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THE<br />

BEGINNING:<br />

The story begins with Ismail Moosa, the original patriarch and founder of<br />

what was to become Khaliques, established a gentleman’s outfitter in 1940<br />

in the capital city of Pretoria – South Africa.<br />

Catering for the local businessmen, the business thrived, offering a<br />

selection of business suits and footwear.


1952<br />

Then, in 1952 a law passed by the white apartheid national government,<br />

known as the Group Areas Act, as promulgated. An oppressive system<br />

of social engineering which saw people of different race groups being<br />

moved to designated sights – many far from their places of residence and<br />

business.<br />

Ismail Moosa, was forced to sell his thriving business and relocate.


In 1952 – they moved to Vrededrop in Johannesburg, an area designated to<br />

mostly Malay and Indian traders, part of a larger area known as Pageview,<br />

or as it became known, Fietas. Here a new business which supplied baby<br />

and infantwear and accessories was established.


1974<br />

Soon after Ismail Moosa started retailing his passion, menswear, which<br />

led to his establishing ‘The Suit Centre’ in 1974, which became ‘Khaliques’.<br />

He then went on to build a successful business, driven by his passion for<br />

menswear.<br />

He understood his customers and over time, he built strong relationships.<br />

His strong sense for the needs of the community was undeniably<br />

ingrained in his son Khalik, who as a child spent his time learning from his<br />

father. The values instilled in him at the time remain the cornerstone of<br />

the business today.


1980<br />

In 1980 Khaliques relocated to a designated retail business complex which<br />

became known as the Oriental Plaza which still stands today, in mid-town<br />

Johannesburg.<br />

The name Khaliques originated from Ismail’s son, and when Ismail died in<br />

1986, Khalik armed with the lessons learnt from his father, and a passion<br />

for menswear, took over the business and continued to deliver on the<br />

service, value and quality promise which to this day remain the cornerstone<br />

of the brand. He went on to build onto the relationships, built by his father in<br />

the garment industry and the loyal customers who kept on returning. Khalik<br />

was joined by his son’s Mohammed Faeez and younger brother, Ismail.


1999<br />

In time the dynamics of Johannesburg began to change.<br />

Business started to migrate into the North, where Khaliques opened<br />

a second store in Sandown, Sandton, in the heart of the new central<br />

business district, close to the newly located Johannesburg Stock<br />

Exchange, the largest commodities exchange in Africa, situated in the<br />

heart of Africa’s most dynamic financial district.


2016<br />

Khaliques continued to expand with a store in Cedar Square and the Mall<br />

of Africa in 2016.<br />

Mohammed has overseen the expansion of the business and the brand.<br />

A firm believer in commitment to marketing investment and disciplined<br />

brand and reputation management, with a focus on businessmen who<br />

understand that quality and value for money go hand in hand with<br />

service. Understanding customer service needs, each store has its<br />

own on premises tailoring and ‘made to measure’ services. He has also<br />

recognized that the business needs to meet the future lead on innovation<br />

and technology.


PRESENT<br />

Khaliques currently has agreements with Bally of Switzerland to distribute<br />

men’s footwear and leatherwear, as well as premium leatherwear from<br />

Piquadro in Milan.<br />

Khaliques also offer the most comprehensive collections of men’s suits<br />

and Businesswear from houses such as Loro Piana and Vitale Barberis<br />

Cononica.


E-COMMERCE:


The business has recognized that e-commerce will play an important<br />

role in the retail of the future. The digital and technological distribution is<br />

managed by Khalik’s youngest son, Ismail who has his eye firmly focused<br />

on technology and meeting those demands and challenges.<br />

Khaliques has an experienced team of financial and logistics<br />

professionals who facilitate the smooth processing of all administration<br />

and logistics management.


MARKETING<br />

Khaliques has built a formidable brand reputation amongst the business<br />

community both in South Africa, and surrounding African countries.<br />

The brand has high spontaneous awareness, reach and recall.<br />

From retail and brand reputational advertising, Khaliques has consistently<br />

delivered on the original promise of quality and value.


