February 2018 FORUM
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<strong>February</strong> <strong>2018</strong><br />
The American Society of São Paulo<br />
Honoring the Givers<br />
by Marlene Rubeiz, AmSoc Member<br />
Each year, select members of the American<br />
Society meet behind closed doors, as part<br />
of a special committee. Their purpose<br />
is to choose one member of our community<br />
who has gone far and beyond, unselfishly<br />
contributing time and effort for the good of<br />
the entire São Paulo community. We then<br />
present this person with the Eric Poliak Award<br />
for Community Service.<br />
Established in 1984 to honor the memory<br />
of Eric Poliak, past president and leader of<br />
the community, this award is the highest<br />
honor given by our organization for an<br />
American in São Paulo. There are many who<br />
dedicate themselves to our organization, the<br />
charities which we support, and the general<br />
the <strong>FORUM</strong><br />
monthly newsletter<br />
community-in-need around us here in Brazil.<br />
But there is usually one person that stands<br />
out among the rest.<br />
We start the award process by asking the<br />
general membership to nominate a person<br />
whom they feel has been outstanding in the<br />
community. We typically have around six to<br />
eight nominations. A committee composed<br />
of past winners of the award, as well as other<br />
leaders of AmSoc, meet to examine these<br />
nominations. This is not an easy task!<br />
The decision is kept in strict secrecy until the<br />
Annual General Meeting (AGM), which will be<br />
held on Thursday, April 12 th this year. During<br />
continued on page 5<br />
SAVE THE DATE<br />
Feb 03 Youth Sports Registration<br />
Feb 04 Super Bowl Party<br />
Mar 14 Happy Hour<br />
Mar 17 St. Patrick's Day Party<br />
Apr 12 Annual General Meeting<br />
May 04 Annual Gala<br />
Every Gift Counts!<br />
by Amy Brammer, CAC Chairperson<br />
Thank you all for your generous donations<br />
of milk during December and January!<br />
Also, thank you for the wonderful towels<br />
donated at the AmSoc Holiday Party. Four of<br />
our organizations took home some muchneeded<br />
and appreciated gifts of milk and<br />
towels in December.<br />
The next big event for the Community Action<br />
Committee is Children’s Field Day! It will<br />
be held on April 14 th at the US Consulate.<br />
We invite 150 children from our charity<br />
organizations and have a day of swimming,<br />
sports/games, crafts, and food! However, we<br />
need your help in creating this wonderful day.<br />
We need sponsors for the children at R$40/<br />
child, and volunteers to help with the day!<br />
Watch your e-mail and AmSoc’s Facebook for<br />
sponsorship information! §<br />
Richard Wegman (right) receiving the Eric Poliak Award at the 2017 Annual General Meeting<br />
Cover image: Ponte Estaiada<br />
Courtesy of: Ike D. Leo
<strong>February</strong> <strong>2018</strong><br />
Another Year Already??<br />
by Richard Wegman<br />
It seems like I just finished writing my article<br />
for the start of 2017… where did the year<br />
go? I want to acknowledge and thank all of<br />
our new members and volunteers throughout<br />
2017, who made a tremendous positive impact<br />
on AmSoc’s accomplishments. You bring<br />
new ideas and energy to us all. AmSoc is a<br />
place where new members and established<br />
members come together for the greater<br />
good, to continue to support our American<br />
community and traditions.<br />
In 2017, James Bond delivered a fantastic Gala<br />
fundraiser; both martinis and dancers were<br />
“shaken, not stirred”! Our <strong>2018</strong> theme will be the<br />
Roaring Twenties as represented by The Great<br />
Gatsby. On Friday, May 4 th , the Jockey Club will be<br />
our mansion to complete our fantasy of bygone<br />
music and times. We will have the opportunity<br />
to enjoy an action-packed evening and raise<br />
money for our charities. AmSoc member special<br />
ticket prices are R$4.500 for a table of 10 or<br />
R$475 per seat. You must buy your tickets in<br />
<strong>February</strong> to get this special pricing! Look for<br />
details to come soon on Facebook and via email.<br />
As I write this, 15 of our Youth Sports Program<br />
(YSP) children are enjoying the last days of<br />
one of our newest events, Sailing Camp, in<br />
Interlagos. The Sailing Camp was created for<br />
our kids to participate in during summer break,<br />
by our Youth Sports Athletics Coordinator, John<br />
Mota. John wanted to add something new and<br />
different to YSP in <strong>2018</strong>. The pictures on our<br />
website show gray skies, but happy faces. John<br />
also oversees our seasonal weekend YSP session,<br />
which will restart in <strong>February</strong>. Signups are open<br />
now, and we need a Team Mom to help out<br />
during the season.<br />
The Abacaxi Bowl is the AmSoc version of the<br />
Super Bowl. It happens annually, the day before<br />
Super Bowl Sunday. We may even have a Super<br />
Bowl party at a local pub; watch your weekly<br />
emails for details. You can come and watch the<br />
excitement, without having to play. Cheering is<br />
fun, too!<br />
Road trip! - to the St. Patrick’s Day Party in<br />
Campinas, on St. Patrick’s Day, Saturday, March<br />
17 th at the Victoria Hotel. The Party Bus will<br />
pick up people in São Paulo, with refreshments<br />
and libations to be served during the round trip<br />
service. We’ll join our AmSoc Campinas friends,<br />
dressed in green, to enjoy live Irish music, an<br />
Irish dance show, and Irish food and drinks, all<br />
included in one price.<br />
The St. Patrick’s Day Party is also our annual<br />
fundraiser for our Campinas charity, Grupo<br />
Primavera, where 450 children are fed and<br />
schooled daily while their parents are working.<br />
Grupo offers art, music, and drama classes, to<br />
encourage the children to expand their horizons.<br />
Your support of the St. Patrick’s Day Party will<br />
help make it all possible.<br />
Your Board wants to hear your ideas and<br />
feedback. Send us a quick note at contact@<br />
amsoc.com.br with your input! Let us know if you<br />
are getting what you expect from your AmSoc<br />
membership; let us know how the events meet<br />
or don’t meet your needs; let us know if you’d<br />
like to see changes or additions. This is your<br />
organization. We, the Board, are the caretakers<br />
of your AmSoc home and family; together, we<br />
make it great.<br />
ENJOY SÃO PAULO IN <strong>2018</strong>! CARNAVAL, ST. PATRICK’S<br />
DAY, AND THE GREAT GATSBY GALA!<br />
Sincerely,<br />
Into the Future, Together!<br />
PRESIDENT'S LETTER<br />
OUR MISSION: The American Society of São Paulo (AmSoc) promotes<br />
friendship by organizing social, cultural, and athletic events for its diverse<br />
membership; encourages integration with the Brazilian society; and supports<br />
the American traditions of education, philanthropy, and volunteerism.<br />
Rua da Paz, 1431, Chácara Santo Antonio, 04713-001, São Paulo, SP<br />
Tel: (11) 5182-2074 / Fax: (11) 5182-9155 / www.amsoc.com.br<br />
Board of Governors<br />
President<br />
Richard Wegman<br />
president@amsoc.com.br<br />
Vice President<br />
Judy Zanchi<br />
vp@amsoc.com.br<br />
Treasurer<br />
Alan Blau<br />
treasurer@amsoc.com.br<br />
Secretary<br />
Ariane Cartwright<br />
secretary@amsoc.com.br<br />
Campinas Chapter<br />
Malcolm Macdonald<br />
campinas@amsoc.com.br<br />
Annual Gala<br />
Ruth Hollard<br />
gala@amsoc.com.br<br />
Athletics<br />
John Kennedy<br />
athletics@amsoc.com.br<br />
John Mota<br />
ysp@amsoc.com.br<br />
Business Networking<br />
Elias Gedeon<br />
Fernanda Gedeon<br />
networking@amsoc.com.br<br />
Communications<br />
communications@amsoc.com.br<br />
Community Action Committee<br />
charity@amsoc.com.br<br />
Corporate Sponsorship<br />
Isabel Franco<br />
Ricky Rubeiz<br />
sponsorships@amsoc.com.br<br />
Membership Team<br />
Patrick Trierweiler<br />
Brian Wilson<br />
members@amsoc.com.br<br />
Social<br />
Kelly Maurice<br />
Lucy Nunes<br />
Lynda Perdigon<br />
social@amsoc.com.br<br />
Welcoming<br />
Melinda Brenninkmeyer<br />
