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110. It was a career move that started as a joke. At art school, I bumped into Arshad Ali Khan, a fashion mag editor. He wanted to have some sketching done for a selling concept. He was full of big ideas and I was impressed by his concepts. “Eeps! You should have been a concept writer,” I said. Soon he Advertising: The Utmost Fun 186
joined the ad world and won an award on a campaign that he conceived. I teased him that I was the one to help him win the award. Once, when I went to see him, he asked me bluntly if I would like to work as a visualizer. “But I have never worked at an ad agency.” He said, “You do just what you do at home.” So I left Advertising: The Utmost Fun 187
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Love and Mystery Uphill and Hopes W
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Love and Mystery. Uphill and Hopes.
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In the name of extremely beautiful
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other well-reputed agencies with gr
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* EPISTLE: What I did for Creative
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Making It Happen The brutal stroke
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describe it in detailed chapters. I
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absolutely unique. It’s sincerity
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Chapter One When I Wasn’t There
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2. It had the promise that with som
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4. That soul was bid to enter as th
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Chapter Two Gift Of Living
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7. It was an awesome night when I f
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9. I saw a shooting star vanish bef
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11. Take hold of your childhood. Le
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13. Little candy creatures jiggled
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15. I am happy that there was no ad
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16. Storybooks and their fascinatin
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18. Your imagination sets your fate
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20. I didn’t know how to write. B
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that little heartbeat in a mother
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23. Once a myna bird hit my skull w
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24. Hell yes, poverty suffocates yo
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26. I could wear mended pants and t
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enjoying the tasty morsels, I vowed
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29. When Dad got laid off, we were
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31. The more agonies the human spir
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slit without breaking my bank. Cand
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33. Rocks and stones you can break;
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environment of this unfamiliar lang
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36. Then I divided my dreams into b
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38. To thread a needle, you need th
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40. To the surprise of everyone, I
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41. Roused and inspired by the Scou
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42. On my shoulders I carried a bag
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44. In your teens, you are dynamic,
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45. Some relationships are for life
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English Language Program, PACC. My
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as a franchisee. Hats off to him an
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48. Maybe I was, after all, just an
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50. The fascinating anatomy, featur
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52. Of all the expressions in art,
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54. Along the winding forest paths
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56. Pretty flowers blossoming in th
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Chapter Seven My Treasures Are Wort
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59. I ran up to the bookshop at noo
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60. Bought hundreds of books this w
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62. It was a horrible day when the
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63. To live like a lion is the high
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Chapter Eight The Queen Of All Scie
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66. My uncle challenged me to a min
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67. My college teacher was dumbfoun
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69. Time given to us is calculated.
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71. Making electronic gadgetry was
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Chapter Nine First Ever Love
Page 138 and 139: 74. A look at her and my heart jump
Page 140 and 141: 76. After getting stung by my first
Page 143: Chapter Ten Literature And Poetry
Page 146 and 147: 79. Poetry is the symphony of words
Page 148 and 149: 81. Those unfamiliar with the art o
Page 150 and 151: 83. The impulse to create expressio
Page 152 and 153: 85. The language of literature gran
Page 155: Chapter Eleven Shhh! Joined Art Sch
Page 158 and 159: 88. Low grades in high school made
Page 160 and 161: 90. It was like déjà vu. Intimate
Page 162 and 163: 92. I was always short of money. Co
Page 165 and 166: 94. Art is like the sunshine on a r
Page 167: 96. Spontaneous laughter. Life mode
Page 171 and 172: 97. To live life at its fullest, I
Page 173: 99. Joy is but a momentary partner
Page 176 and 177: 101. Salt, lime, and tequila. A few
Page 178 and 179: 103. I have absolute faith that tru
Page 180 and 181: 105. Living with beauty and enjoyin
Page 182 and 183: 107. Extravagant labels on spirit b
Page 185: Chapter Thirteen Advertising: The U
Page 190 and 191: art school and joined him. We had f
Page 193 and 194: 112. Working with bold concepts, we
Page 195: 114. Designs and concepts make me h
Page 199: 116. Whoever you may be, success wi
Page 202 and 203: 118. Advertising functions the same
Page 205: Chapter Fourteen No More Rides
Page 208 and 209: 121. It made me smile every time I
Page 210 and 211: 123. You need immense energy to com
Page 212 and 213: 125. I got a new job offer that I h
Page 215: Chapter Fifteen You Left Me Unshelt
Page 218 and 219: 128. A passionate architect he was.
