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Quality and Safety Management in today's shipping industry

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Skill shortages <strong>and</strong> security risks pose real threats to shipp<strong>in</strong>g organizations<br />

everywhere. Donald Anderson at Dynama says it’s time to take control with a fresh<br />

two-step approach to workforce plann<strong>in</strong>g <strong>and</strong> technology<br />

Mary Phillips<br />

PR Artistry<br />

Lower Woodend Barns Fawley Henleyon-Thames<br />

OXON<br />

44 (0) 1491 845553<br />

Contact Email<br />

Visit Our Website<br />

PressReleaseP<strong>in</strong>g - March 01, 2018 -London, UK - The<br />

shipp<strong>in</strong>g <strong>in</strong>dustry has dealt with its fair share of challenges<br />

throughout the years. Most recently, the sector was alarmed by the<br />

surprise collapse of shipp<strong>in</strong>g giant Hanj<strong>in</strong>[i] along with cont<strong>in</strong>ued<br />

Companies should aim to cultivate<br />

a culture of quality <strong>and</strong> safety across the<br />

organization by comb<strong>in</strong><strong>in</strong>g the right<br />

processes with the right technology<br />

pressure caused by widespread consolidation <strong>and</strong> merger activity <strong>and</strong> pric<strong>in</strong>g challenges. Also there are constant<br />

concerns about skill shortages <strong>and</strong> security risks with <strong>in</strong>cidences of piracy <strong>and</strong> cyber attacks regularly appear<strong>in</strong>g <strong>in</strong> the<br />

news.<br />

What is meant by skill shortages? The latest five-year BIMCO/ICS Manpower Report forecasts a serious shortage <strong>in</strong><br />

the supply of seafarers[ii]. This sentiment seems to back up what many <strong>in</strong> the shipp<strong>in</strong>g <strong>in</strong>dustry have known for a long<br />

time: expert <strong>and</strong> specialist skills are often <strong>in</strong> high dem<strong>and</strong> but <strong>in</strong> short supply, a situation worsened by the<br />

demographics of an age<strong>in</strong>g mar<strong>in</strong>e workforce. As for security risks, these encompass the traditional danger zones<br />

<strong>in</strong>clud<strong>in</strong>g adverse weather conditions <strong>and</strong> heavy equipment. In addition to keep<strong>in</strong>g staff safe, shipp<strong>in</strong>g companies<br />

face <strong>in</strong>creased regulation <strong>and</strong> stiff f<strong>in</strong>ancial penalties should they fail to comply with important safety <strong>and</strong> data<br />

regulation st<strong>and</strong>ards. All <strong>in</strong> all, the drive to do more with less, stay safe <strong>and</strong> profitable is today more <strong>in</strong>tense than ever<br />

before.<br />

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The drive towards effective quality <strong>and</strong> safety management<br />

Does any of this sound familiar? If so, it’s time to take a look at your own workforce processes, putt<strong>in</strong>g quality <strong>and</strong><br />

safety management at the top of the agenda. It needn’t be as difficult as you th<strong>in</strong>k if you consciously make the time to<br />

re-consider your strategy <strong>and</strong> re-assess your approach to technology. The follow<strong>in</strong>g vital two steps should put you on<br />

the right track:<br />

Step One – Create an effective Skills Matrix – creat<strong>in</strong>g a successful shipp<strong>in</strong>g company starts with a successful team<br />

of people <strong>and</strong> the first step is to underst<strong>and</strong> what talent you already have. Develop<strong>in</strong>g an effective tra<strong>in</strong><strong>in</strong>g <strong>and</strong> skills<br />

matrix helps you capture <strong>and</strong> underst<strong>and</strong> exist<strong>in</strong>g qualifications as demonstrated by licenses or certificates <strong>and</strong><br />

competencies reflected by specific job skills, knowledge <strong>and</strong> experience.<br />

Know<strong>in</strong>g what skills you have then highlights any critical gaps <strong>in</strong> tra<strong>in</strong><strong>in</strong>g <strong>and</strong> skills shortfalls. This is valuable<br />

