Amalgam Whitepaper 1.0

A M A L G A M
T H E N E W S T A N D A R D O F C R Y P T O C U R R E N C Y

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TABLE OF CONTENTS
I. INTRODUCTION
A History of Cryptocurrency
II. BLOCKCHAIN
Blockchain
Ethereum
III. INDUSTRY ANALYSIS
IV. INTRODUCING AMALGAM
Zero-Knowledge Proof (ZKP)
Immediate Benefits
Design Advantages (Blockchain)
Adoption of Blockchain as Enterprise Software
Real World Application
Barriers to Entry
V. SCALABILITY: TIMELINE & MILESTONE OBJECTIVES
4 th Quarter 2017
1 st Quarter 2018
2 nd and 3 rd Quarters 2018
VI. CONCLUSION

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INTRODUCTION
Amalgam (trading symbol “AMG”) is the world’s first state-of-the-art
index-based cryptocurrency built on the highly secure Ethereum
blockchain. Long gone are the days of altcoins popping up left and right
without any real-world value. Amalgam is accepted by dozens of vendors
and available for purchase, trading and use in a wide variety of
marketplaces. Being built on the Ethereum platform makes Amalgam one
of the safest, most practical blockchain-based cryptocurrencies on the
market.
A HISTORY OF CRYPTOCURRENCY
A cryptocurrency is a digital asset designed to work as a medium of exchange
using cryptography to secure transactions, to control the creation of additional
units, and to verify the transfer of assets. Initially popularized by Bitcoin (BTC),
there are currently over 1200 cryptocurrencies available for purchase or use.
BLOCKCHAIN AND ETHEREUM
A blockchain is a digitized, decentralized, public ledger of all
cryptocurrency transactions. Originally developed as the accounting
method for Bitcoin, blockchain technology is primarily used to verify
transactions, within digital currencies though it is possible to digitize,
code and insert practically any document into the blockchain. It is
indelibly safe in that the code's record/data cannot be changed due to
the structure of smart contracts. Ethereum is an open-source, public
blockchain-based distributed computing platform featuring smart
contract functionality. Ethereum's blockchain technology enables
developers to build and deploy decentralized applications. Ethereum is
within the top 3 most frequently traded cryptocurrencies currently on the
market. Although its value soaring over 3,700% since the beginning of
2017 (with a market capitalization of over $29 billion as of November
2017) 2 may suggest extreme volatility, Ethereum has actually proven to
1 “(ETH) Ethereum (ETH).” CoinMarketCap, Coinmarketcap.com, 15 Nov. 2017,
coinmarketcap.com/currencies/ethereum/.

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be one of the safest and most reliable tokens on the market due to its
blockchain technology. In fact, JP Morgan built its Quorum enterprisefocused
platform using the Ethereum blockchain protocol 2.
INDUSTRY ANALYSIS
With over 1200 cryptocurrencies currently available for purchase or trade
in more than 6500 markets 3 and a current total market capitalization in
excess of $204 billion, there is no shortage of tokens in which one can
invest. However, many of these tokens have arbitrary values that are
without any real-world use or utility. Subsequently, this equates to an
inherent lack of stability in the value of these arbitrarily-released digital
assets. Should a major party purchase a substantial portion of shares
only to sell them off shortly after other investors, merchants and users
alike would find the value of their tokens plummeting almost
immediately; there is an innately unstable element to many tokens on the
market. Until now…
INTRODUCING AMALGAM
Amalgam, built on the Ethereum blockchain, is fundamentally safer than
almost all of its contemporaries. Amalgam’s protocol calls for an
additional tier of encryption using what is known as a zeroknowledge
proof. A zero-knowledge proof allows smart contracts
within the blockchain to verify transactional history without knowing or
revealing any of the underlying data belonging to parties included in
said transactions. Additionally, Amalgam’s value is safeguarded in its
correspondence to a price-weighted index of over 300 of the world’s
most frequently traded cryptocurrencies available on the market. This
allows Amalgam to be valued by its demand as an asset, its transactional
frequency, and the overall health of the cryptocurrency market, further
mitigating the risk of dilution or extreme depreciation.
IMMEDIATE BENEFITS OF AMALGAM
2 “What is Quorum? Enterprise-ready distributed ledger and smart contract platform” 22 May 2017,
https://www.jpmorgan.com/global/Quorum
3 “(ETH) Ethereum (ETH).” CoinMarketCap, Coinmarketcap.com, 15 Nov. 2017,
coinmarketcap.com/currencies/ethereum/.

