Broadcast advertising effectiveness can now be measured using a new marketing attribution product from LeadsRx
1888 Press Release - The impact of radio and television advertising has traditionally been difficult to quantify, but a new product from attribution vendor, LeadsRx, is changing this. LeadsRx Broadcast(tm) provides real-time analytics, flexible tuning parameters, and more than 10 reports to help broadcasters optimize ad budgets for their clients.
1888 Press Release - The impact of radio and television advertising has traditionally been difficult to quantify, but a new product from attribution vendor, LeadsRx, is changing this. LeadsRx Broadcast(tm) provides real-time analytics, flexible tuning parameters, and more than 10 reports to help broadcasters optimize ad budgets for their clients.
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• Provides up to 11 different reports including lift analysis, <strong>attribution</strong> segmentation, web traffic per spot, and<br />
more<br />
<strong>LeadsRx</strong> <strong>Broadcast</strong> is a cloudbased, <strong>marketing</strong> <strong>attribution</strong> application that is available immediately to radio<br />
and television broadcasters. Pricing is based on a monthly subscription fee with special pricing available for<br />
pilot tests.<br />
About <strong>LeadsRx</strong><br />
<strong>LeadsRx</strong>, a multichannel <strong>marketing</strong> <strong>attribution</strong> SaaS platform, provides marketers an unparalleled, unified<br />
view of campaign performance across <strong>advertising</strong> mediums throughout the entire customer journey. Marketers<br />
who use <strong>LeadsRx</strong> increase conversion rates and reduce acquisition costs to improve overall Return on Ad<br />
Spend and bottom line profit. The company is privately held and proudly based in Portland, Oregon. More<br />
information <strong>can</strong> <strong>be</strong> found on the company’s website at www.<strong>LeadsRx</strong>.com.<br />
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