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THE N°1<br />
FASHION<br />
media<br />
brand<br />
6.6 MILLION<br />
COPIES<br />
21 MILLION<br />
READERS<br />
Jan Welters<br />
WORLDWIDE<br />
43<br />
EDITIONS<br />
33<br />
WEBSITES<br />
14 MOBILE APPS<br />
7 TABLET APPS
ELLE DVDS & BOOKS<br />
3 DVD box set (fi tness, fashion, beauty)<br />
available in the US<br />
Books: GLENAT collections<br />
E-COMMERCE<br />
ELLE CREDIT CARDS<br />
ELLE LICENSING<br />
80 countries<br />
20 licensees<br />
ELLE MAGAZINES<br />
43 ELLE editions<br />
+ 30 ELLE DECORATION countries<br />
+ 5 ELLE à Table editions + 4 ELLE GIRL editions<br />
+ spin-offs and supplements<br />
A GLOBAL BRAND<br />
constantly evolving<br />
ELLE MOBILE & TABLETS<br />
14 ELLE mobile applications<br />
7 ELLE tablet applications<br />
FOUNDATION<br />
ELLE FOUNDATION<br />
Supports the development,<br />
emancipation and role of<br />
women in society<br />
ELLE SPA<br />
At Eden Roc Hotel,<br />
Miami Beach<br />
ELLE ONLINE<br />
33 local ELLE websites<br />
25 million unique visitors<br />
42 Facebook pages<br />
32 Twitter accounts<br />
ELLE EVENTS<br />
TV PROGRAMS<br />
Launched in the US<br />
with local adaptations<br />
IN<br />
THE ELLE mission<br />
So much more than a fashion magazine, ELLE is a constantly evolving<br />
global multimedia brand. It has embraced the exciting opportunities<br />
offered by internet, mobile and tablet platforms, whilst developing its links<br />
with television and star-studded events. This enables women to enjoy the<br />
complete ELLE experience whenever, wherever and however they want.<br />
ELLE creates a connection between designers and real women, featuring<br />
the latest fashion trends and helping readers to adapt them to their own<br />
sense of style. ELLE encourages women to "wear it their way", celebrate<br />
their individuality, and above all to be “sexy, stylish and spirited”.<br />
Viki Forshee<br />
ELLE 3
THE N°1 FASHION MEDIA BRAND<br />
PUBLISHER LAGARDERE<br />
ELLE MARIE CLAIRE HARPER’S VOGUE IN STYLE COSMO *** GLAMOUR ***<br />
MARIE CLAIRE<br />
GROUP<br />
A UNIQUELY<br />
stylish concept<br />
Jan Welters<br />
HEARST CONDE NAST TIME Corp. HEARST CONDE NAST<br />
NUMBER<br />
OF EDITIONS * 43 34 26 19 17 51 16<br />
NUMBER<br />
OF WEBSITES ** 33 18 11 15 5 41 11<br />
THEME<br />
EDITORIAL<br />
FOCUS<br />
ELLE MARIE CLAIRE HARPER’S VOGUE IN STYLE COSMO *** GLAMOUR ***<br />
"ME AND<br />
MY STYLE"<br />
WOMEN’S<br />
TRENDS<br />
TONE POSITIVE<br />
SPIRIT<br />
CONSUMPTION<br />
ADVERTISING<br />
INSPIRING<br />
INNOVATIVE<br />
STIMULATING<br />
APPETITES<br />
INNOVATION<br />
PLEASURE<br />
IMPULSE<br />
STIMULATING<br />
ENVIRONMENT<br />
"Me and my<br />
role"<br />
Women’s<br />
issues<br />
Involved<br />
Close<br />
True<br />
Pragmatic<br />
Closeness<br />
consumption<br />