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Amalgam being the world’s first Index-based cryptocurrency means
that as a token, its value’s correspondence with a Price-Weighted index
eliminates risk of a serious price crash.
Amalgam’s blockchain smart contracts call for an additional level of
encryption, protecting user information. Additionally, our team is
developing smart contracts that prevent a major sell-off of AMG and
subsequent price manipulation.
The total amount of outstanding tokens of AMG will never exceed
100M, further eliminating risk of value dilution.
Many of Amalgam’s partnering vendors will offer discounts for
customers using Amalgam. For example, a pair of sneakers that costs
$100 USD can also be purchased from the same vendor for $95 USD
worth of AMG.
The daily returns of our Price-weighted Cryptocurrency Index outpace
the S&P 500 and Dow Jones.
DESIGN ADVANTAGES
According to IBM DeveloperWorks, Blockchain protocol mechanisms “provide
the benefits of a consolidated, consistent dataset with reduced errors, near-realtime
reference data, and the flexibility for participants to change the
descriptions of the assets they own. Because no one participating member owns
the source of origin for information contained in the shared ledger, blockchain
technologies lead to increased trust and integrity in the flow of transaction
information among the participating members.” 4
The blockchain database isn’t stored in any single location, meaning the records
it keeps are truly public and easily verifiable. No centralized version of this
information exists for a hacker to corrupt. Hosted by millions of computers
simultaneously, its data is accessible to anyone on the internet. 5
4 Brakeville, Sloan and Perepa, Bhargav “Blockchain Basics: An Introduction to Distributed Ledgers” IBM,
IBM. 9 May 2016, https://www.ibm.com/developerworks/cloud/library/cl-blockchain-basics-intro-bluemixtrs/index.html
5 Blockgeeks, “What is Blockchain Technology?” Blockgeeks, Blockgeeks.com. 1 Oct 2017,
https://blockgeeks.com/guides/what-is-blockchain-technology/

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https://blockgeeks.com/guides/what-is-blockchain-technology/
ADOPTION OF BLOCKCHAIN AS ENTEPRISE SOFTWARE
According to an IBM Study, Eighty percent of the 3,000 executives surveyed
indicated that they were using or considering using the technology either to
develop new business models or in response to a financial shift in the industry.
Also, 71% of business leaders who are actively using blockchain believe it plays
a key role in advancing the technology, suggesting widespread support for
industry standards. 6
REAL-WORLD APPLICATION
While Blockchain technology has proven to be inherently safer in regards
to logistics than traditional infrastructure, the potential applications and
uses among a multitude of industries is virtually limitless. In many cases,
the elimination of third parties and intermediaries saves time and money.
NewsBTC considered the application of Blockchain technology in the
hospitality industry, saying “booking a stay at online in a hotel will still usually
see around 25% of the transaction being spent on booking platform and
financial transaction fees. And consider that those 25% are calculated on the
gross revenue, which for example in EU contains additional up to additional 20%
VAT. This practically means that hotel owners pay an additional commission to
Booking.com on the VAT amount that they remit to the state budget.” 7
Furthermore, Consider a simple fishing supply chain that connects fisherman to
fisheries and fisheries to restaurants. The restaurant owner should be paying
prices for fish based on how much the fishery had to pay the fisherman. How can
the restaurant owner be sure they’re paying a price that’s accurately based on
what the fisheries paid? If all parties involved were part of the same blockchainbased
network, and all transactions were recorded on a collective blockchain,
the restaurant owner could be guaranteed that the price they pay is accurately
6
“Forward Together: Three Ways Blockchain Explorers Chart a New Direction.” Forward Together: Three
Ways Blockchain Explorers Chart a New Direction, IBM Institute for Business Value, 5 June 2017, www-
01.ibm.com/common/ssi/cgibin/ssialias?htmlfid=GBE03835USEN&ce=ISM0484&ct=SWG&cmp=IBMSocial&cm=h&cr=Security&ccy=U
S&cm_mc_uid=27314336275315107659932&cm_mc_sid_50200000=1510765993&cm_mc_sid_52640000=
1510765993.
7
NewsBTC ,“Can the Hotel Industry Benefit From Blockchain Technology?”NEWSBTC, 3 Oct. 2017,
www.newsbtc.com/2017/10/03/can-hotel-industry-benefit-blockchain-technology/.

