The Creative Blog Business Planner

BLOG
BUSINESS
PLANNER
FOR CREATIVE BLOG BABES

COPYRIGHT & TERMS OF USE
© 2017 The Daily Pursuit
The Creative Blog Babes Planner and all files are associated with it are under copyright of THE DAILY PURSUIT
A.K.A NICHOLE STOCKMAN.
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Print as many times as you need for your own personal use.
Take photos of your planner and share on social media, or your blog! Tag @dailypursuitblog we would love to see
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No part of this planner may be reproduced in any written, electronic, recording, or photocopying
Copy or alter the files in any way
Reproduce any part of the Creative Blog Planner without written permission from THE DAILY PURSUIT
Distribute the files on your site, friends, etc. This is for personal use only.
Contact: thedailypursuit@outlook.com
nichole stockman
© 2017 THE DAILY PURSUIT

this blog business planner belongs to:
I ______________________________________________________________
vow to pursue my passions, and turn them into purpose through my creative blog
business. I will manifest my goals and turn them into actionable plans and strategies.
I will be a #creativeblogbabe
© 2017 THE DAILY PURSUIT

SHE
DESIGNED
A LIFE SHE
LOVED
© 2017 THE DAILY PURSUIT

Make
yourself,
proud.
© 2017 THE DAILY PURSUIT

THERE IS NO FORCE
MORE POWERFUL
THAN A WOMAN
DETERMINED TO RISE.
© 2017 THE DAILY PURSUIT

#Girlboss
© 2017 THE DAILY PURSUIT

BUSINESS
PLANNING
© 2017 THE DAILY PURSUIT

MY CREATIVE BUSINESS
mission statement
my why
business purpose
© 2017 THE DAILY PURSUIT

YEAR IN REVIEW
JANUARY FEBRUARY MARCH
APRIL MAY JUNE
JULY
AUGUST
SEPTEMBER
OCTOBER
NOVEMBER
DECEMBER
© 2017 THE DAILY PURSUIT

YEARLY FINANCES
JANUARY
FEBRUARY
MARCH
INCOME:
INCOME:
INCOME:
EXPENSES:
EXPENSES:
EXPENSES:
TOTAL: $ TOTAL: $ TOTAL:
$
APRIL
MAY
JUNE
INCOME:
INCOME:
INCOME:
EXPENSES:
EXPENSES:
EXPENSES:
TOTAL: $ TOTAL: $ TOTAL:
$
JULY
AUGUST
SEPTEMBER
INCOME:
INCOME:
INCOME:
EXPENSES:
EXPENSES:
EXPENSES:
TOTAL:
$
TOTAL:
$
TOTAL:
$
OCTOBER
NOVEMBER
DECEMBER
INCOME:
INCOME:
INCOME:
EXPENSES:
EXPENSES:
EXPENSES:
TOTAL:
$
TOTAL:
$
TOTAL:
$
© 2017 THE DAILY PURSUIT

PRODUCTS AND SERVICES
PRODUCT/SERVICE
BENEFIT TO READERS PRICE LAUNCH DATE
© 2017 THE DAILY PURSUIT

BRAND STYLE GUIDE
LOGO
color pallette
fonts
brand tagline
© 2017 THE DAILY PURSUIT

MY IDEAL READER
AGE:
GENDER:
FAMILIAL STATUS:
CAREER:
HOBBIES:
WHERE DO THEY EAT?
WHERE DO THEY SHOP?
WHAT ARE THEIR HOBBIES?
WHAT DO THEY WATCH/READ?
WEBSITES THEY VISIT:
THEIR BIGGEST
CHALLENGES IN LIFE:
© 2017 THE DAILY PURSUIT

BLOGS AND RESOURCES TO FOLLOW
MY FAVORITE BLOGS
MY FAVORITE RESOURCES
© 2017 THE DAILY PURSUIT

LOGIN AND PASSWORDS
Login
Password
© 2017 THE DAILY PURSUIT

TRACKING +
ANALYTICS
© 2017 THE DAILY PURSUIT

SITE ANALYTICS
SESSIONS USERS PAGEVIEWS PAGES/SESSION DURATION BOUNCE RATE
January
February
March
April
May
June
July
August
September
October
November
December
© 2017 THE DAILY PURSUIT

SOCIAL MEDIA STATS
EMAIL FACEBOOK INSTAGRAM PINTEREST TWITTER GOOGLE+
January
February
March
April
May
June
July
August
September
October
November
December
© 2017 THE DAILY PURSUIT

