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Organic Fruits and Vegetables Market

Global Organic Food and Beverage Market is Expected to Reach USD 150 Billion by 2022 Owing to Exceptional Growth in the APAC Market: Ken Research

Global Organic Food and Beverage Market is Expected to Reach USD 150 Billion by 2022 Owing to Exceptional Growth in the APAC Market: Ken Research

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largest players in the market which are operating famous br<strong>and</strong>s including Horizon<br />

<strong>Organic</strong> <strong>and</strong> Earth's Best.<br />

Growth in global organic food <strong>and</strong> beverage market will be facilitated by increasing<br />

production facilities <strong>and</strong> exp<strong>and</strong>ing geographical presence of major manufacturers,<br />

intensifying distribution channels, expansion of online organic food <strong>and</strong> beverage retailing,<br />

new product launches, government initiative to promote organic product consumption<br />

through subsidies to farmers <strong>and</strong> rise in consumption of organic baby products.<br />

APAC <strong>and</strong> Middle East & Africa regions including countries such as India, Japan, Australia,<br />

New Zeal<strong>and</strong>, South Africa <strong>and</strong> UAE, have been projected to move from infancy stage in the<br />

review period to growth stage in the forecast period. Many new product lines <strong>and</strong> br<strong>and</strong>s<br />

have been projected to launch during the forecast period. For instance, in India, Siri <strong>and</strong><br />

Sretha organic br<strong>and</strong> will be launched, selling certified organic food products including<br />

Horse gram, green gram, black gram <strong>and</strong> chilli. APAC region has been projected to observe<br />

double digit growth with India <strong>and</strong> China being the fastest growing markets. Rising<br />

disposable income <strong>and</strong> growing awareness of organic production methods will be fuelling<br />

dem<strong>and</strong> for organic foods in APAC. The Chinese market has amplified significantly over the<br />

past few years partly because of the high incidence of food scares, such as rotten meat,<br />

sewage oil <strong>and</strong> contaminated beef <strong>and</strong> pork. People in the country would be replacing such<br />

conventional products with their organic counterparts.<br />

The Indian market has also been showing accelerated growth. Similar to China, a<br />

burgeoning middle-class has been willing to pay a premium for organic foods perceived to<br />

be healthier <strong>and</strong> safer than conventional foods. Moreover, the announcement by the Indian<br />

government recently of a common organic logo <strong>and</strong> domestic regulation has been expected<br />

to boost consumer confidence. Furthermore, several organic food companies such as Inner<br />

Mongolia Shengmu High-Tech Dairy Company, the largest organic dairy company in China<br />

have been attracting huge investments. <strong>Organic</strong> baby food represents huge opportunity in<br />

Middle East region. The market is import oriented which further presents great prospects<br />

for global exporters around the world. Majority of dem<strong>and</strong> from this region is likely to arise<br />

from Israel, UAE, Saudi Arabia <strong>and</strong> South Africa.<br />

Evolving organic agricultural techniques including introduction of new variety of hybrid<br />

seeds, regenerative agriculture, Mixed Stocking, Ley Farming, under-sowing <strong>and</strong> rock<br />

powder have been anticipated to provide the required boost in future.<br />

Ken Research in its latest study, “Global <strong>Organic</strong> Food <strong>and</strong> Beverage <strong>Market</strong> by Product<br />

Categories (<strong>Organic</strong> <strong>Fruits</strong> <strong>and</strong> <strong>Vegetables</strong>, <strong>Organic</strong> Dairy Products, <strong>Organic</strong> Meat, Fish<br />

<strong>and</strong> Poultry, <strong>Organic</strong> Bread <strong>and</strong> Bakery, <strong>Organic</strong> Tea <strong>and</strong> Coffee)-Outlook To 2022”,<br />

suggests that the dem<strong>and</strong> for organic food <strong>and</strong> beverage products would continue to grow<br />

owing to rising awareness about health benefits from organic product consumption, launch<br />

of various new products <strong>and</strong> growth in dem<strong>and</strong> for organic baby food products <strong>and</strong><br />

exp<strong>and</strong>ing sales through internet portals.<br />

Keywords<br />

Global <strong>Organic</strong> Food Beverage <strong>Market</strong><br />

World <strong>Organic</strong> Food Industry

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