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Dry Shampoo Market- Global Industry Insights till 2025

Dry Shampoo Market, by Product Type, Form, Distribution Channel, AND Geography - Global Industry Insights till 2025

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<strong>Dry</strong> <strong>Shampoo</strong> <strong>Market</strong>- <strong>Global</strong> <strong>Industry</strong> Insight,<br />

Trends, Outlook, and Opportunity Analysis 2017-<br />

<strong>2025</strong><br />

© Coherent market <strong>Insights</strong>. All Rights Reserved


REPORT DESCRIPTION<br />

<strong>Dry</strong> <strong>Shampoo</strong> <strong>Market</strong> Overview<br />

<strong>Dry</strong> shampoo is a hair care product that eliminates the use of water and provides instant cleaning and restores<br />

strength and softness to the hair. It mainly comprises two types of ingredients, an oil absorbing substance such as<br />

cornstarch and kaolin, and a scentless or an aromatic freshener such as paraben. <strong>Dry</strong> shampoo is majorly applied<br />

to absorb excessive sebum and to control odor. Sebum is a greasy mixture of an assortment fats and is produced<br />

by the sebaceous glands. It provides moisture to the hair and avoids brittleness and dryness. However, excessive<br />

sebum blocks the hair follicles, which causes infection and adversely impacts the productivity of hair growth<br />

cycle and results in hair thinning and sebum hair loss. <strong>Dry</strong> shampoo is an easy and quick solution to treat oily<br />

scalp by avoiding excessive hair washing. Fast-paced lifestyle of consumers is fuelling demand for on-the-go<br />

products, which in turn, is supporting market growth. Furthermore, the rising demand for hair styling and hair<br />

treatment services, and wide availability of variety of products for different consumer requirements are factors<br />

aiding growth of the market. For instance, there are tinted or clear dry shampoos for color treated hair and dry<br />

shampoo sprays for thick hair and unscented dry shampoos for allergic consumers.<br />

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REPORT DESCRIPTION<br />

The presence of harmful chemicals and preservatives such as ethanol, parabens, and magnesium silicate in<br />

most dry shampoos is hindering market growth. These chemicals are easily absorbed by the scalp and<br />

prolonged exposure to these chemicals can potentially harm human health. For instance, magnesium silicate is<br />

associated with cancer and respiratory toxicity. Moreover, certain dry shampoos create dusty or whitish residue<br />

on the scalp. These are the major factors, restraining growth of global dry shampoo market.<br />

North America dominated the market in 2016 and accounted for 35.68% share in the global dry shampoo<br />

market. Owing to the fast paced life styles of the consumers, there is a growing demand for dry shampoo as a<br />

water efficient product, which is easy and convenient to use owing to its on-the-go applicability. Furthermore,<br />

growing demand for personal care products in the region is another factor anticipated to support market growth<br />

of dry shampoo. According to the United States Census Bureau, the total retail trade sales of personal care and<br />

health care products in the U.S. increased from US$ 299,263 Mn in 2014 to US$ 315,257 Mn in 2015.<br />

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REPORT DESCRIPTION<br />

On the basis of product type, paraben free dry shampoo accounted for the largest market share in 2016. This is<br />

majorly attributed to growing awareness regarding the harmful effects of paraben used in shampoos. Parabens are<br />

used as a preservative or as a fragrance ingredient in the dry shampoos and ethylparaben, butylparaben,<br />

methylparaben and propylparabren are some of the most commonly used parabens. Parabens are associated with<br />

skin irritation conditions such as rosacea and dermatitis, which in turn, is fuelling demand for paraben free dry<br />

shampoo worldwide.<br />

Major players operating in the global dry shampoo market include Shiseido Company Ltd., The Unilever Group,<br />

Procter & Gamble Company, The Estee Lauder Companies Inc., Revlon Inc., Church & Dwight Co. Inc., L’Oreal<br />

SA, Coty Inc., Henkel AG & Co. KGaA, and Kao Corporation.<br />

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