AFFILIATE TRACKING
PRODUCT/BRAND LOGIN PASSWORD PAYOUT AMOUNT NOTES:
© 2017 THE DAILY PURSUIT

SPONSORSHIPS
BRAND/SPONSOR CONTENT TO COVER PAYOUTAMOUNT NOTES:
© 2017 THE DAILY PURSUIT

CONTENT
PLANNING
© 2017 THE DAILY PURSUIT

BLOG POST CHECKLIST
Outline and Research Post
SEO Friendly Title
Research Relevant Keywords
Write Rough Draft
Relevant Photos + ALT Text
Relevant Relatable Past Posts
Pinterest Images
Edit and Proofread
Opt-in + Freebie, if applicable
Click-to-tweet
Share Icons Visible
Promote
© 2017 THE DAILY PURSUIT

BLOG POST IDEAS
POST TITLE:
DATE:
CATEGORY:
KEYWORDS:
AFFILIATE LINKS:
OPT-IN IDEAS:
CHECKLIST:
RESEARCH DRAFT RE-EDIT PUBLISH
PROMOTE ON:
FACEBOOK
TWITTER
INSTAGRAM
PINTEREST
POST TITLE:
DATE:
CATEGORY:
KEYWORDS:
AFFILIATE LINKS:
OPT-IN IDEAS:
CHECKLIST:
RESEARCH DRAFT RE-EDIT PUBLISH
PROMOTE ON:
FACEBOOK
TWITTER
INSTAGRAM
PINTEREST
© 2017 THE DAILY PURSUIT

POST IDEAS
© 2017 THE DAILY PURSUIT

BRAIN DUMP!
© 2017 THE DAILY PURSUIT

MONTHLY GOALS
MONTHLY GOALS AND PRIORITIES
1.
2.
3.
GOALS
GOAL 1: STRATEGIES COMPLETE BY:
ACCOMPLISHED
GOAL 2: STRATEGIES COMPLETE BY:
ACCOMPLISHED
GOAL 3: STRATEGIES COMPLETE BY:
ACCOMPLISHED
© 2017 THE DAILY PURSUIT

WEEKLY TASKS
MONDAY TUESDAY WEDNESDAY
THURSDAY FRIDAY SATURDAY/SUNDAY
© 2017 THE DAILY PURSUIT

TO DO’S
© 2017 THE DAILY PURSUIT

TOP 10 POSTS
FOR THE MONTH OF:
BLOG POST AFFILIATE PRODUCTS TO PROMOTE CATEGORY READER FEEDBACK
© 2017 THE DAILY PURSUIT

MONTHLY PRIORITIES
PRIORITY #1
STRATEGIES FOR PRIORITY #1
PRIORITY #2
STRATEGIES FOR PRIORITY #2
PRIORITY #3
STRATEGIES FOR PRIORITY #3
© 2017 THE DAILY PURSUIT

MONTHLY STAT’S
Traffic
Social Media
USERS:
PAGEVIEWS
SESSIONS:
BOUNCE RATE:
PAGES/SESSION:
FACEBOOK:
TWITTER:
INSTAGRAM:
SUBSCRIBERS:
Email List
PINTEREST:
BLOGLOVIN:
GOOGLE +:
WHAT WORKED THIS MONTH:
WHAT DIDN’T WORK:
HOW TO IMPROVE:
© 2017 THE DAILY PURSUIT

Today’s Mantra:
DAILY TO DO’S
SCHEDULE GOAL 1:
COMPLETED
NOT COMPLETED
HOW TO ACCOMPLISH GOAL FOR ANOTHER DAY:
GOAL 2:
COMPLETED
NOT COMPLETED
HOW TO ACCOMPLISH GOAL FOR ANOTHER DAY:
GOAL 3:
COMPLETED
NOT COMPLETED
HOW TO ACCOMPLISH GOAL FOR ANOTHER DAY:
© 2017 THE DAILY PURSUIT

MONTHLY BLOG AUDIT
Review Top 10 Posts
Review Top 10 Affiliate Links
Is each post SEO friendly?
Do all the links work in each post?
Update relevant affiliate links to top 10 posts
Update sidebar ads + affiliate links
Update graphics and Pinterest Images to top 10 Posts
Check that email workflows are sending
Promote top 10 posts and automate
Additional Opt-In’s if necessary
Make sure subscriber forms work
Figure out end of the month income and expenses
© 2017 THE DAILY PURSUIT