Simple &<br />
sophisticated<br />
Confi dent<br />
environment<br />
"Me and my<br />
image"<br />
Artistic<br />
fashion<br />
"Me and my<br />
status"<br />
Establishment<br />
& social status<br />
"Me and my<br />
celebrities"<br />
Celebrity<br />
focus<br />
"Me and my<br />
sex life"<br />
Young women’s<br />
psychological<br />
well-being<br />
"Me and my<br />
look"<br />
Chic & fun for<br />
young women<br />
Distant Imperialistic Admiring Ironic Friendly<br />
Aesthetic Elitist<br />
Dream<br />
consumption<br />
Out of reach<br />
Ostentatious<br />
consumption<br />
Image<br />
contemplation<br />
*Offi cial local editions, excluding supplements and spin-offs<br />
**Offi cial websites excluding blogs, facebook pages etc.<br />
***Young women’s magazines<br />
Celebrity<br />
followers<br />
Shopping<br />
guide<br />
Shopping or<br />
celebrity context<br />
Narcissistic Light-hearted<br />
Egocentric<br />
consumption<br />
Single-topic<br />
environment<br />
Practical<br />
shopping<br />
guide<br />
Product<br />
environment<br />
THE WORLD’S BIGGEST SELLING<br />
FASHION MAGAZINE<br />
6.6 MILLION COPIES SOLD PER MONTH<br />
EUROPE<br />
FRANCE * 410 851<br />
RUSSIA 313 750<br />
GERMANY 213 875<br />
UK 195 020<br />
ITALY 184 658<br />
SPAIN 184 514<br />
THE NETHERLANDS 85 220<br />
UKRAINE 80 000<br />
SWEDEN 75 700<br />
POLAND 73 589<br />
GREECE 47 699<br />
CZECH REPUBLIC 44 542<br />
BELGIUM (2 ed.) 40 497<br />
PORTUGAL 39 377<br />
FINLAND 34 398<br />
DENMARK 29 271<br />
NORWAY 27 731<br />
TURKEY 23 611<br />
CROATIA 22 500<br />
HUNGARY 21 295<br />
ROMANIA 13 977<br />
BULGARIA 15 000<br />
SERBIA 10 563<br />
SLOVENIA 4 534<br />
ELLE .........................6 600 000<br />
MARIE CLAIRE ..............4 200 000<br />
IN STYLE ......................3 300 000<br />
VOGUE ........................3 300 000<br />
HARPER’S .....................2 800 000<br />
YOUNG WOMEN’S MAGAZINES:<br />
COSMOPOLITAN ..........10 600 000<br />
GLAMOUR ................... 5 700 000<br />
43 EDITIONS<br />
all over the world<br />
AMERICA<br />
USA 1 145 464<br />
CANADA 130 661<br />
BRAZIL 84 938<br />
QUEBEC 80 288<br />
ARGENTINA 32 051<br />
MEXICO 28 742<br />
ASIA<br />
CHINA ** 920 160<br />
THAILAND 100 000<br />
INDONESIA 100 000<br />
JAPAN 95 175<br />
INDIA 89 042<br />
KOREA 80 000<br />
TAIWAN 65 000<br />
SINGAPORE 40 000<br />
HONG KONG 31 996<br />
VIETNAM 20 000<br />
MIDDLE EAST<br />
SAUDI ARABIA,<br />
UAE, LEBANON…<br />
62 000<br />
AFRICA<br />
SOUTH AFRICA 38 891<br />
* Weekly ** Fornightly / 2011 circulation ELLE 5<br />
Zhang Yue
SEXY<br />
femininity, sensuality, seduction<br />
Lee Broomfi eld<br />
21 MILLION READERS<br />
25 MILLION UNIQUE VISITORS<br />
25-45 Y.O. WOMEN<br />
Wealthy, trend-driven and stylish<br />
WEALTHY<br />
ELLE women are upscale<br />
AB CLASS:<br />
