Welfare Hire - Kelling Group

The organisation sits
under the Kelling Group
along with Access Hire –
the first business in the
Group – and Modular
Hire, which will soon be
launched.
All three businesses have
one key, crucial element
in common: they provide
niche products and
exceptional services for
their customers.
Bill Kellie, who has been
the Managing Director
at Welfare Hire since
2015, credits the vision
of CEO, John Wood,
who saw the potential
growth from the Group’s
original core market
of vehicle mounted
access platforms, which
increased over a period
of time and was the
catalyst for what now is
Welfare Hire.
The Group is committed
to “finding a niche market
and specialising in it,”
and Bill believes the
CEO’s plan is visible in the
fortunes of Welfare Hire.
“Welfare traditionally
sits under the
generalist banner,
with either temporary
accommodation business
or plant hire business as
just one small element of it.
“But John identified that
it was actually quite an
important, potential
market, so we started
welfare hire with mobile
welfare units and static
welfare units. That was in
2012 and since then, the
business has grown.”
Steering away from
generalist services has
provided a position of
strength barely matched
in the sector; the
company’s employees
solely focus on products
in welfare which means
they stand head and
shoulders above what is
offered elsewhere in the
industry.
Welfare Hire has seen
its fleet size grow year
on year “by better than
the industry norm
percentages,” and the
significant reasons
for this success story
are the quality and
features of product; the
change to health and
safety legislation and
employer’s commitment
to their workforce.
www.welfarehire.co.uk
info@welfarehire.co.uk