welcoming@amsoc.com.br<br />
2<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter
<strong>February</strong> <strong>2018</strong><br />
Welcome To Our New Members<br />
We thank all of our new members for their support. Not a member? Join today! Visit amsoc.com.br/joinnow<br />
NAME PARTNER NATL. AREA COMPANY EMAIL ADDRESS<br />
Bruno Forissier Carolina Belmar French Alphaville Veolia bruno.forissier@veolia.com<br />
Gustavo Bermagaschi Amanda Ribeiro Brazilian Jardim Portão Vermelho GPA<br />
gustavo_bergamaschi@hotmail.<br />
com<br />
John Berman<br />
Lilian Maria<br />
Candalaft<br />
American Pinheiros gringojkb@yahoo.com<br />
Kevin Ylitalo Patricia Ylitalo American Chácara Inglesa Ylitalo Design pg1903@gmail.com<br />
Lisa Doeden Mike Doeden American Santo Amaro ljdoeden@gmail.com<br />
Mark Pack Luzikelly Pack American Vila Galvão Oracle markapack@gmail.com<br />
Robson Luiz Ramos Brazilian Bosque Global Sustainable rob.ram@hotmail.com<br />
Rose Sabina Freifeld American Perdizes rosefrei.rf@gmail.com<br />
Susan Canavarro Marcio Canavarro American Real Parque susanxcanavarro@gmail.com<br />
Thomas Bakeman Angela Bakeman American Brooklin Paulista Archer Daniels Midland tom.bakeman@adm.com<br />
Victoria Olsa Aaron Olsa American Morumbi US Consulate victoriaolsa@yahoo.com<br />
Helping Hands Member<br />
C<br />
Campinas Member<br />
Meet New Member Victoria Olsa!<br />
Where were you born? I am originally from<br />
Moscow, Russia. I have 3 children who were born<br />
in the U.S. but they don’t always understand<br />
the question "Where are you from?" correctly<br />
because we move all the time.<br />
What has surprised you about São Paulo/<br />
Brazil? Lots of hills, especially in Morumbi<br />
where I live. Another big thing is the weather in<br />
São Paulo is very unpredictable, and you cannot<br />
always rely on the forecast.<br />
Prior overseas assignments? Although<br />
home is in the US, we've also lived in Riga, Latvia;<br />
Tashkent, Uzbekistan; Brasilia, Brazil; Podgorica,<br />
Montenegro; and Nairobi, Kenya.<br />
What do you find great about Brazil?<br />
Beautiful nature, friendly people, colorful culture,<br />
delicious food, and the diversity overall.<br />
Recommendations? I really liked my recent<br />
visit to MASP, the art museum. Definitely a nice<br />
place to visit. Another is Vila Madalena and Beco<br />
do Batman, which is a nice area to hang out and<br />
stay for lunch or drinks. I am still discovering<br />
places, and without question São Paulo has a lot<br />
to offer.<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter<br />
3
<strong>February</strong> <strong>2018</strong><br />
<strong>2018</strong> Winter Olympic Games<br />
by Todd Belmear<br />
It should be no surprise that the Winter<br />
Olympic Games are not nearly as popular<br />
in Brazil as the summer games. Brazil<br />
has few winter sports athletes, and no<br />
significant fan base for the Nordic sports<br />
that are popular in colder climates. It is<br />
unlikely that you will find many Brazilians<br />
watching hockey matches or following<br />
speed skating while at Carnaval or on the<br />
beach! But for expats from colder climates<br />
and those who love winter sports, the <strong>2018</strong><br />
Winter Olympic Games in Pyeongchang,<br />
South Korea will be a welcome respite from<br />
the hot Brazilian summer.<br />
CONSULATE CORNER<br />
4<br />
The modern Olympic Games were founded in<br />
1894 with an ideal that “sport can contribute<br />
to peace and to the harmonious development<br />
of humankind.” This contribution to the<br />
worldwide peace process has long been<br />
recognized by the United Nations, making<br />
their historic collaboration with the<br />
International Olympic Committee a high<br />
priority. As in previous Olympic Games,<br />
<strong>2018</strong> has the potential to bring nations<br />
together as they unite in the shared pursuit<br />
of athletic excellence and in the fellowship<br />
of sportsmanship and friendly competition.<br />
For many people, the Olympics are more than<br />
merely cheering for your country’s team to<br />
be on the medals podium and hearing your<br />
national anthem played. It is inspirational to<br />
watch athletes, some of whom have trained<br />
their entire lives for this moment, pursuing<br />
their dreams with all of their effort. With<br />
every Olympics, we are inspired by stories of<br />
athletes who overcome tremendous odds to<br />
excel at the highest level of their sport. No<br />
example of this is greater than the athletic<br />
achievements seen in the Paralympic Games<br />
that follow the regular Winter Games. The<br />
games have the potential to inspire us all as<br />
to what is possible in human achievement.<br />
For those following the <strong>2018</strong> games, there<br />
should be plenty of excitement this year.<br />
Team USA Figure Skating will be led by<br />
newcomer Bradie Tennell and the veteran<br />
Nathan Chen, who is favored to win the<br />
Pyeongchang, Gangwon - winter is cold but relatively dry, with clear blue skies<br />
men’s title with his explosive quadruple<br />
jumps. Siblings Erik and Sadie Bjornsen<br />
both qualified for Team USA in cross country<br />
skiing. Men’s hockey teams will not have<br />
any active players from the National Hockey<br />
League this year, but the U.S. team is<br />
loaded with former NHL players and several<br />
university standouts. In the bobsleigh event,<br />
be sure to follow the Nigerian women’s<br />
team. They are not only the first team from<br />
Nigeria to qualify, but are the first bobsleigh<br />
team, male or female, to qualify from the<br />
entire African continent!<br />
Expats living in Brazil are encouraged to<br />
invite Brazilian friends to watch the games<br />
One of the venues that will be used for the <strong>2018</strong> Winter<br />
Olympics (taken in 2013)<br />
together. Nineteen-year-old Brazilian skier<br />
Michel Macedo is a favorite in the slalom<br />
and giant slalom events. Brazilian figure<br />
skater, Isadora Williams, will be competing<br />
in her first Olympics in a highly competitive<br />
field. The Brazilian Bobsleigh Team has<br />
also been training hard and is hopeful for<br />
Olympic medals in Pyeongchang. Watching<br />
the Winter Olympic Games in Brazil may<br />
be tricky. It is unclear if any Brazilian cable<br />
networks will carry the games. NBC will be<br />
broadcasting the events online, which is<br />
likely the best option for viewers abroad. The<br />
<strong>2018</strong> Winter Olympic Games are <strong>February</strong><br />
9-25, <strong>2018</strong>, and the Paralympic Games will<br />
take place March 8-18, <strong>2018</strong>. §<br />
US Citizen Contacts<br />
Emergencies: (11) 3250-5373<br />
(incarceration, detainment, evacuation, health)<br />
Non-Emergencies: (11) 3250-5000 (from<br />
1-2pm daily) or saopauloacs@state.gov<br />
(lost passports, reparation of remains, Social<br />
Security, minor health issues)<br />
@USCitsBrazil<br />
The official U.S. Embassy Twitter<br />
account for American citizens in Brazil. The<br />
English feed features daily tips and news<br />
for the expat community.<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter
Honoring the Givers<br />
continued from page 1<br />
the AGM, the chosen Eric Poliak Award winner<br />
is presented with a beautiful bronze statue,<br />
engraved with their name. Their name is also<br />
engraved on the AmSoc plaque displayed in<br />
our office, and at various events.<br />
Even if someone was nominated and not<br />
chosen as the winner, their name will remain<br />
on the list for future consideration.<br />
We have started this year’s process of selecting<br />
the person who has served our community<br />
above and beyond the call of duty! Send your<br />
nominations, with a short synopsis explaining<br />
what this person has done to deserve the<br />
honor, to Marlene Rubiez at mrubeiz@uol.com.<br />
br. These submissions are kept strictly private,<br />
but must be received before March 1 st !<br />
There are many around us whose dedication to<br />
the community deserves recognition, and the<br />
Eric Poliak Award is given to only one nominee.<br />
Help us today to honor that special person! §<br />