ELLE BRAZIL 81 %<br />
ELLE NETHERLANDS 55 %<br />
They really enjoy shopping for clothes<br />
ELLE UK 79 %<br />
ELLE FRANCE WEBSITE 48 %<br />
They are able to pay more for higher quality goods<br />
ELLE RUSSIA 67 %<br />
ELLE USA WEBSITE 62 %<br />
STYLISH<br />
ELLE women have an acute sense of style<br />
ELLE ITALY 82 %<br />
ELLE JAPAN WEBSITE 62 %<br />
They buy clothes and accessories<br />
that refl ect their style<br />
ELLE SPAIN 71 %<br />
ELLE CANADA WEBSITE 71 %<br />
FASHION FORWARD<br />
ELLE women like to keep up with the latest<br />
fashion trends<br />
ELLE UK 57 %<br />
ELLE QUEBEC WEBSITE 56 %<br />
ELLE NETHERLANDS WEBSITE 60 %<br />
They consider themselves as fashion experts<br />
ELLE GERMANY 67 %<br />
ELLE UK WEBSITE 46 %<br />
For more fi gures, please contact us<br />
Zhang Yue<br />
ELLE 7
STYLISH<br />
mix of styles, inspiration, energy<br />
Jan Welters<br />
THE N°1<br />
IN ADVERTISING<br />
MARKET SHARE<br />
55 000 PAGES<br />
ELLE 29 %<br />
COSMO 18 %<br />
VOGUE 15 %<br />
MARIE CLAIRE 15 %<br />
HARPER’S 9 %<br />
IN STYLE 7 %<br />
GLAMOUR 7 %<br />
A LEADER<br />
by category<br />
FASHION<br />
ELLE 30 %<br />
VOGUE 21 %<br />
MARIE CLAIRE 13 %<br />
HARPER’S 12 %<br />
COSMO 11 %<br />
IN STYLE 7 %<br />
GLAMOUR 6 %<br />
BEAUTY<br />
ELLE 28 %<br />
COSMO 24 %<br />
MARIE CLAIRE 18 %<br />
VOGUE 10 %<br />
GLAMOUR 8 %<br />
IN STYLE 6 %<br />
HARPER’S 6 %<br />
TOURISM<br />
ELLE 34 %<br />
VOGUE 18 %<br />
MARIE CLAIRE 16 %<br />
COSMO 15%<br />
HARPER’S 7 %<br />
IN STYLE 5 %<br />
GLAMOUR 5 %<br />
Source: KANTAR MEDIA MAGTRACK<br />
2011, pages without inserts ELLE 9<br />
Lee Broomfi eld
SPIRITED<br />
proximity, positivity, spontaneity<br />
David Burton<br />
30<br />
ELLE ACCESSORIES<br />
Navigating the best new trends, what to buy<br />
and how to wear it, ELLE ACCESSORIES is a<br />
unique and comprehensive shopping guide<br />
to the most fashionable indulgences of the<br />
season.<br />
ELLE COLLECTIONS<br />
An extra-large, uber-glossy pure fashion<br />
magazine, ELLE COLLECTIONS features all<br />
the fashion news straight off the catwalk.<br />
ELLE LUXE<br />
Everything about luxurious lifestyles: from<br />
essential accessories to luxury cars and the<br />
best spa centres. ELLE LUXE also features<br />
luxurious locations all over the world.<br />
ELLE WEDDING<br />
The most useful and trendy guide to<br />
wedding preparation, ELLE WEDDING<br />
includes event arrangements, locations,<br />
wedding dresses and more!<br />
ELLE MEN<br />
A luxury men’s fashion and lifestyle<br />
magazine. ELLE MEN not only advises on<br />
the hottest trends straight off the catwalk,<br />
but also features the latest books, movies<br />
and shows.<br />
MORE THAN<br />
spin-offs worldwide<br />
And much more:<br />
ELLE CITY, VERY ELLE SHOPPING ACCESSORI,<br />
