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Shortenings Market Rising Trends and Demands In Food Industry 2017-2025

Shortenings Market, By Source (Plant Based and Animal Based), By Form (Solid and Liquid), By Application (Bakery, Snacks & Savory, Confectionery, and Others), Distribution Channel (Hypermarkets, Supermarkets, Online Stores, and Others) – Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2018-2025

Shortenings Market, By Source (Plant Based and Animal Based), By Form (Solid and Liquid), By Application (Bakery, Snacks & Savory, Confectionery, and Others), Distribution Channel (Hypermarkets, Supermarkets, Online Stores, and Others) – Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2018-2025

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<strong>Shortenings</strong> <strong>Market</strong>­<br />

GLOBAL INDUSTRY INSIGHTS, TRENDS, OUTLOOK, AND OPPORTUNITY<br />

ANALYSIS, 2016­<strong>2025</strong><br />

© Coherent market <strong>In</strong>sights. All Rights Reserved


REPORT DESCRIPTION<br />

<strong>Shortenings</strong> <strong>Market</strong>:Overview<br />

Shortening is prepared from vegetable oil or animal fat <strong>and</strong> is solid at room temperature. Shortening made by<br />

hydrogenation of vegetable oils such as Soy, Palm or Cottonseed are commonly used in applications such as<br />

bakery, snacks & savory products, <strong>and</strong> confectionery products. Shortening is added to the flour before baking,<br />

in order to prevent lengthening of gluten str<strong>and</strong>s <strong>and</strong> to avoid formation of tough matrix. As shortening<br />

contains saturated fats, unsaturated fats <strong>and</strong> trans­fat, it is enriched in calories. Therefore, most of the<br />

companies are changing their shortening product portfolio towards trans­fat free, to tap potential market of low<br />

calorie food.<br />

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REPORT DESCRIPTION<br />

<strong>Shortenings</strong> <strong>Market</strong>:Outlook<br />

On the basis of form, solid segment accounted for major market share in global shortenings market in <strong>2017</strong>.<br />

Multiple advantages of solid shortenings over liquid shortenings such as ease of h<strong>and</strong>ling & storage <strong>and</strong><br />

longer shelf life are factors aiding in growth of this segment.<br />

On the basis of source, plant­based segment was dominant in terms of share, in the market in <strong>2017</strong>. The<br />

segment is projected to maintain its dominance throughout the forecast period. Plant­based shortening is<br />

cheaper as compared to animal based shortening <strong>and</strong> possesses high shelf stability. It contains more fat, as a<br />

result, it adds more flaky texture to food products.<br />

On the basis of application, bakery segment accounted for the highest market share in the market in <strong>2017</strong>.<br />

<strong>Shortenings</strong> are preferred in the manufacturing of bakery products, in order to get crumbly, flaky, <strong>and</strong><br />

crusty texture. Therefore, increasing dem<strong>and</strong> for shortenings in the manufacturing of biscuits, cookies, <strong>and</strong><br />

various other products is fueling growth of the bakery segment.<br />

Request a sample copy of this report:<br />

https://www.coherentmarketinsights.com/insight/request­sample/1565<br />

© Coherent market <strong>In</strong>sights. All Rights Reserved


REPORT DESCRIPTION<br />

<strong>Shortenings</strong> <strong>Market</strong>:Segmentation<br />

On the basis of source, global shortenings market is segmented into:<br />

➢<br />

Plant Based<br />

➢<br />

Animal Based<br />

On the basis of form, global shortenings market is segmented into:<br />

➢<br />

Solid<br />

➢<br />

Liquid<br />

On the basis of application, global shortenings market is segmented into:<br />

➢<br />

Bakery<br />

➢<br />

Snacks & Savory<br />

➢<br />

Confectionery<br />

➢<br />

Others<br />

On the basis of distribution channel, global shortenings market is segmented into:<br />

➢<br />

Hypermarkets<br />

➢<br />

Supermarkets<br />

➢<br />

Online Stores<br />

➢<br />

Others<br />

To know the latest trends <strong>and</strong> insights prevalent in this market, click the link below:<br />

https://www.coherentmarketinsights.com/ongoing­insight/shortenings­market­1565<br />

© Coherent market <strong>In</strong>sights. All Rights Reserved


REPORT DESCRIPTION<br />

<strong>Shortenings</strong> <strong>Market</strong>:Key Players<br />

➢<br />

➢<br />

➢<br />

➢<br />

➢<br />

➢<br />

➢<br />

➢<br />

➢<br />

Archer Daniels Midl<strong>and</strong> Company<br />

Cargill <strong>In</strong>corporated<br />

Bunge Limited<br />

Wilmar <strong>In</strong>ternational Limited.<br />

Ventura <strong>Food</strong>s<br />

LLC<br />

Conagra Br<strong>and</strong>s<br />

Associated British <strong>Food</strong>s PLC<br />

AAK AB.<br />

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