Generous volunteers at the 2017 Angel Party<br />
Previous Award Winners<br />
2016 Judy Zanchi<br />
2015 Kelly Maurice<br />
2014 T. David Warren<br />
2013 Eileen Tasso<br />
2012 Marlene Rubeiz<br />
2010 Sister Angela Mary<br />
2009 Theresa Mary White<br />
2008 Sonya Querido<br />
2007 Bert Frost<br />
2006 Susan Banman Sileci<br />
2005 Alan Blau<br />
2004 Mark Abrams<br />
2003 Deborah Riveros<br />
2002 Jean Smith<br />
2001 Father Thomas Brown<br />
2000 Marilyn Mangels<br />
2000 Delora B. Tuthill<br />
1999 Jane Hayes<br />
1998 Jo Ann Ivy<br />
1997 Eric Street<br />
1996 Jose M. Arana<br />
1995 Cathy Koepke<br />
1994 Lynne S. Couri<br />
1993 Steve Hanson<br />
1992 R. Christopher Lund<br />
1991 Alonzo B. Shattuck<br />
1990 John E. Burns<br />
1989 Carmen Kennedy Lund<br />
1988 Anne F. Pereira<br />
1997 Frances Van de Putte<br />
1986 David E. Ivy<br />
1985 Mary Clifford Poor<br />
The Eric Poliak Award<br />
Nominate a Hero!<br />
<strong>February</strong> <strong>2018</strong><br />
Do you know someone who has<br />
unselfishly contributed his or her time<br />
and effort for the good of the entire<br />
community? Submit your nomination<br />
for the next winner of the Eric Poliak<br />
Award! All submissions should be sent to<br />
Marlene Rubiez (mrubeiz@uol.com) and<br />
must be received by March 1 st .<br />
To find out more about the Eric Poliak<br />
Award for Community Service, visit<br />
amsoc.com.br/eric-poliak-award/.<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter<br />
5
<strong>February</strong> <strong>2018</strong><br />
CEAGESP: Beauty & Economy<br />
by Alain Carriço, AmSoc Member<br />
I<br />
was born and raised in a small town in the<br />
state of Bahia. Since I was a teenager, I<br />
always enjoyed going to the farmer’s market<br />
on Saturdays to get some fruits, vegetables,<br />
etc. with my mom. Back then, going to that<br />
place was such a big attraction to many of us.<br />
MEMBERS RECOMMEND<br />
Currently, I’m living just a few minutes away<br />
from the CEAGESP (Company of Warehouses<br />
and General Warehouses of São Paulo, also<br />
known as CEASA West; www.ceagesp.gov.br).<br />
I really love going there, especially on Sunday<br />
mornings, for several reasons. Of course, my<br />
first stop is to get a cup of cane juice (calda de<br />
cana) and a delicious fair pie (pastel de feira).<br />
However, besides getting some fruits, tofu,<br />
and fresh coconut, what I really like the most<br />
is making friends with the grocers (many of<br />
them of Japanese descent) and learning from<br />
them some secrets on how to take care of my<br />
vegetable garden.<br />
CEAGESP is a public company linked to the<br />
Ministry of Agriculture, Livestock, and Supply,<br />
and is also the country's largest wholesale<br />
marketing center. About 1,200 grocers meet<br />
there during the early morning hours, 4 days<br />
a week. Despite the unusual schedule (on<br />
Tuesdays & Fridays from midnight to 8:30am,<br />
and Mondays & Thursdays from 2am to 2pm),<br />
an average of 5,000 people pass through<br />
CEAGESP every night.<br />
The many colors of CEAGESP<br />
In addition to flowers, foliage, and plants, there<br />
is a section dedicated to pots, packs, and other<br />
paraphernalia. The prices are very attractive:<br />
there are bouquets of 20 roses or Rain of Gold<br />
orchids for R$20, and seedlings of herbs and<br />
seasonings for just R$1 each.<br />
Want to visit, or interested in buying some<br />
flowers, plants, and more at CEAGESP? Maybe<br />
you need some help translating, or some tips on<br />
how to start a small vegetable garden? Please<br />
drop me, Alain Carriço, a line at alaincarrico@<br />
gmail.com. I would be happy to help out my<br />
fellow AmSoc members. §<br />
Submit Your Content<br />
What discoveries have you made in São<br />
Paulo city and the surrounding area?<br />
We'd like to hear from you!<br />
To be featured in our next Members<br />
Recommend, send an email to forum@<br />
amsoc.com.br with your personal<br />
recommendations on how to enjoy all<br />
that São Paulo (and Brazil!) has to offer.<br />
SÃO PAULO’S MOST TRUSTED SELF-STORAGE PROVIDER<br />
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Variety of Sizes Available<br />
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goodstorage.com.br<br />
CONTACT US FOR<br />
MORE INFORMATION<br />
(11) 2222.1220<br />
6<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter
<strong>February</strong> <strong>2018</strong><br />
Another Chance to Dance the Night Away<br />
compiled by Jackie Wyant, Managing Editor<br />
We know quite a few dads and their<br />
daughters were looking forward to<br />
attending our second hosting of the<br />
Daddy-Daughter Dance (DDD) on November<br />
11 th , 2017. Sadly, we had to cancel/postpone<br />
the dance, as we simply didn’t have enough<br />
people sign up to support the cost of<br />
hosting the event. The following is a note<br />
we received from Gregory Ptolemy, who had<br />
planned on attending the 2017 DDD with his<br />
two daughters:<br />
"My daughters and I were anxious to<br />
participate in the Daddy-Daughter Dance this<br />
year, and so the girls got fancied up. When we<br />
heard the event was cancelled, we decided to<br />
make a night out of it anyway. Our outing was<br />
likely not as elegant as the AmSoc party would<br />
have been, but we went and had a nice dinner<br />
and still made it an occasion. Hopefully there<br />
will be more interest in the event for <strong>2018</strong>;<br />
regardless, I think we will make our ‘fancy<br />
night’ a regular event in our household."<br />
A Daddy-Daughter Dance strengthens the<br />
bond between a father and his daughter,<br />
creates lifelong memories and, perhaps most<br />
importantly, teaches girls that they need to be<br />
treated with kindness and respect by the men<br />
in their lives. The AmSoc Board would love to<br />
see this event happen in <strong>2018</strong>. Any volunteers<br />
ready to try again? Send an email to vp@<br />
amsoc.com.br. §<br />
Daughters Kaitlyn and Addison, dressed up for the dance & out enjoying their special time with their father<br />
Fathers and their daughters enjoying the 2016 Daddy-Daughter Dance<br />
Dr. Fabiana Olmos Brooks<br />
Appointments at the Halpern Clinic<br />
in Pinheiros or House Calls<br />
Endocrinology – General Practice<br />
Diabetes | Weight Loss | Metabolic Disorders<br />
Decade of Experience<br />
Fluent English | USP and U.S. Trained<br />
(11) 9-9699-8323 Tel. (11) 3063-0063<br />
(Portuguese-only receptionist)<br />
Individual income<br />
tax preparation<br />
and consulting<br />
• Tax planning<br />
• Estimated taxes<br />
• US Federal tax returns<br />
• Brazilian tax returns<br />
• Tax equalization<br />
Marcelo Calvoso<br />
Tel 55 11 5572 5411<br />
Cel 55 11 99121 8811<br />
mcalvoso@uol.com.br<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter<br />
7
<strong>February</strong> <strong>2018</strong><br />
Take a (Boat) Ride to the Wild Side<br />
by Malcolm Macdonald, Campinas Chapter Leader<br />
End of December and beginning of January<br />
are the very busiest times for tourism. In<br />
Florianopolis, Santa Catarina state, it is no<br />
different. For this reason, when approached by<br />
some fellow AmSoc members for a suggestion<br />
of something to do without being 'one of the<br />
masses', we came up with the following plan.<br />
We took a boat trip across the Florianopolis<br />
famous lagoon (Lagoa da Conceição) to<br />
explore the wild side where the mountains<br />
drop straight into the water and no roads are<br />
possible. Only foot trails, small fishermen’s<br />
houses, and a few seafood shacks.<br />
AMSOC-CAMPINAS<br />
Campinas Chapter<br />
Leadership Team<br />
Chapter Leader<br />
Malcolm Macdonald<br />
campinas@amsoc.com.br<br />
Community Action<br />
CAC.campinas@amsoc.com.br<br />
Events<br />
Manu Moreno<br />
events.campinas@amsoc.com.br<br />
Marketing & Graphics<br />
Jennifer Licko<br />
marketing.campinas@amsoc.com.br<br />
Meeting up with the gang at the dock on the<br />
northeast coast of the lagoon is already quite<br />
a treat. The warm lagoon water is shallow for<br />
several hundred yards out from the beach.<br />