GOAL
SETTING
© 2017 THE DAILY PURSUIT

YEARLY GOALS
AMOUNT OF MONEY I NEED TO MAKE FROM MY BUSINESS:
/ WEEK
/ MONTH
/ YEAR
3 THINGS I WANT TO ACCOMPLISH AT THE END OF THE YEAR
1
2
3
WAYS TO ACHIEVE MY GOALS:
HOW I WILL CELEBRATE ACHIEVING MY GOALS:
© 2017 THE DAILY PURSUIT

QUARTERLY GOALS
90 DAY PERIOD:___________________________________________________________
AMOUNT OF MONEY I NEED TO MAKE FROM MY BUSINESS:
/ QUARTER
3 THINGS I WANT TO ACCOMPLISH AT THE END OF THE QUARTER:
1
2
3
WAYS TO ACHIEVE MY GOALS:
HOW I WILL CELEBRATE ACHIEVING MY GOALS:
© 2017 THE DAILY PURSUIT

MONTHLY GOALS
FOR THE MONTH OF:___________________________________________________________
AMOUNT OF MONEY I NEED TO MAKE FROM MY BUSINESS:
/ MONTH
3 THINGS I WANT TO ACCOMPLISH AT THE END OF THE MONTH:
1
2
3
WAYS TO ACHIEVE MY GOALS:
HOW I WILL CELEBRATE ACHIEVING MY GOALS:
© 2017 THE DAILY PURSUIT

EMAIL
PLANNING
© 2017 THE DAILY PURSUIT

CAMPAIGN TRACKER
CAMPAIGN NAME:
DATE:
OPT-IN IDEA:
CONTENT:
CAMPAIGN NAME:
DATE:
OPT-IN IDEA:
CONTENT:
CAMPAIGN NAME:
DATE:
OPT-IN IDEA:
CONTENT:
CAMPAIGN NAME:
DATE:
OPT-IN IDEA:
CONTENT:
© 2017 THE DAILY PURSUIT

AUTOMATED EMAILS
WORKFLOW:
SENT OUT WHEN SUBSCRIBER:
NUMBER OF EMAILS TO SEND OUT:
SEQUENCE OF EMAILS:
WORKFLOW:
SENT OUT WHEN SUBSCRIBER:
NUMBER OF EMAILS TO SEND OUT:
SEQUENCE OF EMAILS:
© 2017 THE DAILY PURSUIT

SALES FUNNEL
OPT-IN/FREEBIE IDEA:
HOW DOES IT VALUE YOUR READER?
PRODUCT TO PROMOTE:
EMAIL TOPIC #1
EMAIL TOPIC #2
EMAIL TOPIC #3
EMAIL TOPIC #4
EMAIL #5/SALES PITCH:
© 2017 THE DAILY PURSUIT

CALENDARS
© 2017 THE DAILY PURSUIT

2018 YEARLY CALENDAR
JANUARY
7
14
21
28
1
8
15
22
29
2
9
16
23
30
3
10
17
24
31
4
11
18
25
6
13
20
27
5
12
19
26
FEBRUARY
4
11
18
25
5
12
19
26
6
13
20
27
7
14
21
28
1
8
15
22
3
10
17
24
2
9
16
23
MARCH
4
11
18
25
5
12
19
26
5
13
20
27
7
14
21
28
1
8
15
22
29
3
10
17
24
31
2
9
16
23
30
APRIL
1
8
15
22
29
2
9
16
23
30
3
10
17
24
4
11
18
25
5
12
19
26
7
14
21
28
6
13
20
27
MAY
6
23
20
27
7
14
21
28
1
8
15
22
29
2
9
16
23
30
3
10
17
24
31
5
12
19
26
4
11
18
25
JUNE
3
10
17
24
4
11
18
25
5
12
19
26
6
13
20
27
7
14
21
28
2
9
16
23
30
1
8
15
22
29
JULY
1
8
15
22
29
2
9
16
23
30
3
10
17
24
31
4
11
18
25
5
12
19
26
7
14
21
28
6
13
20
27
AUGUST
5
12
19
26
6
13
20
27
7
14
21
28
1
8
15
22
29
2
9
16
23
30
4
11
18
25
3
10
17
24
31
SEPTEMBER
2
9
16
23
30
3
10
17
24
4
11
18
25
5
12
19
26
6
13
20
27
1
8
15
22
29
7
14
21
28
OCTOBER
7
14
21
28
1
8
15
22
29
2
9
16
23
30
3
10
17
24
31
4
11
18
25
6
13
20
27
5
12
19
26
DECEMBER
2
9
16
23
30
3
10
17
24
31
4
11
18
25
5
12
19
26
6
13
20
27
1
8
15
22
29
7
14
21
29
NOVEMBER
4
11
18
25
5
12
19
26
6
13
20
27
7
14
21
28
1
8
15
22
29
3
10
17
24
2
9
16
23
30
© 2017 THE DAILY PURSUIT

