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5 Lead Magnet Ideas That Will Spark Interest and Improve Conversions

https://solocube.com/5-lead-magnet-ideas-that-will-spark-interest-and-improve-conversions/ A lead magnet is an online marketing method of getting targeted online opt-ins, most often to build your email marketing list. Email marketing is still a highly e??ective method of generating quality leads, and more importantly—keeping your business top of mind. However, you won’t get far by just placing a “sign up for our monthly newsletter” box on your website, or link in your online content. You must get creative, and create lead magnet ideas that will spark interest and improve your conversion rates. The 5 ideas below are all excellent ways to do just that.



https://solocube.com/5-lead-magnet-ideas-that-will-spark-interest-and-improve-conversions/
A lead magnet is an online marketing method of getting targeted online opt-ins, most often to build your email marketing list. Email marketing is still a highly e??ective method of generating quality leads, and more importantly—keeping your business top of mind. However, you won’t get far by just placing a “sign up for our monthly newsletter” box on your website, or link in your online content. You must get creative, and create lead magnet ideas that will spark interest and improve your conversion rates. The 5 ideas below are all excellent ways to do just that.

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5 <strong>Lead</strong> <strong>Magnet</strong><br />

<strong>Ideas</strong> <strong>That</strong> <strong>Will</strong><br />

<strong>Spark</strong> <strong>Interest</strong><br />

<strong>and</strong> <strong>Improve</strong><br />

<strong>Conversions</strong><br />

by Solocube Creative | www.solocube.com


5 <strong>Lead</strong> <strong>Magnet</strong> <strong>Ideas</strong> <strong>That</strong> <strong>Will</strong> <strong>Spark</strong><br />

<strong>Interest</strong> <strong>and</strong> <strong>Improve</strong> <strong>Conversions</strong><br />

A lead magnet is an online marketing method of getting targeted online<br />

opt-ins, most often to build your email marketing list. Email marketing is<br />

still a highly eective method of generating quality leads, <strong>and</strong> more<br />

importantly—keeping your business top of mind. However, you won’t get<br />

far by just placing a “sign up for our monthly newsletter” box on your<br />

website, or link in your online content. You must get creative, <strong>and</strong> create<br />

lead magnet ideas that will spark interest <strong>and</strong> improve your conversion<br />

rates. The 5 ideas below are all excellent ways to do just that.<br />

Create <strong>and</strong> Give Away a Free e-Book<br />

5 <strong>Lead</strong> <strong>Magnet</strong> <strong>Ideas</strong> <strong>That</strong> <strong>Will</strong> <strong>Spark</strong> <strong>Interest</strong> <strong>and</strong> <strong>Improve</strong> <strong>Conversions</strong><br />

Copyright © 2003 - 2018 Solocube Creative. All rights reserved.


5 <strong>Lead</strong> <strong>Magnet</strong> <strong>Ideas</strong> <strong>That</strong> <strong>Will</strong> <strong>Spark</strong><br />

<strong>Interest</strong> <strong>and</strong> <strong>Improve</strong> <strong>Conversions</strong><br />

Who doesn’t love something that is free? The trick is that the “something”<br />

you oer must be a gift that your target audience would want enough, that<br />

they would be happy to give you their email address in exchange for. One<br />

of the most popular ways of doing that is to deliver a white page or e-book<br />

on a topic of interest. Don’t worry, these don’t have to be lengthy to entice<br />

your audience. Even as short as 1,000 words will do the trick. If not<br />

something that long, consider a content upgrade. Just make sure you<br />

deliver something good!<br />

A Promo Code<br />

5 <strong>Lead</strong> <strong>Magnet</strong> <strong>Ideas</strong> <strong>That</strong> <strong>Will</strong> <strong>Spark</strong> <strong>Interest</strong> <strong>and</strong> <strong>Improve</strong> <strong>Conversions</strong><br />

Copyright © 2003 - 2018 Solocube Creative. All rights reserved.


