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BUSINESS AM FIRST EDITION, FEB 2018

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6<br />

<strong>BUSINESS</strong> A.M. <strong>FEB</strong>RUARY, MONDAY 05 - SUNDAY 11, <strong>2018</strong><br />

EDITORIAL<br />

business<br />

a.m.<br />

Our philosophy is driven<br />

by the pursuit of more<br />

efficient markets<br />

Today we set out on a journey, like the Wall Street<br />

Journal did over a century ago, influenced by the<br />

twin principles of “free markets and free people”,<br />

principles, we believe, the true fighters for our independence<br />

believed in. They are anchored on Thomas<br />

Jefferson’s Declaration of Independence in America and Adam<br />

Smith’s Wealth of Nations in the United Kingdom, both occurring<br />

in 1776.<br />

So, we introduce to you, this maiden issue of business a.m., a<br />

financial weekly with a philosophy underpinned by the pursuit of<br />

more efficient markets. We seek to do this through a different approach<br />

to the coverage and reporting of business and the economy.<br />

We are driven by a desire to adequately present an understanding<br />

of how the economy works and the developments that<br />

shape the markets, including the actions and inactions of operators,<br />

regulators and participants that impact our markets. In<br />

doing this, we hope to enhance market performance and serve<br />

for our readers, a veritable source of information and intelligence<br />

on whom and what shape activities in the economy.<br />

We acknowledge that in the harsh economic climate prevailing<br />

today; it would seem like a rather difficult time to start a new<br />

publication. Indeed, these times are times that try men’s soul,<br />

but it does take the courage of few to reorder events and history.<br />

Therefore, we are immensely excited by the risks and challenges<br />

that this journey presents. We believe strongly that the<br />

Nigerian public, especially its economic, financial and business<br />

actors, deserves a genuine alternative voice in the coverage,<br />

reportage and delivery of information and intelligence about<br />

developments in the economy across its different markets. This<br />

is what we have come to provide.<br />

We intend on this journey to bring some intrusive value,<br />

which would reorder financial journalism in Nigeria. In doing<br />

this we will work tirelessly to be accurate, providing useful and<br />

usable business information and intelligence through print, online<br />

and digital publishing. We will provide accurate data and<br />

information for businesses and markets in order to make them<br />

more efficient, thereby offering value-based services for growth<br />

and development of the economy.<br />

We shall focus on products and operations in the financial<br />

markets and the various other markets they support to grow the<br />

economy, including energy and electricity, commodities and<br />

agriculture, transport and telecommunications, manufacturing<br />

and industry, among others.<br />

In this first issue, therefore, it is worthwhile saying something<br />

about our modus operandi, scope and content of the paper.<br />

business a.m aims to publish investigative and rigorous theoretical,<br />

conceptual, and empirical reports dealing with issues in<br />

all areas of finance and the markets. The weekly is particularly<br />

interested in issues that deal with the varying markets, the environmental,<br />