Little fish swim amongst your feet as you wade<br />
out whilst waiting for your crossing boat.<br />
When the boat arrives, it is no modern ferry,<br />
but a converted, handmade wooden fishing<br />
boat powered by a hand-cranked diesel engine.<br />
Though fully equipped with life preservers, one<br />
has quite a good feeling of what it must be like<br />
on a working boat as it chugs across the lagoon.<br />
Arriving at the opposite coast, life takes on a<br />
distinctly slower pace. Gone are the cars and<br />
the horns and the bustle of a capital city on<br />
vacation, and now chirping birds and insects<br />
intermingle with singing and local music.<br />
Stepping off the boat, we begin to climb,<br />
immediately passing a small local chapel used<br />
by fisherfolk. Behind the chapel is a footpath,<br />
which leads along the coast all the way to<br />
town, about 10 km away.<br />
First stop is the waterfall (cachoeira), which is<br />
a quite steep climb up the hill in the midst of<br />
pristine Atlantic Rainforest. After a while, a low<br />
stone dam can be spotted in a clearing, and<br />
a small waterfall cascades down damp, black<br />
rocks into the resulting pool. On a hot summer’s<br />
day, it's quite fantastic to clamber into the very<br />
cool water for a refreshing mineral water dip<br />
amid the trees.<br />
After this short refreshment, its back down the<br />
hill, onto the foot trail heading south to our<br />
destination restaurant. It’s only a 15-minute<br />
walk, but the surroundings are wonderful;<br />
tropical flowers and fruit trees, intermingled<br />
with local houses, mostly very simple, but<br />
some stand-out refurbishments nestled<br />
amongst them.<br />
Walking back down the hill to the<br />
Coração da Mãe restaurant (www.<br />
restaurantecoracaodemae.com.br), the smell<br />
of seafood starts taking hold of our senses.<br />
Arriving at our destination, we are offered a<br />
table under a web of vines and several cold<br />
beers and soft drinks appear for our party, as<br />
if by magic. We order from a fish- and shrimpheavy<br />
menu, and when the food arrives it<br />
covers the table and tastes of home cooking.<br />
Members of our party hailing from New<br />
Orleans find that the Shrimp Moqueca tastes<br />
surprisingly like home.<br />
Due to the cost and “hassle” of crossing the<br />
lagoon, the restaurant has no waiting list<br />
and is just full enough to be buzzing without<br />
being overcrowded. It is right on the beach,<br />
and the kids enjoy swimming and playing<br />
on the grounds. The adults chat and lounge<br />
on reclining chairs, sipping on caipirinhas<br />
and discussing ways and means of never recrossing<br />
the lagoon again… Life is good. §<br />
8<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter
AMSOC-CAMPINAS<br />
<strong>February</strong> <strong>2018</strong><br />
Save the Date: CamSoc’s St. Patrick’s Day Event is Coming!<br />
by AmSoc Campinas Chapter<br />
Ladies and Gentlemen, fair warning for a<br />
special save the date. Saturday, the 17 th<br />
of March is St. Patrick’s Day, and also on<br />
that very day CamSoc is organizing the second<br />
edition of our most popular inaugural event.<br />
St. Patrick’s Day is celebrated in many parts of<br />
the world, especially by Irish communities and<br />
other English-speaking organizations. Many<br />
people wear an item of green clothing on the<br />
day. Parties featuring Irish food and drinks,<br />
which are dyed with green food coloring,<br />
are part of this celebration. It is a time when<br />
children can indulge in sweets, and adults can<br />
enjoy a pint or two of beer. Included in the<br />
ticket price will be an Irish menu, designed by<br />
the award-winning executive chef of the Hotel<br />
Vitoria in Campinas.<br />
This is the perfect opportunity to gather<br />
around a table of green chopp and Guinness<br />
(hopefully), to celebrate friendship and helping<br />
hands, and generally share the craic.<br />
We are hoping to see all of our close-knit<br />
Campinas Chapter there, and would like to<br />
take the opportunity to invite our fellow<br />
members from São Paulo to this event. It will<br />
be held at the Hotel Vitoria’s IFF Bar, which will<br />
close for the evening just for ticket holders.<br />
For our São Paulo members, lookout for<br />
updates in the coming weeks regarding<br />
possible group transport to and from the<br />
event, and a possible day trip to a local<br />
treasure. Why not make a getaway weekend<br />
out of this?<br />
Looking forward to seeing you all there. Ticket<br />
sales will begin soon. §<br />
American Society of São Paulo - Campinas Chapter presents<br />
St. Patrick s Day Party<br />
Saturday, March 17<br />
IFF Bar at the Vitoria Hotel<br />
CAMPINAS<br />
doors open at 9:00 pm<br />
visit amsoc.com.br/campinas for more info<br />
Irish Food<br />
Live Irish Music<br />
Irish Dancers<br />
Irish Drink<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter<br />
9
<strong>February</strong> <strong>2018</strong><br />
Successful Ends, New Beginnings<br />
by Amy Brammer, CAC Chairperson<br />
Happy New Year to you all!! Twentyseventeen<br />
was an amazing year for the<br />
Committee Action Committee (CAC), and<br />
we look forward to an exciting <strong>2018</strong>. With your<br />
help and support, we were able to touch a lot<br />
of lives this year!<br />
Look at some of the amazing things we<br />
accomplished together:<br />
COMMUNITY ACTION COMMITTEE<br />
• Through your donations at events, you all<br />
provided over R$300.000 in much needed<br />
in-kind donations such as milk, towels, and<br />
cleaning supplies.<br />
• We collected over R$100.000 in monetary<br />
donations.<br />
• Offered thousands of volunteer hours for<br />
our charities.<br />
• Angel Party: a wonderful day of food, fun,<br />
and love for 240 children from our charities.<br />
• Children’s Field Day: a day of swimming,<br />
BBQ, and outdoor fun for some 150 children<br />
from our charities.<br />
• Annual Gala: a marvelous evening of<br />
camaraderie, dinner, dancing, and<br />
entertainment that in 2017 raised over<br />
R$100.000 for our charities.<br />
It is with a heavy heart that I announce I will<br />
no longer be able to Chair the CAC. We are<br />
unexpectedly moving back to the US after a<br />
quick year in Brazil. These past few months, it<br />
has been an honor and a pleasure to be involved<br />
Helen Drexel receiving much-needed milk donations during our recent charity drive<br />
with this committee, and with AmSoc for the<br />
past year. Even during my brief time with CAC,<br />
my heart has been touched for a lifetime.<br />
I highly encourage anyone interested in<br />
helping the children of our supported 9<br />
charitable organizations to volunteer and<br />
get involved! We need a new CAC Chair!<br />
It’s a position that is rewarding in so many<br />
ways, and will leave a mark forever on your<br />
heart. Please contact vp@amsoc.com.br if<br />
interested in learning more about the CAC<br />
and how you can get involved! You can do<br />
a little or a lot. There is something to fit<br />
any schedule; from planning or organizing<br />
events, to day-of volunteers! §<br />
Sister Angela at Projeto Sol<br />
This is amonthly volunteering opportunity connecting AmSoc members<br />
with kids at our sponsored charities through fun and engaging activities.<br />
Each month, a group of volunteers participates in apre-planned event.<br />
Here’s what you can do:<br />
Help plan events: AmSoc knows the kids and organizations, but we need<br />
dedicated volunteers to help plan the logistics of the actual events.<br />
From things like buying nail polish for a salon day, to securing tickets to<br />
a soccer game, we need people to help organize.<br />
Volunteer at the events: Make note of our upcoming events, and<br />
when the reminder comes out, commit to volunteering. Then just<br />
show up and participate. It’s as simple as that!<br />
email volunteers@amsoc.com.br andcomeSMILEwithus!<br />
10<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter
COMMUNITY ACTION COMMITTEE<br />
Gala Returns to the Jockey Club With Glitz & Glamour<br />
by Sherry Esteves, Gala Marketing Committee<br />
The American Society of São Paulo is<br />
