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Here’s the question: What does your wedding<br />

look like? How would you describe it<br />

to a friend? Paint the picture. How does it<br />

make you feel? Make it so vivid that you<br />

can almost hear and smell it. This is important<br />

because if you don’t know what you’re<br />

looking for, there’s no way to ask for it.<br />

If you’re not sure what the day looks like,<br />

think about the blogs and magazines<br />

you’ve been looking at or the weddings<br />

you’ve attended. Picture yourself in those<br />

weddings and ask yourself if it feels right<br />

to you. With so many options, it’s important<br />

to make sure that your wedding feels like<br />

your event and not something that came off<br />

a production line. The last thing you want is<br />

to feel like you’re living someone else’s day.<br />

There is no “one size fits all” wedding.<br />

Some have a wild party atmosphere.<br />

Some are intimate and romantic. Some<br />

are family-oriented, some deeply rooted<br />

in religion and tradition. There are casual<br />

weddings and there are “black tie” events.<br />

Some even have off-the-wall themes. It’s<br />

fine to want a little from column A and<br />

a little from column B, but try to zero in<br />

on what is at the heart of your big day.<br />

As a photographer, I want you to ask<br />

yourself about what gets you excited.<br />

What part of the day is the most meaningful?<br />

Some people want flawless, artistic<br />

portraits more than anything. Other<br />

people want the little moments that<br />

most people won’t see. There are couples<br />

who have one or two very important<br />

shots in mind that outweigh the rest.<br />

A website and portfolio alone won’t give<br />

you all the answers. You have to talk with<br />

photographers. Find out about their process.<br />

Find out how they capture images<br />

and what type of interactions they will have<br />

with you and the guests. Does their personality<br />

mesh with yours? Are they someone<br />

you want to spend the day with? You<br />

want to be excited about all the vendors<br />

you hire for your wedding day, but nobody<br />

will interact more with you and your guests<br />

than the photographer. This means you<br />

need to be compatible. Will they be able<br />

to bring out the best in large groups? In<br />

shy guests? Do you need them to bring a<br />

lot of energy or be a calming presence?<br />

Can they handle a rowdy bridal party?<br />

Your wedding starts with the venue you<br />

choose and the vendors who will make<br />

it all happen. Finding compatible personalities,<br />

who fit your vibe and understand<br />

your vision makes all the difference.<br />

It is an absolute must that you are able<br />

to put your full trust into the professionals<br />

that you hire. You should ultimately<br />

feel like the most honored guest at your<br />

wedding, not like you’re playing host<br />

and micromanaging the party. Building<br />

a great team of vendors is the path<br />

to a smooth and successful celebration.<br />

One thing you never want to compromise<br />

is quality. As a photographer, it doesn’t<br />

matter if you want a full day of coverage<br />

with an album and all the extras or<br />

just want to go home with the digital files.<br />

What’s important is that all of your images<br />

are consistent in style, well composed,<br />

well-lit and meaningful. As in any profession,<br />

more experience often comes at a<br />

premium. A pro with ten years under their<br />

belt will likely charge more than a new<br />

photographer with only a few years in the<br />

field. It might seem tempting to choose the<br />

lower price tag or hire a friend looking for<br />

an opportunity, but remember what you’re<br />

getting with an experienced pro. It’s the<br />

ability to shoot anywhere in any situation.<br />

It’s the confidence and cool head to handle<br />

any situation because they’ve been<br />

through it before. Ask yourself how crucial<br />

it is to have the peace of mind that<br />

your photographer is going to document<br />

your day in the most gorgeous and insipiring<br />

way. It all depends on how comfortable<br />

you are with their level of experience<br />

and their process. So don’t feel shy<br />

about reaching out with questions: How<br />

many weddings have they shot? How do<br />

they handle wedding day pressure? How<br />

will they guide you through the process?<br />

Choosing quality vendors up front will save you from headaches down the road. If you’ve put<br />

together a capable team, trust them. You might have a lot of opinions about how you envision<br />

your wedding, but remember that your vendors do this every weekend. Listen to their advice<br />

and on the day of the wedding in particular, rest easy and let them do what they do best.<br />

