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ISS-Magazine_v7

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Unveiling the <strong>ISS</strong> Logo<br />

Three key pillars of the Sikh faith – Sewa, (selfless service) Sadh Sangat (true congregation) and<br />

Spirituality – underpin the logo of Istri Sat Sang Singapore (<strong>ISS</strong>).<br />

The logo constitutes three women reaching out to one another while extending their arms further<br />

afield. The fellowship of the women represents the shared values of belonging, equality and fraternity<br />

with Sikh women while the outreach efforts reflect <strong>ISS</strong>’ mission to create an inclusive and supportive<br />

Sikh community. In the process of reaching out, the logo forms a heart-shaped embrace, which<br />

reflects <strong>ISS</strong>’ tenets of love, empathy, care and concern for all Sikh women.<br />

Portraying unconditional love and understanding, the pink colour characterises compassion, nurture<br />

and love. The turquoise colour exudes calm, energy, wisdom, wholeness, emotional balance,<br />

spiritual grounding, friendship and tranquility. Together, these colours symbolise the quintessence<br />

of <strong>ISS</strong>.<br />

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