thrilled to take you back to the Roaring<br />
20s - the decade of jazz, feathers, and<br />
cabaret - for a stylish evening of glitz and<br />
glamour: our <strong>2018</strong> Annual Gala, The Great<br />
Gatsby. The Gala will be held on Friday, May<br />
4 th , at the beautiful Jockey Club of São Paulo.<br />
Proceeds from the evening will benefit<br />
two of our charity partners, Casa Limiar<br />
and Associação Criança Brasil (ACB), as<br />
well as AmSoc activities. We will have both<br />
a live and silent auction during the Gala.<br />
Throughout the evening guests will have<br />
a chance to bid on unique items ranging<br />
from hotel stays and airline tickets to<br />
jewelry and art!<br />
Pull out your pearls and get your best<br />
Gatsby attire ready to make this a great<br />
evening of fun, dancing, and fabulous<br />
fashion! We will have a specialty wine bar<br />
and cigar bar for guests to enjoy. Get your<br />
tickets early; it's going to be a spectacular<br />
event! AmSoc members can buy their<br />
tickets at a discounted price during the<br />
month of <strong>February</strong> only.<br />
In the words of F. Scott Fitzgerald, "A little<br />
party never hurt nobody." §<br />
The American Society of São Paulo Annual Gala<br />
Jockey Club of São Paulo | Friday, May 4, <strong>2018</strong><br />
AmSoc Members Special Pricing Available<br />
from <strong>February</strong> 1 st to March 1 st<br />
Tables R$4.500 (10 seats) / Individuals R$475<br />
after March 1 st<br />
Tables R$4.750 (10 seats)<br />
Individuals R$500<br />
amsoc.com.br | gala@amsoc.com.br<br />
<strong>February</strong> <strong>2018</strong><br />
The beautiful (and theme-appropriate) venue of the Jockey Club of São Paulo, built in 1875 & renovated in the 1920s<br />
In-depth pre- and post testing for:<br />
• Expressive Language<br />
• Mathematics<br />
• Phonology<br />
• Reading<br />
• Written Expression<br />
TREATMENT FOR LEARNING<br />
DIFFERENCES WITH IN-HOME SUPPORT<br />
Specializing in sensory cognitive treatment for Dyslexia, Autism Spectrum Disorders,<br />
AD/HD, Learning and Communication Disorders, and Behavior Modification.<br />
Comprehensive Learning Evaluation<br />
Team Consultations include:<br />
• Identification of strengths and areas<br />
for improvement<br />
• Recommendations for follow-up treatment<br />
and/or support<br />
• Homeschooling available<br />
Dr. Wendy M. Smith<br />
Licensed Learning Specialist<br />
55 (11) 3885.7256 [office] / 55 (11) 9.9236.5267 [mobile]<br />
The International Dyslexia Association<br />
{Provider Directory/Description of Professional Services}<br />
www.interdys.org<br />
Children & Adults with AD/HD<br />
{Resource Directory/Description of Services and Licenses}<br />
www.chadd.org<br />
American Society of São Paulo’s Welcoming Committee present<br />
New<br />
Member<br />
Coffee<br />
Thursday, March 8 th<br />
@ 2:00pm<br />
Location provided upon RSVP<br />
Come meet other new members & learn<br />
how you can get involved with AmSoc!<br />
RSVP by noon, Mar. 5 th<br />
welcoming@amsoc.com.br<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter<br />
11
<strong>February</strong> <strong>2018</strong><br />
Summer is now in full swing here, south<br />
of the equator, and we have already<br />
had our first of several annual sports<br />
tournaments, the Abacaxi Bowl, which<br />
was on <strong>February</strong> 3 rd . But that shouldn’t<br />
stop you from getting started on your <strong>2018</strong><br />
resolutions. Be more active and make new<br />
friends by participating in some of these<br />
upcoming Adult Athletic activities!<br />
Basketball Tournament<br />
AmSoc will host its basketball tournament in<br />
March or April depending on the school’s court<br />
availability. It will be a 1-day tournament<br />
starting at 10am and going until midafternoon.<br />
Two groups play a round-robin<br />
within their group. The first place teams in<br />
their group play the second place teams in the<br />
other group; the other teams are eliminated.<br />
The winners of the semi-finals go on to the<br />
final. There is a minimum of 7 players per<br />
team, to avoid injury.<br />
ATHLETICS<br />
Want to Stick to Your New Year’s Resolutions?<br />
by John Kennedy, Athletics Chairman<br />
CEUB-CHR: 2017 Basketball Tournament Champions<br />
AmSoc: 2016 Softball Tournament Champions<br />
PAST SOFTBALL CHAMPIONS<br />
2015 AmSoc<br />
2014 Cougars<br />
2013 Cougars<br />
2012 Cougars<br />
Softball Tournament<br />
AmSoc will host its annual softball<br />
tournament in April or May, also depending<br />
on the school’s field availability. Usually<br />
about 6 teams participate, coming from<br />
both the American and Brazilian community.<br />
Just like the basketball tournament, we play<br />
a round-robin of games which determine<br />
the four best teams that then play in the<br />
semis, and then a final game to determine<br />
the champion.<br />
Munro Cup Golf Tournament<br />
This charity golf challenge originated 13<br />
years ago, as AmSoc’s version of the Ryder<br />
Cup. The Munro Cup is a golf match between<br />
AmSoc: 2017 Munro Cup Champions<br />
PAST MUNRO CUP CHAMPIONS<br />
2015 St. Andrew Society<br />
2014 American Society<br />
2013 American Society<br />
2012 American Society<br />
Americans and the Scottish community in<br />
São Paulo.<br />
Last year, the Amsoc team won its 6 th Cup at<br />
the São Fernando Golf Course, home of the<br />
St. Andrews Society players. This year, the<br />
American Society will host the match, most<br />
likely in May, at a course to be determined.<br />
To prepare for our Munro Cup defense,<br />
John Kennedy will be organizing several<br />
golf outings in March and April. The plan<br />
is to have a friendly game, and enjoy some<br />
cocktails afterwards. Keep an eye on our<br />
website (amsoc.com.br) for details on dates<br />
and locations. §<br />
Editor, Illustrator &<br />
Print Designer<br />
Jackie Wyant<br />
Multi-page layouts & publications<br />
Promotional materials<br />
Text editing & proofing<br />
{ Free consulations & job estimates }<br />
(11) 99568.9605<br />
artist@saltandunicorns.com<br />
www.saltandunicorns.com<br />
Advertise with us!<br />
Interested in purchasing a print ad<br />
or classified space? AmSoc has many<br />
advertising packages available, including<br />
exposure on our website & private<br />
Facebook Group. Special rates offered for<br />
our Annual Directory advertisers.<br />
Call the office at (11) 5182-2074<br />
between the hours of 10AM and 3PM,<br />
Monday through Friday, or send an<br />
email to sales@amsoc.com.br for full<br />
details and rates.<br />
12<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter
Our AmSoc Youth Sports Program (YSP)<br />
committee came up with something<br />
different for our kids to do during the<br />
Brazilian summer vacation this January.<br />
American schools in São Paulo typically break<br />
for the holidays starting the week of Christmas,<br />
through the following three weeks of January,<br />
which means the kids usually have a full month<br />
at home. The schools in the US resume January<br />
2 nd , but it's winter-time there and summer time<br />
here in Brazil. Some families go to the US for<br />
Christmas, but usually fly back right after that<br />
week is over, since they want to enjoy vacation<br />
in June/July, when it is summer in the USA.<br />
ATHLETICS<br />
YSP Sailing: From Stem To Stern<br />
by John Mota, Athletics Coordinator<br />
<strong>February</strong> <strong>2018</strong><br />
With that scenario in mind, John Mota decided<br />
to speak with the British Sailing Club in São<br />
Paulo (at the São Paulo Yacht Club) aiming to<br />
provide AmSoc families with an English-only,<br />
week-long sailing camp for children ages 8 to<br />
15. The camp was nicely located within the city<br />
of São Paulo, at the shore of the Guarapiranga<br />
water reservoir, a 15-minute drive from Chapel<br />
school. We had to limit the open spots to 15,<br />
to guarantee that all 3 coaches (2 Englishspeaking<br />
sailors and 1 assistant) were able<br />
to attend to all the kids, regardless of their<br />
differing ages and needs. We sold out in<br />
December, in less than 3 weeks!<br />