social and governance factors in financial decision<br />

making and their impact on valuation or what is popularly<br />

known as price.<br />

Specifically our editorial thrust is to provide insights into the<br />

following broad areas – alternative assets, asset pricing, behavioral<br />

finance, capital structure, central banking, commodities,<br />

and cost of capital.<br />

Other broad areas are credit markets, emerging markets, energy<br />

markets, ethics in financial markets, exchange rates and how prices<br />

are determined in the market for the sale of currencies, interest<br />

rates and how they are determined with a view to promoting the<br />

role of the markets in shaping such outcomes. We are interested<br />

in experimental finance, financial accounting, fintech, foreign<br />

exchange markets, governance, mergers and acquisitions, market<br />

regulation, real estate finance, risk management and hedging,<br />

private equity, investment banking, among others.<br />

Other contending issues in the economy and in the markets that<br />

we would focus on include pricing, innovation, the role of technology,<br />

which would be addressed through well-executed ideas that<br />

break from the tradition, and provide answers or solutions that<br />

utilize a non-conventional approach or challenge group-think.<br />

We are optimistic that ongoing positive developments in the<br />

economy would support market efficiency in the near to medium<br />

term, which we would report clearly with a sense of diligence<br />

without fear or favour.<br />

Welcome to our world.<br />

87, Oduduwa Crescent,<br />

GRA Ikeja, Lagos, Nigeria.<br />

Tel.: +234 907 986 3875<br />

Email: info@businessamlive.com<br />

Website: www.businessamlive.com<br />

Musings on Nigeria’s recent<br />

economic landscape from India<br />

DR. ASURI<br />

VASUDEVAN<br />

Former, Executive<br />

Director, Reserve<br />

Bank of India and<br />

former Special Adviser<br />

at the Central<br />

Bank of Nigeria.<br />

This article was first<br />

published by Mint<br />

newspaper, India.<br />

Institutional<br />

and governance<br />

systems<br />

need to<br />

be thoroughly<br />

checked and<br />

if need be<br />

overhauled<br />

for their effectiveness.<br />

Administrative<br />

reforms<br />

are critical for<br />

the purpose<br />

The changing role of the chief financial officer<br />

DAVID MBATHA<br />

Associate Director with KPMG<br />

Advisory Services Limited<br />

GLOBALLY, THE ROLE<br />

of the Chief Financial<br />

Officer (CFO), sometimes<br />

referred to as the<br />

Finance Director, has<br />

transformed over the past decade<br />

due to the global financial crisis, rise<br />

of big data and the impact of social<br />

and digital media.<br />

Traditionally, the CFO role entailed<br />

supervising, managing and<br />

engaging the work of the financial<br />

controller, credit manager and insurance<br />

manager, and duties including<br />

managing investments, analysing<br />

expenses and tracking regulatory<br />

trends. CFOs require that the focus<br />

of the role will need to change.<br />

Organisations are in a state of<br />

continuous change, and the CFO<br />

needs understanding and experience<br />

beyond the basic finance function to<br />

identify areas for growth and operational<br />

excellence across all business<br />

HAVING WORKED in Abuja, Nigeria<br />

in the prestigious Central<br />

Bank of Nigeria (CBN) for four<br />

and a half years between December<br />

2006 and end-June 2012<br />

with a break in- between, I have come across a<br />

number of professionals and ordinary people<br />

who were highly motivated and well-meaning.<br />

I did sense that in a fundamental sense, the<br />

cultural differences between Nigeria and<br />

many Asian countries are not really significant.<br />

But economic ideologies and performances<br />

differ sharply. Nigerians are aware of it. They<br />

too want to grow fast along with price and financial<br />

stability. This innate desire is manifest<br />

in the periodic reports on improving economic<br />

performance. For example, in the early 21st<br />

century there was a report for growth and<br />

stability which became the basis for many<br />

development projects from 2003 onwards. In<br />

March of this year, the new economic recovery<br />

and growth plan (ERGP) was unveiled in the<br />

context of the recession in the economy for five<br />

quarters beginning 2016. It is a well-written<br />

report and is worth careful reading.<br />

The ERGP identified two issues that are<br />

well known to all the scholars on Nigerian<br />

economy: excessive consumption and crude<br />

oil exports. What is new, according to ERGP<br />

report, is that implementation is at the core<br />

of delivery strategy. Implementation is to be<br />

done by different Ministries and Departments<br />

of the Federal Government. At the Presidency,<br />

there will be a Delivery Unit.<br />

The intent of the report is very good. And<br />

implementation and delivery—the two words<br />

much used in the report—are undoubtedly<br />

critical for the ERGP to succeed, assuming that<br />

all the numbers given in the report are feasible.<br />

Prima facie, the two words seem to weave a<br />

magic formula. But one needs to go a little<br />

deeper. One should recognize the imperative<br />

need for unleashing elaborate accountability<br />

mechanisms for implementation to proceed<br />

successfully. Each Ministry and Department<br />

would have implementation groups which,<br />

going by past experience, would be very large<br />

because each sitting of the group would entail<br />

some material gains for members. Implementation<br />

groups will obviously submit reports<br />

to the persons who would be heading the<br />

Ministries/Departments. The lags here could<br />