5 <strong>Lead</strong> <strong>Magnet</strong> <strong>Ideas</strong> <strong>That</strong> <strong>Will</strong> <strong>Spark</strong><br />

<strong>Interest</strong> <strong>and</strong> <strong>Improve</strong> <strong>Conversions</strong><br />

Another excellent lead magnet is to oer online shoppers or visitors to<br />

your e-commerce website <strong>and</strong> exclusive promo code if they opt-in. Be clear<br />

<strong>and</strong> upfront about these terms so that it is not misleading. For example,<br />

“Receive 15% o your rst order” or “10% o just by adding your email.<br />

Must be used within 30 days.”<br />

Offer Something Exclusive<br />

I don’t know about you, but I have joined the email list of every store I shop<br />

at with any level of frequency. Why? Because I get access to new products<br />

rst, member-only discounts, <strong>and</strong> exclusive promo codes. I’m even<br />

emailed when the products I love go on sale. So, create a lead magnet that<br />

offers something exclusive, <strong>and</strong> even your regular shoppers are more likely<br />

to opt-in.<br />

Offer Something Fun<br />

You know your target audience better than anyone. So, why not appeal to<br />

their interests by oering them something fun? The sky is the limit on this<br />

one, just make sure it is br<strong>and</strong>ed. Here are a few ideas:<br />

Super cute printable shopping list<br />

A personalized label template<br />

Budget spreadsheet<br />

Free recipe book<br />

Printable daily gratitude journal<br />

5 <strong>Lead</strong> <strong>Magnet</strong> <strong>Ideas</strong> <strong>That</strong> <strong>Will</strong> <strong>Spark</strong> <strong>Interest</strong> <strong>and</strong> <strong>Improve</strong> <strong>Conversions</strong><br />

Copyright © 2003 - 2018 Solocube Creative. All rights reserved.


5 <strong>Lead</strong> <strong>Magnet</strong> <strong>Ideas</strong> <strong>That</strong> <strong>Will</strong> <strong>Spark</strong><br />

<strong>Interest</strong> <strong>and</strong> <strong>Improve</strong> <strong>Conversions</strong><br />

Training, Guide, or Toolbox<br />

You are an expert in your eld, <strong>and</strong> while you want your clients to hire you<br />

for your specialized services <strong>and</strong> skills—they might also be searching for<br />

some DIY tips <strong>and</strong> tricks. So, create an opt-in that oers training videos, a<br />

step-by-step guide, or a resources or toolbox of sorts. So that you don’t<br />

give away all the goodies, keep your training source elementary. <strong>That</strong> way<br />

they will still need you, your products, <strong>and</strong> your services!<br />

5 <strong>Lead</strong> <strong>Magnet</strong> <strong>Ideas</strong> <strong>That</strong> <strong>Will</strong> <strong>Spark</strong> <strong>Interest</strong> <strong>and</strong> <strong>Improve</strong> <strong>Conversions</strong><br />

Copyright © 2003 - 2018 Solocube Creative. All rights reserved.


5 <strong>Lead</strong> <strong>Magnet</strong> <strong>Ideas</strong> <strong>That</strong> <strong>Will</strong> <strong>Spark</strong><br />

<strong>Interest</strong> <strong>and</strong> <strong>Improve</strong> <strong>Conversions</strong><br />

How To Market Your <strong>Lead</strong> <strong>Magnet</strong> <strong>Ideas</strong><br />

Now that you have some lead magnet ideas, you need to consider how to<br />

market the ideas, so that your leads will opt-in. Go ahead <strong>and</strong> add an opt-in<br />

form to Facebook, or to the home page of your website. but to really drive<br />

trac, consider investing in <strong>Lead</strong>pages software. Creating an opt-in lead<br />

page with this advanced lead magnet delivery software is a versatile,<br />

visually engaging, <strong>and</strong> eective means of promoting your lead magnets.<br />

With over 160 SEO-optimized templates to choose from, you are sure to<br />

find a lead page for all your needs. No coding or graphic design required!<br />

These are just a small h<strong>and</strong>ful of lead magnet ideas. Try one or many, or<br />

use them as inspiration to create your own unique email-list-building<br />

marketing funnel!<br />

Related Articles<br />

5 Rules to Follow When Giving Titles to Your <strong>Lead</strong> <strong>Magnet</strong> E-Books<br />

5 <strong>Lead</strong> <strong>Magnet</strong> <strong>Ideas</strong> <strong>That</strong> <strong>Will</strong> <strong>Spark</strong> <strong>Interest</strong> <strong>and</strong> <strong>Improve</strong> <strong>Conversions</strong><br />

Copyright © 2003 - 2018 Solocube Creative. All rights reserved.

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