Rycote Brand Guide 2018
You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
RYCOTE BRAND GUIDE | WELCOME 3<br />
Welcome<br />
Our brand is our most important and valuable asset. Over the course of<br />
nearly 50 years it has come to mean something very specific for those who<br />
have connected with it. As the <strong>Rycote</strong> business continues to grow we need<br />
to make sure that the brand captures new customers, whilst keeping our<br />
existing customers happy and loyal.<br />
This <strong>Brand</strong> <strong>Guide</strong> will help you to understand and<br />
effectively communicate the <strong>Rycote</strong> brand. The<br />
guidance provided will help you to present the <strong>Rycote</strong><br />
brand clearly & consistently, and ensure that the brand<br />
is adequately protected.<br />
Our Marketing Team is happy to help in answering<br />
any questions that you may have about the <strong>Rycote</strong><br />
brand, and to support you in the application of these<br />
guidelines.<br />
Simon Davies, Managing Director