VERY ELLE XMAS, VERY ELLE BEACH, ELLE KIDS,<br />
ELLE PREMIERE…<br />
ELLE 11
Lee Broomfi eld<br />
WEB & APPLICATIONS<br />
CONTINUE TO ADVANCE<br />
33 WEBSITES<br />
around the world<br />
20 IN<br />
EUROPE<br />
BELGIUM<br />
CZECH REPUBLIC<br />
DENMARK<br />
FINLAND<br />
FRANCE<br />
GERMANY<br />
GREECE<br />
HUNGARY *<br />
ITALY<br />
NETHERLANDS<br />
NORWAY<br />
ROMANIA *<br />
RUSSIA<br />
SERBIA<br />
SLOVENIA<br />
SPAIN<br />
SWEDEN<br />
TURKEY<br />
UKRAINA<br />
UK<br />
4 IN<br />
8 IN<br />
AMERICA<br />
BRAZIL<br />
CANADA<br />
QUEBEC<br />
USA<br />
ASIA<br />
CHINA<br />
HONG KONG<br />
INDIA *<br />
JAPAN<br />
KOREA<br />
TAIWAN<br />
THAILAND *<br />
VIETNAM *<br />
1<br />
IN AFRICA<br />
SOUTH AFRICA *<br />
25 MILLION UNIQUE VISITORS<br />
370 MILLION PAGES VIEWED<br />
ELLE ONLINE RESONATES WITH AFFLUENT<br />
MODERN WOMEN: Urban, Active & Dynamic<br />
* No ad space available for international sales<br />
14<br />
ELLE MOBILE APPS<br />
CANADA<br />
CHINA<br />
CZECH REPUBLIC<br />
FRANCE<br />
HONG KONG<br />
ITALY<br />
JAPAN<br />
NETHERLANDS<br />
RUSSIA<br />
SLOVENIA<br />
SPAIN<br />
TAIWAN<br />
QUEBEC<br />
UNITED KINGDOM<br />
7<br />
ELLE TABLET APPS<br />
BRAZIL<br />
GERMANY<br />
ITALY<br />
ROMANIA<br />
RUSSIA<br />
TAIWAN<br />
USA<br />
ELLE 13
and<br />
RENOWNED<br />
events<br />
Naomie Campbell<br />
Christina Ricci<br />
Jessica Chastain<br />
Cuba Gooding Jr.<br />
ELLE STYLE AWARDS<br />
The ELLE Style Awards is an internationally renowned annual fashion event.<br />
ELLE STYLE awards are granted to the most exceptional people and for<br />
outstanding projects in fashion, art, culture and show business.<br />
The ceremony is one of the most popular events for partners and celebrities.<br />
The event receives massive coverage on the TV, radio, in the press and online.<br />
ELLE AIME LA MODE<br />
ELLE has always adored fashion, but this year ELLE is showing its<br />
love more than ever before! ELLE’s goal is to support and create<br />
enthusiasm for the new wave of designers who are adding impetus<br />
to fashion with fresh perspectives and irresistible energy.<br />
IN<br />
ELLE WOMEN IN MUSIC<br />
ELLE launched its third annual Women in Music issue in high style with a private<br />
concert event and celebration at The Music Box in Los Angeles. The concert featured musicians including<br />
Robyn, Solange Knowles, and Theophilius London.<br />
Naomi Watts, Viola Davis, Michelle Pfeiffer, Barbra Streisand, Jennifer Aniston, Roberta Myers,<br />
Stacey Snider, Freida Pinto, Evan Rachel Wood<br />
Fiona Cibani, Sofi a Vergara, Joe Zee<br />
ELLE WOMEN IN HOLLYWOOD<br />
ELLE Women in Hollywood honors women of talent and achievement,<br />
applauding their grace, strength and tenacity, both on-screen and off.<br />
Women in Hollywood has become a measure for how far women have come.<br />