be long. If implementation faces obstacles or<br />

faces constraints because, say, of lethargic<br />

response from another Department or Ministry<br />

that may have to contribute its mite to<br />

the implementation, then the exercise would<br />

be further delayed. How does one resolve this<br />

governance issue? Through inter-Ministerial<br />

coordination groups? Or let reports go to respective<br />

Ministerial Heads to give their final<br />

decisions? Let us assume that the entire pro-<br />

domains. This requires a range of<br />

skills, from the foundation and basics<br />

of the finance function to a strategic<br />

level focusing on the outside world.<br />

People Skills of which 97% of<br />

CEOs said that attracting and retaining<br />

top talent was the path to improve<br />

the finance function. Global reach<br />

where 48% of the CEOs surveyed<br />

listed global experience as the most<br />

important attribute a CFO can possess.<br />

Tech Savvy how the Mastery of<br />

IT like cloud enabled ERP systems.<br />

To succeed in today’s business<br />

environment and to thrive in tomorrows,<br />

the CFO needs to excel in the<br />

following five areas. (Adopted from<br />

The Changing Role of the CFO, Hugh<br />

Morris. Financial Management, 2014<br />

and KPMG CFO Global Survey, 2015).<br />

Having a strategic outlook and an<br />

intimate knowledge of the business,<br />

which enables a focus on growth<br />

and optimization of the value from<br />

investments. The CFO is also expected<br />

to understand emerging technology<br />

and where things are headed;<br />

cloud-based solutions, emerging<br />

cess goes smoothly and reaches the Delivery<br />

Unit. What does it do? How accountable would<br />

it be? Where will the buck stop?<br />

These questions may sound like those of a<br />

skeptic but the institutional and governance<br />

systems need to be thoroughly checked and<br />

if need be overhauled for their effectiveness.<br />

Administrative reforms are critical for the<br />

purpose. So is the need for political will and<br />

commitments. The last mentioned, however,<br />

cannot be taken for granted. After all, everyone<br />

knows how much time is spent in passing annual<br />

budgets. On some occasions, it has taken<br />

almost five and odd months from the beginning<br />

of the fiscal year in question.<br />

There are a few more observations that<br />

need to be made on the ERGP. How good are<br />

the projections for the three-year mediumterm<br />

period? Real GDP growth is expected to<br />

leap from -1.54 per cent in 2016 to 4.8 per cent<br />

by <strong>2018</strong> and further to 7.00 per cent by 2020.<br />

In the terminal year, agriculture growth is<br />

projected at 8.37 per cent which will perhaps<br />

be the highest in recent years. Industry will<br />

record 8.02 per cent from a negative of 10.13<br />

per cent in 2016. Both the sectoral growth<br />

projections need to be carefully looked into,<br />

after duly taking into account base effects.<br />

How much of public investment would go<br />

into these sectors, given the ERGP’s emphasis<br />

on the necessary investment for environmental<br />

restoration in Niger delta area? How does<br />

gross saving rate (gross savings to GDP) go<br />

up from 11.29 per cent to 21.31 per cent by<br />

2020—almost double—within a matter of<br />

three years is not properly explained. There<br />

would be a deceleration in consumption<br />

by little over 10 percentage points between<br />

2016 and 2020, giving a return to the classical<br />

concept of ‘forced saving’ that has no place<br />

in most modern societies. Current account<br />

deficit in 2016 of 1.84 per cent of GDP is projected<br />

to turn out to be a surplus of 2.89 per<br />

cent by 2020. This number is lower than the<br />

projected excess of saving over investment<br />

of 3.97 percentage points in 2020. How does<br />

one account for this discrepancy?<br />

It is with regard to oil GDP that one has<br />

to ask a few questions with reference to the<br />

developments in the international arena.<br />

Many observers believe that alternatives to<br />

oil have grown recently and would have accelerated<br />

growth in near future. Shale oil is<br />

only one of the alternatives. There are efforts<br />

at generating wind energy and solar energy in<br />

large quantities particularly in the light of the<br />

climate change concerns and overall global<br />

agreement for moving away from fossil fuels<br />

to non-fossil ones. Oil GDP growth of 4.45<br />

per cent projected for 2020 from a negative of<br />

15.41 per cent could, therefore, turn out to be<br />

an unfeasible proposition.<br />

work and collaboration platforms.<br />

Driving innovation will also be a key<br />

role, which entails developing new<br />

creative ideas based on data insights<br />

to help drive change towards cutting<br />

costs and fueling innovation.<br />

Fourthly, investing and retaining<br />

talent which means employing<br />

diverse talent and attracting talent<br />

to organically grow the business,<br />

sourcing from diverse backgrounds<br />

working closely with HR executives.<br />

Finally the art of effective communication<br />

on complex financial<br />

results and business performance<br />

to both internal and external stakeholders<br />

is extremely crucial.<br />

To enable the CFO to focus on more<br />

strategic and value aspects of the role,<br />

the more traditional aspects of the role<br />

should run as efficiently as possible.<br />

The finance function strategy will<br />

therefore be geared towards providing<br />

the CFO and the business with insights<br />

and thereby taking on the role business<br />

partnering and decision support as opposed<br />

to traditional book keeping; an<br />

Intelligent Finance Function.

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