Conficio Services Brochure

Ethnographic Research
Understanding your demographic
A detailed analysis of your users’ real-life environments
provides essential information to feed into the design
process, enabling optimisation and fine-tuning of
products for their intended purposes.
User research based solely on third party providers or
Q&A based approaches can create false impressions, as
users can tend not to say precisely what they mean or are
led to particular answers by the nature of questioning.
Producing first hand ethnographic test results means
our designers can see the relationship between users
and products in everyday life and refine design solutions
to perfect them.
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UX
UI