ELLE WOMEN IN TELEVISION<br />
Held in Los Angeles and timed with the February<br />
issue and Awards Season, ELLE launched an<br />
exclusive VIP dinner for approximately 100 power<br />
players in TV, celebrating their work, cultural<br />
contributions, and the future of the industry.<br />
AND MANY MORE ELLE EVENTS…<br />
ELLE 15
INTERNATIONAL COMMERCIAL DIRECTOR<br />
Nelly STREICHENBERGER<br />
Tel: +33 1 41 34 90 70<br />
Email: nelly.streichenberger@lagardere-active.com<br />
BRAZIL - Olivier CAPOULADE<br />
Tel: +55 11 36 37 94 98<br />
Email: ocapoulade@altinamedia.com<br />
CANADA - Françoise CHALIFOUR<br />
Tel: +1 1 416 363 1388 ext. 237<br />
Email: francoise.chalifour@publicitas.com<br />
CHINA - Wendy LIN<br />
Tel: +86 10 6588 8155 ext. 328<br />
Email: wendy.lin@publicitas.com.cn<br />
DUBAI - Ivan MONTANARI<br />
Tel: +97 150 53 80 379<br />
Email: ivanmontanari@hotmail.com<br />
FRANCE - Philippe LEONARD<br />
Tel: +33 1 41 34 90 58<br />
Email: philippe.leonard@lagardere-active.com<br />
GERMANY - Vanessa NOETZEL<br />
Tel: +49 89 9250 3532<br />
Email: vanessa.noetzel@burda.com<br />
GREECE - Costis FRONIMOS<br />
Tel: +30 210 69 85 981<br />
Email: c.fronimos@global-media.gr<br />
HONG KONG - Mariam WANG<br />
Tel: +852 2516 1560<br />
Email: mariam.wang@publicitas.com<br />
INDIA - Rachna GULATI<br />
Tel: +91 11 23 73 08 69<br />
Email: rachna.gulati@publicitas.com<br />
ITALY - Robert SCHOENMAKER<br />
Tel: +39 02 62 69 44 41<br />
Email: rschoenmaker@hearst.it<br />
JAPAN - Mayumi KAI<br />
Tel: +81 3 3661 61 38<br />
Email: kai-pbi@gol.com<br />
KOREA - Jung-Won SUH<br />
Tel: +82 2 785 8222<br />
Email: sinsegi-2@sinsegimedia.info<br />
MALAYSIA - Siew-Sai HOO<br />
Tel: +60 3 7729 6923<br />
Email: siew-sai.hoo@publicitas.com<br />
MEXICO - Eduardo DE ALBA<br />
Tel: +1 786 388 6353<br />
Email: eduardo.dealba@publicitas.com<br />
THE NETHERLANDS - Peter LANDSHEERE<br />
Tel: +31 20 311 9710<br />
Email: peter.landsheere@publicitas.com<br />
SCANDINAVIA - Karin SÖDERSTEN<br />
Tel: +46 8 57 80 11 52<br />
Email: karin.sodersten@aller.se<br />
SINGAPORE - Peggy THAY<br />
Tel: +65 68 36 22 72<br />
Email: peggy.thay@publicitas.com<br />
SPAIN - Melinda SNIDER<br />
Tel: +34 917 289 287<br />
Email: mmsnider@hearst.es<br />
SWITZERLAND - Philippe GIRARDOT<br />
Tel: +41 227 96 46 26<br />
Email: philippe.girardot@adnative.net<br />
THAILAND - Steven FONG<br />
Tel: +66 2 651 92 73<br />
Email: steven.fong@publicitas.com<br />
TURKEY - Reha BILGE<br />
Tel: +90 212 2755 152<br />
Email: rbilge@medialtd.com.tr<br />
UNITED KINGDOM - Joanna OPOKU<br />
Tel: +44 207 439 5380<br />
Email: joanna.opoku@hearst.co.uk<br />
USA - Olivier BERTON<br />
Tel: +1 212 330 07 32<br />
Email: olivier.berton@publicitas.com<br />
SALES<br />
contacts<br />
Jan Welters
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