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derived from a provable transaction on the blockchain. Some blockchains even
support the ability to write code that’s executed when certain transactions occur;
in our example, the price that restaurants pay could be automatically calculated
based on the previous transaction between fisherman and fishery.
In the consumer goods sector, retail quite possibly has the most to gain from
adoption of blockchain technology. Walmart has already begun to implement
blockchain technology in their logistics and inventory tracking. During Walmart’s
annual shareholder’s meeting on June 2, 2017, Executive Vice President John
Furner explained, “in China, we’re doing a traceability pilot with pork using
blockchain technology…what blockchain does is it allows someone to track a
product from the farm all the way to the shelf and then have a record of it each
and every step along the way.” 8
BARRIERS TO ENTRY
All potential benefits considered, the most consistently addressed barrier to
entry for acquisition and use of cryptocurrency is typically security and
familiarity. In a 2015 survey conducted by PwC 51 percent of participants said
that they are “not at all” familiar with cryptocurrencies (such as BTC), with 31
percent admitting to being only “slightly familiar” and a mere 1 percent of
participants claiming to be “extremely familiar”
8 Wong, Joon Ian, and Jason Karaian. “Execs Are Obsessed with Blockchain Because They Can't Afford to
Ignore It Anymore.” Quartz, Quartz, 15 Nov. 2017, qz.com/1130015/the-blockchain-obsession-incorporate-boardrooms-is-spreading/.

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Source: “2015 PwC Consumer Cryptocurrency Survey“ (2015) https://www.pwc.com/us/en/financialservices/publications/consumer-cryptocurrency-survey.html#/A/0/stackedbars?cut=Gender
Taking this into consideration, we are working tirelessly to make Amalgam a
digital asset with ease of use in the real world, both on and offline. In the first
fiscal quarter of 2018, Amalgam will be available for use through peer-to-peer
payment platforms such as Apple Pay, Android Pay and Samsung Pay. We
believe that this provides consumers with undeniable ease of use while they
conduct transactions online and in person in physical locations.
SCALABILITY: TIMELINE & MILESTONE OBJECTIVES
Reflecting the intrinsically safe and practical nature of Amalgam and the
blockchain platform upon which it is built, the next logical action is to
further adoption and use of AMG by creating real-world value and
inherent ease of use.
4 TH QUARTER 2017:
November 2017: Seed funding, prelimary blockchain development
November 2017-December 2017: Pre-ICO raise, press campaign
December 2017: Apple/Samsung/Android Pay testing & implementation
December 2017: ICO & Vendor/Merchant Contract negotiation
1 ST Q UARTER 2018:
January 2018: Additional Vendor/Merchant Contract negotiation
February 2018: Vendor/Merchant implementation
March 2018: Testing of Institutional use of AMG (particularly in colleges
and universities)
2 ND AND 3 RD QUARTERS 2018:
April 2018: AmalgamWallet/AmalgamPay implementation. This will allow
users to seamlessly convert AMG into a currency format of their choosing
(i.e: AMG to USD to BTC to ETH to EUR to JPY et cetera).
CONCLUSION
While Amalgam’s core platform and premise are based on safety and
ease of use, the practicality of AMG as a digital asset and commodity are
contingent upon the adoption of the token by the public. Furthermore,
Amalgam’s unprecedented multi-tiered encryption and safeguarded

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value present a myriad of applications and uses that transcend any one
industry.