ultimately it’s<br />
about creating an amazing<br />
experience which will in turn<br />
deliver growth, better profits<br />
and reduced cost.”<br />
creating<br />
an amazing<br />
experience...<br />
7 | beyondbrand.eu
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