Parents received a handbook filled with<br />
information, and a WhatsApp group<br />
was created to share pictures and camp<br />
information on a daily basis. John Mota,<br />
AmSoc’s Athletics Coordinator, was at the<br />
camp every day, all day, from 9am to 5pm.<br />
Sailing Camp wasn’t only boats on the water. The<br />
children also participated in paddleboarding,<br />
wake surfing (on a board pulled by a boat),<br />
swimming at the club’s pools, and playing<br />
games on the sand. Over the course of the<br />
camp, the kids learned not only how to ride in<br />
a sailboat, but also how to maneuver it. Boats<br />
were tipped on purpose so campers could learn<br />
how to upright them again and get back inside.<br />
The coaches even sailed with the campers to a<br />
fire department on the lake shore. Sailing took<br />
place during each camp day.<br />
On the very last day, the weather was favorable<br />
enough that campers sailed to Monkey Island,<br />
to feed the monkeys in their habitat. They also<br />
sailed to Treasure Island and back; a long way<br />
through the water reservoir, bordering the<br />
mountains that lead to the ocean. The final day<br />
was celebrated with cake and soda, provided by<br />
John. It was obvious the campers had an excellent<br />
time, judging by the smiles on their faces!<br />
YSP <strong>2018</strong> - 1st Season<br />
Our registration date for the 1 st season of <strong>2018</strong><br />
has been set! If you missed the <strong>February</strong> 3 rd<br />
event at Graded School, you can always register<br />
on the AmSoc website (amsoc.com.br), which<br />
also has the most up-to-date information. You<br />
can also send an email to John at ysp@amsoc.<br />
com.br or send message via WhatsApp to (11)<br />
99622-2177. §<br />
The majority of the campers already knew<br />
each other from other YSP sessions, so they<br />
felt very comfortable as soon as they arrived.<br />
Warm-up games and sailing theory took<br />
place that morning, which was followed<br />
by lunch and an afternoon of real sailing<br />
introduction with boats on the water. The<br />
idea of the camp was to provide kids with<br />
a week of fun doing something unusual and<br />
different in a city like São Paulo. There were<br />
no TV screens or video games at the camp;<br />
this was a week focused on an active, fun<br />
learning experience!<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter<br />
All Youth Sports photos courtesy of John<br />
Mota, Athletics Coordinator. Thank you!<br />
13
<strong>February</strong> <strong>2018</strong><br />
MEMBER HIGHLIGHTS<br />
Astrid Rizzi: Never Give Up, Always Do Your Best<br />
compiled by Jackie Wyant, Managing Editor<br />
I<br />
was born in Egypt on May 19 th , 1938, as<br />
Astrid Leonard. When I was eight years<br />
old, my father decided it was time to leave<br />
Egypt, since he had been a volunteer with the<br />
Intelligence Service of the Allies and his life<br />
was in danger. In São Paulo, I first studied at<br />
Graded and later on St. George's School, both<br />
of which gave me a very Anglo-American<br />
education and background.<br />
At the age of seventeen, I took on a<br />
temporary job to act as interpreter for a<br />
Canadian executive who was facing great<br />
difficulties in starting a company in Brazil,<br />
American Flange & Manufacturing Company.<br />
Due to my extreme dedication and goodwill,<br />
Mr. Marchyn decided to cancel an executive<br />
secretary from Ford he had hired, and that<br />
is where I learned the importance of making<br />
myself as useful as possible.<br />
After this first job experience, I had the<br />
opportunity of working six more times for<br />
American companies starting up in Brazil,<br />
such as Bankers Trust, Baker McKenzie, and<br />
the last one, Young & Rubicam (Y&R). I knew<br />
all the ropes and frustrations of starting a<br />
company from scratch. After working out of<br />
a crowded living room with children running<br />
around, or in a hotel lobby, I dreamt of setting<br />
up a company where I would offer temporary<br />
office space, fully equipped with a telex<br />
machine, IBM typewriters, Xerox machines,<br />
etc., with all the secretarial and consulting<br />
help necessary to foreign companies starting<br />
up. And since I was getting involved with the<br />
wives of my clients, I decided to join AmSoc<br />
and International Newcomers Club, so that<br />
I could help introduce the foreign families<br />
to Brazil. This company was initially called<br />
Great Start Executive Offices & Services Ltda.,<br />
and became so well known that my name<br />
appeared in Who’s Who in the World.<br />
On a more personal side of my life, at the age<br />
of nineteen I became a mother to Roberto<br />
Rizzi, who now is a well known gastro surgeon<br />
running four clinics in São Paulo. My second<br />
husband was an American, Victor Pike, who<br />
had been Man of the Year when he was<br />
Chrysler's first president in Brazil. Due to his<br />
marketing expertise, when I would mention<br />
my dream of temporary offices, he would not<br />
let me give up until I borrowed the money to<br />
start my company at the Praça da Republica. In<br />
1974, Brazil had never heard of such a service,<br />
and to this day, I still help the occasional foreign<br />
company start-up by becoming their legal<br />
representative and offering a legal address.<br />
However, as of 1980, I moved to Rua Santo<br />
Arcadio, 469, Brooklin, where I could no<br />
longer offer temporary offices, but the service<br />
I had already become well known for, placing<br />
top-level executive secretaries in the startup<br />
companies at Great Start, led me to specialize<br />
in recruitment and placement in this particular<br />
area, where, once again, I was the first person<br />
to specialize in this service. The secret to my<br />
success was that I insisted on interviewing the<br />
boss, so that, based on all the details of his<br />
requirements, I would be able to place the ideal<br />
person. I was fortunate to have the support<br />
of Korn Ferry's David Ivy and Robert Wong,<br />
who introduced me to their clients in need<br />
of efficient and fluent-in-English assistance;<br />
companies such as Cargill, Federal Express,<br />
Mastercard, and even Mr. Henrique Meirelles<br />
of Bank of Boston. I also was helped by the<br />
American and British Chambers of Commerce,<br />
not forgetting the Hilton Hotel and Price<br />
Waterhouse round the corner from my offices.<br />
Volunteer of the Month<br />
The amazing volunteer of the month for<br />
<strong>February</strong> is Jordan Monson!<br />
Jordan Monson<br />
Jordan is a fantastic Youth Sports Program<br />
(YSP) coach, who has been working with our<br />
enthusiastic young athletes for 4 seasons.<br />
Terrific with kids, he has shown patience and<br />
commitment while coaching both football<br />
and basketball sessions over the years.<br />
Thank you, Jordan, for helping make our YSP<br />
program a success!<br />
To nominate the next Volunteer of the Month, email forum@amsoc.com.br<br />
14<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter
MEMBER HIGHLIGHTS<br />
<strong>February</strong> <strong>2018</strong><br />
In 1982, I founded the Great Start Super<br />
Secretary Club, where we reached as many<br />
as seventy members, most of whom work for<br />
CEOs of multinational companies. One of the<br />
projects of this Club was Social Welfare, since<br />
I encouraged the members to speak to their<br />
respective companies regarding donations<br />
which we could then take to orphanages,<br />
homes for the elderly, and even favelas. Kibon,<br />
Anderson Clayton, Henkel, Sanbra, Cargill and<br />
others were generous in their donations for our<br />
project. The movement grew, and very soon<br />
we were joined by the American Society and<br />
International Newcomers, and we all ended up<br />
helping an orphanage known as Carinho de Pai.<br />
Al Shattuck and Eric Street represented AmSoc<br />
and also received donations which were taken<br />
to the orphanage.<br />
As Victor and I visited the Carinho de Pai home<br />
at least twice a week, we ended up becoming<br />
parents once again, at the age of sixty and fortyfive<br />