2018 YEARLY CONTENT CALENDAR
JANUARY FEBRUARY MARCH
APRIL MAY JUNE
JULY AUGUST SEPTEMBER
OCTOBER NOVEMBER DECEMBER
© 2017 THE DAILY PURSUIT

Editorial
SUNDAY MONDAY TUESDAY
NOTES AND IDEAS:
a plan without a
goal, is just a wish
© 2017 THE DAILY PURSUIT

Calendar
WEDNESDAY THURSDAY FRIDAY SATURDAY
© 2017 THE DAILY PURSUIT

Monthly
MONTHLY GOALS:
SUNDAY MONDAY TUESDAY
MONTHLY MANTRA:
© 2017 THE DAILY PURSUIT

Calendar
WEDNESDAY THURSDAY FRIDAY SATURDAY
© 2017 THE DAILY PURSUIT

Monthly
SUNDAY MONDAY TUESDAY
REMINDERS:
#creativeblogbabe
© 2017 THE DAILY PURSUIT

Calendar
WEDNESDAY THURSDAY FRIDAY SATURDAY
© 2017 THE DAILY PURSUIT

Weekly
TASK SUNDAY MONDAY TUESDAY
BLOG:
SOCIAL MEDIA:
EMAIL LIST:
LEARNING:
OTHER:
OTHER:
© 2017 THE DAILY PURSUIT

Tasks
WEDNESDAY THURSDAY FRIDAY SATURDAY
© 2017 THE DAILY PURSUIT

Social Media
TASK SUNDAY MONDAY TUESDAY
FACEBOOK:
TWITTER:
INSTAGRAM:
TWITTER:
OTHER:
OTHER:
© 2017 THE DAILY PURSUIT

Calendar
WEDNESDAY THURSDAY FRIDAY SATURDAY
© 2017 THE DAILY PURSUIT

SOCIAL MEDIA
© 2017 THE DAILY PURSUIT

SOCIAL MEDIA ACCOUNTS
SOCIAL MEDIA LOGIN PASSWORD
© 2017 THE DAILY PURSUIT

SOCIAL MEDIA GOALS
Instagram:
Twitter:
# OF FOLLOWERS:
BY DATE:
STRATEGIES TO USE:
# OF FOLLOWERS:
BY DATE:
STRATEGIES TO USE:
Facebook:
Pinterest:
# OF FOLLOWERS:
BY DATE:
STRATEGIES TO USE:
# OF FOLLOWERS:
BY DATE:
STRATEGIES TO USE:
© 2017 THE DAILY PURSUIT

POST SCHEDULER
instagram
TIMES TO POST:
FREQUENCY:
THEME & CONTENT IDEAS:
GOALS:
twitter
TIMES TO POST:
FREQUENCY:
THEME & CONTENT IDEAS:
GOALS:
facebook
TIMES TO POST:
FREQUENCY:
THEME & CONTENT IDEAS:
GOALS:
© 2017 THE DAILY PURSUIT

2018 IN REVIEW
TRAFFIC AND GROWTH
Did you meet your traffic and growth goals for 2018? YES NO
What strategies worked best? What strategies didn’t work? How can you improve on your strategies?
Which posts created the most traffic?
Which posts created the least amount of
traffic?
Ways to improve next year:
SOCIAL MEDIA GROWTH
Did you meet your social media goals for 2018? YES NO
What strategies worked best? What strategies didn’t work? How can you improve on your strategies?
Social media that brought the most success:
Which platform creates the least amount
of traffic?
Ways to improve next year:
© 2017 THE DAILY PURSUIT

2018 IN REVIEW
MARKETING
Did you meet your marketing goals for 2018?
YES
NO
What strategies worked best? What strategies didn’t work? How can you improve on your strategies?
Which marketing tools worked best? Which marketing tools didn’t work? Ways to improve next year:
FINANCES
Did you meet your financial goals for 2018? YES NO
What strategies worked best? What strategies didn’t work? How can you improve on your strategies?
Which income sources wokred the best? Which income sources didn’t work? Ways to improve next year:
© 2017 THE DAILY PURSUIT

2018 reflection
© 2017 THE DAILY PURSUIT

Best, Worst & Celebrate
BECAUSE NO SUCCESS IS TOO SMALL TO CELEBRATE!
© 2017 THE DAILY PURSUIT