WWW.KEVINDEMASSIO.COM<br />

WWW.KEVINDEMASSIO.COM


You and your vendors both need to know<br />

the other’s expectations. Be clear in communicating<br />

your wishes, voicing what<br />

is most important to you and what isn’t.<br />

As your vendors get to know you, they’ll<br />

know where to focus their attention and<br />

how to provide a service that works for<br />

you. Wedding professionals also have<br />

their own way of doing things and running<br />

their businesses. Take the time to<br />

talk with them, ask questions, learn what<br />

they require of you and let them educate<br />

you about their process. Setting expectations<br />

clearly will help your vendors fulfill<br />

and work to exceed those expectations.<br />

Will you be having a large wedding? Are<br />

there reasonable locations to shoot the<br />

kinds of images you want? Does the photographer<br />

bring an assistant or supporting<br />

team? How much time do they need to<br />

achieve the work you hired them for? Discuss<br />

big picture dreams as well as specifics<br />

like how and when you’ll receive your<br />

images, when your payments are due,<br />

etc. When the bride, groom and photographer<br />

all know what they’re getting into,<br />

there aren’t surprises or hiccups. Choose<br />

vendors who are open and available communicators.<br />

The cake will be eaten, the drinks will be consumed, flowers will wilt and the last song will eventually<br />

end. Your photos and videos are the enduring account of your celebration to help you<br />

reingite how you felt on that day. We understand the value of that and hope that our work will help<br />

tell your story to many generations of your family. That’s why we recommend booking a team<br />

with the experience and expertise to capture your wedding in a timeless, authentic manner.<br />