respectively. Unfortunately, Vic passed away<br />
in 1995, but I decided to carry on with my work<br />
helping companies and secretaries (now known<br />
as administrative professionals) not only with<br />
recruitment but also with workshops, coaching,<br />
outplacement, etc. For more information, I have<br />
two websites: www.greatstartinbrazil.com and<br />
www.greatstart.com.br.<br />
I was brought up in a multicultural family of<br />
Jewish background and Anglophile philosophy.<br />
My father taught me the importance of<br />
keeping my good name, never giving up,<br />
and always doing my best. This was also<br />
deeply ingrained in my mind at the English<br />
school where I graduated after receiving the<br />
Certificate of Education Entrance Examination<br />
to the University of London. Unfortunately, I<br />
could not continue my studies, and at the age<br />
of seventeen started to work. From then on, I<br />
was responsible for looking after my parents<br />
and making sure I could give the best education<br />
to my children.<br />
My parents taught me how rewarding life can<br />
be if one learns to give freely and help every<br />
humble neighbor. I suppose this is why I still<br />
enjoy working in spite of the fact that Brazil has<br />
gone through several crises. I still keep going!<br />
Money is not all to me. I take pleasure in more<br />
humanitarian achievements, and look back<br />
on my life in Brazil as highly rewarding in<br />
many other ways. I am also thankful to my<br />
last boss at Y&R, John Paré, who, when he<br />
heard of my project as a dream for creating<br />
temporary offices, told me “Astrid, go ahead.<br />
If anyone can make a success of this business,<br />
it's you. Y&R owes a lot to you for your help,<br />
especially offering to guarantee us in rentals<br />
and media for our clients.”<br />
The same little house I offered to guarantee<br />
Y&R is now the offices of Great Start, where<br />
clients such as Renault, Mastercard, and<br />
many others, quietly came to meet my<br />
candidates and select their right-arms to<br />
help them start-up in Brazil. I also receive<br />
secretaries day or night, weekday or<br />
weekends, to listen to their stories, and offer<br />
coaching and support when needed.<br />
I guess I am most known for finding and placing<br />
the right person for the right job, within days.<br />
This makes me very proud to be in Brazil and<br />
offer this sort of assistance, which I am not yet<br />
ready to give up! §<br />
Great Start's Praça da República office in 1974<br />
Nominate a member<br />
Do you know an AmSoc member who<br />
has an excellent story to tell about how<br />
they've made a difference in our greater<br />
community? Nominate someone else, or<br />
nominate yourself!<br />
Our Managing Editor would love to hear<br />
from you and publish your story. Send an<br />
email to forum@amsoc.com.br with the<br />
positive impact you've made in São Paulo<br />
(and Brazil!) and look to be featured in an<br />
upcoming <strong>FORUM</strong> issue!<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter<br />
15
<strong>February</strong> <strong>2018</strong><br />
Wrapping Up 2017 With Good Will & Cheer<br />
by Carolyn Wong, AmSoc Member<br />
The end-of-year members-only Holiday<br />
Party took place on December 9, 2017, at<br />
8pm in Chácara Flora. Perfectly clear and<br />
balmy night skies permitted guests to enjoy<br />
the outdoor gardens throughout the evening.<br />
Many thanks to member Marlene Rubeiz, for<br />
helping to plan the party, lending decorations,<br />
and preparing her family eggnog recipe for<br />
everyone, as well as to the <strong>FORUM</strong>’s Managing<br />
Editor, Jackie Wyant, who came early to help out!<br />
16<br />
A "pre-party" began at 3pm, when volunteers<br />
gathered to decorate and prepare for the<br />
evening’s festivities. Isabel Franco, our<br />
generous hostess for a second year in a row, was<br />
there to oversee setup, taking time out of her<br />
busy schedule. Isabel, a top-ranked attorney,<br />
has been a dedicated Board Member for over<br />
5 years. All of the guests appreciated her warm<br />
welcome to celebrate the holidays together<br />
in her lovely home, and her enthusiastic<br />
participation and encouragement of the crowd<br />
in signing traditional Christmas carols. Richard<br />
Wegman, AmSoc's President, assisted Isabel in<br />
welcoming guests and lending his fine voice to<br />
the carols! Other board members were also on<br />
hand to greet guests upon their arrival.<br />
A highlight of this year's party was a<br />
performance by member Kathryn Owens. A<br />
past American Idol contestant, performer,<br />
and teacher, Kathryn delighted the crowd<br />
with her rendition of the American Christmas<br />
tune 'Santa Baby', a song originally recorded<br />
by African-American singer Eartha Mae Kitt<br />
in 1953. Kathryn beautifully led everyone in<br />
caroling other holiday favorites.<br />
Many members answered the call for<br />
donations to youth organizations served by<br />
AmSoc, bringing much needed towel and milk<br />
donations to the party. The organizations were<br />
very grateful to receive these items.<br />
As usual, the Julieta Zaccaro Band put<br />
on a wonderful performance in a diverse<br />
combination of musical styles, including a<br />
tango and ‘The Girl from Ipanema’. Glasses<br />
were kept filled and guests were treated<br />
to innovative dishes by Julio Perinetto<br />
Gastronomy.<br />
The party is such a special annual event due to<br />
the teamwork of the Board, volunteers, office<br />
staff, and members. Thank you to Isabel and<br />
to everyone who participated. We hope to see<br />
you at the next Holiday party! §<br />
All Holiday Party photos courtesy of<br />
Vasco J. Rodgrigues. Thank you!<br />
For more photos of the event, visit our<br />
website at amsoc.com.br/photo-gallery.<br />
Who is going to win the Oscar for Best Picture in <strong>2018</strong>?<br />
And the nominees are...<br />
Will it be The Post or Lady Bird? Best Picture<br />
nominations will soon be announced, and<br />
our Cinema Clube will gather here in São<br />
Paulo to see them!<br />
To subscribe to our group mailing list,<br />
email cinemaclube@amsoc.com.br. You<br />
will receive date and time options. Join us<br />
for the movies you are interested in!<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter
<strong>February</strong> <strong>2018</strong><br />
The Biggest Thanksgiving Dinner Yet!<br />
by Cricket Stickney, AmSoc Member<br />
We had a great turnout at our<br />
annual Thanksgiving dinner. Our<br />
celebration brought together over<br />
100 guests, including family visiting from<br />
abroad, expats, and our welcoming Brazilian<br />
friends. Many thanks to the Renaissance<br />
Hotel for accommodating our growing party.<br />
Thanksgiving was filled with a bountiful<br />
buffet of delicious food, shared with friends<br />
and family. The venue was festive and full<br />
of life. The evening truly felt like home away<br />
from home. We hope to share this experience<br />
with even more of you next time! Welcome<br />
to our new members who joined us for the<br />
celebration. See you all at our next AmSoc<br />
Thanksgiving dinner! §<br />
Thanksgiving Beyond the Holiday<br />
by Marilyn Diggs, AmSoc Member<br />
Although Thanksgiving Day was three<br />
days earlier, that didn't diminish<br />
its inspiring commemoration at<br />
Fellowship Community Church on November<br />
26, 2017. It gave us an opportunity to reflect,<br />
as American Society President and co-host,<br />
Richard Wegman, asked us, “How did you<br />
spend the holiday?” He challenged us to be<br />
happy now, help others, do the right thing,<br />
dream, love friends and family… have a<br />
good life. Richard then singled out event<br />
organizer David Warren, and praised him<br />
for setting an example of a life well-lived,<br />
for his untiring service and endless giving<br />
to his community.<br />
The US Consul General Mr. Ricardo Zuniga read<br />
President Trump's Proclamation. Next, Rev.<br />
Joseph Cullen Rast II delivered a meditation<br />
on the Importance of Thanksgiving.<br />
Marilyn Mangels, accompanied by the<br />