YOUR<br />

Wedding<br />

PLANNER<br />

Khaliques has it all.<br />

When planning what to wear for your wedding, look<br />

no further than Khaliques. Khaliques is a natural<br />

choice because Khaliques can tailor make your<br />

wedding according to your style and taste.<br />

At Khaliques you will find collections of suits in every<br />

style, colour and stripe. Together with formal shirts, ties<br />

and of course, shoes and leather belts to match.<br />

Quality and value:<br />

Khaliques have the enviable reputation for service<br />

and quality and undoubted value for money, so you<br />

need not spend a fortune to look and feel great on<br />

the day.<br />

Tailoring service:<br />

Khaliques offer a free tailoring service, both for the<br />

groom and the groomsmen, with professional tailors<br />

who can ensure that the suits you purchase fit like a<br />

glove.<br />

Accessories:<br />

A range of cufflinks, leather belts, cumber bands,<br />

pocket squares and bowties, in all colours are also<br />

available as well as special gifts for the bestman and<br />

groomsmen.<br />

You may soon find out that after the budget speech, you<br />

have less disposable income, that’s if, like the most of us,<br />

your salary increase just manages to cover inflation – that’s<br />

of course assuming you got one.<br />

Well, not if you shop at Khaliques.<br />

Khaliques promise that you’ll make incredible savings like:<br />

Rockport shoes from R1 995<br />

2 Carlo G suits for only R4 995<br />

and get 2 shirts and 2 ties free<br />

3 Egyptian cotton shirts by Aruunii for only R2995<br />

So put your best foot forward, let the professionals at<br />

Khaliques help plan your wedding professionally and<br />

without fuss.<br />

www.<strong>khaliques</strong>.co.za<br />

Sandton 011 783 2468 The Oriental Plaza 011 836 4418 Cedar Square 011 465 1613 Mall Of Africa 010 007 3506<br />

www.<strong>khaliques</strong>.co.za<br />

Sandton +27 (0)11 783 2468 The Oriental Plaza +27 (0)11 836 4418 Cedar Square +27 (0)11 465 1613<br />

Mall Of Africa +27 (0)10 007 3506


www.<strong>khaliques</strong>.co.za Sandton +27 (0)11 783 2468 The Oriental Plaza +27 (0)11 836 4418 Cedar Square +27 (0)11 465 1613 Mall Of Africa +27 (0)10 007 3506<br />

Most businessmen in the know choose Khaliques when it comes to<br />

business suits, shirts, shoes, ties and accessories. That’s because like<br />

most good businessmen, they’ve done their homework, compared the<br />

convenient service, incredible value for money and extensive range,<br />

no matter their size, Khaliques offer more.<br />

2 Business class suits for R5 995, GET A PAIR OF BARKER<br />

OR CROCKETT & JONES LEATHER SHOES FREE<br />

2 Viyella suits for R11 995, GET 2 VIYELLA SHIRTS AND 2 TIES FREE<br />

Navy Viyella blazers available from R2 995<br />

Barker shoes from R995; Florsheim shoes from R1 500;<br />

Rockport shoes from R1 995<br />

Pringle of Scotland, Gant and Polo shirts for only R 895.<br />

www.<strong>khaliques</strong>.co.za<br />

Sandton +27 (0)11 783 2468 The Oriental Plaza +27 (0)11 836 4418<br />

Cedar Square +27 (0)11 465 1613 Mall Of Africa +27 (0)10 007 3506<br />

CELEBRATE.<br />

The most anticipated sale on any businessman’s calendar is the famous Khaliques sale,<br />

where everything in store is on sale less 50%.<br />

The waiting is over, the big squeeze is on, the Khaliques sale is NOW ON!<br />

SHOP THE COLLECTIONS ONLINE AT: www.<strong>khaliques</strong>.co.za Sandton +27 (0)11 783 2468 The Oriental Plaza +27 (0)11 836 4418 Cedar Square +27 (0)11 465 1613 Mall Of Africa +27 (0)10 007 3506


www.<strong>khaliques</strong>.co.za<br />

Sandton +27 (0)11 783 2468 The Oriental Plaza +27 (0)11 836 4418 Cedar Square +27 (0)11 465 1613 Mall Of Africa +27 (0)10 007 3506


SPONSORSHIP<br />

Khaliques also sponsor a premiere league football team in South Africa –<br />

Mamelodi Sundowns, a prominent African contender in the professional<br />

soccer league.


PROPRIETARY<br />

BRANDS:


Over the course of the past three years the business has expanded its<br />

portfolio of niche brands.<br />

In 2014 the launch of Jones & Kent of London, a monobrand menswear<br />

offering, focused on the younger market segment.<br />

In 2015 the first fully fledged Ermenegildo Zegna Boutique, the first on the<br />

African Continent was opened.


Mall of Rosebank: (011) 880-5859 l Brooklyn Mall: (012) 751-5195 l Menlyn Park Shopping Centre: (012) 348 3989 l Mall of Africa: (010) 007 3505<br />

www.jonesandkent.com


JONES & KENT<br />

OF LONDON:<br />

Jones & Kent of London is a proprietary group brand. Catering to a<br />

younger entry level consumer, focused on menswear, suitage, shirts and<br />

accessories.<br />

The brand is strategically located in premium malls and has seen the<br />

introduction of four stores in as many years.


ERMENEGILDO<br />

ZEGNA:<br />

In 2015 the group opened the first Ermenegildo Zegna Boutique in Africa.<br />

The boutique is located in the Diamond Walk at Sandton City, the richest<br />

mile in Africa, has seen impressive growth, and has attracted affluent<br />

customers from within South and the rest of Africa.<br />

The Milan group further spearheaded the logics and retail experience and<br />

has expressed an interest in the potential of a second strategic location.


KHALIQUES<br />

GROUP<br />

STRENGTH:


• Proven retail track record, tested over 50 years<br />

• International confidence<br />

• Superior logistics and administrative financial muscle<br />

• Belief in brand building brand management<br />

• Successful franchise and joint venture partnerships<br />

• Strong value set<br />

• Extensive and loyal, segmented customer portfolio<br />

• The largest men’s suit retailer in Southern Africa

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