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Importance of Search engine optimization

We provide effective marketing solutions that give your business an advantage when it comes to promoting your brand through expertly built websites, local SEO services, and total online marketing management.

We provide effective marketing solutions that give your business an advantage when it comes to promoting your brand through expertly built websites, local SEO services, and total online marketing management.

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<strong>Importance</strong> <strong>of</strong><br />

<strong>Search</strong> <strong>engine</strong><br />

<strong>optimization</strong>


<strong>Search</strong> Engine Optimization<br />

<strong>Search</strong> <strong>engine</strong> <strong>optimization</strong> is the practice <strong>of</strong> increasing the<br />

quantity and quality <strong>of</strong> traffic to your website through organic<br />

search <strong>engine</strong> results.<br />

<br />

In other words <strong>Search</strong> <strong>engine</strong> <strong>optimization</strong> is the method to increase<br />

the traffic to the website y obtaining the high ranging in search<br />

<strong>engine</strong> result pages(SERP) e.g.<br />

Bing<br />

Yahoo<br />

Google


Why <strong>Search</strong> <strong>engine</strong> <strong>optimization</strong> is<br />

important?<br />

If you have a business website or online store, SEO can help you to grow and meet<br />

the business objectives.<br />

<strong>Search</strong> <strong>engine</strong> <strong>optimization</strong> is important because users trust on search <strong>engine</strong>s and<br />

users like to click the top 5 suggestion pages in the search <strong>engine</strong> result page. So to<br />

take advantage <strong>of</strong> this you need to rank your website on one the top position and it is<br />

only possible with SEO.<br />

SEO is necessary for a running website, business and online stores. It helps people to<br />

find your website. SEO is also good for the social promotion <strong>of</strong> your website.<br />

“Remember, SEO is a never-ending process.”<br />

Jason Bayless


Types <strong>of</strong> <strong>Search</strong> <strong>engine</strong><br />

<strong>optimization</strong><br />

Following are the different types <strong>of</strong> SEO.<br />

<br />

<br />

<br />

White hat SEO<br />

Black hat SEO<br />

Gray hat SEO<br />

White hat SEO:<br />

This is the most important SEO technique. It refers to the methods and<br />

techniques to improve the website ranking on search <strong>engine</strong>.<br />

Some white hat SEO techniques include: High quality content, website<br />

<strong>optimization</strong> and manual research and outreach.


Black Hat SEO:<br />

Black hat SEO exploits the various weakness in the search <strong>engine</strong>s in<br />

order to get high rankings for websites. This types <strong>of</strong> method is not<br />

according the SEO guidelines and the rules.<br />

It include: link spam, keyword stuffing, hidden text, and hidden links.<br />

Gray Hat SEO:<br />

This type <strong>of</strong> SEO is neither white nor black. It combines both black hat<br />

and white hat SEO.


Our Services<br />

We are providing our services in the following manners.<br />

<br />

<br />

<br />

<br />

Web Designs and Web Development<br />

Social media marketing (SMM)<br />

Pay per click<br />

Mobile app development


Contact us for more details:<br />

Phone: (571) 529-5999<br />

Timing: According to appointement<br />

http://www.novawebdesigns.com/

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