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Rycote Brand Guide 2018

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RYCOTE BRAND GUIDE | WELCOME 3<br />

Welcome<br />

Our brand is our most important and valuable asset. Over the course of<br />

nearly 50 years it has come to mean something very specific for those who<br />

have connected with it. As the <strong>Rycote</strong> business continues to grow we need<br />

to make sure that the brand captures new customers, whilst keeping our<br />

existing customers happy and loyal.<br />

This <strong>Brand</strong> <strong>Guide</strong> will help you to understand and<br />

effectively communicate the <strong>Rycote</strong> brand. The<br />

guidance provided will help you to present the <strong>Rycote</strong><br />

brand clearly & consistently, and ensure that the brand<br />

is adequately protected.<br />

Our Marketing Team is happy to help in answering<br />

any questions that you may have about the <strong>Rycote</strong><br />

brand, and to support you in the application of these<br />

guidelines.<br />

Simon Davies, Managing Director

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