We also encourage our couples to prepare<br />

to invest in physical keepsakes. You’ve<br />

put your time, money and emotion into the<br />

images, don’t let them sit on a hard drive<br />

unviewed. Fill your home with the images<br />

by purchasing a print, canvas or premium<br />

album. These heirloom products highlight<br />

your day in an artistic, inspirational<br />

way and make the perfect artwork for your<br />

walls and shelves. We can also create<br />

custom items from an engagement shoot,<br />

like save the date and thank you cards.<br />

WWW.KEVINDEMASSIO.COM<br />

WWW.KEVINDEMASSIO.COM


Even the most organized couple with the<br />

most well-scheduled timeline can find<br />

themselves running a bit late on their wedding<br />

day. People can get caught in traffic,<br />

a dress can malfunction and as a rule of<br />

thumb, just about everything will take longer<br />

than you expect it to. Adding an extra<br />

15 minutes here and there to your timeline<br />

will help keep things running smoothly.<br />

If you don’t need the extra time, there’s<br />

absolutely nothing lost. It will only help<br />

make your day feel relaxed and unrushed.<br />

It can be helpful to take a mental walk<br />

through your day and recognize blocks<br />

of time you might not have originally accounted<br />

for. Providing ample traveling<br />

time is important and hiring buses for the<br />

wedding party and/or guests can eliminate<br />

issues. Do you have a gift to open<br />

or letters to exchange with your soon-tobe<br />

spouse? Are there any special moments<br />

that you want to have with a loved<br />

one, such as a reveal with your father or<br />

mother? Does your dress or tux take an<br />

army to get into? Scheduling enough time<br />

for each of these things will keep you<br />

on track from the beginning of the day.<br />

Gathering people for photos could be the<br />

biggest time suck of your day if you aren’t<br />

organized. To avoid this, make sure to provide<br />

your photographer with a detailed list<br />

of the groups you want formal portraits of.<br />

Our policy is to include the wedding party,<br />

parents, grandparents, siblings and nieces/nephews.<br />

We are happy to take photos<br />

of any important people, but need to be<br />

made aware of any additional groupings<br />

(aunts, uncles, cousins, college or high<br />

school friend groups). It’s also helpful to<br />

tell your photographer about any deaths,<br />

divorces or other sensitive family issues<br />

to avoid any uncomfortable situations<br />

during the family photo portion of the day.<br />

Informing those family members of where<br />

they need to be and when is important. It’s<br />

also helpful to have a family member (or<br />

even one from each side) on hand to find<br />

missing family members. Your photography<br />

team doesn’t know who people are so<br />

they are not ideal for hunting them down.<br />

If you follow these tips, your group photos<br />

will be brief and painless!<br />

WWW.KEVINDEMASSIO.COM<br />

WWW.KEVINDEMASSIO.COM


A first look means formal photos of the<br />

wedding couple, family and wedding<br />

party can be taken pre-ceremony, which<br />

frees up more time to enjoy the cocktail<br />

hour and following event. The first look<br />

also allows your photographer to set the<br />

scene and capture that personal moment<br />

as beautifully as possible. Then you’ll dive<br />

right into some portraits while you and your<br />

partner are in that loving state of emotion..<br />

Traditionally, a groom sees his bride for<br />

the first time when she walks down the<br />

aisle at their ceremony. This custom is<br />

now often replaced with a “first look,” a<br />

private pre-ceremony moment for the couple<br />

to share, and this twist to the wedding<br />

day format can offer several advantages.<br />

Brides and grooms show a visible change in<br />

demeanor after they’ve broken the ice and<br />

seen one another at the first look. You can<br />

see a wave of relaxation come over them<br />

when they come together and the jitters<br />

disappear. Why then spend your wedding<br />

day hiding from your future spouse when<br />

you can instead increase the amount of time<br />

you’re actually experiencing it together?<br />

Participating in a first look won’t make<br />

walking down the aisle any less emotional<br />

either. If you were to look at all of the ceremony<br />

images we’ve ever taken, you’d<br />

never be able to guess who saw each other<br />

before the ceremony and who did not.<br />

If a traditional reveal is right for you, your<br />

photographer should know how to use their<br />

time to wisely, but the first look is the most<br />

popular way to free up large amounts of time<br />

and relieve a lot of wedding day nerves.<br />

The receiving line is a great example of a<br />

tradition that many couples include in their<br />

wedding day schedule without a second<br />

thought about whether it’s really necessary.<br />

In fact, the receiving line is time-consuming<br />

(sometimes over thirty minutes)<br />

and your guests will get antsy waiting<br />

their turn for a quick handshake. Many<br />

couples now prefer to mingle with guests<br />

during cocktail hour or make the rounds<br />

during the reception. This allows you to<br />

have more meaningful interactions while<br />

the rest of your guests are entertained.<br />

This concept can be applied elsewhere<br />

in your wedding plan. Don’t be afraid to<br />

eliminate formalities that don’t excite you<br />

or feel important to you. Most weddings<br />

will follow a similiar course of events<br />

and there is nothing wrong with that, but<br />

holding a bouquet toss or cake cutting<br />

ceremony isn’t for everyone. The best<br />

weddings are those that match the personality<br />

and interests of the couple and<br />

premier vendors understand how to adapt.<br />

WWW.KEVINDEMASSIO.COM<br />

WWW.KEVINDEMASSIO.COM


We get it. There can be a lot of pressure attached to the planning of your wedding. You have<br />

a million moving parts to put into place, family dynamics and finances to consider, and<br />

expectations about how it’s all going to turn out. Pile this onto one of the most important<br />

milestone moments of your life and you have a recipe for potential stress. It’s okay to feel<br />

this desire to make everything perfect. Having built our careers around obsessing over the<br />

details, it’s important to us too. However, perhaps the most important piece of advice we<br />

can give you is to live in the moment and go with the flow when the big day finally arrives.<br />

When the wedding comes, you’ve already done the hard work. You have carefully chosen<br />

professional vendors who can be trusted to create the event of your dreams. It’s time to<br />

let go and allow it all to play out. If you have an issue on your wedding day, be sure to<br />

communicate your concerns to your vendors so that they can handle the situation, but try<br />

not to dwell on the small stuff. Inevitably, something isn’t going to go exactly the way you<br />

wanted it to, but it won’t get in the way of what truly matters most. After photographing well<br />

over two hundred weddings, we’ve seen it all but have yet to see a wedding that didn’t<br />

end with an overjoyed, beaming pair of newlyweds. Moreover, those who actively choose<br />

an enthusiastic yet flexible attitude always seem to get the most out of the experience.<br />

Your wedding day is about you and the person you love. Being present in that moment<br />

and soaking it in while it lasts should be your first priority. As photographers, it’s our mission<br />

to work with your other vendors to take the weight off of your shoulders. Enjoy the<br />

love of your friends, family and spouse. Know that we’re here to preserve those memories<br />

through the<br />

images we will we create together.<br />

WWW.KEVINDEMASSIO.COM<br />

WWW.KEVINDEMASSIO.COM

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