Page 220 and 221: 130. He watched over us like a fath
Page 222 and 223: 132. It was harrowing to watch him
Page 225: 133. My heart shudders when I imagi
Page 229 and 230: 134. Friends are the family that we
Page 231 and 232: 136. Sometimes I wish that someone
Page 233 and 234: shake hands with celebrities, and f
Page 235 and 236: 139. It is never easy to carry love
Page 237 and 238: illustration and a promise to join
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142. I have found once the person m
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and expressions. Without being judg
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fiery, conflicting, arctic, abstrac
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Chapter Seventeen Astrology: A Fort
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147. That small piece of paper had
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148. The moon is goddess-like. It i
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149. Isn’t it strange that with t
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Chapter Eighteen The mysterious gir
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152. Her peals of laughter still st
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154. The mysterious girl will never
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156. The beauty of life is that eac
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158. Immersed in the fragrance of w
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Chapter Nineteen Appreciating Being
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161. Is self-torture not better tha
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163. My loneliness reverberates wit
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165. Participating in a ritual just
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167. Murky waters resemble a soiled
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Chapter Twenty Achieving Honor
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170. I received quite a few awards
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172. It was no wonder people looked
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Chapter Twenty-one Hey! You Fought
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175. She battled like a brave soldi
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177. The furthest boundaries of tol
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179. When I could no longer stand t
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180. When a human soul whimpers in
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She was now breathing effortlessly
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Chapter Twenty-three Someone Still
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183. My eyes still hunger for my gu
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decided to fill the emptiness of th
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186. In this life, some tag along;
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187. I would babble something. Then
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Chapter Twenty-four Eradicate The S
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190. I was not a philanderer or an
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192. Heavily kohled eyes, come-hith
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194. Passing away with a chaste sou
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Chapter Twenty-five Acute Intoxicat
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197. Traveling triggers endless opp
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moves. I stared, captivated. Was st
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provocative get-ups. Cars came and
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could not see, but her face glowed
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pods and lemon zest, which is then
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their giddy tastes still tease my t
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was smiling all the while. That was
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205. Often the backdrop for mytholo
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206. Wealthy celebrities and tycoon
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207. The Tomb of the Unknown Soldie
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208. It was a strange, cold night i
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209. Think of Bangkok, think of foo
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210. I was spinning in circles. Fro
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212. Now, in the autumn of my life,
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214. We have inherited the desire t
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Chapter Twenty-seven Crave To Paint
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217. I have come to hate advertisin
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219. Painting pushes you to a state
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221. Stopped painting, resolved to
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222. Have you not been with me ever
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224. She was like a blissful downpo
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226. Her delicate features, intrigu
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228. Delectable chocolates and a bo
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229. And once again, the dark skies
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231. My philosophy and the finesse
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233. I cannot even go decently insa
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235. Life now shoved and battered m
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237. It has taken every ounce of st
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238. Gathering the scattered fragme
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240. I am certain that in the excha
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242. This may be tough, but then wh
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244. The incredible salmon spend mo
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246. Indeed, those we cherish live
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Chapter Thirty-one Time To Begin Ag
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249. Even in the darkest hours, I h
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251. Ready or not, the winds of cha
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253. One day I see myself fly, danc
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255. The springtime lingered all th
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257. The lure of life with all its
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258. The journey that began with th
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260. If all human consciousness wer
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262. I am a creature of light and v
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264. Why does it seem as if what ha
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266. Scientists have found, to thei
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267. When there is nothing, there i
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“There is a winter above my head,
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Cole Gustafson VP and Lead Consulta
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