BV - June 2013 Yr 1 Issue 1
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COOPERATIVE DIVERSIFICATION<br />
A review of the cooperative trends in the recent times<br />
indicates that cooperatives are already on the way to<br />
multiplicity in new areas like peace. The rural life is rich in<br />
cultural tradition. Cooperative Marketing Development<br />
Federation is having branches in village of Maharashtra.<br />
The cooperative products have developed strong brands<br />
which clearly indicate that cooperative principles and values<br />
which can be used for effective business. For example<br />
"Amul", brand of Gujarat Cooperative Milk Marketing<br />
Federation is a household name in India signifying milk<br />
revolution. Like Amul, Lijjat Papad, Katraj Milk etc. these<br />
cooperative products spread the message of peace.<br />
WHY SHOULD ONE MEDITATE?<br />
To realize who one is. This is the main goal of meditation.<br />
But, as there is extreme turbulence and suffering in most of<br />
the minds, the first motivating factor can be the cessation of<br />
agitation and pain. It is only when one understands that<br />
happiness and fulfillment are a state of being independent of<br />
external factors that one can learn to outgrow suffering and<br />
turmoil. When the mind is able to remain unconditionally<br />
peaceful vis-a-vis the external situations, there occurs the<br />
possibility of meditation. So the first reason that one should<br />
learn and practice meditation is the cessation of turbulence.<br />
It is not only the suffering, but even the apparently harmless<br />
agitations of mind have their roots in illusory conditionings.<br />
If one wants to experience true peace and happiness, one<br />
will have to understand and detach from these unconscious<br />
stories. The best de Conditioning happens through deep<br />
contemplation. The best way of doing deep contemplation is<br />
in a peaceful and solitary place. Doing a retreat is always<br />
helpful, but it might not be feasible for one and all. There<br />
can be exigencies, beyond one’s control, which don’t allow<br />
one to live in a retreat environment. These are revolutionary<br />
principles of meditation. Integrating them with one’s<br />
practice, one can make speedy and enduring progress in this<br />
beautiful mind-elevation. A person can train his or her mind<br />
to improve attention and regulate emotions; it can also<br />
improve a person's level of happiness and well-being.<br />
MEDITATION FOR LIFE<br />
Though it's predominantly rooted in Buddhist tradition, there<br />
are many varieties of meditation in the world. Some involve<br />
sitting quietly for hours at a time, while others encourage<br />
movement. Some are tied to religion or physical practices<br />
such as yoga and martial arts; others are based in<br />
psychology. There are also numerous techniques.<br />
India is ideal for formulating effective strategies for<br />
promoting peace. For promoting peace, the cooperative<br />
strategy merits consideration. The Indian cooperative<br />
movement is the largest movement in the world. National<br />
Cooperative Union of India (NCUI) is the apex organization<br />
of the cooperative movement in the country. 196 cooperative<br />
organizations at all levels are as its members. Being a<br />
promotional organization with emphasis on training,<br />
education, advocacy, research, publication etc. NCUI has<br />
worked hard to promote the cooperative movement in the<br />
country. It has always formulated effective policies to<br />
promote cooperative diversification. For example, due to<br />
strong campaigning of NCUI, the cooperatives were recently<br />
allowed entry into insurance. The NCUI has also taken<br />
initiatives in the new fields of insurance, electrification<br />
environment, etc. IFFCO, a major cooperative fertilizer<br />
giant, has already made effective forays in the fields of<br />
insurance, electrification etc. The NCUI has effectively<br />
popularized the concept of cooperation amongst the rural<br />
population by its Cooperative Education Field Projects<br />
located all over the country. NCUI is in a good position to<br />
promote rural peace in the country, taking into account the<br />
strength of Indian cooperatives in promoting peace through<br />
cooperatives.<br />
CONCLUSION<br />
Ahinsa, as preached and practiced by Buddha, is the only<br />
answer to problems of poverty and pollution confronting<br />
humanity. Gandhiji rightly stated: "Non-violence is the<br />
greatest force at the disposal of mankind. It is mightier than<br />
the mightiest weapon of destruction devised by the ingenuity<br />
of man. lt is remarkable that unlike Vedic religion, Jainism<br />
and Buddhism stands for pure Ahinsa without any condition:<br />
in Maharashtra Saint Eknath, Saint Tukaram, Saint Gora<br />
Kumbhar, Dnyashwar, Chokhomala and many others,<br />
showed faith that eventually our heart and mind will lean to<br />
let go of all obsessive patterns of thought and desire. Then<br />
we can awaken to true peace, love, and joy. When we go to<br />
spiritual counseling, By learning to trust ourselves and to<br />
open our hearts and trust the other, Spiritual counseling<br />
helps direct us, stop feeling. When we stop cutting the world<br />
into pieces with our judgmental mind, everything within us<br />
and within the world can then be experienced as Buddha.<br />
The fundamental goal of Buddhism is peace, not only peace<br />
in India but peace in all over the worlds. The Buddha taught<br />
the first step on the path to peace The Buddhist vision is a<br />
world in which all life is sacred, in which selfishness, in the<br />
guise of greed, anger and foolishness, does not interfere with<br />
the basic interconnectedness of all living beings. That<br />
interconnectedness, when freed from the distortion of<br />
selfishness, is based upon the potential for enlightenment<br />
that every being shares.<br />
___@@@___<br />
“Good men and bad men differ radically. Bad<br />
men never appreciate kindness shown to them,<br />
but wise men appreciate and are grateful.<br />
Wise men try to express their appreciation<br />
and gratitude by some return of kindness, not<br />
only to their benefactor, but to everyone else.”<br />
● Year – 1 ●<strong>Issue</strong> – 1 ●<strong>June</strong> <strong>2013</strong> ●Buddhist Voice ●www.buddhistvoice.com 22