<strong>in</strong>formation that can be used to devise mean<strong>in</strong>gful personal development <strong>and</strong> career progression programmes that<br />

truly engage <strong>and</strong> reta<strong>in</strong> quality staff for the long-term. Another bonus is that better utilization of exist<strong>in</strong>g staff avoids<br />

wast<strong>in</strong>g time <strong>and</strong> money on hir<strong>in</strong>g costly contractors or runn<strong>in</strong>g expensive <strong>and</strong> unnecessary recruitment campaigns.<br />

The other benefit of ma<strong>in</strong>ta<strong>in</strong><strong>in</strong>g a skills matrix is compliance management, particularly with regard to safety. Shipp<strong>in</strong>g<br />

companies are regulated by <strong>in</strong>ternational bodies such as the International Maritime Organization (IMO) <strong>and</strong> seafarers<br />

must show they comply with their regulations through documentary evidence such as certificates. Us<strong>in</strong>g a skills<br />

matrix, safety <strong>and</strong> compliance teams can see if enough skilled staff are available to meet safety requirements. Then to<br />

check which personnel are miss<strong>in</strong>g m<strong>and</strong>atory or required certificates or competences as well as tra<strong>in</strong><strong>in</strong>g records,<br />

skills expiry dates <strong>and</strong> any endorsements necessary for different geographic regions.<br />

Step Two – Invest <strong>in</strong> the right technology – the latest workforce management solutions have the power to underp<strong>in</strong><br />

important quality <strong>and</strong> safety management processes. Look out for a fully automated, <strong>in</strong>tegrated system that offers<br />

skills <strong>and</strong> compliance management functionality out-of-the-box. This guarantees:<br />

- A global view - modern workforce management solutions br<strong>in</strong>g together every s<strong>in</strong>gle piece of <strong>in</strong>formation you’ll ever<br />

need – <strong>in</strong> m<strong>in</strong>utes. A centralized repository of real-time data gives a complete picture of seafar<strong>in</strong>g staff skills <strong>and</strong><br />

activities affect<strong>in</strong>g safety compliance. Any shortcom<strong>in</strong>gs can be quickly identified, proactively addressed <strong>and</strong> remedied<br />

to m<strong>in</strong>imize the risk of non-compliance<br />

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- Easy compliance with health <strong>and</strong> safety regulations – a s<strong>in</strong>gle, web-based skills matrix that stores all the relevant<br />

associated documentation provides the hard evidence necessary to simplify <strong>and</strong> accelerate the audit<strong>in</strong>g process<br />

- Future-read<strong>in</strong>ess - when it comes to manag<strong>in</strong>g big data, the latest solutions are <strong>in</strong>novative, highly scalable <strong>and</strong><br />

future-proof. They are sophisticated enough to analyze current resource competencies <strong>and</strong> model for future<br />

requirements quickly <strong>and</strong> efficiently. This means that all subsequent recruitment programmes reflect the needs of the<br />

bus<strong>in</strong>ess by attract<strong>in</strong>g the right number <strong>and</strong> types of talent <strong>in</strong>to the organization<br />

- Happy clients – powerful skills management <strong>in</strong>formation makes it easy to produce mean<strong>in</strong>gful reports that<br />

demonstrate vessel <strong>and</strong> position compliance aga<strong>in</strong>st a published skills matrix or specific client requirements. This<br />

<strong>in</strong>spires confidence, boosts client loyalty <strong>and</strong> enhances corporate reputation.<br />

In conclusion, quality, well-tra<strong>in</strong>ed <strong>and</strong> motivated staff are vital to overcome the challenges that lie ahead for the<br />

shipp<strong>in</strong>g <strong>in</strong>dustry. Aim to cultivate a culture of quality <strong>and</strong> safety across your organization by comb<strong>in</strong><strong>in</strong>g the right<br />

processes with the right technology. In return, you’ll keep the staff you want <strong>and</strong> ensure they are safe at all times now<br />

<strong>and</strong> <strong>in</strong> the future.<br />

Donald Anderson, is a senior advisor to the board of directors at Dynama. Donald was previously CEO at V.Ships<br />

Group.<br />

[i] http://www.bbc.co.uk/news/bus<strong>in</strong>ess-38953144<br />

[ii]https://www.bimco.org/news/press-releases/20160517_bimco_manpower_report<br />

View Related News<br />

Category: Technology<br />

Region: Europe<br />

Tags (meta-keywords): shipp<strong>in</strong>g <strong>in</strong>dustry, workforce management software, off-shore <strong>in</strong>dustry<br />

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