talented musician Sergio de Souza, led the<br />
renowned Fellowship Community Choir<br />
and congregation in seasonal hymns. As<br />
an added attraction this year, the FCC<br />
Ladies´ Choir touched us with its harmonic<br />
messages. No Thanksgiving Worship Service<br />
is complete without the American National<br />
Anthem, sung vigorously by those present.<br />
Afterwards, we gathered for refreshment<br />
time in the adjacent meeting hall. Roasted<br />
turkey sandwiches with cranberry relish,<br />
crudités, homemade desserts, sodas and<br />
prosecco added the finishing touches to yet<br />
another well-attended event, co-sponsored<br />
by the American Society and Fellowship<br />
Community Church.<br />
Although Thanksgiving Day and our special<br />
commemorative worship service have passed,<br />
its grateful spirit lives on. There are no time<br />
restrictions on giving thanks. §<br />
Discount parking near-by<br />
Close to Brigadeiro Metro<br />
For more photos of the Thanksgiving<br />
events, visit the Photo Gallery on our<br />
website at amsoc.com.br/photo-gallery.<br />
Fellowship Community<br />
Church<br />
The Welcoming Place since 1921<br />
International Christian Church<br />
www.fellowshipchurchinbrazil.com<br />
SUNDAYS<br />
09:00 am - Bible Study Class<br />
10:30 am - Worship Service<br />
Rua Carlos Sampaio, 107<br />
Bela Vista, SP<br />
Child care available<br />
Tel: (11) 3253-7609<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter<br />
17
<strong>February</strong> <strong>2018</strong><br />
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PLACE YOUR OWN CLASSIFIED<br />
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reach your special target market. For only R$80<br />
per issue, you receive 350 characters-worth<br />
of space to promote your own business, real<br />
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Contact Cari Smelan today at sales@amsoc.<br />
com.br to place your classified now!<br />
A New Smile at AmSoc<br />
compiled by Jackie Wyant, Managing Editor<br />
Filipe Perfetto started at The<br />
American Society this January,<br />
and is very excited about the<br />
work he is doing. He is in his second<br />
year of International Relations<br />
at Pontifical Catholic University<br />
(PUC-SP) and is our new intern. His<br />
favorite subjects are History, and<br />
culture in general.<br />
American Society is his first job, but Filipe<br />
spent a year as an exchange student in the<br />
United States, which helped him develop a<br />
CONTACT AMSOC OFFICE STAFF<br />
Our office staff is composed of talented, hard-working people, who get their job done between<br />
the hours of 10am and 3pm, Monday through Friday (excluding holidays). In these limited hours,<br />
they not only keep our various internal processes running smoothly, but also support our many<br />
volunteers, helping make the American Society what it is today.<br />
JOB TITLE NAME EMAIL ADDRESS<br />
Bookkeeper Intern Paula Bon accounting@amsoc.com.br<br />
Communications Coordinator Amanda Ariela communications@amsoc.com.br<br />
Intern Filipe Perfetto intern@amsoc.com.br<br />
taste for learning other cultures<br />
and helping immigrants to<br />
settle in.<br />
Filipe is very active at the<br />
university. He is a member of<br />
the Athletic Association, and<br />
practices three sports: volleyball,<br />
basketball, and swimming. In his<br />
spare time, he likes to hang out with his<br />
friends, play video games, and play some<br />
football, basketball, or soccer. §<br />
Office Assistant Carol Matos assistant@amsoc.com.br<br />
Office Manager Andrea Berce officemanager@amsoc.com.br<br />
The American Society<br />
of São Paulo<br />
Membership Directory<br />
& Resource Guide <strong>2018</strong><br />
The AmSoc <strong>2018</strong><br />
Membership Directory<br />
& Resource Guide<br />
has arrived!<br />
A huge thanks goes to Galeria Face Arte & Taro<br />
Kaneko, for the generous donation of his artwork for the<br />
<strong>2018</strong> cover, and to our advertisers for their support,<br />
which makes this publication possible.<br />
All current members should receive a free copy delivered<br />
with their <strong>February</strong> <strong>FORUM</strong>. If you did not receive yours,<br />
please contact our office at contact@amsoc.com.br.<br />
Brazilfallsback 1 hour<br />
USA springsforward 1 hour<br />
18<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter
<strong>February</strong> <strong>2018</strong><br />
Explore Local & National Areas<br />
by Deborah Neale, AmSoc Member<br />
The AmSoc Travel Club has been restyled<br />
as the Outings & Travel Club! Ideally,<br />
we would arrange one event a month,<br />
alternating activities in São Paulo itself, day<br />
trips, and trips a little further afield. Some of<br />
these might be weekday outings targeting<br />
the non-working ladies, some might be family<br />
outings, and some might be adult-oriented.<br />
Take part by sending us your views on the<br />
subject. Feel free to contact me at travelclub@<br />
amsoc.com.br, or Whatsapp (11) 97672-5027,<br />
with your suggestions for outings, trips, special<br />
restaurant visits, etc. I look forward to hearing<br />
from you, and am sure we can all have lots of<br />
interesting and fun times together! §<br />
Kinkaku-Ji temple at Itapecerica da Serra<br />
Jardims Qui Falam at Campos do Jordão<br />
Leopoldo Santos MD<br />
Dermatologist<br />
Hair & Scalp Disorders<br />
Boa Viagem!<br />
Rua Mato Grosso 306 . Conj 501<br />
Higienópolis . São Paulo . SP 01239-040<br />
Tel +55 11 3259 5055<br />
+55 11 96255 5055<br />
www.leopoldosantos.com<br />
The American Society of São Paulo <strong>FORUM</strong> Newsletter<br />
Alan Blau w/ grandchildren<br />
Raleigh, North Carolina, USA<br />
Traveling soon? Take a photo with your<br />
<strong>FORUM</strong>, email it to forum@amsoc.com.br<br />
19
COMMUNITY CALENDAR<br />
<strong>February</strong> <strong>2018</strong><br />
Learn more about upcoming American Society events at www.amsoc.com.br<br />
03 Saturday<br />
9AM to 12PM<br />
AmSoc Youth Sports Program<br />
registration day!<br />
Location: Graded School (Av. José Galante, 425)<br />
Information: www.amsoc.com.br/youthsports<br />
For details, see article on page 13<br />
03 Saturday<br />
9PM to 1PM<br />
AmSoc Abacaxi Bowl<br />
20th annual flag football tournament<br />
Location: PACA - Pan American Christian Academy (R. Cássio de<br />
Campos Nogueira, 393)<br />
Information: www.amsoc.com.br/adultsports<br />
04 Sunday<br />
9PM<br />
AmSoc Super Bowl LII<br />
join AmSoc friends and watch the New England<br />
Patriots versus the Philadelphia Eagles<br />
Location: TGI Friday's (Av. Cidade Jardim, 56)<br />
Information: www.amsoc.com.br<br />
07 Wednesday<br />
8AM to 10:30AM<br />
International Newcomers Club<br />
monthly meetup<br />
Location: Empório Moema (Av. Macuco, 218)<br />
Information: www.newcomers-sp.com.br<br />
09 Saturday<br />
8AM<br />
Carnaval Begins<br />
10 Saturday<br />
5:30PM<br />
International Newcomers Club<br />
see the best Samba schools of São Paulo in action!<br />
Location: Anhembi Sambadrome (Av. Olavo Fontoura, 1209)<br />
Information: vpevents@newcomers-sp.com.br<br />
14 Wednesday<br />
2PM<br />
Carnaval Ends<br />
18 12AM Brazil Daylight Saving Time Ends<br />
clocks move back 1 hour<br />
<br />
For details, see ad on page 18<br />
TBD<br />
AmSoc Cinema Clube<br />
Who is going to win the Oscar for Best Picture<br />
in <strong>2018</strong>? Join members to watch and discuss the<br />
nominated movies.<br />
Location: Various theatres on various days in São Paulo<br />
Information: cinemaclube@amsoc.com.br<br />
For details, see ad on page 16<br />
About <strong>FORUM</strong><br />
Managing Editor Jackie Wyant (forum@amsoc.com.br)<br />
Advertising Sales Cari Smelan (sales@amsoc.com.br)<br />
Layout by Salt&Unicorns (www.saltandunicorns.com)<br />
Printed by EGB (egb.com.br)<br />
<strong>FORUM</strong> is published monthly (excluding January and July) in print and<br />
online (amsoc.com.br/forum). Views expressed in <strong>FORUM</strong> do not reflect<br />
those of AmSoc members or staff. Ads appearing in <strong>FORUM</strong> do not<br />
constitute an endorsement of products or services.